M&A
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Niantic acquires Seismic Games
Niantic — the company behind Pokémon GO — is back at it with another acquisition.
After acquiring Escher Reality back in February and Matrix Mill back in June, this morning the company announced it’s acquiring Seismic Games.
Seismic Games is probably best known for its work on Marvel: Strike Force, a mobile, turn-based RPG that has players build battle teams made up of all the big names from the Marvel comic universe.
Niantic’s two biggest games of the foreseeable future — Pokémon GO and Harry Potter: Wizards Unite — both rely heavily on licensed IP. So acquiring a team that already has a wealth of experience with licensed IP — specifically, a team that can walk that fine line of building enough new content to keep the players happy without doing something that sets off the IP owners — makes sense.
No terms of the deal were disclosed.
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Broadcom acquires CA Technologies for $18.9B in cash
Broadcom, the massive semiconductor supplier you may remember from its failed attempt to acquire Qualcomm, today announced that it has reached a definitive agreement with CA Technologies, a major IT management software and solutions provider. The price of the acquisition is $18.9 billion in cash. CA’s shareholders will receive $44.50 per share, a 20 percent premium over the closing price of the company’s stock today.
It’s a bit of a surprise to see chip manufacturer Broadcom acquire a major software and services company. “This transaction represents an important building block as we create one of the world’s leading infrastructure technology companies,” Broadcom CEO and president Hock Tan explains in today’s announcement. “With its sizeable installed base of customers, CA is uniquely positioned across the growing and fragmented infrastructure software market, and its mainframe and enterprise software franchises will add to our portfolio of mission critical technology businesses. We intend to continue to strengthen these franchises to meet the growing demand for infrastructure software solutions.”
This comment doesn’t exactly explain the rationale behind today’s acquisition, but Broadcom is clearly trying to diversify its offerings. Earlier this year, the company walked away from its proposed hostile takeover of Qualcomm after the Trump administration blocked it. At the time, Broadcom was willing to pay $117 billion for Qualcomm, which would have greatly extended the company’s semiconductor business. Today’s move sees Broadcom enter a completely new business.
The company expects the acquisition to close in the fourth quarter of 2018. It’s unlikely that Broadcom will face any major headwind from Washington this time around.
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Facial recognition startup Kairos acquires Emotion Reader
Kairos, the face recognition technology used for brand marketing, has announced the acquisition of EmotionReader.
EmotionReader is a Limerick, Ireland-based startup that uses algorithms to analyze facial expressions around video content. The startup allows brands and marketers to measure viewers emotional response to video, analyze viewer response via an analytics dashboard, and make different decisions around media spend based on viewer response.
The acquisition makes sense considering that Kairos core business is focused on facial identification for enterprise clients. Knowing who someone is, paired with how they feel about your content, is a powerful tool for brands and marketers.
The idea for Kairos started when founder Brian Brackeen was making HR time-clocking systems for Apple. People were cheating the system, so he decided to implement facial recognition to ensure that employees were actually clocking in and out when they said they were.
That premise spun out into Kairos, and Brackeen soon realized that facial identification as a service was much more powerful than any niche time clocking service.
But Brackeen is very cautious with the technology Kairos has built.
While Kairos aims to make facial recognition technology (and all the powerful insights that come with it) accessible and available to all businesses, Brackeen has been very clear about the fact that Kairos isn’t interested in selling this technology to government agencies.
Brackeen recently contributed a post right here on TechCrunch outlining the various reasons why governments aren’t ready for this type of technology. Alongside the outstanding invasion of personal privacy, there are also serious issues around bias against people of color.
From the post:
There is no place in America for facial recognition that supports false arrests and murder. In a social climate wracked with protests and angst around disproportionate prison populations and police misconduct, engaging software that is clearly not ready for civil use in law enforcement activities does not serve citizens, and will only lead to further unrest.
As part of the deal, EmotionReader CTO Dr. Stephen Moore will run Kairos’ new Singapore-based R&D center, allowing for upcoming APAC expansion.
Kairos has raised approximately $8 million from investors New World Angels, Kapor Capital, 500 Startups, Backstage Capital, Morgan Stanley, Caerus Ventures, and Florida Institute, and is now closing on its $30 million crowd sale.
