Messenger
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Why app development is going micro
Application development has long been fraught with peril: Projects become bloated, expensive and never ship. The “micro” trend in application development is focused on delivering bottoms-up, simple solutions to complex problems. Micro services, apps and flows offer a new way to weave existing systems in novel, organic ways in order to deliver solutions immediately. Read More
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Blackstorm raises $33.5M to help developers get their apps everywhere beyond the App Store
Managing the App Store can be one of the most difficult experiences for new developers. Getting noticed is hard, the experience isn’t that great, and now Apple is allowing search ads. And to make things more interesting, there’s a lot of interest in different platforms beyond traditional apps — including messaging bots. Eventually, there will have to be a way to… Read More
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Apple’s iOS 10 finally, truly begins the mobile messaging war
The third tech war will be fought over messaging. And it will be fought everywhere. Salesforce and Zendesk want to help brands manage Facebook Messenger traffic
No sooner had Facebook announced it was opening up Messenger for developers to build bots, when two players with an eye on sales and service in the enterprise — Salesforce and Zendesk — announced new products to manage Messenger traffic on their respective platforms.
Salesforce announced Salesforce Messenger, a way for customers to communicate directly with brands through the… Read More
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Watch Facebook’s F8 conference here, plus what to expect
Chatbots, Live video, and VR technology are all on the docket for Facebook’s F8 developer conference, and you can watch the livestream here at 9:30am PST with Mark Zuckerberg’s keynote starting at 10am. There’ll also be more streamed sessions all day today and tomorrow.
Here’s the full schedule for the stream:
Day 1 (April 12)
10AM PT: Keynote
12PM PT: Messenger… Read More
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Facebook pushes businesses to Messenger with new tools for Pages, including Snapchat-like scannable codes
A day after people started noticing Facebook was now suggesting business to chat with while in Messenger, the social network officially announced a suite of tools and updates designed to help Facebook users better connect with the businesses using its platform. As part of these changes, businesses will now see their Facebook Page usernames being more heavily promoted across the site, and… Read More
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Facebook gives Messenger a Material Design makeover on Android
Confirming reports from earlier this year, which spoke of a forthcoming revamp of the Facebook Messenger application for Android devices, Facebook today began rolling out a new, Material Design-styled version of Messenger on Android to all users worldwide. The updated application now features a bright blue navigation bar at the top of the screen with buttons to access chat, groups, settings… Read More
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Facebook Tests SMS Integration In Messenger, Launches Support For Multiple Accounts
Facebook says it’s testing a way for users to receive, read and respond to their SMS-based conversations in its Messenger application for mobile devices. The feature, which would be optional if broadly rolled out, could help to shift users away from their default texting application and see them increasing their time spent Facebook Messenger instead. Also new is added support for… Read More
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Nielsen: Facebook Remains The Top App Of 2015, But Messenger Was The Fastest-Growing
Facebook this year continued to hold the number one position as the top app installed on U.S. smartphones based on the average number of unique users, according to a new report out this week from Nielsen, but its mobile messaging application clocked in as the fastest-growing app of 2015. Having foreseen the shift from more public social networking to private communications, Facebook… Read More
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Mobile Messaging For Marketers 101
If you’re a consumer-brand marketer, you’ve no doubt given thought to running a marketing campaign or having a presence on a mobile messaging app. After all, every consumer is increasingly using mobile messaging as their portal to mobile. It’s sticky and lends itself to repeat sessions, boasting the highest retention and engagement rates of other apps on average. So if… Read More
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