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Instagram Confirms Test Of Multiple Account Switching On iOS
Instagram confirmed it’s running a test involving multiple account switching on iOS, following reports on Thursday from users who said they saw the feature go live in their app. The company would not speak to its further plans regarding a public rollout, but the news is promising. Last November, Instagram was testing the feature on Android with members of its Instagram beta… Read More
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Instagram Goes Beyond The Feed With Everyday Spotlight Compilations
Instagram’s answer to Snapchat’s Live Stories isn’t just for holidays and big events any more. Internally, they’re known as Spotlight Compilations — vertical slideshows of the best videos related to a theme, like “Dynamic Duos – Odd Couple Animal Videos” or “Ramped Up – Rad Skateboarding Videos”. They appear in the Spotlight… Read More
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Flipagram’s Stories Are Sticky And You Can Now Create 60-Second Flips
In case you’ve forgotten about Flipagram, we told you about them back in July when they raised $70 million and said they had 30 million users. The company started out as an app to create quick slide shows to share on services like Facebook and Instagram. Seeing ridiculous traction, the team added all of the components the product needed to be its own social network.
It’s… Read More
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Instagram Now Testing Support For Account Switching, No Log Out Required
A feature Instagram users have wanted for some time – support for switching between multiple accounts directly in the app – is now being tested, according to a new report out this morning. Select members in Instagram’s official beta testing group for Android have spotted the option in Instagram’s settings in their beta build of the mobile application. The feature… Read More
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Seriously. Instagram Needs Two-Factor Authentication.
That’s it. It just does. If Instagram wants to be where we capture and share our most treasured moments, it needs to help us protect them. The easiest way to do this is offer the option to turn on two-factor authentication or some similar security feature. Let users add a phone number, and when they successfully log in with their password, text a temporary code they must then enter to… Read More
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Instagram Is Ready To Print Money With New Marketing Partner Program
Reflected in our glazed-over eyes, pretty images dance with ads in between. If that sounds like television, you’ll understand why marketers are so excited about Instagram’s coming of age. Two years after Instagram first introduced ads, it’s ready to get very serious about earning money off its 400 million users. And that means making it easy for advertisers to move their… Read More
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Instagram’s New Standalone App Boomerang Captures 1-Second Video Loops
Instagram doesn’t want its feed getting stale, but doesn’t want to bloat its app with extra features either. So today it’s launching Boomerang on iOS and Android. It’s a dead-simple app where you shoot a one-second burst of five photos that are turned into a silent video that plays forwards and then reverses over and over in a loop. Boomerangs are automatically saved… Read More
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Instagram Ads Go Global, Including New 30-Second Commercials
Instagram is done experimenting and is ready to ramp up ad revenue. It’s making three big changes today to attract marketing dollars from around the world and other ad mediums. Finally, Instagram will make back the money Facebook spent buying it. First, today Instagram ads become officially available in 30 more countries including Mexico, India and South Korea, and will be on sale… Read More
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It’s Time For “The Visual Internet”
One of the amazing accomplishments of the smartphone is how it’s inspired us to take photos and share them — tons of them, with everyone. It’s estimated we have already taken more than a trillion photos in 2015. That would be more snapshots than have been taken in all of photographic history till now. We should be proud. But it isn’t enough to take a photo. We need to… Read More
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Instagram Beefs Up Ads With App Install And Buy Buttons, Interest Targeting, API
Instagram continues to expand its ad program, today announcing three broad changes — new ad formats, new ad targeting and new ad-buying tools. For Instagram users, the most obvious change will be the new formats. They’re called “action-oriented” formats, and they’ll appear as buttons below an image. As you can see in the mock-ups above, they’ll give you… Read More
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