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SolarWinds acquires real-time threat-monitoring service Trusted Metrics
SolarWinds, the company behind tools like Pingdom, Papertrail, Loggly and a number of other IT management tools, today announced it has acquired Trusted Metrics, a company that helps businesses monitor incoming threats to their networks and servers. This move follows SolarWinds’ acquisition of Loggly earlier this year. Among other things, Loggly also provides a number of security tools for enterprises.
Today’s acquisition of Trusted Metrics is clearly part of the company’s strategy to build out its security portfolio, and SolarWinds is actually rolling Trusted Metrics into a new security product called SolarWinds Threat Monitor. Like Trusted Metrics, SolarWinds Threat Monitor helps businesses protect their networks by automatically detecting suspicious activity and malware.
“When we look at the rapidly changing IT security landscape, the proliferation of mass-marketed malware and the non-discriminatory approach of cybercriminals, we believe that real-time threat monitoring and management shouldn’t be a luxury, but an affordable option for everyone,” said SolarWinds CEO Kevin Thompson in today’s announcement. “The acquisition of Trusted Metrics will allow us to offer a new product in the SolarWinds mold—powerful, easy to use, scalable—that is designed to give businesses the ability to more easily protect IT environments and business operations.”
SolarWinds did not disclose the financial details of the transaction. Trusted Metrics was founded in 2010; although it received some seed funding, it never raised any additional funding rounds after that.
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Box acquires Butter.ai to make search smarter
Box announced today that it has acquired Butter.ai, a startup that helps customers search for content intelligently in the cloud. The terms of the deal were not disclosed, but the Butter.AI team will be joining Box.
Butter.AI was started by two ex-Evernote employees, Jack Hirsch and Adam Walz. The company was partly funded by Evernote founder and former CEO Phil Libin’s Turtle Studios. The latter is a firm established with a mission to use machine learning to solve real business problems like finding the right document wherever it is.
Box has been adding intelligence to its platform for some time, and this acquisition brings the Butter.AI team on board and gives them more machine learning and artificial intelligence known-how while helping to enhance search inside of the Box product.
“The team from Butter.ai will help Box to bring more intelligence to our Search capabilities, enabling Box’s 85,000 customers to more easily navigate through their unstructured information — making searching for files in Box more contextualized, predictive and personalized,” Box’s Jeetu Patel wrote in a blog post announcing the acquisition.
That means taking into account the context of the search and delivering documents that make sense given your role and how you work. For instance, if you are a salesperson and you search for a contract, you probably want a sales contract and not one for a freelancer or business partnership.
For Butter, the chance to have access to all those customers was too good to pass up. “We started Butter.ai to build the best way to find documents at work. As it turns out, Box has 85,000 customers who all need instant access to their content. Joining Box means we get to build on our original mission faster and at a massive scale,” company CEO and co-founder Jack Hirsch said.
The company launched in September 2017, and up until now it has acted as a search assistant inside Slack you can call upon to search for documents and find them wherever they live in the cloud. The company will be winding down that product as it becomes part of the Box team.
As is often the case in these deals, the two companies have been working closely together and it made sense for Box to bring the Butter.AI team into the fold where it can put its technology to bear on the Box platform.
“After launching in September 2017 our customers were loud and clear about wanting us to integrate with Box and we quickly delivered. Since then, our relationship with Box has deepened and now we get to build on our vision for a MUCH larger audience as part of the Box team,” the founders wrote in a Medium post announcing the deal.
The company raised $3.3 million over two seed rounds. Investors included Slack and General Catalyst.
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Facebook confirms that it’s acquiring Bloomsbury AI
Facebook announced this morning that the London-based team at Bloomsbury AI will be joining the company.
My colleague Steve O’Hear broke the news about the acquisition, reporting that Facebook would deploy the team and technology to assist in its efforts to fight fake news and address other content issues.
In fact, Bloomsbury AI co-founder and Head of Research Sebastian Riedel also co-founded Factmata, a startup that purports to have developed tools to help brands combat fake news.
Facebook doesn’t quite put it that way in the announcement post. Instead, it says the team’s “expertise will strengthen Facebook’s efforts in natural language processing research, and help us further understand natural language and its applications” — but it certainly seems possible that those applications could include detecting misinformation and other problematic content.
