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This Week in Apps: In-app events hit the App Store, TikTok tries Stories, Apple reveals new child safety plan
Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy.
The app industry continues to grow, with a record 218 billion downloads and $143 billion in global consumer spend in 2020. Consumers last year also spent 3.5 trillion minutes using apps on Android devices alone. And in the U.S., app usage surged ahead of the time spent watching live TV. Currently, the average American watches 3.7 hours of live TV per day, but now spends four hours per day on their mobile devices.
Apps aren’t just a way to pass idle hours — they’re also a big business. In 2019, mobile-first companies had a combined $544 billion valuation, 6.5x higher than those without a mobile focus. In 2020, investors poured $73 billion in capital into mobile companies — a figure that’s up 27% year-over-year.
This Week in Apps offers a way to keep up with this fast-moving industry in one place, with the latest from the world of apps, including news, updates, startup fundings, mergers and acquisitions, and suggestions about new apps and games to try, too.
Do you want This Week in Apps in your inbox every Saturday? Sign up here: techcrunch.com/newsletters
Top Stories
Apple to scan for CSAM imagery
Apple announced a major initiative to scan devices for CSAM imagery. The company on Thursday announced a new set of features, arriving later this year, that will detect child sexual abuse material (CSAM) in its cloud and report it to law enforcement. Companies like Dropbox, Google and Microsoft already scan for CSAM in their cloud services, but Apple had allowed users to encrypt their data before it reached iCloud. Now, Apple’s new technology, NeuralHash, will run on users’ devices, tatformso detect when a users upload known CSAM imagery — without having to first decrypt the images. It even can detect the imagery if it’s been cropped or edited in an attempt to avoid detection.
Meanwhile, on iPhone and iPad, the company will roll out protections to Messages app users that will filter images and alert children and parents if sexually explicit photos are sent to or from a child’s account. Children will not be shown the images but will instead see a grayed-out image instead. If they try to view the image anyway through the link, they’ll be shown interruptive screens that explain why the material may be harmful and are warned that their parents will be notified.
Some privacy advocates pushed back at the idea of such a system, believing it could expand to end-to-end encrypted photos, lead to false positives, or set the stage for more on-device government surveillance in the future. But many cryptology experts believe the system Apple developed provides a good balance between privacy and utility, and have offered their endorsement of the technology. In addition, Apple said reports are manually reviewed before being sent to the National Center for Missing and Exploited Children (NCMEC).
The changes may also benefit iOS developers who deal in user photos and uploads, as predators will no longer store CSAM imagery on iOS devices in the first place, given the new risk of detection.
In-App Events appear on the App Store
Image Credits: Apple
Though not yet publicly available to all users, those testing the new iOS 15 mobile operating system got their first glimpse of a new App Store discovery feature this week: “in-app events.” First announced at this year’s WWDC, the feature will allow developers and Apple editors alike to showcase directly on the App Store upcoming events taking place inside apps.
The events can appear on the App Store homepage, on the app’s product pages or can be discovered through personalized recommendations and search. In some cases, editors will curate events to feature on the App Store. But developers will also be provided tools to submit their own in-app events. TikTok’s “Summer Camp” for creators was one of the first in-app events to be featured, where it received a top spot on the iPadOS 15 App Store.
Weekly News
Platforms: Apple
Apple expands support for student IDs on iPhone and Apple Watch ahead of the fall semester. Tens of thousands more U.S. and Canadian colleges will now support mobile student IDs in the Apple Wallet app, including Auburn University, Northern Arizona University, University of Maine, New Mexico State University and others.
Apple was accused of promoting scam apps in the App Store’s featured section. The company’s failure to properly police its store is one thing, but to curate an editorial list that actually includes the scams is quite another. One of the games rounded up under “Slime Relaxations,” an already iffy category to say the least, was a subscription-based slime simulator that locked users into a $13 AUD per week subscription for its slime simulator. One of the apps on the curated list didn’t even function, implying that Apple’s editors hadn’t even tested the apps they recommend.
Tax changes hit the App Store. Apple announced tax and price changes for apps and IAPs in South Africa, the U.K. and all territories using the Euro currency, all of which will see decreases. Increases will occur in Georgia and Tajikistan, due to new tax changes. Proceeds on the App Store in Italy will be increased to reflect a change to the Digital Services Tax effective rate.
Game Center changes, too. Apple said that on August 4, a new certificate for server-based Game Center verification will be available via the publicKeyUrl.
Fintech
Robinhood stock jumped more than 24% to $46.80 on Tuesday after initially falling 8% on its first day of trading last week, after which it had continued to trade below its opening price of $38.
Square’s Cash app nearly doubled its gross profit to $546 million in Q2, but also reported a $45 million impairment loss on its bitcoin holdings.
Coinbase’s app now lets you buy your cryptocurrency using Apple Pay. The company previously made its Coinbase Card compatible with Apple Pay in June.
Social
An anonymous app called Sendit, which relies on Snap Kit to function, is climbing the charts of the U.S. App Store after Snap suspended similar apps, YOLO and LMK. Snap was sued by the parent of child who was bullied through those apps, which led to his suicide. Sendit also allows for anonymity, and reviews compare it to YOLO. But some reviews also complained about bullying. This isn’t the first time Snap has been involved in a lawsuit related to a young person’s death related to its app. The company was also sued for its irresponsible “speed filter” that critics said encouraged unsafe driving. Three young men died using the filter, which captured them doing 123 mph.
TikTok is testing Stories. As Twitter’s own Stories integrations, Fleets, shuts down, TikTok confirmed it’s testing its own Stories product. The TikTok Stories appear in a left-hand sidebar and allow users to post ephemeral images or video that disappear in 24 hours. Users can also comment on Stories, which are public to their mutual friends and the creator. Stories on TikTok may make more sense than they did on Twitter, as TikTok is already known as a creative platform and it gives the app a more familiar place to integrate its effects toolset and, eventually, advertisements.
