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ZmURL customizes Zoom link previews with images & event sites
Sick of sharing those generic Zoom video call invites that all look the same? Wish your Zoom link preview’s headline and image actually described your meeting? Want to protect your Zoom calls from trolls by making attendees RSVP to get your link? ZmURL.com has you covered.
Launching today, ZmURL is a free tool that lets you customize your Zoom video call invite URL with a title, explanation and image that will show up when you share the link on Twitter, Facebook or elsewhere. ZmURL also lets you require that attendees RSVP by entering their email address so you can decide who to approve and provide with the actual entry link. That could stop Zoombombers from harassing your call with offensive screenshared imagery, profanity or worse.
“We built zmurl.com to make it easier for people to stay physically distant but socially close,” co-founder Victor Pontis tells me. “We’re hoping to give event organizers the tools to preserve in-person communities while we are all under quarantine.”
Zoom wasn’t built for open public discussions. But with people trapped inside by coronavirus, its daily user count has spiked from 10 million to 200 million. That’s led to new use cases, from cocktail parties to roundtable discussions to AA meetings to school classes.
That’s unfortunately spawned new problems, like “Zoombombing,” a term I coined two weeks ago to describe malicious actors tracking down public Zoom calls and bombarding them with abuse. Since then, the FBI has issued a warning about Zoombombing, The New York Times has written multiple articles about the issue and Zoom’s CEO Eric Yuan has apologized.
Yet Zoom has been slow to adapt it features as it struggles not to buckle under its sudden scale. While it has turned on waiting rooms and host-only screensharing by default for usage in schools, most people are still vulnerable due to Zoom’s permissive settings and reused URLs that were designed for only trusted enterprise meetings. Only today did Zoom concede to shifting the balance further from convenience to safety, turning on waiting rooms by default and requiring passwords for entry by Meeting ID.
Meanwhile, social networks have become a sea of indistinguishable Zoom links that all show the same blue and white logo in the preview, with no information on what the call is about. That makes it a lot tougher to promote calls, which many musicians, fitness instructors and event producers are relying on to drive donations or payments while their work is disrupted by quarantines.
ZmURL’s founders during their only in-person meeting ever
Luckily, Pontis and his co-founder Danqing Liu are here to help with ZmURL. The two software engineers fittingly met over Zoom a year ago and have only met once in person. Pontis, now in San Francisco, had started bike and scooter rental software companies Spring and Scooter Map. Liu, from Beijing but now holed up in New York, had spent five years at Google, Uber and PlanGrid before selling his machine learning tool TinyMind.
The idea for ZmURL stemmed from Liu missing multiple Zoom events he’d wanted to attend. Then a friend of Pontis’ was laid off from their yoga instructor job, and they and their colleagues were scrambling to market and earn money from hosting their own classes over Zoom. The duo quickly built a beta, with zero money raised, and tested it with some yoga gurus who found it simplified promoting events and gathering RSVPs. “We’re all going through a tough time right now. We see ZmURL as our opportunity to help,” Pontis tells me.
To use the tool, you generate a generic meeting link from Zoom like zoom.us/ji/1231231232 and then punch it into ZmURL. You can upload an image or choose from stock photos and color gradients. Then you name your event, give it a description and set the time and date. You’ll get a shorter URL like https://zmurl.com/smy5m or you can give it a custom one like zmurl.com/quidditch.
When you share that URL, it’ll show your image, headline and description in the link preview on chat apps, social networks and more. Attendees who click will be shown a nicely rendered event page with the link to enter the Zoom call and the option to add it to their calendar. You can try it out here, zmurl.com/aloha, as the startup is hosting a happy hour today at 6pm Pacific.
Optionally, you can set your ZmURL calls to require an RSVP. In that case, people who click your link have to submit their email address. The host can then sift through the RSVPs and choose who to email back the link to join the call. If you see an RSVP from someone you don’t recognize, just ignore it to keep Zoombombers from slipping inside.
Surprisingly, there doesn’t seem to be any other tools for customizing Zoom call links. Zoom paid enterprise customers can only set up a image and logo-equipped landing page for their whole company’s Zoom account, not for specific calls. For now, ZmURL is completely free. But the co-founders are building out an option for hosting paid events that collect entry fees on the RSVP site while ZmURL takes a 5% cut.