While financial terms were not disclosed, we reported that Facebook is paying between $23 and $30 million. Bloomsbury AI is an alumnus of Entrepreneur First, and it was also backed by Fly.VC, Seedcamp, IQ Capital, UCL Technology Fund and the U.K. taxpayer-funded London Co-investment Fund.
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Peloton acquires music startup Neurotic Media
Peloton, the unicorn spin (and now treadmill) business that lets users work out via live-streamed classes, has today announced its first acquisition. The company acquired Neurotic Media, a B2B music aggregation and streaming service.
Atlanta-based Neurotic Media was founded in 2001 by Shachar “Shac” Oren, who will become a VP at Peloton serving under Peloton’s Head of Music Paul DeGooyer. The entire Neurotic Media team and offices will remain in Atlanta, continuing operations as a standalone subsidiary serving third-party clients.
Neurotic Media is a white-label distribution and marketing platform, helping brands influence and engage customers via popular music. Essentially, the company connects a brand with a certain popular song or songs that align with their brand mission.
The idea here is that music is integral to working out. Given Peloton’s focus on bringing a high-quality workout to the comfort of a user’s home (or one of their studios), music plays a big role. But one doesn’t often dabble in the music industry without either 1) experience or 2) loads of money. While Peloton has plenty of cash to go around, Neurotic brings nearly two decades of experience to the Peloton portfolio.
Here’s what DeGooyer had to say in a prepared statement:
Our Members have embraced music as central to the Peloton experience and consistently rank it as one of the top aspects of the brand. The addition of Shac and his amazing team to the Peloton family will help us rapidly deploy new music features we know our Members want, along with some unique innovations we think they’ll love.
Peloton has been making moves as of late. The company launched an expanded iOS app called Peloton Digital, and has announced plans to expand into the U.K. and Canada starting in the Fall. Plus, Peloton opened a new Tread studio in NYC, with plans to open a massive multi-studio space on the West Side of Manhattan next year.
Peloton was founded in 2012 and has raised a total of $444.7 million. The terms of the deal were not disclosed.
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Ping Identity acquires stealthy API security startup Elastic Beam
At the Identiverse conference in Boston today, Ping Identity announced that it has acquired Elastic Beam, a pre-Series A startup that uses artificial intelligence to monitor APIs and help understand when they have been compromised.
Ping also announced a new product, PingIntelligence for APIs, based on the Elastic Beam technology. They did not disclose the sale price.
The product itself is a pretty nifty piece of technology. It automatically detects all the API IP addresses and URLs running inside a customer. It then uses artificial intelligence to search for anomalous behavior and report back when it finds it (or it can automatically shut down access depending on how it’s configured).
“APIs are defined either in the API gateway because that facilitates creation or implemented on an application server like node.js. We created a platform that could bring a level of protection to both,” company founder Bernard Harguindeguy told TechCrunch.
It may seem like an odd match for Ping, which after all, is an enterprise identity company, but there are reasonable connections here. Perhaps the biggest is that CEO Andre Durand wants to see his company making increasing use of AI and machine learning for identity security in general. It’s also worth noting that his company has had an API security product in its portfolio for over five years, so it’s not a huge stretch to buy Elastic Beam.
With this purchase, Ping has not only acquired some advanced technology, it has also acqui-hired a team of AI and machine learning experts that could help inject the entire Ping product line with AI and machine learning smarts. “Nobody should be surprised who has been watching that Ping will drive machine learning AI and general intelligence into our identity platform,” Durand said.
Harguindeguy certainly sees the potential here. “I think we can over time bring a high level of monitoring and intelligence to Ping to understand whether an identity may have been used by someone else or being misused somehow,” he said.
Elastic Beam interface. Photo: Elastic Beam website
Harguindeguy will join Ping Identity as Senior Vice President of Intelligence along with his entire team. Neither company would divulge the exact number of employees, but Durand did acknowledge it fell somewhere between the 11 and 50 mentioned in the company Crunchbase profile. The original team consisted of around 10 according to Harguindeguy and they have been hiring for some time, so fair to say more than 11, but less than 50.
Harguindeguy says they were pursued by more than one company (although he wouldn’t say who those other companies were), but he felt that Ping provided a good cultural match for his company and could take them where they wanted to go faster than they could on their own, even with Series A money.