Facebook has again re-arranged its privacy settings. The company continually moves around where its privacy features are located, ostensibly to make them easier to find. But users then have to re-learn where to go to find the tools they need, after they had finally memorized the location. This time, the settings have been grouped into six top-level categories, but “privacy” settings have been unbundled from one location to be scattered among the other categories.
A VICE report details ban-as-a-service operations that allow anyone to harass or censor online creators on Instagram. Assuming you can find it, one operation charged $60 per ban, the listing says.
TikTok merged personal accounts with creator accounts. The change means now all non-business accounts on TikTok will have access to the creator tools under Settings, including Analytics, Creator Portal, Promote and Q&A. TikTok shared the news directly with subscribers of its TikTok Creators newsletter in August, and all users will get a push notification alerting them to the change, the company told us.
Discord now lets users customize their profile on its apps. The company added new features to its iOS and Android apps that let you add a description, links and emojis and select a profile color. Paid subscribers can also choose an image or GIF as their banner.
Twitter Spaces added a co-hosting option that allows up to two co-hosts to be added to the live audio chat rooms. Now Spaces can have one main host, two co-hosts and up to 10 speakers. Co-hosts have all the moderation abilities as hosts, but can’t add or remove others as co-hosts.
Messaging
Tencent reopened new user sign-ups for its WeChat messaging app, after having suspended registrations last week for unspecified “technical upgrades.” The company, like many other Chinese tech giants, had to address new regulations from Beijing impacting the tech industry. New rules address how companies handle user data collection and storage, antitrust behavior and other checks on capitalist “excess.” The gaming industry is now worried it’s next to be impacted, with regulations that would restrict gaming for minors to fight addiction.
WhatsApp is adding a new feature that will allow users to send photos and videos that disappear after a single viewing. The Snapchat-inspired feature, however, doesn’t alert you if the other person takes a screenshot — as Snap’s app does. So it may not be ideal for sharing your most sensitive content.
Telegram’s update expands group video calls to support up to 1,000 viewers. It also announced video messages can be recorded in higher quality and can be expanded, regular videos can be watched at 0.5 or 2x speed, screen sharing with sound is available for all video calls, including 1-on-1 calls, and more.
Streaming & Entertainment
American Airlines added free access to TikTok aboard its Viasat-equipped aircraft. Passengers will be able to watch the app’s videos for up to 30 minutes for free and can even download the app if it’s not already installed. After the free time, they can opt to pay for Wi-Fi to keep watching. Considering how easy it is to fall into multi-hour TikTok viewing sessions without knowing it, the addition of the addictive app could make long plane rides feel shorter. Or at least less painful.
Chinese TikTok rival Kuaishou saw stocks fall by more than 15% in Hong Kong, the most since its February IPO. The company is another victim of an ongoing market selloff triggered by increasing investor uncertainty related to China’s recent crackdown on tech companies. Beijing’s campaign to rein in tech has also impacted Tencent, Alibaba, Jack Ma’s Ant Group, food delivery company Meituan and ride-hailing company Didi. Also related, Kuaishou shut down its controversial app Zynn, which had been paying users to watch its short-form videos, including those stolen from other apps.
Twitch overtook YouTube in consumer spending per user in April 2021, and now sees $6.20 per download as of June compared with YouTube’s $5.60, Sensor Tower found.
Image Credits: Sensor Tower
Spotify confirmed tests of a new ad-supported tier called Spotify Plus, which is only $0.99 per month and offers unlimited skips (like free users get on the desktop) and the ability to play the songs you want, instead of only being forced to use shuffle mode.
The company also noted in a forum posting that it’s no longer working on AirPlay2 support, due to “audio driver compatibility” issues.
Mark Cuban-backed audio app Fireside asked its users to invest in the company via an email sent to creators which didn’t share deal terms. The app has yet to launch.
YouTube kicks off its $100 million Shorts Fund aimed at taking on TikTok by providing creators with cash incentives for top videos. Creators will get bonuses of $100 to $10,000 based on their videos’ performance.
Dating
Match Group announced during its Q2 earnings it plans to add to several of the company’s brands over the next 12 to 24 months audio and video chat, including group live video, and other livestreaming technologies. The developments will be powered by innovations from Hyperconnect, the social networking company that this year became Match’s biggest acquisition to date when it bought the Korean app maker for a sizable $1.73 billion. Since then, Match was spotted testing group live video on Tinder, but says that particular product is not launching in the near-term. At least two brands will see Hyperconnect-powered integrations in 2021.
Photos
The Photo & Video category on U.S. app stores saw strong growth in the first half of the year, a Sensor Tower report found. Consumer spend among the top 100 apps grew 34% YoY to $457 million in Q2 2021, with the majority of the revenue (83%) taking place on iOS.
Image Credits: Sensor Tower
Gaming
Epic Games revealed the host of its in-app Rift Tour event is Ariana Grande, in the event that runs August 6-8.
Pokémon GO influencers threatened to boycott the game after Niantic removed the COVID safety measures that had allowed people to more easily play while social distancing. Niantic’s move seemed ill-timed, given the Delta variant is causing a new wave of COVID cases globally.
Health & Fitness
Apple kicked out an app called Unjected from the App Store. The new social app billed itself as a community for the unvaccinated, allowing like-minded users to connect for dating and friendships. Apple said the app violated its policies for COVID-19 content.
Google Pay expanded support for vaccine cards. In Australia, Google’s payments app now allows users to add their COVID-19 digital certification to their device for easy access. The option is available through Google’s newly updated Passes API which lets government agencies distribute digital versions of vaccine cards.
COVID Tech Connect, a U.S. nonprofit initially dedicated to collecting devices like phones and tablets for COVID ICU patients, has now launched its own app. The app, TeleHome, is a device-agnostic, HIPAA-compliant way for patients to place a video call for free at a time when the Delta variant is again filling ICU wards, this time with the unvaccinated — a condition that sometimes overlaps with being low-income. Some among the working poor have been hesitant to get the shot because they can’t miss a day of work, and are worried about side effects. Which is why the Biden administration offered a tax credit to SMBs who offered paid time off to staff to get vaccinated and recover.
