CRM

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Keith Block talks life at Salesforce and being a Boston sports fan in San Francisco

Keith Block from Salesforce speaking at Salesforce World Tour in Boston in April, 2016. The day I met Keith Block at the Salesforce World Tour in Boston he was relaxing in a suite at the Hynes Convention Center, a man at ease with his considerable responsibilities as vice chairman, president and COO at Salesforce. His Twitter bio, like mine, also lists him as a Boston sports fan. We had a lot to talk about. The day we chatted, Block had been front and center at the… Read More

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Apttus adds support for Microsoft Dynamics as it tries to expand its market reach beyond Salesforce

Apttus booth at Dreamforce 2015 Since its earliest days Apttus has always been a Salesforce shop. It’s built on the Salesforce platform and worked exclusively with Salesforce CRM, but that changed today when the company announced it would also be supporting Microsoft Dynamics in the future.
There seemed to be a shift in the company’s thinking at the end of last year when Salesforce bought SteelBrick, a fellow… Read More

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IBM buys UK’s Optevia to ramp up in public-sector, cloud-based CRM services

houses of parliament IBM has made an acquisition to help grow its business in cloud services for government and other public sector organizations — cloud services being of the areas that IBM hopes will offset declines in its legacy business. The company has acquired Optevia, a UK-based consultancy that specialises in customer relationship management solutions, specifically cloud-based CRM delivered by… Read More

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Salesforce-Microsoft love grows with SalesforceIQ-Outlook integration

Marc Benioff and Satya Nadella Salesforce announced today that its SalesforceIQ intelligence product now integrates with Microsoft Outlook, which happens to be the most used business email program on the planet with over 400 million users on Outlook.com alone. The product being released today is called SalesforceIQ Inbox for Outlook. It’s a bit of a mouthful, but the point is that it takes that existing Inbox product… Read More

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Want to compete with Salesforce? Buy Marketo

marketo-vs-salesforce There are several enterprise players that want a share of Salesforce’s business, but just aren’t making headway by knuckling up against the company’s dominant, entrenched SaaS CRM offerings. Rather than competing head on, a smarter approach for these businesses is to “front door” Salesforce, instead. Read More

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SugarCRM acquires Contastic for natural language-based predictive sales tools

Screen Shot 2016-03-02 at 16.18.00 Following its acquisition of Stitch last year, SugarCRM — a CRM and open source competitor to Salesforce — has picked up another startup to enhance the arsenal of intelligent sales tools that it provides to its customers. The company has acquired Contastic, a startup based out of Mountain View that built a platform based around natural language processing technology to analyse… Read More

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Salesforce Announces Latest Lightning CRM Release With SteelBrick Integration

Salesforce logo on satellite. This afternoon at a big presentation in San Francisco, Salesforce announced a new version of the Lightning CRM platform that includes built-in Wave analytics, intelligent email from its RelateIQ purchase in July, 2014 and configure-price-quote features from its SteelBrick acquisition at the end of last year. In addition, the company announced a new built-in phone tool which allows sales people… Read More

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WhatsApp Ditches $1 Annual Fee, Tests Business Accounts But No Ads, Says CEO

whatsapp-money1 Today at the DLD conference in Munich, Germany, the CEO of Facebook-owned WhatsApp made a couple of big announcements about how the messaging app plans to evolve to its next phase as it approaches 1 billion users: the company plans to drop its $0.99 annual subscription fee, and it will start to test out more commercial services — specifically a B2C business for companies to… Read More

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Salesforce Grabs Quote To Cash Vendor SteelBrick for $360 Million

Business man signing a contract. They say there’s not supposed to be much M&A action the week of Christmas, but Salesforce apparently didn’t get the memo, picking up quote-to-cash vendor SteelBrick today for $360 million. According to the 8-K form Salesforce filed with the SEC, the deal is for $360 million in stock, not including the company’s investment in SteelBrick or the $60 million it has in… Read More

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Zeta Interactive Acquires eBay Enterprise’s CRM Business

2015-11-02_1525 EBay today finalized the sale of its previously announced eBay Enterprise business. As part of this deal, Zeta Interactive, the big data-driven marketing firm co-founded by David Steinberg and former Apple and Pepsi-Cola CEO John Sculley, today announced that it has acquired the CRM division of eBay Enterprise. Read More

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