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Todd and Rahul’s Angel Fund closes new $24 million fund

After making investments in 57 startups together, Superhuman CEO Rahul Vohra and Eventjoy founder Todd Goldberg are back at it with a new $24 million fund and big ambitions amid a venture capital renaissance with fast-moving deals aplenty.

Todd and Rahul’s Angel Fund” announced their first $7.3 million fund just weeks before the pandemic hit stateside last year and they were soon left with more access to deals than they had funding to support; they went on to raise $3.5 million in a rolling fund designed around making investments in later-stage deals beyond seed and Series A rounds.

“We closed right before COVID hit and we had one plan, but then everything accelerated,” Goldberg tells TechCrunch. “A lot of our companies started raising additional rounds.”

With their latest raise, Vohra and Goldberg are looking to maintain their wide outlook with a single fund, saying they plan to invest three-quarters of the fund in early-stage deals while saving a quarter of the $24 million for later-stage opportunities. Still, the duo know they likely could’ve chosen to raise more.

“A lot of our peers were scaling up into much larger funds,” Vohra says. “For us, we wanted to stay small and collaborative.”

Some of the firm’s investments from their first fund include NBA Top Shot creator Dapper Labs, open source Firebase alternative Supabase, D2C liquor brand Haus, alternative asset platform Alt, biowearable maker Levels and location analytics startup Placer. Their biggest hit was an early investment in audio chat app Clubhouse before Andreessen Horowitz led its buzzy seed round at a $100 million valuation. Clubhouse most recently raised at $4 billion.

The pair say they’ve learned a ton through the past year of navigating increasingly competitive rounds and that fighting for those deals has helped the duo hone how they market themselves to founders.

“You never want to be a passive check,” Goldberg says. “We do three things: we help companies find product/market fit, we help them super-charge distribution… and we help them find the best investors.”

A big part of the firm’s appeal to founders has been the “operator” status of its founders. Goldberg’s startup Eventjoy was acquired by Ticketmaster and Vohra’s Rapportive was bought by LinkedIn while his current startup Superhuman has maintained buzz for its premium email service and has raised $33 million from investors, including Andreessen Horowitz and First Round Capital.

Their new fund has an unusual LP base that’s made up of more than 110 entrepreneurs and investors, including 40 founders that Vohra and Goldberg have previously backed themselves. Backers of their second fund include Plaid’s William Hockey, Behance’s Scott Belsky, Haus’s Helena Price Hambrecht, Lattice’s Jack Altman and Loom’s Shahed Khan.

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This Week in Apps: TikTok viral hit breaks Spotify records, inauguration boosts news app installs, judge rules against Parler

Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy.

The app industry is as hot as ever, with a record 218 billion downloads and $143 billion in global consumer spend in 2020.

Consumers last year also spent 3.5 trillion minutes using apps on Android devices alone. And in the U.S., app usage surged ahead of the time spent watching live TV. Currently, the average American watches 3.7 hours of live TV per day, but now spends four hours per day on their mobile devices.

Apps aren’t just a way to pass idle hours — they’re also a big business. In 2019, mobile-first companies had a combined $544 billion valuation, 6.5x higher than those without a mobile focus. In 2020, investors poured $73 billion in capital into mobile companies — a figure that’s up 27% year-over-year.

This week, we’re looking into how President Biden’s inauguration impacted news apps, the latest in the Parler lawsuit, and how TikTok’s app continues to shape culture, among other things.

Top Stories

Judge says Amazon doesn’t have to host Parler on AWS

logos for AWS (Amazon Web Services) and Parler

Logos for AWS (Amazon Web Services) and Parler. Image Credits: TechCrunch

U.S. District Judge Barbara Rothstein in Seattle this week ruled that Amazon won’t be required to restore access to web services to Parler. As you may recall, Parler sued Amazon for booting it from AWS’ infrastructure, effectively forcing it offline. Like Apple and Google before it, Amazon had decided that the calls for violence that were being spread on Parler violated its terms of service. It also said that Parler showed an “unwillingness and inability” to remove dangerous posts that called for the rape, torture and assassination of politicians, tech executives and many others, the AP reported.

Amazon’s decision shouldn’t have been a surprise for Parler. Amazon had reported 98 examples of Parler posts that incited violence over the past several weeks before its decision. It told Parler these were clear violations of the terms of service.

Parler’s lawsuit against Amazon, however, went on to claim breach of contract and even made antitrust allegations.

The judge shot down Parler’s claims that Amazon and Twitter were colluding over the decision to kick the app off AWS. Parler’s claims over breach of contract were denied, too, as the contract had never said Amazon had to give Parler 30 days to fix things. (Not to mention the fact that Parler breached the contract on its side, too.) It also said Parler had fallen short in demonstrating the need for an injunction to restore access to Amazon’s web services.

The ruling only blocks Parler from forcing Amazon to again host it as the lawsuit proceeds, but is not the final ruling in the overall case, which is continuing.

