wake
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InVision, the NY-based design platform focused on collaboration, has today announced the acquisition of Wake.
Wake is a design tool focused squarely on supporting design visibility throughout a particular organization. Wake allows companies to share design assets and view work in progress as designers build out their screens, logos, or other designs. Design team leaders, or other higher-ups at the company, can upvote certain design projects or give feedback on specific tweaks.
InVision CEO Clark Valberg said that one of the most attractive features of Wake is that sharing on the Wake platform was implicit, rather than on InVision where designers have to take an extra step to upload their prototypes on InVision.
Wake will continue to operate independently within InVision, and Valberg has plans to integrate some of the Wake tools into the InVision core product. Moreover, as part of the deal, Wake will be introducing a free tier.
“We’re in the midst of a shift,” said CEO Clark Valberg. “The screen is the most important place in the world. Every company is now a digital product company. The world of design is growing and the Wake product represents a very interesting philosophical vector of that market.”
The entire Wake team will join InVision. Wake was founded in 2013 by Chris Kalani and Johan Bakken, with a customer list that includes Capital One, Spotify, Palantir, Stripe, and Airbnb. In fact, InVision’s Valberg said that Wake’s customer overlap with InVision was one of the first things that alerted InVision to Wake.
Wake has raised a total of $3.8 million, with investments from First Round and Designer Fund.
The terms of the deal were not disclosed.
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Sometimes a designer can get sucked so deeply into a project that they don’t even really know whether it looks good or not anymore. Feedback is an essential, yet strangely complicated, part of the design process. Wake, which is launching publicly today, aims to allow designers a more effective way to share their works-in-progress and get feedback from their teams. The product,… Read More
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