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The Fireflies.ai project is a good reminder that not every startup project goes from idea to unicorn-status in 48 minutes. Instead, the startup’s CEO Krish Ramineni told TechCrunch about how a period of interest in natural language processing (NLP), tinkering with a friend, a stint at Microsoft, and even working on Slack bots led him to helping found Fireflies.ai (Fireflies), a company that today announced a $14 million raise led by Khosla.
Fireflies is a two-part service. Its first point of business is recording and transcribing voice conversations. Things like video meetings, for example. Next, Fireflies wants to plug your voice data into other applications, helping its customers automate data entry, task creation and more.
Before today’s round, the startup had raised around $5 million, including some micro-rounds, a stint in the Acceleprise accelerator, and a $4.9 million seed round raised in late 2019. That investment included participation from Canaan Partners and well-known angel April Underwood.
That Fireflies has raised more capital is not surprising, given how quickly it has accreted users. According to an interview with Ramineni, more than 10,000 teams use Fireflies today. In individual usage terms, some 35,000 organizations are represented amongst its user base.
As the company launched its product in early 2020, those results sound pretty good.
But TechCrunch was curious if revenue tracked with usage at Fireflies, as is sometimes the case. It does, Ramineni said, adding that his company grew its revenues 300% in the last six or seven months.
How did it manage such rapid growth while only having raised $5 million before, and with a team that is around 90% in its product and engineering teams? By pursuing everyone’s favorite: the bottoms-up sales model. In short, you can use Fireflies for free, but if you run out of meeting credits, other usage-based blockers or the need for different, paywalled functionality, you have to cough up for the product.
Folks are, it appears.
Fireflies is in fact an interesting hybrid of SaaS and usage-based pricing. The higher the paid tier that a user selects, the more minutes of transcription they are apportioned per month. But there are caps, limits that users can buy their way out of. TechCrunch asked Ramineni about it, with the CEO explaining that some customers want to ingest years of saved meetings. Our read is that despite work done by the startup to keep its infrastructure costs low, building pricing guardrails around product usage just makes sense for the startup.
The company will sport SaaS-like gross margins, Ramineni confirmed to TechCrunch.
Looking ahead, Fireflies wants to plug into more and more meeting platforms, and external software. You can currently link your Fireflies account to services like Zapier, Slack and your CRM. Over time, it’s not hard to see how the startup could take more direct commands from meetings, and help users better distribute, file and recall meeting information.
As someone with too many meetings, and too many notes documents spread out across the wasteland that is my Google Drive account, I get why people are using Fireflies today. But if the startup can build a no-code automation platform on top of my note taking? Then I will probably have to buy its service.
Speaking of which, as a final note, working for a Major American Corporation can have its downsides. For example, Ramineni provided TechCrunch with a recording of our interview inside of Fireflies. This was nice, as I prefer to write from both my notes and transcripts to ensure that I am not missing things, or making mistakes. Fireflies kept asking me to log in. I tried with my corporate Google account. Which blocks such log-ins. So I kept getting the same prompt again and again.
Annoying? Sure. Lethal? No.
More when we can squeeze more growth data out of the startup.
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Microsoft today launched Transcribe in Word, its new transcription service for Microsoft 365 subscribers, into general availability. It’s now available in the online version of Word, with other platforms launching later. In addition, Word is also getting new dictation features, which now allow you to use your voice to format and edit your text, for example.
As the name implies, this new feature lets you transcribe conversations, both live and pre-recorded, and then edit those transcripts right inside of Word. With this, the company goes head-to-head with startups like Otter and Google’s Recorder app, though they all have their own pros and cons.
To get started with Transcribe in Word, you simply head for the Dictate button in the menu bar and click on “Transcribe.” From there, you can record a conversation as it happens — by recording it directly through a speakerphone and your laptop’s microphone, for example — or by recording it in some other way and then uploading that file. The service accepts .mp3, .wav, .m4a and .mp4 files.
As Dan Parish, Microsoft principal group PM manager for Natural User Interface & Incubation, noted in a press briefing ahead of today’s announcement, when you record a call live, the transcription actually runs in the background while you conduct your interview, for example. The team purposely decided not to show you the live transcript, though, because its user research showed that it was distracting. I admit that I like to see the live transcript in Otter and Recorder, but maybe I’m alone in that.
Like with other services, Transcribe in Word lets you click on individual paragraphs in the transcript and then listen to that at a variety of speeds. Because the automated transcript will inevitably have errors in it, that’s a must-have feature. Sadly, though, Transcribe doesn’t let you click on individual words.
One major limitation of the service right now is that if you like to record offline and then upload your files, you’ll be limited to 300 minutes, without the ability to extend this for an extra fee, for example. I know I often transcribe far more than five hours of interviews in any given month, so that limit seems low, especially given that Otter provides me with 6,000 minutes on its cheapest paid plan. The max length for a transcript on Otter is four hours while Microsoft’s only limit for is a 200MB file upload limit, with no limits on live recordings.
Another issue I noticed here is that if you mistakenly exit the tab with Word in it, the transcription process will stop and there doesn’t seem to be a way to restart it.