TikTok drives another pop song to No. 1 on Billboard charts, breaks Spotify’s record

@livbedumb♬ drivers license – Olivia Rodrigo

We already knew TikTok was playing a large role in influencing music charts and listening behavior. For example, Billboard last year noted how TikTok drove hits from Sony artists like Doja Cat (“Say So”) and 24kGoldn (“Mood”), and helped Sony discover new talent. Columbia also signed viral TikTok artists like Lil Nas X, Powfu, StaySolidRocky, Jawsh 685, Arizona Zervas and 24kGoldn. Meanwhile, Nielsen has said that no other app had helped break more songs in 2020 than TikTok.

This month, we’ve witnessed yet another example of this phenomenon. Olivia Rodrigo, the 17-year-old star of Disney+’s “High School Musical: The Musical: the Series” released her latest song, “Drivers License” on January 8. The pop ballad and breakup anthem is believed to be referencing the actress’ relationship with co-star Joshua Bassett, which gave the song even more appeal to fans.

Upon its release the song was heavily streamed by TikTok users, which helped make it an overnight sensation of sorts. According to a report by The WSJ, Billboard counted 76.1 million streams and 38,000 downloads in the U.S. during the week of its release. It also made a historic debut at No. 1 on the Hot 100, becoming the first smash hit of 2021.

On January 11, “Drivers License” broke Spotify’s record for most streams per day (for a non-holiday song) with 15.17 million global streams. On TikTok, meanwhile, the number of videos featuring the song and the views they received doubled every day, The WSJ said.

Charli D’Amelio’s dance to it on the app has now generated 5 million “Likes” across nearly 33 million views, as of the time of writing.

@charlidamelio♬ drivers license – Olivia Rodrigo

Of course, other TikTok hits have broken out in the past, too — even reaching No. 1 like “Blinding Lights” (The Weeknd) and “Mood” (24kGoldn). But the success of “Drivers License” may be in part due to the way it focuses on a subject that’s more relevant to TikTok’s young, teenage user base. It talks about first loves and being dumped for the other girl. And its title and opening refer to a time many adults have forgotten: the momentous day when you get your driver’s license. It’s highly relatable to the TikTok crowd who fully embraced it and made it a hit.

Weekly News

Platforms: Apple

  • Apple stops signing iOS 12.5, making iOS 12.5.1 the only versions of iOS available to older devices.
  • A report claims Apple’s iOS 15 update will cut support for devices with an A9 chip, like the iPhone 6, iPhone 6s Plus and the original iPhone SE.
  • New analysis estimates Apple’s upcoming iOS privacy changes will cause a roughly 7% revenue hit for Facebook in Q2. The revenue hit will continue in following quarters and will be “material.”

Platforms: Google

  • Google adds “trending” icons to the Play Store. New arrow icons appeared in the Top Charts tab, which indicate whether an app’s downloads are trending up or down, in terms of popularity. This could provide an early signal about those that may still be rising in the charts or beginning to fall out of favor, despite their current high position.
  • Google appears to be working on a Restricted Networking mode for Android 12. The mode, discovered by XDA Developers digging in the Android Open Source Project, would disable network access for all third-party apps.

Gaming

  • Goama (or Go Games) introduced a way for developers to integrate social games into their apps, which was showcased at CES. The company focuses on Asia and Latin America and has more than 15 partners, including GCash and Rappi, for digital payments and communications.
  • Fortnite maker Epic Games is getting into movies. The animated feature film Gilgamesh will use Epic’s Unreal Engine technology to tell the story of the king-turned-deity. The movie is not an in-house project, but rather is financed through Epic’s $100M MegaGrants fund.

Augmented Reality

  • Patents around Apple’s AR and VR efforts describe how a system could be identified in a way that’s similar to FaceID, then either permitted or denied the ability to change their appearance in the game.
  • Pinterest launches AR try-on for eyeshadow in its mobile app using Lens technology and ModiFace data. The app already offered AR try-on for lipsticks.

Entertainment

  • The CW app became the No. 1 app on the App Store this week, topping TikTok, Instagram and YouTube, thanks to CW’s season premieres of Batwoman, All American, Riverdale and Nancy Drew.
  • Users of podcasting app Anchor, owned by Spotify, say the app isn’t bringing them any sponsorship opportunities, as promised, beyond those from Spotify and Anchor itself.
  • YouTube launches hashtag landing pages on the web and in its mobile app. The pages are accessible when you click hashtags on YouTube, not via search, and weirdly rank the “best” videos through some inscrutable algorithm.
  • Apple’s Podcasts app adds a new editorial feature, Apple Podcasts Spotlight, meant to increase podcast listening by showcasing the best podcasts as selected by Apple editors.

E-commerce

  • WeChat facilitated 1.6 trillion yuan (close to $250 billion) in annual transactions through its “mini programs” in 2020. The figure is more than double that of 2019.

