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How Yahoo Is Fighting To Stay Relevant In The Mobile-First World
In a recent visit to Yahoo’s Sunnyvale headquarters, we got a better look at how the company is adapting the the mobile-first world. Facebook Moments Uses Facial Recognition To Send Friends Your Photos They’re In
Frustrated with friends who take photos of you, say they’ll pass them on, but never do? Facebook’s newest companion app Moments could retrieve your memories trapped on other people’s phones through facial recognition. Moments scans your Camera Roll for the all the photos featuring a friend’s face, and bundles them up for one-tap private sharing with that friend. They… Read More
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Facebook Challenges Pinterest With News Feed Buy Button For Shopify Merchants
Facebook wants its ads to sell you stuff directly so you never have to click away to another app or site. Until now, Facebook was testing a Buy Button that does that with just a few selected test merchants, but now its opening it up to any retailer on Shopify‘s ecommerce platform.
That’s a big step towards the Buy Button becoming available to everyone, which could boost sale… Read More
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Facebook Says Its Creative Accelerator Program Is Seeing Success In Emerging Markets
Facebook announced a new Creative Accelerator program earlier this year, with the aim of delivering more effective advertising in emerging markets like India and Kenya. The early results, it says, are promising.
With its massive user base, the social network’s future growth will have to come from emerging markets, so it needs to figure out how to make more ad revenue from those users. Read More
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Facebook’s Messenger Platform Gets Its First Game
Facebook Messenger’s quest to own all the ways you connect with friends is now expanding to games. Today I spotted “Doodle Draw Game” in the Messenger platform app list, and Facebook says this is the first true game available since the platform launched in April. Instagram Beefs Up Ads With App Install And Buy Buttons, Interest Targeting, API
Instagram continues to expand its ad program, today announcing three broad changes — new ad formats, new ad targeting and new ad-buying tools. For Instagram users, the most obvious change will be the new formats. They’re called “action-oriented” formats, and they’ll appear as buttons below an image. As you can see in the mock-ups above, they’ll give you… Read More
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Google Has Shipped Over 1 Million Cardboard VR Units
Google revealed today that Cardboard has quietly become the leading VR platform in terms of platform reach – over 1 million Cardboard units have shipped to users so far, a 100 percent increase on the 500,000 milestone it announced in December last year. Cardboard’s progression is a testament to Google’s approach, which favors simplicity and low barriers to entry instead… Read More
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Facebook Messenger Payments Arrives In NYC, Now Supports Group Chats And More
Facebook says today that it’s expanding access to the new payments feature introduced in Facebook Messenger earlier this year to those located in New York City and the surrounding metro area. The feature, which allows friends to send and receive money using Facebook’s messaging app on iOS and Android as well as on the desktop, was previously only available in a few cities in the U.S. Read More
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Facebook Tinkers With iPhone Design That Copies Path’s Flyout Buttons
Resistance is futile when it comes to Facebook. If your feature benefits the social network’s 1.44 billion users, it doesn’t care if you built it for a smaller audience first. Whether it’s Twitter’s Follow button and verified profiles, or Snapchat’s disappearing photos you can draw on, Facebook will quickly try to assimilate the competition. Read More
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Facebook Messenger Eyes Non-Friend Conversations With Chat ID
Is that a message from some rando, a spammer, or the nice guy you met yesterday? Facebook Messenger wants to give you some clues before you consider responding. The app will now surface publicly shared biographical info like current city and job title at the top of message threads from people you haven’t chatted with before. The update starts rolling out today on iOS Android in U.S., U.K. Read More
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