Popular journaling app Day One, which was recently acquired by WordPress.com owner Automattic, rolled out a new “Concealed Journals” feature that lets users hide content from others’ viewing. By tapping the eye icon, the content can be easily concealed on a journal by journal basis, which can be useful for those who write to their journal in public, like coffee shops or public transportation.
Edtech
Recently IPO’d language learning app Duolingo is developing a math app for kids. The company says it’s still “very early” in the development process, but will announce more details at its annual conference, Duocon, later this month.
Educational publisher Pearson launched an app that offers U.S. students access to its 1,500 titles for a monthly subscription of $14.99. the Pearson+ mobile app (ack, another +), also offers the option of paying $9.99 per month for access to a single textbook for a minimum of four months.
News & Reading
Quora jumps into the subscription economy. Still not profitable from ads alone, Quora announced two new products that allow its expert creators to monetize their content on its service. With Quora+ ($5/mo or $50/yr), subscribers can pay for any content that a creator paywalls. Creators can choose to enable a adaptive paywall that will use an algorithm to determine when to show the paywall. Another product, Spaces, lets creators write paywalled publications on Quora, similar to Substack. But only a 5% cut goes to Quora, instead of 10% on Substack.
Utilities
Google Maps on iOS added a new live location-sharing feature for iMessage users, allowing them to more easily show your ETA with friends and even how much battery life you have left. The feature competes with iMessage’s built-in location-sharing feature, and offers location sharing of 1 hour up to 3 days. The app also gained a dark mode.
Security & Privacy
Controversial crime app Citizen launched a $20 per month “Protect” service that includes live agent support (who can refer calls to 911 if need be). The agents can gather your precise location, alert your designated emergency contacts, help you navigate to a safe location and monitor the situation until you feel safe. The system of live agent support is similar to in-car or in-home security and safety systems, like those from ADT or OnStar, but works with users out in the real world. The controversial part, however, is the company behind the product: Citizen has been making headlines for launching private security fleets outside law enforcement, and recently offered a reward in a manhunt for an innocent person based on unsubstantiated tips.
Funding and M&A
Square announced its acquisition of the “buy now, pay later” giant AfterPay in a $29 billion deal that values the Australian firm at more than 30% higher than the stock’s last closing price of AUS$96.66. AfterPay has served over 16 million customers and nearly 100,000 merchants globally, to date, and comes at a time when the BNPL space is heating up. Apple has also gotten into the market recently with an Affirm partnership in Canada.
Gaming giant Zynga acquired Chinese game developer StarLark, the team behind the mobile golf game Golf Rival, from Betta Games for $525 million in both cash and stock. Golf Rival is the second-largest mobile golf game behind Playdemic’s Golf Clash, and EA is in the process of buying that studio for $1.4 billion.
U.K.-based Humanity raised an additional $2.5 million for its app that claims to help slow down aging, bringing the total raise to date to $5 million. Backers include Calm’s co-founders, MyFitness Pal’s co-founder and others in the health space. The app works by benchmarking health advice against real-world data, to help users put better health practices into action.
YELA, a Cameo-like app for the Middle East and South Asia, raised $2 million led by U.S. investors that include Tinder co-founder Justin Mateen and Sean Rad, general partner of RAD Fund. The app is focusing on signing celebrities in the regions it serves, where smartphone penetration is high and over 6% of the population is under 35.
London-based health and wellness app maker Palta raised a $100 million Series B led by VNV Global. The company’s products include Flo.Health, Simple Fasting, Zing Fitness Coach and others, which reach a combined 2.4 million active, paid subscribers. The funds will be used to create more mobile subscription products.
Emoji database and Wikipedia-like site Emojipedia was acquired by Zedge, the makers of a phone personalization app offering wallpapers, ringtones and more to 35 million MAUs. Deal terms weren’t disclosed. Emojipedia says the deal provides it with more stability and the opportunity for future growth. For Zedge, the deal provides
….um, a popular web resource it thinks it can better monetize, we suspect.
Mental health app Revery raised $2 million led by Sequoia Capital India’s Surge program for its app that combines cognitive behavioral therapy for insomnia with mobile gaming concepts. The company will focus on other mental health issues in the future.
London-based Nigerian-operating fintech startup Kuda raised a $55 million Series B, valuing its mobile-first challenger bank at $500 million. The inside round was co-led by Valar Ventures and Target Global.
Vietnamese payments provider VNLife raised $250 million in a round led by U.S.-based General Atlantic and Dragoneer Investment Group. PayPal Ventures and others also participated. The round values the business at over $1 billion.
Downloads
Mastodon for iPhone
Fans of decentralized social media efforts now have a new app. The nonprofit behind the open source decentralized social network Mastodon released an official iPhone app, aimed at making the network more accessible to newcomers. The app allows you to find and follow people and topics; post text, images, GIFs, polls, and videos; and get notified of new replies and reblogs, much like Twitter.
Xingtu
@_666eveITS SO COOL FRFR do u guys want a tutorial? #fypシ #醒图 #醒图app♬ original sound – Ian Asher
TikTok users are teaching each other how to switch over to the Chinese App Store in order to get ahold of the Xingtu app for iOS. (An Android version is also available.) The app offers advanced editing tools that let users edit their face and body, like FaceTune, apply makeup, add filters and more. While image-editing apps can be controversial for how they can impact body acceptance, Xingtu offers a variety of artistic filters which is what’s primarily driving the demand. It’s interesting to see the lengths people will go to just to get a few new filters for their photos — perhaps making a case for Instagram to finally update its Post filters instead of pretending no one cares about their static photos anymore.