Next, ZmURL wants to add the ability to link your Zoom account to its site so you can spawn call links without leaving. It’s also building out always-on call rooms, recurring events, organizer home pages for promoting all their calls, an option to add events to a public directory, email marketing tools and integrations with other video call platforms like Hangouts, Skype and FaceTime.
Pontis says the biggest challenge will be learning to translate more of the magic and business potential off offline events into the world of video calling. There’s also the risk that Zoom will try to intercede and force ZmURL to desist. But it shouldn’t, at least until Zoom builds all these features itself. Or it should just acquire ZmURL.
We’re dealing with an unprecedented behavior shift due to shelter-in-place orders that threaten to cripple the world economy and drive many of us crazy. Whether for fostering human connection or keeping event businesses afloat, Zoom has become a critical utility. It should accept all the help it can get.
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Zoom will enable waiting rooms by default to stop Zoombombing
Zoom is making some drastic changes to prevent rampant abuse as trolls attack publicly-shared video calls. Starting April 5th, it will require passwords to enter calls via Meeting ID, since these may be guessed or reused. Meanwhile, it will change virtual waiting rooms to be on by default so hosts have to manually admit attendees.
The changes could prevent “Zoombombing”, a term I coined two weeks ago to describe malicious actors entering Zoom calls and disrupting them by screensharing offensive imagery. New Zoombombing tactics have since emerged, like spamming the chat thread with terrible GIFs, using virtual backgrounds to spread hateful messages, or just screaming profanities and slurs. Anonymous forums have now become breeding grounds for organized trolling efforts to raid calls.
Just imagine the most frightened look on all these people’s faces. That’s what happened when Zoombombers attacked the call.
The FBI has issued a warning about the Zoombombing problem after children’s online classes, alcoholics anonymous meetings, and private business calls were invaded by trolls. Security researchers have revealed many ways that attackers can infiltrate a call.
The problems stem from Zoom being designed for trusted enterprise use cases rather than cocktail hours, yoga classes, roundtable discussions, and classes. But with Zoom struggling to scale its infrastructure as its daily user count has shot up from 10 million to 200 million over the past month due to coronavirus shelter-in-place orders, it’s found itself caught off guard.
Zoom CEO Eric Yuan apologized for the security failures this week and vowed changes. But at the time, the company merely said it would default to making screensharing host-only and keeping waiting rooms on for its K-12 education users. Clearly it determined that wasn’t sufficient, so now waiting rooms are on by default for everyone.
Zoom communicated the changes to users via an email sent this afternoon that explains “we’ve chosen to enable passwords on your meetings and turn on Waiting Rooms by default as additional security enhancements to protect your privacy.”
The company also explained that “For meetings scheduled moving forward, the meeting password can be found in the invitation. For instant meetings, the password will be displayed in the Zoom client. The password can also be found in the meeting join URL.” Some other precautions users can take include disabling file transfer, screensharing, or rejoining by removed attendees.
NEW YORK, NY – APRIL 18: Zoom founder Eric Yuan reacts at the Nasdaq opening bell ceremony on April 18, 2019 in New York City. The video-conferencing software company announced it’s IPO priced at $36 per share, at an estimated value of $9.2 billion. (Photo by Kena Betancur/Getty Images)
The shift could cause some hassle for users. Hosts will be distracted by having to approve attendees out of the waiting room while they’re trying to lead calls. Zoom recommends users resend invites with passwords attached for Meeting ID-based calls scheduled for after April 5th. Scrambling to find passwords could make people late to calls.
But that’s a reasonable price to pay to keep people from being scarred by Zoombombing attacks. The rash of trolling threatened to sour many people’s early experiences with the video chat platform just as it’s been having its breakout moment. A single call marred by disturbing pornography can leave a stronger impression than 100 peaceful ones with friends and colleagues. The old settings made sense when it was merely an enterprise product, but it needed to embrace its own change of identity as it becomes a fundamental utility for everyone.
Technologists will need to grow better at anticipating worst-case scenarios as their products go mainstream and are adapted to new use cases. Assuming everyone will have the best intentions ignores the reality of human nature. There’s always someone looking to generate a profit, score power, or cause chaos from even the smallest opportunity. Building development teams that include skeptics and realists, rather than just visionary idealists, could keep ensure products get safeguarded from abuse before rather than after a scandal occurs.