“We realized this is going to be really big. How do we go after the market really strongly really fast? We saw that we could fuse this really fast with Ping and have strong go to market with them,” he said.
Durand acknowledged that Ping, which was itself acquired by Vista Equity Partners for $600 million two years ago, couldn’t have made such an acquisition without the backing of a larger firm like this. “There was there was no chance we could have done either UnboundID (which the company acquired in August 2016) or Elastic Beam on our own. This was purely an artifact of being part of the Vista family portfolio,” he said.
PingIntelligence for APIs, the product based on Elastic Beam’s technology, is currently in private preview. It should be generally available some time later this year.
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Cisco buys July Systems to bring digital experience to the real world
Customer experience management is about getting to know your customer’s preferences in an online context, but pulling that information into the real world often proves a major challenge for organizations. This results in a huge disconnect when a customer walks into a physical store. This morning, Cisco announced it has bought July Systems, a company that purports to solve that problem.
The companies did not share the acquisition price.
July Systems connects to a building’s WiFi system to understand the customer who just walked in the door, how many times they have shopped at this retailer, their loyalty point score and so forth. This gives the vendor the same kind of understanding about that customer offline as they are used to getting online.
It’s an interesting acquisition for Cisco, taking advantage of some of its strengths as a networking company, given the WiFi component, but also moving in the direction of providing more specific customer experience services.
“Enterprises have an opportunity to take advantage of their in-building Wi-Fi for a broad range of indoor location services. In addition to providing seamless connectivity, Wi-Fi can help enterprises glean deep visitor behavior insights, associate these learnings with their enterprise systems, and drive better customer and employee experiences,” Cisco’s Rob Salvagno wrote in a blog post announcing the acquisition.
As is often the case with these kinds of purchases, the two companies are not strangers. In fact, July Systems lists Cisco as a partner prominently on the company website (along with AWS). Customers include an interesting variety from Intercontinental Hotels Group to the New York Yankees baseball team.
Ray Wang, founder and principal analyst at Constellation Research says the acquisition is also about taking advantage of 5G. “July Systems gives Cisco the ability to expand its localization and customer experience management (CXM) capabilities pre-5g and post-5g. The WiFi analytics improve CXM, but more importantly Cisco also gains a robust developer community,” Wang told TechCrunch.
According to reports, the company had over $67 billion in cash as of February. That leaves plenty of money to make investments like this one and the company hasn’t been shy about using their cash horde to buy companies as they try to transform from a pure hardware company to one built on services
In fact, they have made 211 acquisitions over the years, according to data on Crunchbase. In recent years they have made some eye-popping ones like plucking AppDynamics for $3.7 billion just before it was going to IPO in 2017 or grabbing Jasper for $1.4 billion in 2016, but the company has also made a host of smaller ones like today’s announcement.
July Systems was founded back in 2001 and raised almost $60 million from a variety of investors including Sequoia Capital, Intel Capital, CRV and Motorola Solutions. Salvagno indicated the July Systems group will become incorporated into Cisco’s enterprise networking group. The deal is expected to be finalized in the first quarter of fiscal 2019.
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Managed By Q acquires NVS to offer space planning and project management
Managed by Q, the office management platform based out of NYC, today announced its acquisition of NVS.
Founded by Jason Havens in 2011, NVS is an office space planning and project management service, helping businesses plan their moves or office redesigns from start to finish. The company helps connect with a network of brokers, architects, interior designers, etc. and manage the project on behalf of their clients to ensure it stays on schedule and doesn’t end up costing more than expected.
For Managed by Q, NVS provides an added service layer for existing clients, and has the opportunity to bring new clients into the Managed by Q fold.
This marks Managed by Q’s second acquisition, as the company acquired task management software provider Hivy in September 2017.
Managed by Q, founded in 2014, has raised more than $70 million by providing software to help office managers do their job. From IT support to cleaning to office supplies, Managed by Q offers a centralized ‘operating system’ that connects office managers to various vendors and services.
The acquisition of NVS helps broaden Q’s product portfolio, while bringing in yet another revenue stream. NVS already has a proven record of success, serving more than 100 clients including big names like CBS Radio, the NBA Players Association, Glossier, Grovo, and Intent Media.
The terms of the deal were not disclosed, but Teran confirmed that the entire NVS team would be joining MBQ as part of the deal.
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