Startup Alley

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Why startups exhibit in Startup Alley at Disrupt Berlin 2019

If you’re the founder of an early-stage startup, listen up. One of the best ways you can introduce your innovative company to the international tech community is to exhibit in Startup Alley at Disrupt Berlin 2019 on 11-12 December.

There are plenty of reasons to exhibit, but here’s the first thing you need to know. You have two ways to exhibit in Startup Alley. You can simply purchase a Startup Alley Exhibitor Package OR you can apply to our TC Top Picks program and win a Startup Alley Exhibitor Package and a VIP experience (more on that in a minute).

As an exhibitor, you’ll receive three Founder passes, access to programming on all stages (including the Startup Battlefield competition, speakers, interactive workshops and Q&A Sessions), the complete attendee list via Disrupt Mobile App, CrunchMatch — TechCrunch’s free networking platform, the complete press list, entrance to networking parties and exclusive video content access once the conference ends.

Exhibiting gives you prime exposure as thousands of Disrupt Berlin attendees — including 200 media outlets — from more than 50 countries explore Startup Alley to meet and greet the latest startups, sniff out emerging trends and network for potential partners, investment possibilities, collaboration and connection.

Here’s how one co-founder, David Hall of Park & Diamond, describes his Startup Alley experience:

Exhibiting in Startup Alley is the best training ground for early-stage startup founders, and it was a game-changer for us. We received more insight into our product development process, and we engaged with media and potential investors. It’s a tremendous opportunity to grow.

Now, let’s talk about the TC Top Picks. The application deadline is 1 October at 12 p.m. (PST). You’re eligible if your startup falls into one of these tech categories: AI/Machine Learning, Biotech/Healthtech, Blockchain, Fintech, Mobility, Privacy/Security, Retail/E-commerce, Robotics/IoT/Hardware, CRM/Enterprise and Education.

If you’re selected (TC editors will choose up to five startups in each category), you’ll exhibit for free one day and you’ll be interviewed by a TechCrunch editor live on the Showcase Stage. We’ll record that interview and promote it on our social media platforms.

Luke Heron, co-founder and CEO of TestCard, exhibited in Startup Alley as a TC Top Pick at Disrupt Berlin 2018 and hoped to cultivate relationships with investors. It seems, by the email he sent to TechCrunch editors, that his time exhibiting in Startup Alley was well spent:

We just closed $1.7m in funding in large part to you and your team,” Heron wrote. “You guys are fantastic — the lifeblood of the startup scene.

Whether you’re looking for founders or funders, collaboration and connection or publicity and promotion, you’ll find it, and a ton of opportunity, in Startup Alley.

Join us and the international startup community at Disrupt Berlin 2019 on 11-12 December. Buy a Startup Alley Exhibitor Package or apply to TC Top Picks today.

Is your company interested in sponsoring or exhibiting at Disrupt Berlin 2019? Contact TechCrunch’s sponsorship sales team by filling out this form.

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Get your Startup Alley Exhibitor package plus bonus hotel stay

It’s getting down to the wire for your opportunity to show off your early-stage startup in Startup Alley at TechCrunch Disrupt SF this October 2-4. There’s simply no better way to place your ideas and technology in front of influential change agents that can help you propel your business forward and set the stage for future success. Here are just four of the many reasons you should exhibit in Startup Alley.

1. Awesome exposure to the media 

Along with 10,000+ attendees, Disrupt SF will have more than 400 members of the media. We’re talking the big guns — CNBC, Bloomberg, Forbes, Financial Times — alongside TechCrunch writers, scouring the floor looking for stories about fascinating founders, emerging tech trends or maybe even a future unicorn. Scoring media coverage can work wonders for your bottom line — as Luke Heron, CEO of TestCard, learned when he exhibited in Startup Alley:

We got a fantastic writeup in Engadget, which was really valuable. Cash at the beginning of the start-up journey is difficult to come by, and an article from a credible organization can help push things in the right direction.

Last year, TestCard closed a $1.7 million funding round.