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Zoom freezes feature development to fix security and privacy issues
Zoom has been widely criticized over the past couple of weeks for terrible security, a poorly designed screensharing feature, misleading dark patterns, fake end-to-end-encryption claims and an incomplete privacy policy. Despite that, the video conferencing service has attracted a ton of new users thanks to the coronavirus lockdowns around the world — the company reached 200 million daily active users last month.
Zoom, an enterprise product designed for boring corporate meetings, has become a mainstream product with all the risks that it involves.
That’s why the company’s CEO Eric S. Yuan has written a lengthy blog post to address some of the concerns around Zoom. He starts by sharing some metrics. Zoom has been used by 90,000 schools around 20 countries. Daily meetings participants jumped from 10 million in December to 200 million in March.
But some companies are starting to reconsider using Zoom for video conferences. For instance, SpaceX, Elon Musk’s rocket company, has banned its employees from using the service.
For the next 90 days, Zoom is enacting a feature freeze, which means that the company isn’t going to ship any new feature until it is done fixing the current feature set. Zoom will also work with third-party experts and prepare a transparency report.
“For the past several weeks, supporting this influx of users has been a tremendous undertaking and our sole focus,” Yuan writes. “However, we recognize that we have fallen short of the community’s – and our own – privacy and security expectations. For that, I am deeply sorry, and I want to share what we are doing about it.”
As expected, Yuan says that mainstream adoption has led to unforeseen issues. “We did not design the product with the foresight that, in a matter of weeks, every person in the world would suddenly be working, studying, and socializing from home. We now have a much broader set of users who are utilizing our product in a myriad of unexpected ways, presenting us with challenges we did not anticipate when the platform was conceived,” he writes.
In addition to keeping up with the massive influx of customer support requests, Zoom has already shipped a few updates to solve some issues. The company released a new version of its iOS app to remove Facebook’s SDK as the company’s privacy policy never said that you consent to sharing data with Facebook. The company updated its privacy policy as well.
Zoom removed the attendee attention tracker feature, a controversial feature that lets hosts see if the Zoom window is currently in focus. The company has also shipped security updates after Patrick Wardle uncovered vulnerabilities.
Zoom wrote a dedicated K-12 privacy policy and changed some default settings for schools (waiting rooms are on by default, only teachers can share content, etc.).
The company is far from done. Don’t forget that it claimed that calls are end-to-end encrypted even though they’re not at all. More importantly, the fact that Zoom is fixing issues as quickly as it can isn’t enough. Something is wrong at Zoom — there’s a corporate culture issue that leads to all those missteps. It’ll take much longer than 90 days.
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Looking back at Zoom’s ascent a year after it filed to go public
Zoom, a video chat service then popular with corporations, filed to go public on March 22, 2019.
Best known in venture and corporate circles, Zoom was far from a household name at the time. However, the groundwork for its 2020-era consumer breakthrough during the novel coronavirus epidemic was detailed during its IPO march in the years leading up to its public debut.
The company didn’t begin trading until mid-April last year, but it was through its March 2019 IPO filing that its name took on new prominence; here was a quickly growing software as a service (SaaS) business that was posting profits at the same time. As the rate at which unprofitable companies went public set records, Zoom’s growth and positive net income helped it gain brand recognition even before its shares began to trade.
Investors certainly recognized this was a rarity among SaaS companies, sending its IPO share price up 72% in its first day. The company’s equity has risen more than 100% since that first close, more than doubling in less than a year. Not bad in a market that has turned ice-cold in recent weeks.
To understand how Zoom became so valuable as a business — and later as a consumer product — let’s go back in time to consider its product and business strategies. As we’ll see, to become the video chat tool that everyone is using today, Zoom had to beat a host of entrenched competition. And it did so while making money, helping set the financial stage for its prominence today.
Product history
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Under quarantine, media is actually social
The flood of status symbol content into Instagram Stories has run dry. No one is going out and doing anything cool right now, and if they are, they should be shamed for it. Beyond sharing video chat happy hour screenshots and quarantine dinner concoctions, our piece-by-piece biographies have ground to a halt. Oddly, what remains feels more social than social networks have in a long time.
