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Female founders: Apply to the All Raise AMA to win a free Expo Pass to Disrupt SF

Shouting out to all the fierce female founders. Have you applied to participate in the All Raise “ask me anything” (AMA) sessions at Disrupt SF 2019? No? Women, it’s time to act. Apply for an AMA session by the August 30 deadline and you could win a free Expo Only Pass.

You heard that right. We have 30 free Expo Only passes, and we’ll give them away at random to women founders who get accepted to the All Raise program at Disrupt SF 2019.

All Raise, a startup nonprofit committed to accelerating female founder success, will host a day-long AMA event in a dedicated area in Startup Alley (aka the Disrupt expo floor). They’ll schedule a series of 30-minute sessions throughout the day for roughly 100 women founders.

Each session consists of three founders and one of the All Raise community’s leading VCs. You’ll have the opportunity to ask in-depth questions about the next raise, key hires, the competition or any other business issues that keep you up at night. You can learn plenty from experienced, successful investors like these:

  • Dayna Grayson, NEA
  • Susan Lyne, BBG
  • Shauntel Garvey, Reach Capital
  • Eurie Kim, Forerunner
  • Jess Lee, Sequoia
  • Kara Nortman, Upfront
  • Sara Guo, Greylock,
  • Anarghya Vardhana, Maveron
  • Eva Ho, Fika Ventures
  • Sarah Smith, Bain Capital Ventures
  • Jess Lin, Work-Bench

If you’re a U.S.-based woman founder — and you’ve raised at least $250,000 in a seed, A or B round — you can apply for an AMA session. All Raise gives special consideration to founders from underrepresented groups (e.g. Black, Latinx or LGBTQIA women).

All Raise will review the applications and notify the founders. Acceptance is based on availability for session spots, investor fit with industry sector and company stage, as well as demand for certain categories.

If All Raise selects you to participate — and you don’t happen to win a free Expo Only pass — simply buy any pass to Disrupt SF (including Expo Only). All Raise will send an email to let you know what time they’ve scheduled your session.

Don’t miss this rare opportunity to get answers and advice from some of the best investors around. Free admission to Disrupt SF 2019 and free investor advice — that’s a potent combination. Beat the August 30 deadline and apply for an All Raise AMA session today!

Is your company interested in sponsoring or exhibiting at Disrupt San Francisco 2019? Contact our sponsorship sales team by filling out this form.

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Which immigration headlines should you care about?

Xiao Wang
Contributor

Xiao Wang is CEO at Boundless, a technology startup that has helped thousands of immigrant families apply for marriage green cards and U.S. citizenship while providing affordable access to independent immigration attorneys.
More posts by this contributor

Newsflash! President Donald Trump is planning to deport naturalized U.S. citizens, force H-1B visa holders to return to their home countries, and revoke the green cards of lawful permanent residents. He also wants to deport the Dreamers and evict millions of other immigrants from the country. Or wait — maybe he’s planning to increase visas for skilled workers, open the door to foreign-born researchers, protect DACA recipients, and — for an encore — bar himself from the United States.

Feel like you’ve got whiplash yet? Welcome to the nerve-wracking world of U.S. immigration policy — a strange place at the best of times but one made all the more confusing by the weaponization of immigration issues for political gain and the media’s continuing failure to cut through the spin.

Tech workers are better prepared than most to cope with a torrent of torrid immigration headlines, continuously amplified and distorted by Twitter rumors, Slack chatter, and credulous Facebook reposts. Still, the sheer volume of immigration news makes it hard to know what to pay attention to — and with 71 percent of Silicon Valley’s techies born outside the United States, this isn’t simply a theoretical problem. If you, your loved ones, colleagues, or staff are immigrants, then you need to learn to separate the signal from the noise.

So how can you tell the real deal from the real fake news? There’s no simple answer, but to keep you safe — and keep your heart rate in check — here are a few ground rules to help you figure out which headlines are worth taking seriously:

Whose headline is it anyway?

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Inside the history of Silicon Valley labor, with Louis Hyman

As I wrote for TechCrunch recently, immigration is not an issue always associated with tech — not even when thinking about the ethics of technology, as I do here.

