Social
Auto Added by WPeMatico
Lua, The Mobile-First Comms Tool For Any Workforce, Launches Insights Metrics Product
Lua, the mobile first communications platform for any workforce, has today launched a brand new feature of the product called Insights. Insights is a metrics platform that will allow clients to see in real-time the way that their employees are communicating and gauge that against the success of the company. Lua launched back in 2013 out of TechStars to bring better communication tools to… Read More
Powered by WPeMatico
Former Microsoft Engineers Launch Pixotale, A Social Networking App For Visual Storytelling
A pair of ex-Microsoft engineers, Robert Mao and Haitao Li, have launched what they describe as a new social network based around photos and videos with Pixotale, an app that aims to re-imagine long-form storytelling for the mobile era. Mao, previously having spent five years with Microsoft Research, says that to create Pixotale, the two had to basically “unlearn everything”… Read More
Powered by WPeMatico
Facebook Acquires LiveRail For $400M To $500M To Serve Video Ads Everywhere, Improve Its Own
Facebook has just bought video ad tech startup LiveRail, which connects marketers to publishers on web and mobile to target 7 billion video ads to visitors per month. A source tells us Facebook paid between $400 million and $500 million for LiveRail, but Facebook refused to comment on the terms. [Update 3:30pm PST: Another source now tells us LiveRail sold for $500 million, matching the… Read More
Powered by WPeMatico
New Picture-Based Messaging App Hipe Gives Friends Just 99 Seconds To Respond After Reading Your Text
A new mobile messaging app called Hipe, which lets users share GIFs, videos, or image overlays and a short amount of text, has introduced a twist on ephemeral messaging which turns replying to conversations into something of a game. In Hipe, friends only have 99 seconds to respond to a message after reading it, or otherwise the content disappears and the conversation is gone. The company says… Read More
Powered by WPeMatico
Google Buys Songza
Google has acquired music streaming service Songza after weeks of speculation around a potential buyout.
Songza uses information about the user and context to determine the best playlists for you at any given time, all of which are curated by music experts (DJs, Rolling Stones writers, etc.). Read More
Powered by WPeMatico
Matchmaking App Hinge Attracts $4.5M To Beat Tinder’s Endless Swiping
Why would prestigious VCs Founders Fund and Lowercase Capital invest $4.5 million in what looks like a Tinder clone? Because Hinge is building a romance graph of what structured data clues suggest two people will want to date. While Hinge’s app might not be as carefree as swiping through Tinder’s seemingly endless queue of mates, it delivers a daily set of tailored matches based… Read More
Powered by WPeMatico
Vine Update Introduces Loop Counts So You Know How Great You Are
For the narcissist in all of us, Vine has today introduced Loop Counts, which show the number of times someone has watched your gif play over and over again in their feed.
As many of you well know, Vine lets users share six-second looping videos in an Instagram like feed. Those Vines can be re-vined by other users, commented on, or liked. Read More
Powered by WPeMatico
Twitter Confirms Acquisition Of Mobile Ad Retargeting Startup TapCommerce
Twitter just announced that it’s acquiring mobile ad startup TapCommerce.Twitter Rolls Out App Install And Engagement Ads, And New Click Pricing, Globally
Social networking platform Twitter says its MoPub ad network now reaches more than 1 billion iOS and Android users every month, and so today it is making its latest move to build out that mobile advertising business with more products.
Twitter is kicking off the global rollout of mobile app promotion ads — units that either take users to app downloads, or to the apps themselves if… Read More
Powered by WPeMatico
Mobile, Social News Startup NowThisNews Acquires Video Distribution Platform Cliptamatic
New York-based NowThisNews, a startup looking to reinvent video journalism for the mobile and social era, has acquired a company in a similar space, Cliptamatic, a platform which helps premium content owners distribute video to social media in real-time. Terms of the deal were not disclosed but the acquisition was for equity.
Cliptamatic had raised north of $2 million a few years… Read More
Powered by WPeMatico