Fintech

  • Douyin, the Chinese version of TikTok, launched an e-wallet, Douyin Pay. The wallet will supplement the existing payment options, Alipay and WeChat Pay, and will help to support the Douyin app’s growing e-commerce business.
  • Neobank Monzo founder Tom Blomfield left the startup, saying he struggled during the pandemic. “I think [for] a lot of people in the world…going through a pandemic, going through lockdown and the isolation involved in that has an impact on people’s mental health,” he told TechCrunch.
  • New estimates indicate about 50% of the iPhone user base (or 507 million users) now use Apple Pay. 
  • Samsung’s newest phones drop support for MST, which emulates a mag stripe at terminals that don’t support NFC.

Social

  • Indian messaging app, StickerChat, owned by Hike, is shutting down. Founder Kavin Bharti Mittal said India will never have a homegrown messenger unless it bars Western companies from its market. Hike pivoted this month to virtual social apps, Vibe and Rush, which it believes have more potential.
  • Instagram head Adam Mosseri, in a Verge podcast, said he’s not happy with Reels so far, and how he feels most people probably don’t understand the difference between Instagram video and IGTV. He says the social network needs to simplify and consolidate ideas.
  • Facebook and Instagram improve their accessibility features. The apps’ AI-generated image captions now offer far more details about who or what is in the photos, thanks to improvements in image recognition systems.
  • TikTok launches a Q&A feature that lets creators respond to fan questions using text or videos. The feature, rolled out to select creators with more than 10,000 followers, makes it easier to see all the questions in one place.

Health & Fitness

  • Health and fitness app spending jumped 70% last year in Europe to record $544 million, a Sensor Tower report says. The year-over-year increase is far larger than 2019, when growth was just 37.2%. COVID-19 played a large role in this shift as people turned to fitness apps instead of gyms to stay in shape.

Government & Policy

  • Biden’s inauguration boosted installs of U.S. news apps up to 170%, Sensor Tower reported. CNN was the biggest mover, climbing 530 positions to reach No. 41 on the App Store, and up 170% in terms of downloads. News Break was the second highest, climbing 13 positions to No. 65. Right-wing outlet Newsmax climbed 43 spots to reach No. 108. In 2020, the top news apps were: News Break (23.7 million installs); SmartNews (9 million); CNN (5 million); and Fox News (4 million). This month, however, News Break saw 1.2 million installs, followed by Newsmax with about 863,000 installs, the report said.
  • Ireland’s Data Protection Commission (DPC) sent a draft decision to fellow EU Data Protection Authorities over the WhatsApp-Facebook data sharing policy. This means a decision on the matter is coming closer to a resolution in terms of what standards of transparency is required by WhatsApp.
  • German app developer Florian Mueller of FOSS Patents filed a complaint with the EU, U.S. DOJ and other antitrust watchdogs around the world over Apple and Google’s rejection of his COVID-related mobile game. Both stores had policies to only approve official COVID-19 apps from health authorities. Mueller renamed the game Viral Days and removed references to the novel coronavirus to get the app approved. However, he still feels the stores’ rules are holding back innovation.

Productivity

  • Basecamp’s Hey, which famously fought back against Apple’s App Store rules over IAP last year, has launched a business-focused platform, Hey for Work, expected to be public in Q1. The app has more App Store ratings than rival Superhuman, a report found. Currently, Hey has a 4.7-star rating across 3.3K reviews; Superhuman has 3.9 rating across only 274 reviews.

Trends

  • Baby boomers are increasingly using apps. Baby boomers/Gen Xers in the U.S. spent 30% more time year-over-year in their most used apps, App Annie reports. That’s a larger increase than either Millennials or Gen Z, at 18% and 16%, respectively.

Funding and M&A

  • Curtsy, a clothing resale app for Gen Z women, raised an $11 million Series A led by Index Ventures. The app tackles some of the problems with online resale by sending shipping supplies and labels to sellers, and by making the marketplace accessible to new and casual sellers.
  • Storytelling platform Wattpad acquired by South Korea’s Naver for $600 million. The reading apps whose stories have turned into book and Netflix hits will be incorporated into Naver’s publishing platform Webtoon.
  • On-demand delivery app Glovo partnered with Swiss-based real estate firm, Stoneweg, which is investing €100 million in building and refurbishing real estate in key markets to build out Glovo’s network of “dark stores.”
  • Pocket Casts app is up for sale. The podcast app was acquired nearly three years ago by a public radio consortium of top podcast producers (NPR, WNYC Studios, WBEZ Chicago and This American Life). The owners have now agreed to sell the app, which posted a net loss in 2020. (NPR’s share of the loss was over $800,000.)
  • Travel app Maps.me raised $50 million in a round led by Alameda Research. The funding will go toward the launch of a multi-currency wallet. Cryptocurrency lender Genesis Capital and institutional cryptocurrency firm CMS Holdings also participated in the round, Coindesk reported.
  • Bangalore-based hyperlocal delivery app Dunzo raised $40 million in a round that included investment from Google, Lightbox, Evolvence, Hana Financial Investment, LGT Lightstone Aspada and Alteria.
  • London-based food delivery app Deliveroo raised $180 million in new funding from existing investors, led by Durable Capital Partners and Fidelity Management, valuing the business at more than $7 billion.
  • Dating Group acquired Swiss startup Once, a dating app that sends one match per day, for $18 million.