So when I was moved to tears a few weeks ago, on seeing footage of groups of 18 Jewish protestors link arms to block the entrances to ICE detention facilities, bearing banners reading “Never Again” in reference to the Holocaust — these mostly young women risking their physical freedom and safety to try to help the children this country’s immigration service is placing in concentration camps today, one of my first thoughts was: I can’t cover that for my TechCrunch column. It’s about ethics of course, but not about tech.

It turns out that wasn’t correct. Immigration is a tech issue. In fact, companies such as Wayfair (furniture), Amazon (web services), and Palantir (the software used to track undocumented immigrants) have borne heavy criticism for their support of and partnership with ICE’s efforts under the current administration.

And as I discussed earlier this month with Jaclyn Friedman, a leading sex ethics expert and one of the ICE protestors arrested in a major demonstration in Boston, social media technology has been instrumental in building and amplifying those protests.

But there’s more. IBM, for example, has an unfortunate and dark history of support for Nazi extermination efforts, and many recent commentators have drawn parallels between what IBM did during the Holocaust and what companies like Palantir are beginning to do now.

Dozens of protestors huddle in the rain outside Palantir HQ.

I say “companies,” plural, with intention: immigrant advocacy organization Mijente recently released news that Anduril, the company founded by Palmer Luckey and composed of Palantir veterans, now has a $13.5 million contract with the Marine corps for their autonomous surveillance “Lattice” towers at four different USMC bases, including one border base. Documents procured via the Freedom of Information Act show the Marines mention “the intrusion dilemma” in their justification for choosing Anduril.

So now it seems the kinds of surveillance tech we know are badly biased at best — facial recognition? Panopticon-style observation? Algorithms of various other kinds — will be put to work by the most powerful fighting force ever designed, for expanded intervention into our immigration system.

Will the Silicon Valley elite say “no”? To what extent will new protests emerge, where the sorts of people likely to be reading this writing might draw a line and make work more difficult for their peers at places like Anduril?

Maybe the problem, however, is that most of us think of immigration ethics as an issue that might touch on a small handful of particularly libertarian-leaning tech companies, but surely it doesn’t go beyond that, right? Can’t the average techie in San Francisco or elsewhere safely and accurately say these problems don’t actually implicate them?

Turns out that’s not right either.

Which is why I had to speak this week with Cornell University historian Louis Hyman. Hyman is a Professor at Cornell’s School of Industrial and Labor Relations, and Director of the ILR’s Institute for Workplace Studies, in New York. In our conversation, Hyman and I dig into Silicon Valley’s history with labor rights, startup work structures and the role of immigration in the US tech ecosystem. Beyond that,  I’ll let him introduce himself and his extraordinary work, below.

image1 4

Louis Hyman. (Image by Jesse Winter)

Greg Epstein: I discovered your work via a piece you wrote in the Washington Post, which drew from your 2018 book, Temp: How American Work, American Business, and the American Dream Became Temporary. In it, you wrote, “Undocumented workers have been foundational to the rise of our most vaunted hub of innovative capitalism: Silicon Valley.”

And in the book itself, you write at one point, “To understand the electronics industry is simple: every time someone says “robot,” simply picture a woman of color. Instead of self-aware robots, workers—all women, mostly immigrants, sometimes undocumented—hunched over tables with magnifying glasses assembling parts, sometimes on a factory line and sometimes on a kitchen table. Though it paid a lot of lip service to automation, Silicon Valley truly relied upon a transient workforce of workers outside of traditional labor relations.”

Can you just give us a brief introduction to the historical context behind these kinds of comments?

Louis Hyman: Sure. One of the key questions all of us ask is why is there only one Silicon Valley. There are different answers for that.

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Tinder’s new personal security feature can protect LGBTQ+ users in hostile nations

A new security feature rolling out on Tinder will help protect LBGTQ+ users who travel to dozens of nations that still criminalize same-sex acts or relationships.