It also takes quite a while for the uploaded files to be transcribed. It takes roughly as long as the conversations I’ve tried to transcribe, but the results are very good — and often better than those of competing services. Transcribe for Word also does a nice job separating out the different speakers in a conversation. For privacy reasons, you must assign your own names to those — even when you regularly record the same people.
It’d be nice to get the same feature in something like OneNote, for example, and my guess is Microsoft may expand this to its note-taking app over time. To me, that’s the more natural place for it.
The new dictation features in Word now let you give commands like “bold the last sentence,” for example, and say “percentage sign” or “ampersand” if you need to add those symbols to a text (or “smiley face,” if those are the kinds of texts you write in Word).
Even if you don’t often need to transcribe text, this new feature shows how Microsoft is now using its subscription service to launch new premium features to convert free users to paying ones. I’d be surprised if tools like the Microsoft Editor (which offers more features for paying users), this transcription service, as well as some of the new AI features in the likes of Excel and PowerPoint, didn’t help to convert some users into paying ones, especially now that the company has combined into a single bundle Office 365 and Microsoft 365 for consumers. After all, just a subscription to something like Grammarly and Otter would be significantly more expensive than a Microsoft 365 subscription.
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Real-time voice transcription service Otter.ai is adding new functionality that will aid home school students and work-from-home employees alike. The company today is introducing an integration with Zoom in order to provide “Live Video Meeting Notes” — meaning, the ability to record and view a live, interactive transcript directly from a video conference.
The feature is also designed to work even if the meeting participant is using a headset or earbuds, the company says.
To access the Live Video Meeting Notes, meeting participants can open the Otter.ai Live Transcript from the LIVE menu at the top of the Zoom window, then log into Otter.ai. However, they won’t need to remember to start or stop the live transcript — that happens automatically. The Otter live transcripts will also be available through the Zoom app on mobile.
When the meeting wraps, users can also refer back to the transcript to highlight, comment and add photos to their meeting notes.
The feature is available for Otter for Teams and Zoom Pro subscribers or higher. The meeting host will need to have an Otter for Teams subscription, which is $20 per seat per month, with a minimum of 3 seats, based on the annual plan. Interested customers can trial the service for free for 2 months using the code “OTTER_RELIEF.”
The ability to access a transcription of the online meeting comes at a time when all business that can be managed virtually by home workers has been moved out of the office, amid the coronavirus pandemic. This, in turn, has seen the use of video conferencing apps skyrocket.
Otter.ai, too, has felt the effects of the COVID-19 pandemic on its business.
According to Otter.ai CEO and founder Sam Liang, Otter usage with Zoom meetings has increased by more than 5X in the past few weeks and the company has seen more sign-ups from remote workers and students engaged in distance learning.
Besides being a useful tool for those attending web conferencing meetings, Otter’s transcripts can help people catch up with meetings they missed — a more common occurrence these days, as workers juggle their jobs, health, parenting, and home school teaching duties simultaneously.
To date, Otter has transcribed more than 25 million meetings, totaling over 750 million transcribed meeting minutes. While the company doesn’t disclose its user numbers or revenue, Liang told TechCrunch Otter.ai’s annual revenue run rate has doubled in less than four months since the end of 2019. The company is not yet profitable, but features like this new Zoom integration may help to push free users to paid plans.
“Virtual meetings have skyrocketed during the COVID-19 outbreak as organizations recognize that high quality voice meeting notes are a critical tool for employee productivity when collaborating within an office or in any virtual meeting,” said Liang, in a statement about the new integration.
The launch comes on the heels of Otter.ai’s existing partnership with Zoom, which allowed the video conferencing solution to license Otter’s voice transcription technology to offer post-meeting transcription. These transcriptions, however, would only be available an hour or two after the meeting wrapped, without any way to view the transcript being written live, in-real time, as today’s new integration allows. It also didn’t offer any way to interact with the transcript, such as highlighting or leaving comments.
In addition, the post-meeting transcription service was only aimed at Zoom Business users, while the new features are offered to Zoom Pro users.
Otter.ai says the new Zoom feature set is only one of several video conferencing integrations it has in the works, but didn’t provide details on what other services may be supported in the future.
The startup earlier this year raised another $10 million in funding from new strategic investor NTT DOCOMO. To date, Otter.ai has raised $23 million from Fusion Fund, GGV Capital, Draper Dragon Fund, Duke University Innovation Fund, Harris Barton Asset Management, Slow Ventures, Horizons Ventures and others.
Correction, 4/23/20, 3:16 PM: Otter has transcribed over 750M minutes, not 250M as previously stated. The article has been updated to correct this.
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There are a million and one services for voice transcription on the market. But even with just one job to do, I’ve never seen a service that can handle the long tail of vocabulary used in the real world. This is particularly challenging if you’re a startup trying to sell your service to enterprises that rely on accurate transcription for their operations. Read More
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Apple’s iOS 8 beta 4 just hit the interwebs today, and among the new features found therein, there’s a cool new visualization of the iOS dictation feature (seen in the MacRumors video above) that shows your words being transcribed almost in real-time as you say them. It’s a feature that previously appeared in Siri, but it’s new to the dictate option found in Messages… Read More
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