Downloads

Bodyguard

Image Credits: Bodyguard

A French content moderation app called Bodyguard, detailed here by TechCrunch, has brought its service to the English-speaking market. The app allows you to choose the level of content moderation you want to see on top social networks, like Twitter, YouTube, Instagram and Twitch. You can choose to hide toxic content across a range of categories, like insults, body shaming, moral harassment, sexual harassment, racism and homophobia and indicate whether the content is a low or high priority to block.

Beeper

Image Credits: Beeper

Pebble’s founder and current YC Partner Eric Migicovsky has launched a new app, Beeper, that aims to centralize in one interface 15 different chat apps, including iMessage. The app relies on an open-source federated, encrypted messaging protocol called Matrix that uses “bridges” to connect to the various networks to move the messages. However, iMessage support is more wonky, as the company actually ships you an old iPhone to make the connection to the network. But this system allows you to access Beeper on non-Apple devices, the company says. The app is slowly onboarding new users due to initial demand. The app works across MacOS, Windows, Linux‍, iOS and Android and charges $10/mo for the service.

 

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Superhuman’s Rahul Vohra asks 6 VCs how to raise funding when the sky is falling

Rahul Vohra
Contributor

Rahul Vohra is the founder and CEO of email app Superhuman.

When I wrote about how to run your startup in a downturn, the world was on the brink of recession. The economy contracted sharply — and the effects of the 2020 recession will persist.

If you are a founder, you can help. You can build companies that connect people, create employment and spark lasting change.

“Building is how we reboot the American dream,” declared Marc Andreessen, venture capitalist and co-founder of Andreessen Horowitz. In his rallying cry “It’s Time to Build” he writes: “We need to break the rapidly escalating price curves for housing, education and healthcare, to make sure that every American can realize the dream, and the only way to do that is to build.”

Yet building requires capital. How do you raise funding when the economy is on its knees? I spoke with six top venture capitalists to find out:

  • Bill Trenchard, general partner, First Round Capital
  • Dan Rose, chairman, Coatue Ventures
  • Brianne Kimmel, founder, Work Life
  • Sarah Guo, general partner, Greylock
  • Merci Grace, partner, Lightspeed
  • Charles Hudson, managing partner, Precursor Ventures

How has investment behavior changed during the pandemic?

  • Deal velocity has gone up.
  • The bar for investments is rising.
  • VCs are nurturing existing investments and “proto-founders.”

The recession did not cause activity to stall. In fact, deal velocity has gone up.

“It’s almost like a superheated environment right now,” says Bill Trenchard, general partner at First Round. “The speed with which partnerships can quickly meet with a company that’s of interest is so much higher in the Zoom world. It’s changing our thinking around velocity in the market, which was already very high.”

“We’ve been as active as we were before,” agrees Dan Rose, chairman at Coatue Ventures. “Maybe even slightly more active because I think more good companies are raising as kind of an insurance policy. When it became clear that we weren’t going to be able to meet with founders in person anymore, we snapped to Zoom.”

Velocity may be rising, but investors now require more data to reach conviction.

“The pricing is still the same but we see risk going up,” says Bill Trenchard. “You need to be very rigorous on your investment theses and how you’re looking at companies. We’ve been looking for more grapple hooks and more data for things that we do invest in, so that we have more conviction when we do.”

“There’s been almost an immediate shift in terms of expectations from VCs,” says Brianne Kimmel, founder of early stage venture firm Work Life. “Companies have been forced to come in with more richness and customer development, a clear path to revenue, a lot more of a strategic approach around the core mechanics of the business and more specifically the business model.”

Sarah Guo, general partner at Greylock, also has high expectations for founders.

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Superhuman’s Rahul Vohra says recession is the ‘perfect time’ to be aggressive for well-capitalized startups

Email is one of those things that no one likes but that we’re all forced to use. Superhuman, founded by Rahul Vohra, aims to help everyone get to inbox zero.

Launched in 2017, Superhuman charges $30 per month and is still in invite-only mode with more than 275,000 people on the waitlist. That’s by design, Vohra told us earlier this week on Extra Crunch Live.

“I think a lot of folks misunderstand the nature of our waitlist,” he said. “They assume it’s some kind of FOMO-generating technique or some kind of false scarcity. Nothing could be further from the truth. The real reason we have the waitlist is that I want everyone who uses Superhuman to be deliriously happy with their experience.”

Today, the app is only available for desktop and iOS. Superhuman started with iOS because most premium users have iPhones, Vohra said. Still, many users have Android, so Superhuman’s waitlist consists mostly of Android users.