As part of the update, users who identify on the app as lesbian, gay, bisexual, transgender or queer will no longer automatically appear on Tinder when they arrive in an oppressive state. This feature, which Tinder dubs the Traveler Alert, relies on your phone’s network connection to determine its location. From there it will give users the choice to keep their location private. If users opt-in to make their profile public again, Tinder will hide their sexual orientation or gender identity from their profile to safeguard the information from law enforcement and others who may target them, the company said.

Once a user leaves the country or changes their location, their profile will become visible again.

“The purpose of this is to protect users who could be persecuted for their identity in these countries,” a spokesperson said.

The dating app maker, which has tens of millions of users in 190 countries, said the update will warn users when they travel to a country where same-sex relationships are punished under law to help keep “all its users safe.”

“It is unthinkable that, in 2019, there are still countries with legislation in place that deprives people of this basic right,” said Elie Seidman, Tinder’s chief executive.

Seidman said it was part of the company’s belief that “everyone should be able to love who they want to love.”

tinder alert

Tinder’s new Traveler Alert feature (Image: supplied)

When traveling internationally, foreign nationals have to abide by the laws of their host country — no matter how different or abhorrent the rules may be. Although LGBTQ+ rights have come a long way in recent years in many Western countries, dozens of less-progressive countries consider same-sex acts or relationships illegal.

In March, the International Lesbian, Gay, Bisexual, Trans and Intersex Association (ILGA) found 69 countries considered same-sex acts illegal — the number of countries included in the Traveler Alert — sans Botswana, which recently decriminalized same-sex relationships.

Nine of the countries, including Iran, Sudan and Saudi Arabia — a major U.S. ally in the Middle East — allow for prosecutors to pursue the death penalty against same-sex acts and relationships.

Despite a slow but promising push for equal rights, several countries have reversed course and doubled down on their laws, despite international condemnation. One such nation — Brunei, a small south Asian absolute monarchy — was forced to back down from its plans to sentence those who had gay sex to be stoned to death amid outcry from several major companies and celebrities who threatened to boycott the country.

ILGA’s executive director André du Plessis praised Tinder’s effort to warn its users.

“We work hard to change practices, laws and attitudes that put LGBTQ people at risk — including the use of dating apps to target our community — but in the meantime, the safety of our communities also depends on supporting their digital safety,” he said.

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Deadline extended! Apply to the All Raise female founder program at Disrupt SF 2019

We’ve got great news for all the time-strapped female founders out there. Yeah, we’re looking at you, sister. We’re extending the application deadline to apply for the All Raise “ask me anything” (AMA) sessions at Disrupt SF 2019. Don’t miss this rare opportunity to meet with a leading female VC and, well, ask her anything. Apply for an AMA session by August 15.

Not familiar with All Raise? This startup nonprofit, dedicated to accelerating female founder success, will host a day-long AMA event on October 3 at Disrupt SF 2019 — in a dedicated section of Startup Alley. Each AMA session lasts 30 minutes and consists of three founders and one VC. All Raise expects more than 100 female founders to take part in at least 30 sessions scheduled throughout the day.

Don’t bring your pitches, bring your questions — the kind of questions that keep you up at night. It’s a rare opportunity to ask a leading VC advice on topics like your next raise, key hires, your competition. Imagine receiving business advice from any of these female VCs:

  • Dayna Grayson, NEA
  • Susan Lyne, BBG
  • Shauntel Garvey, Reach Capital
  • Eurie Kim, Forerunner
  • Jess Lee, Sequoia
  • Kara Nortman, Upfront
  • Sara Guo, Greylock,
  • Anarghya Vardhana, Maveron
  • Eva Ho, Fika Ventures
  • Sarah Smith, Bain Capital Ventures
  • Jess Lin, Work-Bench

You can apply for an All Raise AMA session if you’re a U.S.-based woman founder and you’ve raised at least $250,000 in a seed, A or B round. All Raise gives special consideration to founders from underrepresented groups (e.g. Black, Latinx or LGBTQIA women).

All Raise will review the applications and notify the founders. Acceptance is based on availability for session spots, investor fit with industry sector and company stage, as well as demand for certain categories.

If you’re selected, your next step is to buy any pass to Disrupt SF (including Expo Only). All Raise will send an email to let you know what time they’ve scheduled your session.

