Pokémon Go
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How far does the Pokémon brand have to carry Pokémon Go?
How far can the Pokémon brand carry Pokémon Go? Will its popularity fade after that initial burst of activity thanks to the power of its brand? That’s a huge question that’s circulating now that the game has immediately popped to the top of the App Store and has cemented itself as one of the most successful game launches of all time. The mechanics of the game are fundamentally… Read More
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Pokémon Go installed on more devices than Candy Crush, LinkedIn, Lyft, Tinder & more
Still fascinated by the viral spread of Pokémon Go? So are we. The app on Monday topped Twitter’s daily users, and has people spending more minutes per day playing the game than browsing Facebook, reports have indicated. Now comes word that game has also topped Pandora, Netflix, Google Hangouts, and Spotify, in terms of daily active users, and is installed on more devices than… Read More
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Pokémon Go continues its worldwide march, now live in the UK
One of the more interesting side effects from the explosion of new mobile AR game Pokémon Go is physical movement: a lot of people are finding themselves walking miles and miles (and miles) more than they normally would as they search for PokéStops, load up on PokéBalls, and (of course) track down more Pokémon. Now the game itself — which originally launched in Australia, New… Read More
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Pokémon Go tops Twitter’s daily users, sees more engagement than Facebook
Pokémon Go has quickly become one of the most viral mobile applications of all time. The game is now the biggest ever in the U.S.; it has now topped Twitter’s daily users, and it sees people spending more time in its app than in Facebook, according to reports from various tracking firms. Read More
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Pokémon Go expands to Europe starting with Germany
Pokémon Go isn’t a global phenomenon just yet as the game has only been available in the U.S., Australia and New Zealand. But the game is preparing for its European launch. Pokémon Go is now available in Germany on the iPhone and Android — other European countries should follow soon. Read More
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Sen. Al Franken questions Niantic over Poképrivacy policy
Always with his finger on the pulse, Senator Al Franken today sent an official request to Niantic asking about particulars of the Pokémon Go privacy policy. “I am concerned about the extent to which Niantic may be unnecessarily collecting, using, and sharing a wide range of users’ personal information without their appropriate consent,” the letter reads. Read More
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The brilliant mechanics of Pokémon Go
If you haven’t seen it already, you will soon when you are walking down the street. Every person you pass who is fervently looking at their phone is likely playing the No. 1 game in the country right now: Pokémon Go. You might think it’s popular because of the brand. Nintendo, which refused to make a Pokémon game for the longest time on a smartphone, has finally caved and brought… Read More
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Robbers target Pokémon Go players in Missouri
Catching them all could be risky. Four men in O’Fallon, Missouri, have been arrested on charges of first-degree robbery and armed criminal action after having used the popular gaming app Pokémon Go to target other users, lure them into isolated areas and rob them. The four teens were taken into custody on Sunday morning following a call to 911, according to the O’Fallon… Read More
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Pokémon Go shouldn’t have full access to your Gmail, Docs and Google account — but it does
When you use Google to sign into Pokémon Go, as so many of you have already, the popular game for some reason grants itself (for some users, anyway) the highest possible level of access to your Google account, meaning it can read your email, location history, pretty much everything. Why does it need this, and why aren’t users told? Also this is definitely the last Poképost for a while. Read More
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Pokémon Go has an estimated 7.5M U.S. downloads, $1.6M in daily revenue
Pokémon Go is off to a big start in the U.S., but just how big? The company hasn’t yet revealed any official numbers, but we have estimates to provide an idea of the scope of downloads and revenue the mobile game is generating. App analytics company SensorTower used its predictive model of the App Store and Google Play, which takes hundreds of thousands of data points from its partners… Read More
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