“We don’t think that if we onboard them they’d have the best experience with Superhuman because email really is an ecosystem product,” he said. “You do it just as much on the go as you do from your laptop. There’s a lot of reasons like that. So if you’re a person who identifies that as a must-have, well, we’ll take in the survey, we’ll learn about you so we know when to reach out to you. Then when we have those things built or integrated, we’ll reach out.”

We also chatted about his obsession with email, determining pricing for a premium product, the impact of COVID-19, diversity in tech in light of the police killing of George Floyd and so much more.

Throughout the conversation, Vohra also offered up some good practical advice for founders. Here are some highlights from the conversation.

On competition from Hey, the latest buzzy email app

Yeah, I’m not at all worried. I used to get worried about this. You know, 10 years ago, even as recently as five years ago, I would get worried about competitors. But I think Paul Graham has really, really great advice on this. I think he says pretty much verbatim: Startups don’t kill other startups. Competition generally doesn’t kill the startup. Other things do, like running out of money being the biggest one, or lack of momentum or lack of motivation or co-founder feuds; these are all really dangerous things.

Competition from other startups generally isn’t the thing that gets you and you know, props to the Basecamp team and everything they’ve done with Hey. It’s really impressive. I think it’s for an entirely different demographic than Superhuman is for.

Superhuman is for the person for whom essentially email is work and work is email. Our users kind of almost personally identify with their email inbox, and they’re coming from Gmail or G Suite. Typically it’s overflowing so they often receive hundreds if not thousands of emails a day, and they send off 100 emails a day. Superhuman is for high-volume email for whom email really matters. Power users, essentially, though power users isn’t quite the right articulation. What I actually say is prosumers because there’s a lot of people who come to us at Superhuman and they’re not yet power users of email, but they know they need to be.

That’s what I would call a prosumer — someone who really wants to be brilliant at doing email. Now Hey doesn’t seem to be designed for that target market. It doesn’t seem to be designed for high-volume emailers or prosumers or power users.

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Extra Crunch Live: Join Superhuman’s Rahul Vohra for a live discussion of email, SaaS and buzzy businesses

An email app with a waitlist? No, this isn’t 2004 and I’m not talking about Gmail. Superhuman has managed to attract and maintain constant interest for its subscription email product, with a wait list at over 275,000 people long at last count – all while asking users to pay $30 per month to gain access to the service. Founder and CEO Rahul Vohra will join us on Tuesday, June 26 at 2pm ET/11am PT for an Extra Crunch Live Q&A.

We have plenty of questions of our own, but we bet you do, too! Extra Crunch members can ask their own questions directly to Vohra during the chat.

We’re thrilled to be able to sit down with Vohra for a discussion about email, why it was in need of change, and what’s bringing so much attention and interest to Superhuman on a sustained basis. We’ll talk about the current prevailing market climate and what that’s meant for the business, as well as how you manage to create not one, but two companies (Vohra previously founded and sold Rapportive) that have adapted email to more modern needs – and struck a chord with users as a result.

Meanwhile, SaaS seems to be one of the bright spots in an otherwise fairly gloomy global economic situation, and Superhuman’s $30 per month subscription model definitely qualifies. We’ll ask Vohra what it means to build a successful SaaS startup in 2020, and how there might be plenty of opportunity even in so-called ‘solved’ problems like email and other aspects of our digital lives that have become virtually invisible thanks to habit.

Audience members can also ask their own questions, so come prepared with yours if you’re already an Extra Crunch member. And if you aren’t yet – now’s a great time to sign up.

We hope to see you there!

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Superhuman CEO Rahul Vohra on waitlists, freemium pricing and future products

The “Sent via Superhuman iOS” email signature has become one of the strangest flexes in the tech industry, but its influence is enduring, as the $30 per month invite-only email app continues to shape how a wave of personal productivity startups are building their business and product strategies.

I had a chance to chat with Superhuman CEO and founder Rahul Vohra earlier this month during an oddly busy time for him. He had just announced a dedicated $7 million angel fund with his friend Todd Goldberg (which I wrote up here) and we also noted that LinkedIn is killing off Sales Navigator, a feature driven by Rapportive, which Vohra founded and later sold in 2012. All the while, his buzzy email company is plugging along, amassing more interested users. Vohra tells me there are now more than 275,000 people on the waitlist for Superhuman.

Below is a chunk of my conversation with Vohra, which has been edited for length and clarity.


TechCrunch: When you go out to raise funding and a chunk of your theoretical user base is sitting on a waitlist, is it a little tougher to determine the total market for your product?

Rahul Vohra: That’s a good question. When we were doing our Series B, it was very easily answered because we’re one of a cohort of companies, that includes Notion and Airtable and Figma, where the addressable market — assuming you can build a product that’s good enough — is utterly enormous.

With my last company, Rapportive, there was a lot of conversation around, “oh, what’s the business model? What’s the market? How many people need this?” This almost never came up in any fundraising conversation. People were more like, “well, if this thing works, obviously the market is basically all of prosumer productivity and that is, no matter how you define it, absolutely huge.”