Networking opportunities of this caliber don’t come along very often — especially for women in tech. Build connections, learn from expert female VCs and move your startup forward. Take advantage of the deadline extension and apply for an AMA session before August 15. We want to see you in San Francisco!

If you are interested in sponsoring this event or exhibiting at Disrupt San Francisco 2019, fill out this form to get in contact with our sales team.

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UK-based women’s networking and private club, AllBright, raises $18.8 million as it expands into the US

AllBright, the London-based women’s membership club backed by private real estate investment firm Cain International, has raised $18.8 million to expand into the U.S.

The company’s new round was led by Cain International and was designed to take AllBright into three U.S. locations — Los Angeles, New York and Washington, DC.

The company said that the new facilities would be opening in the coming months.

Coupled with the launch of a new networking application called AllBright Connect and the company’s AllBright Magazine, the women’s networking organization is on a full-on media blitz.

Other investors in the round include Allan Leighton, who serves as the company’s non-executive chairman; Gail Mandel, who acquired Love Home Swap (a company founded by AllBright’s co-founder Debbie Wosskow); Stephanie Daily Smith, a former finance director to Hillary Clinton; and Darren Throop, the founder, president and chief executive of Entertainment One.

A spokesperson for the company said that the new financing would value the company at roughly $100 million.

The club’s current members include actors, members of the House of Lords and other fancy pants, high-falutin folks from the worlds of politics, business and entertainment.

The club’s first American location will be in West Hollywood, and is slated to open in September 2019. The largest club, in Mayfair, has five floors and boasts more than 12,000 square feet and features rooftop terraces, a dedicated space for coaching and mentoring, a small restaurant and a bar.

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Earios is a new podcast network for women creators

It might seem like you’ve now got podcasts covering any and every conceivable topic, but comedy writer and actor Maria Blascucci argued that there’s still “this whole untapped market” — namely, podcasts created by women.

Certainly, some of the most successful shows are hosted by women — but if you look at a list of popular podcasts, you’ll see a lot of men. Similarly, most of the major podcasting networks and companies (like Gimlet, Crooked Media and Earwolf) were founded by men.

So Blascucci teamed up with her friends Amanda Lund (also a writer and actor) and Priyanka Mattoo (a former agent at United Talent Agency and William Morris Endeavor) and created a new company called Earios. They raised $26,000 on Kickstarter last year, and launched their first shows this week.

“As we saw the landscape of podcasts changing and becoming more like television … we started to realize that we might as well carve out a space for ourselves, a community of funny women, instead of just letting it happen to us,” Lund told me.

The goal is to launch 12 shows this year, including four this week — Filling the Void (where “Love” creator Lesley Arfin talks to her friends about their passions and hobbies), Foxy Browns (with Mattoo and Camille Blackett discussing beauty and wellness from the perspective of women of color), Web Crawlers (where Melissa Stetten and Ali Segel explore strange and mysterious things on the web) and The Big Ones (where Blascucci and Lund discuss moral dilemmas).

Upcoming shows include titles from comedian Margaret Cho and musician Feist.

“What we have been trying to do is just trying to do projects and [find] really interesting voices and perspectives that alone will make our shows stand out,” Lund said. “With podcasting, there is a template for it. It sounds like this, and your art looks like this, and we’re conscious of not necessarily falling into that same template. We’re still trying to do things outside of the box whenever possible and keep the medium cracked open, in a way.”

As for monetization, while there are startups exploring subscriptions and paywalls (with some hiccups), Earios is focused on running ads in partnership with Acast.

Mattoo suggested that there’s a similar untapped market here, recalling that as she talked to ad sales companies, “The refrain we heard over and over again was, ‘We have all these ads targeted at women and nowhere to put them.’ ”

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How a martial arts gym trained me to build an inclusive culture

Ken Kao
Contributor

Ken is an engineering manager at Airbnb building products that enable entrepreneurs to provide hospitality on the platform. Outside of work he enjoys Muay Thai, Pekiti Tirsia Kali (Filipino sticks & knives fighting), cooking, and writing.