With no source material, we’re doing it live. Coronavirus has absolved our desire to share the recent past. The drab days stuck inside blur into each other. The near future is so uncertain that there’s little impetus to make plans. Why schedule an event or get excited for a trip just to get your heartbroken if shelter-in-place orders are extended? We’re left firmly fixed in the present.
A house-arrest Houseparty, via StoicLeys
What is social media when there’s nothing to brag about? Many of us are discovering it’s a lot more fun. We had turned social media into a sport but spent the whole time staring at the scoreboard rather than embracing the joy of play.
But thankfully, there are no Like counts on Zoom .
Nothing permanent remains. That’s freed us from the external validation that too often rules our decision making. It’s stopped being about how this looks and started being about how this feels. Does it put me at peace, make me laugh, or abate the loneliness? Then do it. There’s no more FOMO because there’s nothing to miss by staying home to read, take a bath, or play board games. You do you.
Being social animals, what feels most natural is to connect. Not asynchronously through feeds of what we just did. But by coexisting concurrently. Professional enterprise technology for agenda-driven video calls has been subverted for meandering, motive-less togetherness. We’re doing what many of us spent our childhoods doing in basements and parking lots: just hanging out.
It’s time to Houseparty
For evidence, just look at group video chat app Houseparty, where teens aimlessly chill with everyone’s face on screen at once. In Italy, which has tragically been on lock down since COVID-19’s rapid spread in the country, Houseparty wasn’t even in the top 1500 apps a month ago. Today it’s the #1 social app, and the #2 app overall second only to Zoom which is topping the charts in tons of countries.
Houseparty topped all the charts on Monday, when Sensor Tower tells TechCrunch the app’s download rate was 323X higher than its average in February. As of yesterday it was #1 in Portugal (up 371X) and Spain (up 592X), as well as Peru, Argentina, Chile, Austria, Belgium, and the U.K. I despite being absent from the chart a week earlier. Apptopia tells me Houseparty saw 25 downloads in Spain on March 1st and 40,000 yesterday.
Houseparty rockets to #1 in many countries
A year ago Houseparty was nearly dead, languishing at #245 on the US charts before being acquired by Fortnite-maker Epic in June. Our sudden need for unmediated connection has brought Houseparty roaring back to life, even if Epic has neglected to update it since July.
“Houseparty was designed to connect people in the most human way possible when they are physically apart” the startup’s co-founder Ben Rubin tells me. “This is a time of isolation and uncertainty for us all. I’m grateful that we created a product that gives a sense of human connection to millions people during this critical moment.”
Around the world, apps for direct connection are spiking. Google Hangouts rules in Sweden. Discord for chat while gaming is #1 in France. Slack clone Microsoft Teams is king in the Netherlands. After binging through Netflix, all that’s left to entertain us is each other.
Undivided By Geography
If we’re all stuck at home, it doesn’t matter where that home is. We’ve been released from the confines of which friends are within a 20 minute drive or hour-long train. Just like students are saying they all go to Zoom University since every school’s classes moved online, we all now live in Zoom Town. All commutes have been reduced to how long it takes to generate an invite URL.
Nestled in San Francisco, even pals across the Bay in Berkeley felt far away before. But this week I had hour-long video calls with my favorite people who typically feel out of reach in Chicago and New York. I spent time with babies I hadn’t met in person. And I kept in closer touch with my parents on the other coast, which is more vital and urgent than ever before.
Playing board game Codenames over Zoom with friends in New York and North Carolina
Typically, our time is occupied by acquaintances of circumstance. The co-workers who share our office. The friends who happen to live in the neighborhood. But now we’re each building a virtual family completely of our choosing. The calculus has shifted from who is convenient or who invites us to the most exciting place, to who makes us feel most human.
Even celebrities are getting into it. Rather than pristine portraits and flashy music videos, they’re appearing raw, with crappy lighting, on Facebook and Instagram Live. John Legend played piano for 100,000 people while his wife Chrissy Teigen sat on screen in a towel looking salty like she’s heard “All Of Me” far too many times. That’s more authentic than anything you’ll get on TV.