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Superhuman founder seeks to raise debut venture fund

The founder of one of 2019’s most buzzworthy startups is putting on his VC hat.

Rahul Vohra, the creator of the $30/month subscription emailing service Superhuman, and Todd Goldberg, the founder of the marketing business Mailjoy, are circulating a pitch deck to potential limited partners, with plans to raise a $4 million debut angel fund, TechCrunch has learned.

Goldberg declined to comment. Vohra did not respond to a request for comment.

San Francisco-based Superhuman has raised millions in venture capital funding, attracting a $260 million valuation with a $33 million investment led by the respected firm Andreessen Horowitz earlier this year. Quickly, Superhuman developed a loyal fan base and inspired a new wave of startups building for the “prosumer.”

“Superhuman has become an aspirational brand and product that many SaaS companies want to emulate,” Vohra and Goldberg write in the deck, obtained by TechCrunch. “Founders of these companies seek out Rahul as an investor. This helps us get into the hottest rounds — even the closed ones.”

Vohra and Goldberg have been seeding startups for the past four years, according to the deck. Both men have completed the Y Combinator startup accelerator and funded other graduates of the program, including Tandem, which emerged from YC this summer with funding from a16z, Vohra and several others. One or both of the pair have also invested in Command E, a tool that enables instant cloud search; Mercury, a bank tailored to the needs of startups; and Sandbox VR, which is developing premium virtual reality experiences in retail locations.

Many of Vohra and Goldberg’s existing investments, such as Sandbox VR, Tandem and Mercury, are also a16z portfolio companies, as is Superhuman. We’re guessing Vohra has served as a sort of scout for the firm, bringing in attractive deals for a16z to lead, with room for him to nab a friendly allocation.

Vohra and Goldberg are hoping to collect capital from LPs to scale their investment activity. According to the deck, they will make 25 to 35 deals with check sizes ranging between $50,000 to $150,000. The fund will invest in the “prosumerization” of the enterprise, business infrastructure, health, fitness & wellness, “devsumer” & low-code/no-code, audio-first products, creator tools and “enterprization” of consumers.

Indeed, the deck is packed with buzzwords. The “prosumerization” of the enterprise is tech-speak for work products with nicer interfaces and more premium features. A “devsumer” tool is one that enables consumers to complete developer tasks on their own, i.e. without coding — devsumer products on the market include Airtable, Notion and Retool. Finally, the “enterprization” of consumers simply means the rise of business tools built for consumers first.

Vohra and Goldberg cite their experience as operators as one of their “unfair advantages,” along with their ability to secure large allocations (a decent piece of the pie) in startups, their YC network, relationships with other angels & funds and their ability to get pro rata access in later rounds.

Founders often search for established operators to join their cap tables for exactly these reasons. Someone like Vohra can help startups foster relationships with big-name venture capital backers and make critical introductions to their own rapidly growing pool of customers.

The rise of micro-funds led by networked entrepreneurs, including Niv Dror’s Shrug Capital or Brianne Kimmel’s new outfit, Work Life Ventures, for example, could pose a threat to existing institutional seed investors, who may not be as well-versed in specific sectors or able to offer as much time to potential founders. On the other hand, many micro-funds co-invest with or are backed by VCs, which means returns from the fund end up in the same pockets, in essence.

Deploying capital from a fund, however, is time consuming. How Vohra can balance building a Series B startup and investing in upwards of 35 businesses remains to be seen.

Though Superhuman was founded in 2014 — Vohra incorporated the business immediately after the LinkedIn acquisition of his previous startup, Rapportive — the company is essentially still in closed beta (those looking for access must be approved for the service in iOS’s TestFlight, where constant beta updates are delivered). Today, it’s popular in the Bay Area tech scene where the tagline “sent via Superhuman” has become a status symbol of sorts. But many are uncertain non-techies will be willing to shell out $30 per month for a luxury email tool.

With that said, Superhuman has a wait list of 180,000 people, according to The New York Times, which spoke to Vohra in June. With a large and growing valuation, an email tool with rave reviews and a set of loyal followers, Vohra will likely have no trouble navigating his way into Silicon Valley’s hottest deals.

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Subscription email app Tempo hits the right minimalist notes

Email will likely never die, but if new apps can change how we think about using it, maybe it will feel like the worst parts have croaked.

In the wake of popular apps like Inbox and Mailbox being sunsetted, like many, I’ve been left rudderless trying to find an email client that fills the void. I’ve been experimenting with so-called premium email clients for a while, and a tiny team in Copenhagen has built what has become my favorite as of late.

5b913d408065b633fe9ab88d focus mode

Tempo is an email app — currently in free beta — that tries to minimize distractions while helping you be more deliberate and less obsessive about email.

“We believe that we can provide something better for email, but you can’t be everything for everybody,” co-founder Sebastian Stockmarr told TechCrunch in an interview. “I think we’re ready for this fragmentation of the market where we can actually have these niche products, but then they’re still for the most widely used technology for communication.”