Tweets
Facebook still dominating top charts, but not the No. 1 spot:
Not cool, Apple:
This user acquisition strategy:
Maybe Stories don’t work everywhere:
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Former Facebook teammates raise $10.4M in Sequoia-led round to launch features development
Statsig is taking the A/B testing applications that drive Facebook’s growth and putting similar functionalities into the hands of any product team so that they, too, can make faster, data-informed decisions on building products customers want.
The Seattle-based company on Thursday announced $10.4 million in Series A funding, led by Sequoia Capital, with participation from Madrona Venture Group and a group of individual investors, including Robinhood CPO Aparna Chennapragada, Segment co-founder Calvin French-Owen, Figma CEO Dylan Field, Instacart CEO Fidji Simo, DoorDash exec Gokul Rajaram, Code.org CEO Hadi Partovi and a16z general partner Sriram Krishnan.
Founder and CEO Vijaye Raji started the company with seven other former Facebook colleagues in February, but the idea for the company started more than a year ago.
He told TechCrunch that while working at Facebook, A/B testing applications, like Gatekeeper, Quick Experiments and Deltoid, were successfully built internally. The Statsig team saw an opportunity to rebuild these features from scratch outside of Facebook so that other companies that have products to build — but no time to build their own quick testing capabilities — can be just as successful.
Statsig’s platform enables product developers to run quick product experiments and analyze how users respond to new features and functionalities. Tools like Pulse, Experiments+ and AutoTune allow for hundreds of experiments every week, while business metrics guide product teams to build and ship the right products to their customers.
Raji intends to use the new funding to hire folks in the area of design, product, data science, sales and marketing. The team is already up to 14 since February.
“We already have a set of customers asking for features, and that is a good problem, but now we want to scale and build them out,” he added.
Statsig has no subscription or upfront fees and is already serving millions of end-users every month for customers like Clutter, Common Room and Take App. The company will always offer a free tier so customers can try out features, but also offers a Pro tier for 5 cents per thousand events so that when the customer grows, so does Statsig.
Raji sees adoption of Statsig coming from a few different places: developers and engineers that are downloading it and using it to serve a few million people a month, and then through referrals. In fact, the adoption the company is getting is “bottom up,” which is what Statsig wants, he said. Now the company is talking to bigger customers.
There are plenty of competitors for this product, including incumbents in the market, according to Raji, but they mostly focus on features, while Statsig provides insights and ties metrics back to features. In addition, the company has automated analysis where other products require manual set up and analysis.
Sequoia partner Mike Vernal worked at Facebook prior to joining the venture capital firm and had worked with Raji, calling him “a top 1% engineer” that he was happy to work with.
Having sat on many company boards, he has found that many companies spend a long time talking about sales and marketing, but very little on product because there is not an easy way to get precise numbers for planning purposes, just a discussion about what they did and plan to do.
What Vernal said he likes about Statsig is that the company is bringing that measurement aspect to the table so that companies don’t have to hack together a poorer version.
“What Statsig can do, uniquely, is not only set up an experiment and tell if someone likes green or blue buttons, but to answer questions like what the impact this is of the experiment on new user growth, retention and monitorization,” he added. “That they can also answer holistic questions and understand the impact on any single feature on every metric is really novel and not possible before the maturation of the data stack.”
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Stemma launches with $4.8M seed to build managed data catalogue
As companies increasingly rely on data to run their businesses, having accurate sources of data becomes paramount. Stemma, a new early-stage startup, has come up with a solution, a managed data catalogue that acts as an organization’s source of truth.
Today the company announced a $4.8 million seed investment led by Sequoia with assorted individual tech luminaries also participating. The product is also available for the first time today.
Company co-founder and CEO Mark Grover says the product is actually built on top of the open-source Amundsen data catalogue project that he helped launch at Lyft to manage its massive data requirements. The problem was that with so much data, employees had to kludge together systems to confirm the data validity. Ultimately manual processes like asking someone in Slack or even creating a Wiki failed under the weight of trying to keep up with the volume and velocity.
“I saw this problem firsthand at Lyft, which led me to create the open-source Amundsen project with a team of talented engineers,” Grover said. That project has 750 users at Lyft using it every week. Since it was open-sourced, 35 companies like Brex, Snap and Asana have been using it.
What Stemma offers is a managed version of Amundsen that adds functionality like using intelligence to show data that’s meaningful to the person who is searching in the catalogue. It also can add metadata automatically to data as it’s added to the catalogue, creating documentation about the data on the fly, among other features.
The company launched last fall when Grover and co-founder and CTO Dorian Johnson decided to join forces and create a commercial product on top of Amundsen. Grover points out that Lyft was supportive of the move.
Today the company has five employees, in addition to the founders, and has plans to add several more this year. As he does that, he is cognizant of diversity and inclusion in the hiring process. “I think it’s super important that we continue to invest in diversity, and the two ways that I think are the most meaningful for us right now is to have early employees that are from diverse groups, and that is the case within the first five,” he said. Beyond that, he says that as the company grows he wants to improve the ratio, while also looking at diversity in investors, board members and executives.
The company, which launched during COVID, is entirely remote right now and plans to remain that way for at least the short term. As the company grows, they will look at ways to build camaraderie, like organizing a regular cadence of employee offsite events.
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Extra Crunch roundup: first-check myths, Miami relocation checklist, standout SaaSy startups
This may seem like a great time to launch a SaaS startup, but the landscape is crowded with well-designed applications that promise “blazingly fast and delightfully simple” experiences, according to seed-stage investor John Chen of Fika Ventures.
Most SaaS startups will fail, but not because of a sour marketing campaign or server downtime. The majority of these companies will fall victim to what Chen calls “the myth of frictionless onboarding.”
Despite the hype about ease of use, enterprise companies always ask customers to abandon familiar tools so they can learn something new.
“Just like with a new fitness program, participants feel good after completing the workout, but it takes a lot of activation energy to start and hard work to get there,” Chen notes.
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Instead of putting the onus on customers to roll up their sleeves, he suggests that SaaS startups learn from cryptocurrency culture and find ways to “incentivize users to do the necessary work to have the right experience.”
