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Snapchat hits a disappointing 166M daily users, growing only slightly faster
Snap’s growth rate increased just a little in Q1 2017 — a bad start to its first quarterly earnings report since going public. Snap hit 166 million daily active users at a growth rate of 5 percent, compared to the 158 million DAUs it had in Q4. Snap shares fell more than 24 percent in after-hours trading as investors fled, seeing its long-term potential diminished by its growth… Read More
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Snapchat’s new eraser lets you ‘Photoshop’ stuff out of photos
It’s Snapchat’s turn to copy Instagram while also staying one step ahead of its competitor. Today Snapchat launched a slew of new creative tools, several of which mimic Instagram’s features. But Snapchat’s new option to let users erase real-world objects from their photos shows it’s still pioneering the visual communication format. Read More
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Snapchat users stay loyal, but Instagram could block its growth
U.S. millennials and Gen Zs aren’t entirely replacing their Snapchat addiction with Instagram Stories, according to a slew of new studies and surveys commissioned or collected by TechCrunch. Yet the fact that 80 percent of Instagram’s users are outside the U.S. has helped propel Instagram Stories’ ascent to 200 million DAUs, surpassing Snapchat’s 158 million users from… Read More
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Snapchat launches self-serve ad manager
Snap Inc. wants the ad dollars of smaller businesses, not just giant brands. So today it’s launching its new self-serve ad manager for buying video Snap Ads. There’s also the new Snapchat Mobile Dashboard for tracking campaigns from your phone, and the Business Manager site for configuring the roles and permissions of team members. Read More
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Snapchat is stifled by its un-algorithmic feed
Snapchat invented its best products by being the anti-Facebook. Its disappearing chats made visual communication quick and casual compared to Facebook’s email-esque text messages. Stories ditched the likes and permanacy so you could share your raw moments in the now, instead of just the life highlights that define you forever on your Facebook Timeline. Read More
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Facebook sidesteps Snapchat by launching Messenger Lite in 132 more countries
Facebook is aggressively pursuing the international and developing world markets Snapchat hasn’t prioritized. Facebook Lite recently hit 200 million users, and Instagram just rolled out offline mode for Android. Now after launching Messenger Lite for Android in five countries in October, it’s expanding to 150 more, including Vietnam, Nigeria, Peru, Turkey, Germany, Japan and the… Read More
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Snap’s anti-developer attitude is an augmented liability
Facebook just invited outside developers to help it build an augmented reality content platform. Snapchat banned outside developers in 2015 and has never had a real platform. How Stories Search makes Snapchat a real-time YouTube
Snapchat is shifting from a social network limited to content shared by people you follow to an ephemeral, real-time database of what’s going on now everywhere. Today Snapchat launched Search for Stories submitted to its public Our Stories. It makes Snapchat as deep as whatever the world is sharing, creating near-infinite rabbit holes to go down. Read More
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Snap reportedly looked at drones as a product option
Snap’s camera company ambitions included exploring drones as a possible product line, according to a new report from the New York Times. The drone plans would’ve given users the potential to take photos and videos from an eagle-eye perspective to share on Snapchat, its social network, and would’ve offered another hardware option alongside Spectacles as a way to help users… Read More
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Slowing growth, huge losses and no shareholder control could make Snap Inc.’s IPO a perilous gamble for investors. What it does have going for it is an addicted user base, fast-growing revenues and a visionary CEO.