Column
Auto Added by WPeMatico
Auto Added by WPeMatico
One of Box’s earliest marketing stunts was a series of billboards on California’s Route 101 in which it made no bones about going after enterprise content management (ECM) big shot, Microsoft SharePoint. While many would like to pigeonhole Box as storage or sync and share, Box has always had other ideas.
From the earliest days in its transition from a consumer to enterprise… Read More
Powered by WPeMatico
In 2014, China-based Alibaba had a record-breaking IPO on the U.S. stock market, China surpassed the U.S. in terms of purchasing power, and the country earned itself a new position in the world economy.
But China’s not the only emerging region we need to pay attention to. Other countries are quickly following China’s lead and solidifying their positions in the technology marketplace. Read More
Powered by WPeMatico
With an increasingly global map of startup hubs, Silicon Valley needs to look not just at the factors bringing talent in, but also the negative factors diverting talent elsewhere. When a hub’s defining trait is optimism, is any time spent thinking of the darker side of foreign founders’ life in Silicon Valley? Read More
Powered by WPeMatico
Complex communication is one of the bedrocks of human civilization. The tools we use – voice and face muscles, smoke signals, quills and ink, emojis – start out as delivery systems for existing ideas. Without exception, those tools end up influencing the ideas themselves. For proof, look no further than the impact of technology on the nuclear family over the past hundred year Read More
Powered by WPeMatico
The medium is the message, says Marshall McLuhan. If so the message is the product too. In considering the problem of paid games on mobile (conventional wisdom says people won’t pay for them) it seems more than ever that that reasoning applies. Mobile game makers don’t market premium, so they can’t charge premium. Time to take a leaf from Hollywood’s book. Read More
Powered by WPeMatico
You probably already know ‘Big Data’ is top of mind heading into 2015. How could you not? You are hearing about it constantly from vendors and journalists alike (guilty as charged). And you know what that hype says, right? Big data is going to provide all the answers, make your companies run more efficiently and help you make brilliant, data-driven decisions that give your… Read More
Powered by WPeMatico
At Emergence Capital, we have had the opportunity to invest in visionaries such as Marc Benioff, Aaron Levie and David Sacks who have built major enterprise cloud applications that have formed the basis of the next generation of business software around the world. As we look out to 2015, we are excited to invest in what’s next for the enterprise. Read More
Powered by WPeMatico