But how do you encourage users to put in the time and effort required to produce an optimal customer experience?
“In a world where there is a surplus of alternatives for every job to be done, the scarce resource is not content, tooling, or hacks and tricks,” says Chen. “It’s attention.”
We’re off on Monday, May 31 in observance of Memorial Day; I hope you have a relaxing weekend!
Walter Thompson
Senior Editor, TechCrunch
@yourprotagonist
Dismantling the myths around raising your first check
Image Credits: Klaus Vedfelt (opens in a new window) / Getty Images
As startups and venture capital grow in tandem, fundraising has gone from a formal affair on Sand Hill Road to a process that can happen anywhere from Twitter to Zoom.
While fundraising may no longer require a trip to California, it might depend on whether you got an invite to a private audio app. And while you may not need to be an insider, second-time founders — largely male and white — still have a competitive advantage.
The growing complexity of fundraising has the opportunity to make tech either inclusive or exclusive.
VC is the flashy gold medal, but the rapid growth of emerging fund managers means that a first check can be piecemealed together from a variety of different sources. The options for financing are seemingly endless: syndicates, public crowdfunding, VC firms, accelerators, debt financing, rolling funds, and, for the profitable few, bootstrapping.
Doximity’s S-1 may explain why healthcare exits are heating up
Image Credits: Nigel Sussman (opens in a new window)
Telehealth startup Doximity filed to go public earlier today. Notably, the company has not fundraised since 2014, a year in which it attracted just under $82 million at a valuation of $355 million, per PitchBook data.
How has it managed to not raise money for so long? By generating lots of cash and profit over the years. Healthtech communications, it turns out, can be a lucrative endeavor.
What Vimeo’s growth, profits and value tell us about the online video market
Image Credits: Avishek Das/SOPA Images/LightRocket via Getty Images
The spin-out of video platform Vimeo from IAC completed this week, and the smaller company is now trading as an independent entity under the ticker ‘VMEO’.
If you missed the news that the internet conglomerate was spinning out the video service, don’t feel bad; it slipped past many radars. But with the company now trading, our access to its historical results, and our minds still enthralled by YouTube’s recent financial performance for Alphabet, it’s worth taking a moment to digest the company’s health.
Flywire’s flotation suggests the IPO slowdown is behind us
Image Credits: Nigel Sussman (opens in a new window)
The Flywire IPO is neat from a financial perspective and notable in that it’s a Boston exit as opposed to yet another New York or San Francisco-based flotation. It’s nice to see some other cities put points on the board.
But more than that, this IPO is a useful measuring stick for keeping tabs on the IPO market as a whole. This year and the last are shaping up to be key exit periods for startups and unicorns of all shapes and sizes; many a venture capital fund return rests on these public debuts.
Dear Sophie: Any unique immigration strategies for quick hiring?
Image Credits: Bryce Durbin/TechCrunch
Dear Sophie,
I do recruitment for tech startups. With a surge of VC investing, many startups are urgently hiring.
Which visas offer the quickest options for international talent? Are there any unique strategies that you would recommend we explore?
— Maverick in Milpitas
7 questions to ask before relocating your startup to Florida
Image Credits: Artur Debat (opens in a new window) / Getty Images
Cities like Miami, Pittsburgh and Austin have been drawing talent and wealth from Silicon Valley for years, but the COVID-19 pandemic accelerated the trend.
In recent months, many investors and entrepreneurs have noisily departed for Miami, citing the region’s favorable business climate and quality of life.
It’s always good to consider one’s options, but before booking a moving van for the Sunshine State — or any emerging tech hub, for that matter — here are some basic questions entrepreneurs should ask themselves.
Vise CEO Samir Vasavada and Sequoia’s Shaun Maguire break down the art of the pitch
Image Credits: Sequoia Capital / Wolfe + Von / TechCrunch
In just a few short years, Vise has gone from launching on the Disrupt Battlefield stage to a unicorn. Co-founders Samir Vasavada and Runik Mehrotra met Sequoia’s Shaun Maguire at an after-party at the event, and Maguire ended up leading a seed and Series A round while Sequoia led the Series B.
Last week, Vise raised its Series C of $65 million and was officially valued at $1 billion post-money.
We spoke to the pair about the early fundraising process for Vise, what Vasavada has learned about delivering a good fundraising pitch, and what stood out about the pitch and the product for Maguire.
Acorns’ SPAC listing depicts a consumer fintech business with a SaaSy revenue mix
Image Credits: Nigel Sussman (opens in a new window)
Another day, another unicorn public offering.
On Thursday, it was Acorns, a consumer fintech service that blends saving and investing into a freemium product.
Acorns fits inside the larger savings-and-investing boom seen over the last four or five quarters as consumers buffeted by the economic changes brought on by COVID-19 turned to stashing cash and boosting their equities investing cadence.
By now this is old news, but we haven’t had a clear picture of the economics of consumer fintech startups accelerated by the pandemic. Now that Acorns has decided to list via a SPAC — more on that in a moment — we do.
Poor onboarding is the enemy of good hiring
Image Credits: Olga Strelnikova (opens in a new window) / Getty Images
The world of hybrid work is here, and the usual 10-minute intro call, swag bag and first-day team lunch are just not enough to make your new employee feel welcome.
While many companies have found a way to interview and select candidates in a fully remote environment, few have spent time and resources on aligning the “pre-boarding” and onboarding process for the new hybrid world of work. Many employers still rely on old ways of welcoming new hires, despite our totally changed work environment.
It’s important to capitalize on candidates’ enthusiasm and eagerness from the moment the offer is signed instead of when they log in on Day One, because first impressions can make or break a candidate’s chances of staying at a company.
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Bigeye (formerly Toro) scores $17M Series A to automate data quality monitoring
As companies create machine learning models, the operations team needs to ensure the data used for the model is of sufficient quality, a process that can be time-consuming. Bigeye (formerly Toro), an early-stage startup is helping by automating data quality.