2. Beaucoup investor attention

Journalists aren’t the only influencers perusing the tech and talent on display in Startup Alley. Investors are just as eager to find up-and-coming prospects to add to their portfolios. It’s the perfect place to start conversations and develop relationships that lead to big changes. And we’ve got a plethora of investors (both traditional VCs and corporate folk) in the Valley: Sequoia, Verizon Ventures, GV, SoftBank, Naspers, AT&T, Honda Innovations and more. Here’s what David Hall, co-founder of Park & Diamond, had to say about his experience:

Exhibiting in Startup Alley was a game-changer. The chance to have discussions and potentially form relationships with investors was invaluable. It completely changed our trajectory and made it easier to raise funds and jump to the next stage.

Last year, Park & Diamond closed its first round of funding, allowing the company to relocate to New York and make its first key hires.

3. Wild Card shot at the Startup Battlefield competition

Missed out on the Startup Battlefield applications? All exhibitors in Startup Alley get a chance to win one of TWO Wild Card entries to the Startup Battlefield pitch competition. TechCrunch editors will select two standout startups as Wild Card teams that will go on the Main Stage to compete head-to-head in Startup Battlefield for $100,000 equity-free cash, the Disrupt Cup and even more glorious investor and media attention. 

4. Free hotel stay for Startup Alley companies who book now

With all of those reasons, it’s hard to top all the value you’ll get from a Startup Alley Exhibitor Package, but we’ll even sweeten the deal and throw in a complimentary 3-night stay at a SF hotel if you book by Wednesday, September 25. All of this opportunity for $1,995 sounds like it’s too good to be true, but if you act now, this can become your reality.

There you have it. What are you waiting for? Buy your Startup Alley Exhibitor Package and strut your stuff at Disrupt San Francisco 2019.

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Showcase your startup in Startup Alley at Disrupt SF 2019

What’s the lifeblood of any early-stage startup? Money and media coverage. Opportunities to acquire both abound at Disrupt San Francisco 2019, our flagship tech conference that takes place on October 2-4. It’s all about networking and making the right connections to make your startup dreams come true, and there’s no better networking mecca than Startup Alley.

Buy a Startup Alley Exhibitor Package and plant your early-stage startup in the path of more than 10,000 attendees, including leading technologists, investors, 400 accredited media outlets and other leading influencers. The package includes one full exhibit day and three Founder passes.

You’ll have access to three days of Disrupt programming across the Main Stage, the Extra Crunch Stage, the Showcase Stage and the Q&A Stage. You can watch Startup Battlefield, our epic pitch competition, to see who takes home the $100,000 prize. You’ll also receive invitations to VIP events, like a reception with top-tier investors and global media outlets.

You’ll have CrunchMatch at your side to make networking as easy as possible. This free, business match-making platform helps you find and connect with the people who can move your business forward. It matches people based on their mutual business interests, suggests meetings and sends out invitations (which recipients can easily accept or decline). CrunchMatch even lets you reserve dedicated meeting spaces where you can network in comfort.

And how’s this for opportunity? Every early-stage startup that exhibits in Startup Alley is eligible for a chance to win a Wild Card entry to the Startup Battlefield pitch competition. TechCrunch editors will select two standout startups as Wild Card teams to compete for $100,000 in Startup Battlefield.

It might sound like a longshot (and it is), but RecordGram earned a Wild Card spot and went on to become the Startup Battlefield champ at Disrupt NY 2017. Because dreams do come true.

Disrupt San Francisco 2019 takes place on October 2-4. Buy a demo table, exhibit in Startup Alley and network your way to greatness. Come on and show the world what you’ve got.

Is your company interested in sponsoring at Disrupt SF 2019? Contact our sponsorship sales team by filling out this form.

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How-to: Exhibit for free in Startup Alley at Disrupt Berlin 2019

We love a good how-to, especially one that saves early-stage startup founders money and positions them for mad success. We’re talking about how to apply to be a TC Top Pick and exhibit at Disrupt Berlin 2019 — for free.