A wave of unease immediately swept through my body. Constant puffing and growling echoed around me as heavily-tattooed fighters threw forceful punches into the heavy bags. This was the scene I encountered when I stepped into Five Points Academy, a martial arts fighting gym in New York, for the first time a few years ago. Having grown up in a sheltered environment — the last time I had gotten into a fight was in kindergarten — I wasn’t sure I would fit in.

Emily, one of the instructors, immediately introduced herself and showed me some basic Muay Thai movements. The class focused on pad work, so students paired up and held Thai pads for each other to practice their moves. Emily rotated me through different partners during the class, offering me a taste of what it was like to hit pads, and I was hooked.

A year ago, my friend, Diane Wu, wrote a wonderful post arguing that “inclusion is the cause, and diversity is the effect. When an inclusive mindset is in place, diversity naturally follows.” My experience at Five Points reflects this sentiment. Despite being in a traditionally male-dominant field, roughly 40% of our instructors, half of our fighters, and half of our members are women. It’s not a coincidence that they are also widely regarded as one of the most inclusive and least “bro-y” fighting gyms in New York.

Tech has only been male-dominant in the last few decades — the first coders in the 1940s were women — while martial arts has been male-dominant for the last few millennia. If a martial arts gym can overcome systemic obstacles, we, in tech, can do better. After interviewing the owners, coaches, fighters, and members of the gym, here is what I learned about how they created an inclusive community.

Culture starts from the top

Studies have shown that culture stems from leadership, and this is demonstrated by the three owners of Five Points, Steve, Simon, and Kevin. Multiple members noted that Steve’s laid-back demeanor, Simon’s British humor, and Kevin’s always-friendly attitude were a big part of what made Five Points feel like family. As Steve explained, “People learn better if you’re encouraging as opposed to intimidating.” This welcoming culture from the top certainly encouraged a wider range of people to join and prosper, especially among more recreational fighters.

Companies are no different when it comes to establishing cultures from the top. If inclusivity is a priority, executives have to demonstrate that.

I’ve seen cases where the CEO created a committee to collaborate on establishing core values for the company, only to scrap that conversation and send out a survey asking employees to rate cultural values the CEO personally came up with. Over time, people with different viewpoints left the company, and the ones who stayed were predominantly from the same backgrounds in terms of work experience, gender, and ethnicity. Ultimately, building a culture of inclusion requires both executive buy-in and genuine follow-through actions, or else it will be hard to sustain.

“Inclusion” includes everyone

Five Points didn’t start out aiming to achieve gender parity or market to certain demographics. Instead, they focused on creating a community where everyone was welcomed. Simon summarized it well, “An inclusive culture includes everyone. By not having the right culture, you might turn away a person — not just women, but also other men — that can potentially help improve your gym directly.” He further elaborated, “We don’t want an asshole culture not just because women might be turned off—but men would, too.”

This is an important distinction. For example, it is tempting to generalize that a frat-house gym culture could keep women away. However, many men dislike such a culture as well. Instead of lumping people into groups, we can look at each individual and ask ourselves, “what environment would be welcoming for him or her?” For instance, Kevin always makes sure to take time to understand each prospective new member, give them a tour of the facilities, and discuss how the academy could cater to their needs.

We can extend this idea further: surface-level characteristics are often times just a proxy for deeper attributes, so why not go straight to the root? When I took Muay Thai classes at other gyms, the instructor would often remind everyone, “Guys, if you are paired with a girl, please go lighter.” This gender-based generalization is just a proxy for the root attribute: size. At Five Points, the instructor would instead say, “Guys (and gals), if you are paired with someone a lot smaller than you, please adjust your power to keep your partner safe.” Safety is a concern for anyone facing a bigger opponent, regardless of the gender they identify themselves with.

In tech, there has been a lot of discussion around creating a more inclusive environment for underrepresented demographics. I believe we can be more effective by augmenting this effort. In addition to asking “how can we make women feel comfortable contributing to meetings?”, we can also ask “how can we help all employees feel comfortable contributing to meetings?”[1] In addition to discussing “how can we provide support mechanisms for minorities?”, we can also discuss “how can we provide support mechanisms for employees who are not well-versed in mainstream corporate America culture?” I believe this hybrid approach can cover more ground and ensure that help is delivered to the people who need it most [2].