Today the company announced a $17 million Series A led Sequoia Capital with participation from existing investor Costanoa Ventures. That brings the total raised to $21 million with the $4 million seed, the startup raised last May.
When we spoke to Bigeye CEO and co-founder Kyle Kirwan last May, he said the seed round was going to be focused on hiring a team — they are 11 now — and building more automation into the product, and he says they have achieved that goal.
“The product can now automatically tell users what data quality metrics they should collect from their data, so they can point us at a table in Snowflake or Amazon Redshift or whatever and we can analyze that table and recommend the metrics that they should collect from it to monitor the data quality — and we also automated the alerting,” Kirwan explained.
He says that the company is focusing on data operations issues when it comes to inputs to the model, such as the table isn’t updating when it’s supposed to, it’s missing rows or there are duplicate entries. They can automate alerts to those kinds of issues and speed up the process of getting model data ready for training and production.
Bogomil Balkansky, the partner at Sequoia who is leading today’s investment, sees the company attacking an important part of the machine learning pipeline. “Having spearheaded the data quality team at Uber, Kyle and Egor have a clear vision to provide always-on insight into the quality of data to all businesses,” Balkansky said in a statement.
As the founding team begins building the company, Kirwan says that building a diverse team is a key goal for them and something they are keenly aware of.
“It’s easy to hire a lot of other people that fit a certain mold, and we want to be really careful that we’re doing the extra work to [understand that just because] it’s easy to source people within our network, we need to push and make sure that we’re hiring a team that has different backgrounds and different viewpoints and different types of people on it because that’s how we’re going to build the strongest team,” he said.
Bigeye offers on-prem and SaaS solutions, and while it’s working with paying customers like Instacart, Crux Informatics and Lambda School, the product won’t be generally available until later in the year.
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Aquarium scores $2.6M seed to refine machine learning model data
Aquarium, a startup from two former Cruise employees, wants to help companies refine their machine learning model data more easily and move the models into production faster. Today the company announced a $2.6 million seed led by Sequoia with participation from Y Combinator and a bunch of angel investors, including Cruise co-founders Kyle Vogt and Dan Kan.
When the two co-founders, CEO Peter Gao and head of engineering Quinn Johnson, were at Cruise they learned that finding areas of weakness in the model data was often the problem that prevented it from getting into production. Aquarium aims to solve this issue.
“Aquarium is a machine learning data management system that helps people improve model performance by improving the data that it’s trained on, which is usually the most important part of making the model work in production,” Gao told me.
He says that they are seeing a lot of different models being built across a variety of industries, but teams are getting stuck because iterating on the data set and continually finding relevant data is a hard problem to solve. That’s why Aquarium’s founders decided to focus on this.
“It turns out that most of the improvement to your model, and most of the work that it takes to get it into production is about deciding, ‘Here’s what I need to go and collect next. Here’s what I need to go label. Here’s what I need to go and retrain my model on and analyze it for errors and repeat that iteration cycle,” Gao explained.
The idea is to get a model into production that outperforms humans. One customer, Sterblue, offers a good example. They provide drone inspection services for wind turbines. Their customers used to send out humans to inspect the turbines for damage, but with a set of drone data, they were able to train a machine learning model to find issues. Using Aquarium, they refined their model and improved accuracy by 13%, while cutting the cost of human reviews in half, Gao said.
The Aquarium team. Image: Aquarium
Aquarium currently has seven employees, including the founders, of which three are women. Gao says that they are being diverse by design. He understands the issues of bias inherent in machine learning model creation, and creating a diverse team for this kind of tooling is one way to help mitigate that bias.
The company launched last February and spent part of the year participating in the Y Combinator Summer 2020 cohort. They worked on refining the product throughout 2020, and recently opened it up from beta to generally available.
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Census raises $16M Series A to help companies put their data warehouses to work
Census, a startup that helps businesses sync their customer data from their data warehouses to their various business tools like Salesforce and Marketo, today announced that it has raised a $16 million Series A round led by Sequoia Capital. Other participants in this round include Andreessen Horowitz, which led the company’s $4.3 million seed round last year, as well as several notable angles, including Figma CEO Dylan Field, GitHub CTO Jason Warner, Notion COO Akshay Kothari and Rippling CEO Parker Conrad.
The company is part of a new crop of startups that are building on top of data warehouses. The general idea behind Census is to help businesses operationalize the data in their data warehouses, which was traditionally only used for analytics and reporting use cases. But as businesses realized that all the data they needed was already available in their data warehouses and that they could use that as a single source of truth without having to build additional integrations, an ecosystem of companies that operationalize this data started to form.
The company argues that the modern data stack, with data warehouses like Amazon Redshift, Google BigQuery and Snowflake at its core, offers all of the tools a business needs to extract and transform data (like Fivetran, dbt) and then visualize it (think Looker).
Tools like Census then essentially function as a new layer that sits between the data warehouse and the business tools that can help companies extract value from this data. With that, users can easily sync their product data into a marketing tool like Marketo or a CRM service like Salesforce, for example.
Image Credits: Census
“Three years ago, we were the first to ask, ‘Why are we relying on a clumsy tangle of wires connecting every app when everything we need is already in the warehouse? What if you could leverage your data team to drive operations?’ When the data warehouse is connected to the rest of the business, the possibilities are limitless,” Census explains in today’s announcement. “When we launched, our focus was enabling product-led companies like Figma, Canva, and Notion to drive better marketing, sales, and customer success. Along the way, our customers have pulled Census into more and more scenarios, like auto-prioritizing support tickets in Zendesk, automating invoices in Netsuite, or even integrating with HR systems.“
Census already integrates with dozens of different services and data tools and its customers include the likes of Clearbit, Figma, Fivetran, LogDNA, Loom and Notion.