It’s Mac-only for Gmail users at the moment, though Android, iOS and Windows platform-support are all on the docket.

Tempo’s niche has grown a bit since development began, and the co-founders have eased up on some of their originally spartan design choices that included a desktop app where you couldn’t access your full inbox and a beta mobile app that didn’t allow you to reply to emails at all.

The radical design decisions were originally made to organize around the idea that being a slave to notifications was bad for productivity and that email was never meant to be an ever-present life blood. The app had “hard-coded in good habits,” Stockmarr told me. Over time, the app has become more appealing to a general user, but as the company prepares to launch their mobile app, they are trying to ensure that they can stop their users from defaulting to bad habits with the proper interface.

“Mobile is a pretty important piece,” Stockmarr says. “If we want to allow people to focus more and be less disturbed by things, I think the biggest killer of that is in our pockets.”

The app has just emerged from its invite-only days in recent weeks and after relying on it for the past couple of months, I’ve really begun to enjoy some of its intricacies. The most recent email service I spent time with was Superhuman, so expect a few comparisons.

Tempo is an email app that’s about directing your focus. Workplace toolsets are so often about sending you mixed signals that drag you out of deep work. Tempo is a design-focused desktop email app that encourages you to give your all to it while it’s fullscreen on your computer, and then to let your more trivial emails fade while you get to your other work.

The fundamental difference between the two apps is that Superhuman has optimized for users to get in and out of the app quickly so they can stay current, but Tempo is more focused on you settling into the app but using it less per day. True to the sell, I’ve ended up checking my email less with Tempo, but I spend more time in the app sending more emails when I do.

The most useful feature of Superhuman was splitting the inbox into messages that were sent only to you and ones that are more likely to be spam or low-priority. You aren’t currently able to designate new inbox buckets or set your own rules, which is something that may hold back power users from adopting it.

“Focus” is a dedicated mode inside the app that just tosses your most recent email in fullscreen glory right in front of you, and gives you the option to archive it, delete it, send it to the workspace or pound out a quick reply. The quick replies are kind of fun; they somewhat arbitrarily give you a 140-character “limit” that you of course can blow through, but Tempo finds places to encourage you to just get done what you need to rather than rattling on.

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Tempo’s workspace (image via Tempo)

The workspace is probably the main distinguishing feature of the app — it’s a to-do list that you stock with emails that probably warranted more than a quick reply and may necessitate a few messages before they’re safely out of mind. Combining a getting-things-done interface with your inbox makes a lot of sense, given how parallel the mantras of GTD and inbox-zero are. One feature that I don’t use, because I can’t really afford to as a reporter (or so I tell myself), is scheduled notifications, where you are only sent a desktop notification or two per day letting you know that you have emails to check. You can schedule when these arrive and it encourages you to not be afraid to let a few emails build up in your inbox rather than obsessively checking them.

There are still some design quirks I don’t love, especially regarding how search works, some of the reply/forward mechanics and the occasional beta bugginess, but it seems to help me be healthier about email without feeling too preachy. While competing apps like Superhuman are putting the emphasis on speed, Tempo’s founders say that shaving milliseconds from open times isn’t where much of their focus lies.

“Speed, in itself, is not a goal for us,” Stockmarr tells TechCrunch.

That seems pretty in-line with the product’s design ethos, but it also might have something to do with the fact that Tempo just has five people on its team and isn’t looking to raise any big venture rounds soon, saying that they believe they’re within sight of profitability with the current funding from the design studio Founders inside which Tempo sits.

Tempo’s Mac desktop app is currently free, but once the startup launches their mobile app, they’re planning to charge $15 per month for the service. The service might cost half of Superhuman’s $30/mo, but the test for the startup will be forcing users to compare how the app makes them feel about their relationship with email versus how it makes their credit card feel.

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Superhuman removes email location logging, will turn read receipts off by default

Superhuman, the buzzy and currently invite-only email startup that you might have come across even if you yourself don’t have access if you’ve ever encountered a “Sent via Superhuman” email signature, is making some changes based on community feedback. These include removing location logging altogether, getting rid of all existing location data and turning off read receipts by default and making them an opt-in feature for users.

The email app’s default email tracking behavior (embedding the commonly used advertising tool of a “pixel” in emails to report back to senders info like whether an email’s been opened or not) raised a number of concerns, centered around this blog post by former Twitter design executive Mike Davidson. Davidson’s post generated a lot of community response, and now Superhuman founder Rahul Vohra has issued a response to that response, including a list of actions that his company is taking to address concerns. Specifically, Superhuman’s product changes are focused around mitigating the potential for abuse of sharing location data – which could be very dangerous in the hands of a sender with ill intent for their recipient.

These include immediately stopping any location logging for any emails sent by the service, and also rolling out new versions of the app that don’t show location data in the interface. All existing logged location data will also be deleted so it’s not even discoverable through means other than the UI, Vohra says in a blog post detailing the changes.