Treat everyone equally

A common theme among the female coaches and members I interviewed was that they felt that gender was something that did not cross their minds during class. Multiple members have commented that the instructors treated everyone equally. For example, if you were late, independent of what demographic or skill level you were, you had to do 30 pushups [3]. Giving everyone the same standards ensured that people couldn’t pick on others or make snide comments such as “Amy got off easier because she was a girl.”

One of the rules during Muay Thai drills class is to lower the power level and focus on technique. One time, Steve took Emily’s Muay Thai drills class and hit his partner a bit too hard. Emily immediately reminded Steve, “that was probably a bit too hard.” It didn’t matter that Steve was an owner and Emily was an employee — as the instructor of the class she made sure everyone followed the same rules.

Likewise, treating everyone equally starts from the beginning: the candidate experience. A common question I get is “how do we improve diversity without lowering the bar?” What I propose is to define a set of capabilities that all candidates need to demonstrate. For example, if a productive software engineer needs to be good at algorithms, system design, communication, teamwork, and breaking problems down, we should evaluate each of the five areas fairly during recruiting.

Unfortunately, many companies only look at the first two, which not only results in a non-diverse group of employees, but also those with skillsets that don’t fully map to their jobs. By communicating the standards transparently, we ensure that all employees understand that they belong, and are equally a part of the community.

Pay attention to details

Details often reflect the thoughtfulness put in to creating a culture. Ting, a Kali (a weapons-based martial art) instructor and former fighter, explained, “Many martial arts gym are dirty and smell like sweat. Five Points pays attention to details: there are hair ties and multiple hair dryers for women’s locker rooms. The mats are mopped every hour in between classes. This removes one extra stress for a lot of women who want to try out martial arts.”

Needless to say, the attention to detail applies to classes as well. A new member shared the following story with me: “Once I was getting ready to do a private session with Steve after Emily’s Muay Thai class. Emily went to Steve and said ‘she needs more work on her left roundhouse kick.’ Of course Steve then made me do left roundhouses for 30 minutes straight.”

While the member was cursing inside, she was also grateful for the attention Emily paid to her. Sonya, a long-time Kali student, also recalled that Simon would often notice when she’s flustered with a particular drill. With his classic British humor, he would remark “too much water in the bucket?” before proceeding to break down the drill further to ensure she could absorb the information.

There are many zero-cost things companies can do that could make the employees feel taken care of. For example, in the early days, Palantir, my former employer, would proactively offer employees the option to early-exercise their stock options. They also brought in tax accountants to explain how to handle the alternative minimum tax (AMT). However, I’ve also seen companies with 60+ employees where no one was given the option to early-exercise, even though it financially costs the company practically nothing.

Be adaptive to change and proactively improve

When Five Points first started, they followed the Western boxing mindset where members sparred hard. The mentality was to identify fighters who were tough and wanted it so bad they’d return after getting beaten up. Over time, as Steve and Simon traveled to Thailand, they witnessed a different style of sparring, where fighters sparred lightly and focused on technique and timing.

They revamped their sparring classes to “Thai Style Technical Sparring,” and had a few designated “hard sparring” classes. Although a few fighters were upset, Steve and Simon were convinced that this was the right approach. As Steve explained, “the old style can help you find tough people but not necessarily the best people.” Furthermore, the best fighter can come in all shapes, sizes, genders, and backgrounds, not necessarily the “tough person” who comes in day one wanting to fight.

This open mindset certainly uncovered many great fighters they wouldn’t have found otherwise, increasing the diversity of the community. One of their fighters, a former model and actress, came to Five Points never thinking she would fight. The welcoming environment and emphasis on technique during sparring made her feel safe as she leveled up her skills. Three years in, Steve asked her if she wanted to do a fight. She ended up getting hooked and went on to win multiple US Kickboxing Association International Championships.