Looking ahead, Census plans to use the new funding to launch new features like deeper data validation and a visual query experience. In addition, it also plans to launch code-based orchestration to make Census workflows versionable and make it easier to integrate them into an enterprise orchestration system.
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Germany’s Xentral nabs $20M led by Sequoia to help online-facing SMBs run back offices better
Small enterprises remain one of the most underserved segments of the business market, but the growth of cloud-based services — easier to buy, easier to provision — has helped that change in recent years. Today, one of the more promising startups out of Europe building software to help SMEs run online businesses is announcing some funding to better tap into both the opportunity to build these services, and to meet a growing demand from the SME segment.
Xentral, a German startup that develops enterprise resource planning software covering a variety of back-office functions for the average online small business, has picked up a Series A of $20 million.
The company’s platform today covers services like order and warehouse management, packaging, fulfillment, accounting and sales management, and the majority of its 1,000 customers are in Germany — they include the likes of direct-to-consumer brands like YFood, KoRo, the Nu Company and Flyeralarm.
But Benedikt Sauter, the co-founder and CEO of Xentral, said the ambition is to expand into the rest of Europe, and eventually other geographies, and to fold in more services to its ERP platform, such as a more powerful API to allow customers to integrate more services — for example in cases where a business might be selling on their own site, but also Amazon, eBay, social platforms and more — to bring their businesses to a wider market.
Mainly, he said, the startup wants “to build a better ecosystem to help our customers run their own businesses better.”
The funding is being led by Sequoia Capital, with Visionaires Club (a B2B-focused VC out of Berlin) also participating.
The deal is notable for being the prolific, high-profile VC’s first investment in Europe since officially opening for business in the region. (Sequoia has backed a number of startups in Europe before this, including Graphcore, Klarna, Tessian, Unity, UiPath, n8n and Evervault — but all of those deals were done from afar.)
Augsburg-based Xentral has been around as a startup since 2018, and “as a startup” is the operative phrase here.
Sauter and his co-founder Claudia Sauter (who is also his co-founder in life: she is his wife) built the early prototype for the service originally for themselves.
The pair were running a business of their own — a hardware company they founded in 2008, selling not nails, hammers and wood, but circuit boards they designed, along with other hardware to build computers and other connected objects. Around 2013, as the business was starting to pick up steam, they decided that they really needed better tools to manage everything at the backend so that they would have more time to build their actual products.
But Bene Sauter quickly discovered a problem in the process: smaller businesses may have Shopify and its various competitors to help manage e-commerce at the front end, but when it came to the many parts of the process at the backend, there really wasn’t a single, easy solution (remember this was eight years ago, at a time before the Shopifys of the world were yet to expand into these kinds of tools). Being of a DIY and technical persuasion — Sauter had studied hardware engineering at university — he decided that he’d try to build the tools that he wanted to use.
The Sauters used those tools for years, until without much outbound effort, they started to get some inbound interest from other online businesses to use the software, too. That led to the Sauters balancing both their own hardware business and selling the software on the side, until around 2017/2018 when they decided to wind down the hardware operation and focus on the software full time. And from then, Xentral was born. It now has, in addition to 1,000 customers, some 65 employees working on developing the platform.
The focus with Xentral is to have a platform that is easy to implement and use, regardless of what kind of SME you might be as long as you are selling online. But even so, Sauter pointed out that the other common thread is that you need at least one person at the business who champions and understands the value of ERP. “It’s really a mindset,” he said.
The challenge with Xentral in that regard will be to see how and if they can bring more businesses to the table and tap into the kinds of tools that it provides, at the same time that a number of other players also eye up the same market. (Others in the same general category of building ERP for small businesses include online payments provider Sage, NetSuite and Acumatica.) ERP overall is forecast to become a $49.5 billion market by 2025.
Sequoia and its new partner in Europe, Luciana Lixandru — who is joining Xentral’s board along with Visionaries’ Robert Lacher — believe however that there remains a golden opportunity to build a new kind of provider from the ground up and out of Europe specifically to target the opportunity in that region.
“I see Xentral becoming the de facto platform for any SMEs to run their businesses online,” she said in an interview. “ERP sounds a bit scary especially because it makes one think of companies like SAP, long implementation cycles, and so on. But here it’s the opposite.” She describes Xentral as “very lean and easy to use because you an start with one module and then add more. For SMEs it has to be super simple. I see this becoming like the Shopify for ERP.”
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India’s CRED raises $81 million, buys back shares worth $1.2 million from employees
Bangalore-based CRED is kickstarting the new year on a high note.
The two-year-old startup, led by high-profile entrepreneur Kunal Shah, said on Monday it has raised $81 million in a new financing round and bought shares worth $1.2 million (about 90 million Indian rupees) from employees.
The Series C financing round, as first reported by TechCrunch in late November, was led by DST Global. Existing investors Sequoia Capital, Ribbit Capital, Tiger Global and General Catalyst also participated in the round, and so did a few new names, including Satyan Gajwani of Indian conglomerate Times Internet, Sofina and Coatue.
The round gave CRED — which operates an eponymous app to reward customers for paying their credit card bill on time and offers deals from interesting online brands — a post-money valuation of $806 million.
In an interview with TechCrunch, Shah said that about 10% of CRED’s cap table is currently allocated to employees, and those who held vested stocks were eligible to sell up to 50% of their shares back to the startup in its first ESOP liquidity program. “We believe that startups should think about creating wealth for every shareholder, including employees.”
CRED has nearly doubled its customer base to about 5.9 million in the past year, or about 20% of the credit card holder base in India. The startup said that the median credit score of its customer was about 830, and about 30% of its customer base today holds a premium credit card. (On a side note, more than 50% of CRED customers pay their bills using UPI.)
CRED is one of the most talked-about startups in India, in part because of the scale at which its valuation has soared and the amount of capital it has been able to raise in such a short period.
One of the biggest questions surrounding CRED is just how it makes money, given how most fintech startups in the country — and there are many of them — are struggling to find a business model.