And without the traditional norms of who we are and aren’t supposed to call, there’s an opportunity to contact those we cared about in a different moment of our lives. The old college roommate, the high school buddy, the mentor who gave you you’re shot. If we have the emotional capacity in these trying times, there’s good to be done. Who do you know who’s single, lives alone, or resides in a city without a dense support network?
Reforging those connections not only surfaces prized memories we may have forgotten, but could help keep someone sane. For those who relied on work and play for social interaction, shelter-in-place is essentially solitary confinement. There’s a looming mental health crisis if we don’t check in on the isolated.
The crisis language of memes
It can be hard to muster the energy to seize these connections, though. We’re all drenched in angst about the health impacts of the virus and financial impacts of the response. I certainly spent a few mornings sleeping in just to make the days feel shorter. When all small talk leads to rehashing our fears, sometimes you don’t have anything to say.
Luckily we don’t have to say anything to communicate. We can share memes instead.
My father-in-law sent me this. That’s when you know memes have become the universal language
The internet’s response to COVID-19 has been an international outpour of gallow’s humor. From group chats to Instagram joke accounts to Reddit threads to Facebook groups like quarter-million member “Zoom Memes For Quaranteens”, we’re joining up to weather the crisis.
A nervous laugh is better than no laugh at all. Memes allow us to convert our creeping dread and stir craziness into something borderline productive. We can assume an anonymous voice, resharing what some unspecified other made without the vulnerability of self-attribution. We can dive into the creation of memes ourselves, killing time under house arrest in hopes of generating smiles for our generation. And with the feeds and Stories emptied, consuming memes offers a new medium of solidarity. We’re all in this hellscape together so we may as well make fun of it.
The web’s mental immune system has kicked into gear amidst the outbreak. Rather than wallowing in captivity, we’ve developed digital antibodies that are evolving to fight the solitude. We’re spicing up video chats with board games like Codenames. One-off livestreams have turned into wholly online music festivals to bring the sounds of New Orleans or Berlin to the world. Trolls and pranksters are finding ways to get their lulz too, Zoombombing webinars. And after a half-decade of techlash, our industry’s leaders are launching peer-to-peer social safety nets and ways to help small businesses survive until we can be patrons in person again.
Rather than scrounging for experiences to share, we’re inventing them from scratch with the only thing we’re left with us in quarantine: ourselves. When the infection waves pass, I hope this swell of creativity and in-the-moment togetherness stays strong. The best part of the internet isn’t showing off, it’s showing up.
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Around is the new floating head video chat multitasking app
You have to actually get work done, not just video call all day, but apps like Zoom want to take over your screen. Remote workers who need to stay in touch while staying productive are forced to juggle tabs. Meanwhile, call participants often look and sound far away, dwarfed by their background and drowned in noise.
Today, Around launches its new video chat software that crops participants down to just circles that float on your screen so you have space for other apps. Designed for laptops, Around uses auto-zoom and noise cancelling to keep your face and voice in focus. Instead of crowding around one computer or piling into a big-screen conference room, up to 15 people can call from their own laptop without echo — even from right next to each other.
“Traditional videoconferencing tries to maximize visual presence. But too much presence gets in the way of your work,” says Around CEO Dominik Zane. “People want to make eye contact. They want to connect. But they also want to get stuff done. Around treats video as the means to an end, not the end in itself.”
Around becomes available today by request in invite-only beta for Mac, windows, Linux, and web. It’s been in private beta since last summer, but now users can sign up here for early access to Around. The freemium model means anyone can slide the app into their stack without paying at first.
After two years in stealth, Around’s 12-person distributed team reveals that it’s raised $5.2 million in seed funding over multiple rounds from Floodgate, Initialized Capital, Credo Ventures, AngelList’s Naval Ravikant, Product Hunt’s Ryan Hoover, Crashlytics’ Jeff Seibert, and angel Tommy Leep. The plan is to invest in talent and infrastructure to keep video calls snappy.
Not Just A Picturephone
Around CEO Dominik Zane
Around was born out of frustration with remote work collaboration. Zane and fellow Around co-founder Pavel Serbajlo had built mobile marketing company M.dot that was acquired by GoDaddy by using a fully distributed team. But they discovered that Zoom was “built around decades-old assumptions of what a video call should be” says Zane. “A Zoom video call is basically a telephone connected to a video camera. In terms of design, it’s not much different from the original Picturephone demoed at the 1964 World’s Fair.”
