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Oculus is inviting press to a special event on June 11 in San Francisco. The company provided the image above along with the invite (which also accompanied news consumer pre-orders would start later this year, which bears the tagline “Step into the Rift,” as well, suggesting we’ll probably get more information about the consumer Rift headset launch, including possibly more… Read More
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Facebook never wants you to leave, so it’s swallowing up where you might try to go. A few years back, its News Feed brimmed with links to content hosted elsewhere. News articles, YouTube clips, business websites, ads for ecommerce stores.
But Facebook has decided the world outside its walled garden is full of friction. And friction isn’t The Hacker Way. Read More
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Messaging apps are becoming the most heavily-used type of app in a majority of key markets worldwide, based on both smartphone sessions and time spent in apps. However, according to new data from App Annie, the U.S. is an exception to that trend. Here, Facebook still dominates in terms of smartphone sessions, while both Facebook and Instagram led by time spent in apps. The data collected… Read More
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You can check out Instant Articles for yourself by visiting the feature’s Facebook Page on an iPhone. For more on Facebook’s strategy, read our feature piece: Facebook’s Quest To Absorb The Internet. Assuaging publishers’ fears that Facebook would keep all the data, the social network will share analytics, and Instant Articles is compatible with audience measurement… Read More
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Mobile link sharing is a clumsy rigmarole of app switching and copy & pasting. So to get more people posting links, Facebook is testing an in-app keyword search engine that lets you find websites and articles to add to your status updates. Alongside buttons to add photos or locations, some iOS users are seeing a new “Add A Link” option. Just punch in a query, and Facebook will… Read More
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Facebook is combining its lucrative app install ads with deep linking so a specific in-app purchase page opens once the app downloads. The result is a powerful new tool for direct marketers that sell products and services through apps. Direct marketing is popular on the web where users can see an ad for a specific product and quickly open it in a new browser tab to make a purchase. But on… Read More
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It’s not polite to call someone out of the blue anymore. Best to text them first. That’s why Facebook thinks video calling will live naturally inside Messenger. Today, Messenger is launching free VOIP video calling over cellular and wifi connections on iOS and Android in the U.S., Canada, UK, and 15 other countries. Facebook’s goal is to connect people face to face no… Read More
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Instagram has added three new filters to its app, including Lark, Reyes and Juno. These filters are designed to brighten images and seem generally appropriate for spring time photos. Alongside the new filters, Instagram is also adding support for emoji in hashtags, letting you tag your photos with those tiny pictographs that have come to dominate text conversations, and click on them to find… Read More
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Say goodbye to calls from unknown numbers. Facebook’s newest app Hello instantly matches phone numbers of incoming and outgoing calls to Facebook profiles to show you info about who you’re talking to, block calls from commonly blocked numbers, and search for businesses to call. Today, Hello is rolling out for public testing in the US, Brazil, and Nigeria, but the catch is that… Read More
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No one likes brands more than their friends, and there are plenty of ways to get their marketing updates. Facebook’s unique value is keeping you up to date on your real-life friends. So to “get this balance right” Facebook today announced it’s reconfiguring News Feed to show content from close friends higher up, which may push posts from business Pages further down. A… Read More
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