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Salesforce and Zendesk want to help brands manage Facebook Messenger traffic
No sooner had Facebook announced it was opening up Messenger for developers to build bots, when two players with an eye on sales and service in the enterprise — Salesforce and Zendesk — announced new products to manage Messenger traffic on their respective platforms.
Salesforce announced Salesforce Messenger, a way for customers to communicate directly with brands through the… Read More
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Apttus adds support for Microsoft Dynamics as it tries to expand its market reach beyond Salesforce
Since its earliest days Apttus has always been a Salesforce shop. It’s built on the Salesforce platform and worked exclusively with Salesforce CRM, but that changed today when the company announced it would also be supporting Microsoft Dynamics in the future.
There seemed to be a shift in the company’s thinking at the end of last year when Salesforce bought SteelBrick, a fellow… Read More
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Here are the 59 startups that demoed at Y Combinator Winter ’16 Demo Day 2
“Food, housing, healthcare, transportation. Life essentials made better and more affordable.” These are the types of startups that partner Paul Buchheit said were demoing today at Y Combinator’s Winter 2016 Demo Day 2. Yesterday, we covered the first 60 startups from the batch, and picked our 7 favorites. Plus, check out our picks for the top 8 startups from these 59.… Read More
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Salesforce takes on ServiceMax, Microsoft and Oracle with new field service product
Salesforce has its fingers in many pies when it comes to tracking customers, customer service and marketing, but until now it left field service to third parties like ServiceMax. That changed today when the cloud giant announced a new field service product they have dubbed Field Service Lightning. Salesforce licensed parts of their new solution from ClickSoftware for hard bits… Read More
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Salesforce-Microsoft love grows with SalesforceIQ-Outlook integration
Salesforce announced today that its SalesforceIQ intelligence product now integrates with Microsoft Outlook, which happens to be the most used business email program on the planet with over 400 million users on Outlook.com alone. The product being released today is called SalesforceIQ Inbox for Outlook. It’s a bit of a mouthful, but the point is that it takes that existing Inbox product… Read More
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Want to compete with Salesforce? Buy Marketo
There are several enterprise players that want a share of Salesforce’s business, but just aren’t making headway by knuckling up against the company’s dominant, entrenched SaaS CRM offerings. Rather than competing head on, a smarter approach for these businesses is to “front door” Salesforce, instead. Read More
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Marc Benioff Offers Some Insight Into Thinking Behind SteelBrick Purchase
When Salesforce announced it was buying quote-to-cash vendor SteelBrick for $360 million at the end of last year, it came as a surprise. CEO Marc Benioff offered some insight into why he made the purchase at today’s Salesforce Lightning CRM launch event.
The move has to be seen in the light of comments made at a Dreamforce press event last fall with Keith Block, who was named COO today. Read More
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Salesforce Announces Latest Lightning CRM Release With SteelBrick Integration
This afternoon at a big presentation in San Francisco, Salesforce announced a new version of the Lightning CRM platform that includes built-in Wave analytics, intelligent email from its RelateIQ purchase in July, 2014 and configure-price-quote features from its SteelBrick acquisition at the end of last year. In addition, the company announced a new built-in phone tool which allows sales people… Read More
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Apttus CEO Kirk Krappe Chats Candidly About 2016 Exit
In a frank conversation with TechCrunch last week, Apttus CEO Kirk Krappe talked about his company’s exit strategy, which could come to a head in the not-too-distant future. Krappe believes his company is in a good position to IPO or sell — possibly to Salesforce if it’s interested — some time later this year. “We will be IPOing this year. That may be a… Read More
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Salesforce AppExchange Revolutionized Software Distribution When It Launched Ten Years Ago Today
The Salesforce AppExchange turned ten years old today and it represents quite a milestone for enterprise software development. In fact, the app store concept that Salesforce developed pre-dated Apple’s consumer app store by a couple of years. It’s safe to say that when Salesforce launched the AppExchange a decade ago, a place where you could sell and distribute the apps you built… Read More
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