So together, they started Around as a video chat app that slips into the background rather than dominating the foreground. “We stripped out every unnecessary pixel by building a real-time panning and zooming technology that automatically keeps callers’ faces–and only their faces–in view at all times” Zane explains. It’s basically Facebook Messenger’s old Chat Heads design, but for the desktop enterprise.
Calls start with a shared link or /Around Slack command. You’re never unexpectedly dumped into a call, so you can stay on task. Since participants are closely cropped to their faces and not blown up full screen, they don’t have to worry about cleaning their workspace or exactly how their hair looks. That reduces the divide between work-from-homers and those in the office.
As for technology, Around’s “EchoTerminator” uses ultrasonic audio to detect nearby laptops and synchronization to eliminate those strange feedback sounds. Around also employs artificial intelligence and the fast CPUs of modern laptops to suppress noise like sirens, dog barks, washing machines, or screaming children. A browser version means you don’t have to wait for people to download anything, and visual emotes like “Cool idea” pop up below people’s faces so they don’t have to interrupt the speaker.
Traditional video chat vs Around
“Around is what you get when you rethink video chat for a 21st-century audience, with 21st-century technology,” says Initialized co-founder and general partner Garry Tan. “Around has cracked an incredibly difficult problem, integrating video into the way people actually work today. It makes other video-call products feel clumsy by comparison.”
There’s one big thing missing from Around: mobile. Since it’s meant for multitasking, it’s desktop/laptop only. But that orthodoxy ignores the fact that a team member on the go might still want to chime in on chats, even with just audio. Mobile apps are on the roadmap, though, with plans to allow direct dial-in and live transitioning from laptop to mobile. The 15-participant limit also prevents Around from working for all-hands meetings.
Competing with video calling giant Zoom will be a serious challenge. Nearly a decade of perfecting its technology gives Zoom super low latency so people don’t talk over each other. Around will have to hope that its smaller windows let it keep delays down. There’s also other multitask video apps like Loom’s asynchronously-recorded video clips that prevent distraction.
With coronavirus putting a new emphasis on video technology for tons of companies, finding great engineers could be difficult. “Talent is scarce, and good video is hard tech. Video products are on the rise. Google and large companies snag all the talent, plus they have the ability and scale to train audio-video professionals at universities in northern Europe” Zane tells me. “Talent wars are the biggest risk and obstacle for all real-time video companies.”
But that rise also means there are tons of people fed up with having to stop work to video chat, kids and pets wandering into their calls, and constantly yelling at co-workers to “mute your damn mic!” If ever there was a perfect time to launch Around, it’s now.
“Eight years ago we were a team of locals and immigrants, traveling frequently, moving between locations and offices” Zane recalls. “We realized that this was the future of work and it’s going to be one of the most significant transformations of modern society over the next 30 years . . . We’re building the product we’ve wanted for ourselves.”
One of the best things about working remotely is you don’t have colleagues randomly bugging you about superfluous nonsense. But the heaviness of traditional video chat swings things too far in the other direction. You’re isolated unless you want to make a big deal out of scheduling a call. We need presence and connection, but also the space to remain in flow. We don’t want to be away or on top of each other. We want to be around.
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Box is now letting all staff work from home to reduce coronavirus risk
Box has joined a number of tech companies supporting employees to work remotely from home in response the outbreak of the novel coronavirus.
It’s applying the policy to all staff, regardless of location.
Late yesterday Box co-founder Aaron Levie tweeted a statement detailing the cloud computing company’s response to COVID-19, the name of the disease caused by the coronavirus — to, as he put it, “ensure the availability of our service and safety of our employees”.
We know how important secure collaboration and remote work is becoming for our customers right now. Here are a few of the measures we’re taking to ensure the availability of our service and safety of our employees: https://t.co/i65ONkIgNp
— Aaron Levie (@levie) March 8, 2020
In recent days Twitter has similarly encouraged all staff members to work from home. While companies including Amazon, Google, LinkedIn and Microsoft have also advised some staff to work remotely to reduce the risk of exposure to the virus.
