June 27, 2016
How digital marketers can get better results with less capital
There has been much talk of late about the end of easy venture capital and what will happen to startup economics when everyone is forced to spend more…
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Category: <span>Advertising Tech</span>
Practical computer-repair, security, maintenance, and small-business IT information from 1010Computers.
June 21, 2016
Squeezing video blood from Twitter’s stone
After watching other social networks get rich off of video, Twitter’s tuning in. Brevity that inspires information density has always been what’s magical about Twitter. In 140 characters…
Read articleJune 21, 2016
Instagram doubles monthly users to 500M in 2 years, sees 300M daily
80% of Instagram users come from outside the US, up from 75% in September, showing the popularity of pretty pictures that cross language barriers. It still has 100…
Read articleJune 20, 2016
Facebook’s Canvas format isn’t just for ads anymore
Facebook users can expect to start seeing more of the company’s Canvas format. For those of you who haven’t been following all of Facebook’s different ad formats, a…
Read articleJune 16, 2016
Liftoff delivers personalized ads that are designed to drive actions, not installs
Mobile marketing startup Liftoff pitches itself as a way for mobile advertisers to focus on what really matters — not installs, but rather purchases and other actions that…
Read articleJune 16, 2016
TextMe and Aquto partner to offer wireless data as currency
Communication service TextMe is partnering with sponsored wireless data rewards company Aquto to offer a new data loyalty program to TextMe users. According to TextMe’s Chief Revenue Officer…
Read articleJune 16, 2016
Marketing tech company Performance Horizon raises $15.4M
Performance Horizon, a company aiming to help advertisers manage their relationships with marketing partners, is announcing that it has raised $15.4 million in Series C funding. The company’ says…
Read articleJune 15, 2016
YouTube’s new Director tools allow small businesses to create video ads on their phones
YouTube is launching a new suite of products for advertisers under the umbrella name of YouTube Director. Collectively, these products are supposed to make it easier for businesses…
Read articleJune 14, 2016
Pinterest gets visitor retargeting and other new ad targeting tools
Starting today, advertisers will be able to advertise against Pinterest users that have visited their sites — giving retailers a powerful new tool that is available in other…
Read articleJune 14, 2016
Facebook taps GPS, Square to track your in-store visits and purchases
Facebook has found the Holy Grail of advertising in a set of new partnerships with point-of-sale systems like Square and Marketo that will prove who bought what after…
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