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The Lesson Of Monument Valley
I’m fascinated by the reviews left by Monument Valley players after learning that new content was going to cost an extra $2. Why does something so apparently ordinary generate such resentment? Don’t Let Mobile Pass You By
Today’s consumers engage with their favorite brands through multiple touch points, ranging from social media, email and mobile. Smart marketers have embraced this cross-platform, cross-device ecosystem to uncover the growth levers that are integral to the success of their businesses. But many are hesitant to venture into the “new world” of mobile — they may not have… Read More
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What Is Journalism Anymore?
With the increasing rise of YouTubers, movements like Gamergate and so on, questions about the role of journalism abound. Who’s a journalist? What does it even mean to be a “journalist” as opposed to something else? Does anyone really know anymore? The Harsh Reality Of The New Enterprise World
It’s all getting harder in the B2B world. That’s the bottom line. A board member of mine recently told me a story about the “good old days” of enterprise software. He said he remembers a software company in the 1990s where they were looking at doing a deal with a big customer. The vendor quoted more than $100 mm for the product. The customer wanted to spend $90 mm.… Read More
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How The Tech Sector Can Help Stop Ebola
In our highly interconnected world, stopping Ebola is on everyone’s mind. The tech community has a significant role to play in the response because it offers solutions that can scale at the same rate as Ebola’s exponential growth. Many are already wondering how they can contribute. Over the past few weeks UNICEF has been contacted by more than 50 technology companies about the… Read More
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Mobile Games Need Their Artists
With mobile having relatively stabilized the question is what the next generation of games for the platform will look like, and how the industry needs a patron class of publisher to facilitate more creative games. Otherwise mobile may well stall. Top The Charts With Your Mobile Game App This Holiday Season
The holiday season is fast approaching, and for mobile gaming studios it’s make or break time. How can you earn one of the coveted spots in Apple Store’s Top 10 list without exhausting your marketing budget? Below are five steps to help you develop an effective strategy for getting your mobile game apps noticed by consumers this holiday season. Read More
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10 Trends Transforming Enterprise IT
When it comes to corporate IT, revolution is in the air. The way companies buy, build, manage, optimize and secure information technology is changing dramatically. From cloud computing to big data analytics to ubiquitous mobile connectivity, corporate IT systems are getting faster, more efficient, cheaper to operate and easier to use. In the process, a new wave of tech companies has emerged… Read More
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The New Mobile-Cloud Enterprise
Enterprise IT is undergoing a platform shift from web-based, client-server systems to a mobile-cloud platform. This shift has caught the attention of all the major tech vendors who have either acquired or launched Platform as a Service (PaaS) or Backend as a Service (BaaS) technologies to address this growing opportunity. Facebook acquired Parse, PayPal bought StackMob, Salesforce launched… Read More
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Why And How To Hire A Game Designer
I am a game designer but I don’t envy the task of potential employers or partners in trying to find someone like me to hire. Game design is very difficult to assess from the outside, to understand what role you think it would play in your team and whether it would be a fit. Some thoughts on how to approach it. Read More
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