Pokémon Go
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Will 22K people turn up to catch Pokémon in San Francisco on Wednesday?
The Facebook event for a San Francisco Pokémon Go crawl on Wednesday has 3,600 people confirmed in attendance, with another 18K “interested” in the event. The event is set to start as a stroll through the city, before culminating in a bar crawl. It’ll be one hell of an overspill at even the biggest bars, however, if even a fraction of the respondents turn up. Read More
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Pokémon Go is doing what few apps can – driving real-world traffic
If you were looking for a rare Pokémon and encountered the sign above, what would you do? Because I’d pay up to get whatever pocket monster was lurking within. Ingress and Nintendo don’t seem to have made paid in-game locations a part of Pokémon Go’s business model right now (for that, look to in-app purchases), but the ability the app has to drive real-world foot traffic… Read More
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Pokémon Go adds $9B to Nintendo’s value, global rollout continues this week
Nintendo rode the Pokémon Go wave that enveloped countries where it’s currently available this past weekend: The company’s stock price surged, raising its total market cap to $28 billion as of close of trading on the Tokyo Stock Exchange today. And expect that value to climb higher still: Pokémon Go is only available in a few markets thus far, and a release in additional… Read More
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