In its response statement Box writes that it’s enacted its business continuity plans “to ensure core business functions and technology are operational in the event of any potential disruption”.
“We have long recognized the potential risks associated with service interruptions due to adverse events, such as an earthquake, power outage or a public health crisis like COVID-19, affecting our strategic, operational, stakeholder and customer obligations. This is why we have had a Business Continuity program in place to provide the policies and plans necessary for protecting Box’s operations and critical business functions,” the company writes.
In a section on “workforce resilience and business continuity” it notes that work from home practices are a normal part of its business operations but says it’s now extending the option to all its staff, regardless of the office or location they normally work out of — saying it’s doing so “out of an abundance of caution during COVID-19”.
Other measures the company says it’s taken to further reduce risk include suspending all international travel and limiting non-essential domestic travel; reducing large customer events and gatherings; and emphasizing health and hygiene across all office locations — “by maintaining sanitation supplies and encouraging an ‘if you are sick, stay home’ mindset”.
It also says it’s conducting all new hire orientation and candidate interviews virtually.
Box names a number of tools it says it routinely uses to support mobility and remote working, including its own service for secure content collaboration; Zoom’s video communication tool; the Slack messaging app; Okta for secure ID; plus additional unnamed “critical cloud tools” for ensuring “uninterrupted remote work for all employees”.
Clearly spying the opportunity to onboard new users, as more companies switch on remote working as a result of COVID-19 concerns, Box’s post also links to free training resources for its own cloud computing tools.
This report was updated with a correction to clarify that COVID-19 is the disease caused by the novel coronavirus; rather than another name for the virus
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China Roundup: Enterprise tech gets a lasting boost from coronavirus outbreak
Hello and welcome back to TechCrunch’s China Roundup, a digest of recent events shaping the Chinese tech landscape and what they mean to people in the rest of the world. This week, a post from Sequoia Capital sounding the alarm of the coronavirus’s impact on businesses is reaching far corners of tech communities around the world, including China.
Many echo Sequoia’s observation that the companies that are the “most adaptable” are the likeliest to survive. Others cling to the hope of “[turning] a challenging situation into an opportunity to set yourself up for enduring success.”
Two weeks ago I wrote about how the private sector and the government in China are working together to contain the epidemic, bringing a temporary boost to the technology industry. This week I asked a number of investors and founders which of these changes will stand to last, and why.
B2B on the rise
The business-to-business (B2B) space was rarely a hot topic in China until online consumer businesses became relatively saturated in recent times. And now, the COVID-19 epidemic has unexpectedly breathed life into the once-boring field, which stretches from virtual meetings, online education, digital healthcare, cybersecurity, telecommunications, logistics to smart cities, analysis from investment firm Yunqi Partners shows.
For one, there is an obvious opportunity for remote collaboration tools as people work from home. Downloads of indigenous work apps like Dingtalk, WeChat Work, TikTok’s sister Lark as well as America’s Zoom jumped exponentially amid the health crisis. While some argue that the boom is overblown and will dissipate as soon as businesses are back to normal, others suggest that the shift in behavior will endure.
Like other work collaboration services, Zoom soared in China amid the coronavirus outbreak, jumping from No. 180 in late January to No. 28 as of late February in overall app installs. Data: App Annie
“People are reluctant to change once they form a new habit,” suggests Joe Chan, partner at Hong Kong-based Mindworks Ventures. The virus outbreak, he believes, has educated the Chinese masses to work remotely.
“Meeting in person and through Zoom both have their own merits, depending on the social norm. Some people are used to thinking that relationships need to be established through face-to-face encounters, but those who don’t hold that view will have fewer meetings. [The epidemic] presents a chance for a paradigm shift.”
But changes are slow
Growth in enterprise businesses might be less visible than what China witnessed over the SARS epidemic that fueled internet consumer verticals such as ecommerce. That’s because software-as-a-services (SaaS), cloud computing, health tech, logistics and other enterprise-facing services are intangible for most consumers.
“Compared to changes in consumer behavior, the adoption of new technologies by enterprises happen at a slower pace, so the impact of coronavirus on new-generation innovations [B2B] won’t come as rapidly and thoroughly as what happened during SARS,” contended Jake Xie, vice president of investment at China Growth Capital.
