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Facebook starts allowing “Sponsored Messages” ads
Facebook launched its Messenger chatbot platform today, but how will it make money on it? By charging businesses to send re-engagement messages to people who’ve already voluntarily started a conversation with them. These “Sponsored Messages” are currently in testing, with a small test of advertisers, and are being heavily monitored by Facebook to prevent them getting spammy.… Read More
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Facebook launches Messenger platform with chatbots
Facebook will now allow businesses to deliver automated customer support, e-commerce guidance, content and interactive experiences through chatbots. By providing utility through its huge developer and business ecosystem, Facebook could boost loyalty with Messenger, one-up SMS and keep up with chat competitors like Kik, Line and Telegram that have their own bot platforms.
This confirms… Read More
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Telegram beefs up its bot platform
Later today at its f8 developer conference Facebook is expected to unveil a big push into bots on its Messenger platform. So little surprise that rival messaging platform Telegram has taken the opportunity to remind people it launched its own bot platform back in June 2015 — by announcing a 2.0 update to said platform today, the biggest update since launch it says. Read More
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Facebook will announce chatbot and live chat APIs at F8
Chatbots could replace 1-800 numbers, and Facebook wants them on Messenger. But most businesses don’t have the resources or technical skills to build chatbots themselves. That’s why Facebook is currently providing developers with API tools to build chatbots and Live Chat web plug-ins for business clients, according to multiple sources and a leaked deck Facebook shared with devs.… Read More
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The suddenly exciting future of enterprise communications
Enterprise communications is not a sector that typically generates palpable excitement. In the enterprise, the plumbing is never as exciting as the fixtures, and people spend more time noticing what communications enables than how it’s delivered. It doesn’t help that enterprise communications is often dismissed as slow to innovate, given its high capital costs to deploy new… Read More
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Facebook Messenger adds music, starting with Spotify song sharing
First came the Transportation hub with Uber, and now Facebook Messenger is launching “its very first music integration” with Spotify. Inside the Messenger “More” section in chat threads, all iOS and Android users will now find a Spotify option. Tap it and they’ll be shuttled into Spotify’s app where they can “Search for something to share.” Once… Read More
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Reports of the death of apps have been greatly exaggerated
One of the problems with technology maturation frameworks like the Gartner hype cycle is that you never know where you stand. That is certainly the case with mobile apps today. Depending on whom you ask, the app economy is either poised for significant growth or about to take a serious nosedive. Read More
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Facebook Plans To Put Ads In Messenger
A leaked document Facebook sent to some of its biggest advertisers reveals that Facebook will launch ads within Messenger in Q2 2016. The document, obtained by TechCrunch but kept private to protect its verified source, says businesses will be able to send ads as messages to people who previously initiated a chat thread with that company. To prepare, the document recommends that businesses… Read More
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Photo Evidence Shows Facebook Is Building Messenger For Mac
TechCrunch has attained photographic evidence and an eyewitness report that Facebook has built an as-yet-unreleased Facebook Messenger For Mac desktop app. The photo below shows a Facebook employee using it. Releasing an official Facebook Messenger For Mac app could make it easy for people to chat whenever they’re on their computer. Instead of getting buried in one of many web… Read More
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Facebook Messenger Hits 800M Users: 2016 Strategy And Predictions
Kill SMS, spawn a chat bot platform, bring friends together offline, improve artificial intelligence, and delight people. That’s Facebook Messenger’s roadmap for 2016 now that it has 800 million monthly active users, up from 700 million in June, 600 Million in March, and 500 million last November. That makes Messenger the fastest growing app of 2015, according to Nielsen, and it… Read More
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