Our TC Top Picks program is what we call a pre-Disrupt competition. If you’re a founder of an early-stage startup this is your chance to win a free Startup Alley Exhibitor Package and a VIP experience in Berlin. How does it all work? Read on!

First, fill out an application if your startup falls into one of these tech categories: AI/Machine Learning, Biotech/Healthtech, Blockchain, Fintech, Mobility, Privacy/Security, Retail/E-commerce, Robotics/IoT/Hardware, CRM/Enterprise and Education.

TechCrunch editors closely vet each application — and these editors have an almost-mystical ability to spot serious success potential. Ultimately, they’ll choose up to five of the best representatives for each category.

A Startup Alley Exhibitor Package includes one exhibit day, three Founder passes, access to the full conference and all programming at the event.

TC Top Picks attract a lot of attention at the show, and it’s a networking wonderland. You’ll meet investors, potential customers and future collaborators who can help you move to the next level. Plus, you’ll be interviewed by a TechCrunch editor live on the Showcase Stage. We’ll record that interview and promote it on our social media platforms. Talk about a great long-term marketing tool.

Take a page from Caleb John’s playbook. Here’s what the CEO of Cedar Robotics said about exhibiting as a TC Top Pick:

“It blew away my expectations. The number of people we met, the connections we made and the amount of media exposure we received is worth its weight in gold.”

And another thing! You — and all the other exhibiting startups — might even win a chance to compete in Startup Battlefield. TechCrunch editors will choose a startup as a Wild Card competitor, and they’ll compete for $50,000. It’s a longshot, but it sure paid off for RecordGram. They won the Wild Card and then won the Battlefield. Can lightning strike twice?

Disrupt Berlin 2019 takes place on 11-12 December. Don’t miss your opportunity to showcase your outstanding startup in Startup Alley and enjoy a VIP experience — for free. Apply to our TC Top Picks program today.

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Mobility startups: Apply to exhibit for free as a TC Top Pick at Disrupt SF ‘18

Mobility is one of the most rapidly advancing technologies going, and we’re searching for the rising stars of early-stage mobility startups to apply as a TC Top Pick for Disrupt San Francisco 2018 on September 5-7 at Moscone Center West. It’s a competitive application process, but if TechCrunch editors designate your company as a Top Pick, you get to exhibit for free in Startup Alley — the show floor and heartbeat of every Disrupt event. Besides, who doesn’t love free?

Mobile tech is on the cusp of a revolution, and we’re interested in startups focused on everything it entails — autonomous vehicles, sensors, drones, security — or something else altogether. Flying cars, anyone? Exhibiting in Startup Alley will expose your startup to more than 10,000 attendees, including potential investors, customers, partners and more than 400 media outlets.

Here’s how the TC Top Pick process works. First things first: apply now. Our expert team of editors will review each application and choose only five mobility startups as TC Top Picks. They also will select five startups for each of the following tech categories: AI, AR/VR, Blockchain, Biotech, Fintech, Gaming, Healthtech, Privacy/Security, Space, Retail or Robotics. A total 60 companies will exhibit in Startup Alley as a TC Top Pick.

If your mobility startup makes the cut, you receive a free Startup Alley Exhibitor Package, which includes a one-day exhibit space in Startup Alley, three founder passes good for all three days of the show, use of CrunchMatch — our investor-to-startup matching platform — and access to the event press list.

In addition to all the other potential media opportunities, TC Top Picks also get a three-minute interview on the Showcase Stage with a writer — and we’ll share the heck out of that video across our social media platforms. That’s promotional gold right there, folks.

And who knows? As a Startup Alley exhibitor, your company might even get selected as the Startup Battlefield Wildcard — if they do, you get to compete in Startup Battlefield for a shot at the $100,000 prize.

Disrupt San Francisco 2018 takes place on September 5-7. Don’t miss your opportunity to exhibit in Startup Alley for free. The TC Top Pick deadline is June 29, and we have special offers for early applicants. Does your startup have what it takes to be one of the five mobility TC Top Picks? Apply today to find out.

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