Xie further suggested that the opportunities presented by the outbreak are reserved for companies that have been steadily investing in the field, in part because enterprise services have a longer life cycle and require more capital-intensive infrastructure. “Opportunists don’t stand a chance,” he concluded.
As for changing consumer behavior, such as the uptick in grocery delivery usage by seniors trapped indoors, the impact might be short-lived. “The only benefit that the epidemic brings to these apps is getting more people to try their services. But how many of them will stay? The argument that people will keep using these apps over concerns of getting sick in offline markets is unsubstantiated. The strength of a business lies in its ability to solve user problems in the long term, for example, providing affordability and convenience,” suggested Derek Shen, chairman of Danke Apartment, the Chinese co-living startup slated to list on NYSE.
Summoned by Beijing
The adjacent sector of enterprise services — at-scale technologies tailored to energizing government functions — has also seen traction over the course of the epidemic. Private firms in China have teamed up with regional authorities to better track people’s movements, ramp up facial recognition capacities aimed at a mask-wearing public, develop contact-free consumer experience, among other measures.
Tech firms touting services to the government are no stranger to criticisms concerning the lack of transparency in how user data is used. But the appeal to private firms is huge, not only because state contracts tend to provide a steady stream of long-term revenue, but also that certain public-facing projects can be billed as a fulfillment of corporate social responsibilities. Following the virus outbreak, Chinese tech companies of all sizes hastened to offer contributions, with efforts ranging from making monetary donations to building tools that keep the public informed.
On the flip side, the government also needs private help in emergency management. As prominent Chinese historian Luo Xin poignantly pointed out in podcast SurplusValue’s recent episode [1:00:00], some of the most efficient and effective responses to the public health crisis came not from the government but the private sector, whether it is online retailer JD.com or logistics firm SF Express delivering relief supplies to the epicenter of the outbreak.
That said, Luo argued there are signs that some local authorities’ tendency to centralize control is getting in the way of private efforts. For example, some government offices have stumbled in their attempts to develop crisis management systems from scratch, overlooking a pool of readily available and proven infrastructure powered by the country’s tech giants.
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Despite earnings beat and upbeat forecast, Zoom shares fall after reporting Q4 results
Today after the bell, Zoom reported its Q4 earnings. The company’s recorded revenue of $188.3 million and its adjusted per-share profit of $0.15 were ahead of expectations, including $176.55 million in revenue and earnings per share of $0.07, according to Yahoo Finance averages.
Down several points during a broad market rally, Zoom has been a hot company to track in recent months. Its profile was heightened due to its position as an incidental benefactor of the world’s grappling with the novel coronavirus — as more countries and companies stressed staying home and working remotely, respectively, Zoom’s video conferencing tool was expected to see rising usage and demand.
The company’s shares were down sharply after reporting its earnings.
What follows is a dive into Zoom’s Q4 earnings, its expectations for the coming period and what those figures may have to say about the infection and its impacts. We’ll wrap with notes from startups that are building remote-work friendly products, sharing what they are seeing on the ground regarding demand for their services during this bleakly fascinating period of history.
Q4 and the future
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Good news for enterprise startups: SaaS helped kill the single-vendor stack
In the old days of enterprise software, when companies like IBM, Oracle and Microsoft ruled the roost, there was a tendency to shop from a single vendor. You bought the whole stack, which made life easier for IT — even if it didn’t always work out so well for end users, who were stuck using software that was designed with administrators in mind.
Once Software-as-a-Service (SaaS) came along, IT no longer had complete control over software choices. The companies that dominated the market began to stumble — although Microsoft later found its way — and a new generation of SaaS vendors developed.
As that happened, users saw a way to pick and choose software that worked best for them, as they were no longer bound to clunky enterprise software; they wanted tools at work that worked as well as the ones they used in the consumer space at home.
Through freemium models and low-cost subscriptions, individual employees and teams started selecting their own tools, and a new way of buying software began to take hold. Instead of buying software from a single shop, consumers could buy the best tool for the job. This in turn, led to wider adoption, as these small groups of users led the way to more lucrative enterprise deals.
The philosophical change has worked well for enterprise startups. The new world means a well-executed idea can beat an incumbent with a similar product. Just ask companies like Slack, Zoom and Box, which have shown what’s possible when you put users first.
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