This adaptive mindset is applicable to other areas as well. When I interviewed at Google, one of my interviewers told me that for a long time Google focused heavily on brain-teasers and algorithmic puzzles. As a result, during lunch with his team, the predominantly white and Asian male engineers with backgrounds in coding would discuss brain teasers and algorithmic puzzles.

Over time, Google’s leadership realized that brain teasers and algorithmic puzzles have little correlation with one’s performance. They then restructured their interview process, and the diversity of the team improved. Obviously there are still areas for improvement, but being able to recognize issues and adapt to new findings is critical to fostering an inclusive culture.

Enforce the rules fairly when needed

The journey to building a diverse and inclusive martial arts community is not without the occasional bumps. As a community grows bigger, there will inevitably be bad actors, and how a leader responds to them will set the tone for how the culture develops.

Emily has kicked students out of her class a few times when a bigger or more experienced fighter beat up on a smaller or less-experienced student. It did not matter if the bully was highly skilled or fought for the gym — she enforced the rules fairly with everyone. Similarly, after a 200+ lbs experienced man repeatedly beat up others during Muay Thai sparring and refused to let go on locks during Brazilian Jiu Jitsu classes, Steve asked him to leave the gym.

On the contrary, in a work environment, I have witnessed situations where someone would repeatedly yell at colleagues in front of everyone — including executives — during meetings. It got so toxic that four people from various departments requested to switch projects because they did not want to work with the person anymore. However, because the employee was deemed important by executives, they continued to let him yell at others during meetings with no repercussions.

Culture is not just slogans hung on the walls of your conference rooms. UCSF Psychiatry professor Cameron Sepah says, “Your Company Culture is Who You Hire, Fire, and Promote.” One of the triggers for a recent employee walk-out at Google was because the company paid ex-executives tens of millions of dollars after discovering allegations of sexual misconduct. Ensuring improper behavior is dealt with immediately and fairly is vital to fostering an inclusive culture.

Success breeds success

When an initiative has early traction, it is much easier to continue the momentum. Culture is the same way. When Five Points first started in 2002, they already had three high-level female fighters—one of them, Emily, even went on to win the Muay Thai World Championships. Having diversity early on helped provide role models for members from underrepresented backgrounds who were interested in fighting.

Once an inclusive culture is established, the community members will continue to be inclusive and others will want to join. One of the coaches and fighters, Gianna, explained, “Nobody made me feel like sh*t when I was new, so I want to make sure other noobs don’t feel that way either.”

Another Kali student, Sonya, who describes herself as a “girly girl,” had to work extra hard honing her skills because she did not come from an athletic background like most of the other members. However, Simon was always patient with her, continually breaking down techniques until she grasped them. Looking back, she is extremely appreciative that Simon tried very hard to make her feel comfortable, and now she recommends all her female friends to try out Kali. Her motivation? “I want girly girls to know that they’re welcome here.”

The same applies to the tech industry. I have seen series A companies with 50 employees struggle to hire women due to their gender imbalance (15% female), only to see the ratio further decrease as the company grows (10%). On the other hand, Flatiron Health, also a former employer, focused on diversity & inclusion from the get-go, including hiring senior female leaders across all functions early on. When I was there, they had roughly 50% female employees and 50% female managers.

From inclusion to diversity

Five Points Academy never started with the intent of building a gym with 50% women and members from all different ethnic and socio-economic backgrounds. Instead, the owners simply wanted to build a gym where anyone can belong, and anyone can enjoy being part of the community. By starting with inclusion, diversity followed.

I am not at all advocating for halting initiatives on diversity. It is important that we focus on diversity, and many companies are doing just that. However, just like Five Points Academy, we also need to invest in building an inclusive culture to help people thrive and grow at the company, which will further attract more diverse employees.

Footnotes

[1] Studies have shown that a man’s ideas are often taken more seriously than a woman’s. As a result, many women choose not to participate in meetings but ask a male colleague of theirs to present their ideas.
[2] For example, according to Ascend Research, Asians score the lowest in executive parity index, doing worse than Blacks and Hispanics. However, they are not considered an “underrepresented minority,” so relatively little has been done to mentor young Asian professionals on career progression.
[3] If you had physical limitations, you could substitute them with pushups on knees or another exercise.