Shah said CRED makes money by cross-selling financing products — for which it has a revenue-sharing arrangement with banks and other financial institutions — and levies a similar cut from merchants who are on the platform today. More than 1,300 brands — including big names Starbucks, TAGG, Eat.Fit, Nykaa and emerging premium direct-to-consumer brands such as The Man Company, Sleepy Cat and Crossbeats –have joined the platform in recent years.
Direct-to-consumer market in India is still in its nascent stage, though some estimates say it could be worth $100 billion by 2025.
“I don’t think we were very deliberate to make D2C happen. It just so happened that in the early days when we offered rewards for D2C brands, they started to see huge traction,” he said, adding that CRED drove more than 30% sales for some brands.
“We realized that we were able to solve the discovery problem for customers. We are approaching this with themes — work-from-home and coffee — and it’s working out well. We are now playing matchmaking role between customers and brands that otherwise had to spend a lot of money in marketing.”
One of the biggest propositions of CRED is that it has been able to court some of the most sought-after customers in India. Unlike many other startups and giants such as Google and Facebook, CRED is not going after the next billion users.
“About 20 million customers account for 90% of all online consumption in India. These are the customers we are focusing on,” said Shah, who previously ran financial services firm Freecharge and delivered one of the rare successful exits in the country. The core challenge in chasing customers in smaller cities and towns in India is that very few people have the financial capacity to buy things, Shah said.
For that model to work, the GDP of India — where the average annual income of an individual is about $2,000 — needs to grow. And for that, we need more participation from females, said Shah. Less than 10% of the female population in India are currently part of the workforce, compared to over 90% in China.
An interesting use case for CRED today is that it could potentially license to venture firms data about the traction D2C brands are seeing on its platform, which could use it as a signal to inform their investment decisions.
Shah cautioned that the startup is “extraordinarily sensitive about data” but said the team is thinking about ways to help venture firms discover these firms. “We are planning to create a newsletter to showcase many of these brands to the investor world,” he said.
And finally, will CRED launch a credit card or other banking products? “Can we partner with banks to cross-sell every product that they today offer? The answer is yes,” said Shah, though he cautioned that the startup is in no hurry to supercharge its offerings.
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Sequoia picks its horse in the consumer carbon offset market, leading a $2.5 million round for Joro
Sanchali Pal first woke up to the world’s climate crisis after watching the 2008 documentary Food Inc.
The Princeton undergraduate saw the film in 2011, and it started her on the journey that would lead her to launch Joro, the Sequoia-backed startup that monitors consumer spending to offer tips on how to offset and reduce a user’s carbon footprint.
After scoring a job at the development firm Dalberg, then working in India and Ethiopia, Pal returned to the U.S. to pursue an MBA at Harvard Business School. She initially thought she’d focus on transportation, but her mind kept returning to consumer consumption habits and the potential to reduce CO2 emissions by targeting consumer behavior.
“I started thinking about it in the fall of my first year at business school, and I kind of put it on the back burner because I didn’t know how to do it from a practical stand. I wasn’t a technology person. I didn’t build software myself,” Pal told Jason Jacobs, the host of the My Climate Journey podcast. “I didn’t know how we would capture the data to show someone their carbon footprint and help them reduce it until I met my co-founder [J. Cressica Brazier], and I met her at an MIT event in the spring of that year two years ago, and the wheels started turning, maybe there’s a tool here that we could build together.”
The Joro app uses consumer spending data culled from integrations with Plaid to identify changes in users’ personal habits that can make an impact on their overall carbon footprint — based on their personal spending.
The app also has a community component, connecting users with sustainability challenges, classes and other educational tools, along with a social network to communicate with peers to track relative progress.
Consider it a version of keeping up with the Joneses, but for planetary health and eco-consciousness.
To date, the app’s community of users have reduced nearly 6 million kilograms of carbon dioxide emissions in 2020. Which sounds impressive, but given reductions in travel due to COVID-19 mitigation restrictions, the largest contribution that a consumer can make is reducing their meat consumption. While that only leads to roughly 4% reductions in global carbon emissions, it reduces about 1,200 pounds of carbon emissions. Over the 6 million kilograms that would mean a little bit over 10,000 people may be using the app.
Pal would not comment on the number of users her company’s app has managed to attract.
Image Credit: Joro
What the company does have now is $2.5 million in seed funding from investors including Sequoia Capital, which doubled down on its $1 million pre-seed commitment made when Joro was part of the firm’s early-stage founder program.
Other investors and advisors include the venture firms Expa and Amasia, and angel investors and advisors like James Park, the co-founder of Fitbit; Rich Pierson, the co-founder of Headspace; Sebastian Knutsson, the chief creative head and co-founder of King; the actress Maisie Williams; Philian, the private investment company of Karl-Johan Persson, chairman of H&M; Tom Baruch; and Anjula Acharia, a partner at Trinity Ventures.
“At Expa we are focused on backing remarkable founders that are passionate about the product they are building,” said Expa founder Garrett Camp in a statement. “We saw that in Sanchali – she had a big vision and conveyed it very strongly to us. We have conviction that Joro can build a great product and a great business. The world will be a better place because of what Joro will bring to market.”
Pal estimates that behavioral changes and better consumer choices can reduce an individual’s carbon footprint by up to 30%.
It’s a bet that other companies are making too. For instance, the Los Angeles challenger bank Aspiration, founded by Andrei Cherny, has a tool that can measure the “social impact” of a consumer’s monthly spending — that includes the climate impact of daily consumption.
Pal hopes that through the education and community components of the app, consumers can put pressure on the systems and industries that are the primary producers of greenhouse gas emissions to change their ways.
“Systems are made of people. Like us,” Pal wrote in a blog post. “Companies and governments change when enough people demand it through their actions and behaviors. No, we’re not a silver bullet — we need policymakers and businesses to take sweeping action. But we’re not powerless either. Together we can accelerate the pace of change by demonstrating our demand for a cleaner society.”
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