Superhuman won’t be getting rid of its “read status” feature entirely however — it’ll still provide info to Superhuman users about whether or not an email was opened. This feature will be turned off by default, however, so it’s on users to activate it. Note that that still doesn’t change anything for recipients of Superhuman emails with read receipts turned on — they don’t get an option to consent to sending read receipts. Finally, Superhuman will enable disabling of remote image loading, which is itself a way to block incoming tracking pixels.

Vohra said on Twitter the reason Superhuman hasn’t issued a response to this previously, despite a few days of heated conversation about their company, is that the startup was considering how best to address the concerns. As Matthew noted in an article Tuesday on the subject, this is actually how discussion and debate should work.

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Superbacklash

Hot startup Superhuman has been getting some backlash, as often happens when someone notices the precise methodology that a startup is using to enable a core feature. We’re well into stage 2 now when, inevitably, the backlash itself gets backlash.

The nut of it is that people have been exposed to the idea that Superhuman tracks email you send and receive and gives you tools to help you manage it. They do it on your behalf, but without the permission of the recipient.

You can read a review of the service by Lucas Matney, who spent six months with it, here on TC.

The best thing about all of this defense against the backlash chatter coming in is that the backlash itself is really not specious at all. People are literally just pointing out what they do, which is track email. And it provides real, genuine value.

This isn’t a new idea. It’s done by every marketing platform worth a darn that uses email. Every single email that comes in from a BRAND has some sort of this stuff happening. As do all websites (including this one). People are just not used to it being applied to a consumer product as intimate as personal email, and that sort of in-your-face use of commerce-grade tracking is perking up ears.

A few years back a startup founder with a suite of productivity apps (not Superhuman) asked me about this cool new feature they were planning on shipping: email tracking for senders, built right in. Read receipts and action items and all kinds of cool-sounding stuff to make your life easier. He was asking what I thought of it, and whether Apple would have an issue with it if they shipped it on the store.

I told him it sounded like a great idea, but that I would be very cautions of actually rolling it out because it was impossible to get verification from the other side before you began tracking them. There was no opt-in.

I advised him to look at the way Apple handles it, where email tracking happens outside the body of the email in a sort of passive radar fashion. Instead of active “pings” using tracking pixels or other image-hosting tricks, you’re getting a lighter client-side data set to work from. It’s opt in on your side, and doesn’t extend to them.

I warned on it for the same reason that I opt out of services that route my work email through their own servers, I choose not to employ any tracking apps and set up my emails not to auto-display images. It’s not because I don’t want actionable insights, it’s because I am unable to obtain the permission of the people I send it to to begin tracking them.

Yeah, for sure, they’re already tracked 10 ways to Sunday by every spam email from Groupon to The Gap, but this is coming from me, an individual. It’s different, in my opinion, which is why people are reacting the way they are.

Flash forward and now we’ve got a very well-capitalized startup with this at the core of their business. It seems like the founders have thought a lot about this and have decided that this tracking is good and defensible. So it shouldn’t be a shock when it comes time to defend those choices.

If you’re a founder, I think that’s a core lesson: always be willing to die on whatever hill you’re building.

I don’t think that the chatter about the tracking feature of Superhuman is a case of people turning on a startup that has become successful. Superhuman is very new, but very buzzy. And, as I said above, the backlash mostly consists of people highlighting their marquee features in detail. I’d bet a lot of people became even more interested in what it’s doing reading the various and sundry tweets and posts about it, including a Big Profile post in the NYT that kicked off this latest round of discussion.

We’ve been covering Superhuman for a few years now, including detailed explanations of what they want to accomplish and what the origins of the product and team are. That’s pretty much our job — to make sure we see this stuff years before anyone else. (We even covered the last startup to use the name Superhuman for a productivity app.)

The tracking has come up in our stories, but I think that people are just more willing to be skeptical of this stuff given the way that the last couple of years have gone. This is something that we have found happening with a lot of privacy issues recently.

In fact, the most astute criticism of the way Superhuman uses tracking came in a post by designer Mike Davidson, who has spent a lot of time working on large systems that have dangerous, as well as exciting, potential. And that post is anything but a “drive-by” on the model. It’s a thoughtful critique that actually offers some possible solutions.

I do think they are trying to solve a real problem. But there are clearly components of the way that they implemented their key feature that have potential for abuse.

It is, and I do find it a bit amusing that I have to say this in twenty-nineteen, OK for people to want to discuss this and to examine the trade offs in a product that makes other people’s privacy choices for them. This isn’t backlash, this is discussion, and it’s good.

One of the reasons that we’ve gotten to a place where large platforms have been able to be mis-used to manipulate audiences at scale is that not enough people were listening to the conversations that were had about these possibilities early enough.

In context, it is very hard to argue that a genuine moment of thoughtfulness about any startup that has traction, raises significant capital and is aiming to have the most users possible see the world from its point of view is a bad thing.

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