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‘This is Your Life in Silicon Valley’: Nomiku Founder CEO Lisa Fetterman on why Silicon Valley doesn’t care about female founders

Welcome to this week’s transcribed edition of This is Your Life in Silicon Valley. We’re running an experiment for Extra Crunch members that puts This is Your Life in Silicon Valley in words – so you can read from wherever you are.

This is your Life in Silicon Valley was originally started by Sunil Rajaraman and Jascha Kaykas-Wolff in 2018. Rajaraman is a serial entrepreneur and writer (Co-Founded Scripted.com, and is currently an EIR at Foundation Capital), Kaykas-Wolff is the current CMO at Mozilla and ran marketing at BitTorrent. Rajaraman and Kaykas-Wolff started the podcast after a series of blog posts that Sunil wrote for The Bold Italic went viral.

The goal of the podcast is to cover issues at the intersection of technology and culture – sharing a different perspective of life in the Bay Area. Their guests include entrepreneurs like Sam Lessin, journalists like Kara Swisher and Mike Isaac, politicians like Mayor Libby Schaaf and local business owners like David White of Flour + Water.

This week’s edition of This is Your Life in Silicon Valley features Lisa Fetterman – the Founder/CEO of Nomiku (a Y Combinator alum). Lisa talks extensively about why Silicon Valley does not care about female founders, and proposes a solution to the problem.

If you are interested in diving deep into the diversity problem in technology, this episode is for you.

For access to the full transcription, become a member of Extra Crunch. Learn more and try it for free. 

Rajaraman: Welcome to season three of This is Your Life in Silicon Valley. A podcast about the Bay Area, technology and culture. I’m your host Sunil Rajaraman and I’m joined by my co-host Jascha Kaykas-Wolff.

Kaykas-Wolff: So, now I got a straw poll for you. Are you ready?

Rajaraman: I’m ready.

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Launch your startup onstage at TechCrunch Disrupt SF 2019

Early-stage startup founders, we’re looking at you. Are you ready to launch your company and show the world what you’ve got? There’s no better launching pad than Startup Battlefield, and the next battle goes down at Disrupt San Francisco 2019 — in the city that gave birth to startup dreams.

There’s no time to waste. The application deadline expires on June 25th at 11:59 p.m. (PT). Apply to compete in the Startup Battlefield today.

Because Disrupt San Francisco 2019 is our flagship event, it’s appropriate that Startup Battlefield comes with a flagship prize. We’re talking a $100,000 equity-free cash infusion to the winner’s bottom line. But there’s more on the line than a wad of cash. Here’s how Startup Battlefield works and the benefits all participants receive.

First off, applying to and participating in Startup Battlefield is free. However, the selection process is extremely competitive. Discerning TechCrunch editors vet every application and choose approximately 15-20 startups to compete. All participating teams receive free, extensive pitch coaching from our Battlefield-tested editorial team.

When you step onto the Disrupt Main Stage, you’ll have six minutes to pitch and present a live demo to a panel of expert VCs and tech leaders — and then respond to their questions.

Teams that make it through to the final round repeat the process to a second set of judges, and it’s from that elite cohort that one standout startup will earn the title, hoist the Disrupt Cup and claim the $100,000 prize.

It all goes down live in front of an audience of thousands, and we live-stream the entire event to the world on TechCrunch.com, YouTube, Facebook and Twitter — and make it available later on-demand.

Whether you win the whole shebang or not, you still win. All competing teams receive intense media and investor attention and exhibit for free in Startup Alley for all three days of the show. You also receive invitations to VIP events, free passes to future TechCrunch events and complimentary subscriptions to our new editorial offering, Extra Crunch.

It’s time. You’re ready to launch. Apply to the Startup Battlefield, and join us at Disrupt San Francisco 2019 on October 2-4. And remember, the application deadline expires on June 25th at 11:59 p.m. (PT).

Not quite ready to battle it out on the Main Stage? Why not apply for our TC Top Picks program? It’s a select group, and if we pick your startup, you’ll receive a free Startup Alley Exhibitor Package, VIP treatment and plenty of media and investor exposure.

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