App Annie
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Dating app Tinder’s move into the subscription business seems to be paying off. According to remarks made by parent company IAC during its quarterly earnings reported this week, the company is pleased with Tinder’s penetration rates – it reached its current level of penetration quicker than IAC’s OkCupid did, in fact – and renewal rates are higher than any… Read More
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A new study out this morning upsets the traditional thinking that iOS applications make more money for mobile developers when compared to those that run on Android devices. Instead, after taking into account the large number of non-Google Play Chinese Android app stores in existence, advisory firm Digi-Capital found that not only did Android dominate download volumes in 2014, it also made… Read More
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Due to Android’s sizable market share, Google Play apps have historically led iOS apps in terms of the number of downloads, while iOS apps have consistently beat out Google Play apps in revenue. But according to new data out this morning from app store analytics firm App Annie, that gap is still widening – in a large part due to iOS’s growth in China. As of Q1 2015, iOS… Read More
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Mobile analytics provider App Annie, the market leader in the app measurement business today, is out this morning with its annual report that takes a look back at the app trends that defined the past year. The report includes a look at app category growth, like the expansion of mobile messaging services, mobile video streaming, “sharing economy” apps and more, as well as growth of… Read More
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When Facebook scooped up mobile data analytics powerhouse Onavo last year, it was only a matter of time before someone rebuilt its service. And that seems to be just what the now-leading mobile app analytics firm App Annie has done. The company, which used some portion of its $39 million in funding to snap up its competitor Distimo earlier this year, has quietly released a new app called… Read More
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A new report by mobile app analytics firm, App Annie, and mobile content and commerce association MEF, has identified Brazil, Indonesia, Mexico, Turkey and India as the next growth markets for app publishers — with rates of app downloads in these five markets growing substantially between Q3 2013 and Q3 2014. Read More
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Google’s Chromecast is the most popular “connected device” – or so infers a new report from app analytics firm App Annie, which analyzed the top apps associated with connected devices across both iTunes and Google Play in the U.S. Google’s Chromecast app was in spot #1, in terms of downloads, followed by Fitbit, DirectTV, HP ePrint, Kodak Kiosk Connect,… Read More
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App Annie, a company selling pick axes during the app store gold rush, is expanding its mobile app analytics platform today with the introduction of ad analytics for Facebook Ads. The change will improve the company’s Advertising Analytics service, launched earlier this spring, by allowing app publishers to better determine how well their Facebook-based app install ads are performing,… Read More
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