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Spotify playlist curators complain about ongoing abuse that favors bad actors over innocent parties

A number of Spotify playlist curators are complaining that the streaming music company is not addressing the ongoing issue of playlist abuse, which sees bad actors reporting playlists that have gained a following in order to give their own playlists better visibility. Currently, playlists created by Spotify users can be reported in the app for a variety of reasons — like sexual, violent, dangerous, deceptive or hateful content, among other things. When a report is submitted, the playlist in question will have its metadata immediately removed, including its title, description and custom image. There is no internal review process that verifies the report is legitimate before the metadata is removed.

Bad actors have learned how to abuse this system to give themselves an advantage. If they see a rival playlist has more users than their own, they will report their competitors in hopes of giving their playlist a more prominent ranking in search results.

According to the curators affected by this problem, there is no limit to the number of reports these bad actors can submit, either. The curators complain that their playlists are being reported daily, and often multiple times per day.

The problem is not new. Users have been complaining about playlist abuse for years. A thread on Spotify’s community forum about this problem is now some 30 pages deep, in fact, and has accumulated over 330 votes. Victims of this type of harassment have also repeatedly posted to social media about Spotify’s broken system to raise awareness of the problem more publicly. For example, one curator last year noted their playlist had been reported over 2,000 times, and said they were getting a new email about the reports nearly every minute. That’s a common problem and one that seems to indicate bad actors are leveraging bots to submit their reports.

Many curators say they’ve repeatedly reached out to Spotify for help with this issue and were given no assistance.

Curators can only reply to the report emails from Spotify to appeal the takedown, but they don’t always receive a response. When they ask Spotify for help with this issue, the company only says that it’s working on a solution.

While Spotify may suspend the account that abused the system when a report is deemed false, the bad actors simply create new accounts to continue the abuse. Curators on Spotify’s community forums suggested that an easy fix to the bot-driven abuse would be to restrict accounts from being able to report playlists until their accounts had accumulated 10 hours of streaming music or podcasts. This could help to ensure they were a real person before they gained permission to report abuse.

One curator, who maintains hundreds of playlists, said the problem had gotten so bad that they created an iOS app to continually monitor their playlists for this sort of abuse and to reinstate any metadata once a takedown was detected. Another has written code to monitor for report emails and uses the Spotify API to automatically fix their metadata after the false reports. But not all curators have the ability to build an app or script of their own to deal with this situation.

Image Credits: Spotify (screenshot of reporting flow)

TechCrunch asked Spotify what it planned to do about this problem, but the company declined to provide specific details.

“As a matter of practice, we will continue to disable accounts that we suspect are abusing our reporting tool. We are also actively working to enhance our processes to handle any suspected abusive reports,” a Spotify spokesperson told us.

The company said it is currently testing several different improvements to the process to curb the abuse, but would not say what those tests may include, or whether tests were internal or external. It could not provide any ballpark sense of when its reporting system would be updated with these fixes, either. When pressed, the company said it doesn’t share details about specific security measures publicly as a rule, as doing so could make abuse of its systems more effective.

Often, playlists are curated by independent artists and labels who are looking to promote themselves and get their music discovered, only to have their work taken down immediately, without any sort of review process that could sort legitimate reports from bot-driven abuse.

Curators complain that Spotify has been dismissing their cries for help for far too long, and Spotify’s vague and non-committal response about a coming solution only validates those complaints further.

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Privacy-oriented search app Xayn raises $12M from Japanese backers to go into devices

Back in December 2020 we covered the launch of a new kind of smartphone app-based search engine, Xayn.

“A search engine?!” I hear you say? Well, yes, because despite the convenience of modern search engines’ ability to tailor their search results to the individual, this user-tracking comes at the expense of privacy. This mass surveillance might be what improves Google’s search engine and Facebook’s ad targeting, to name just two examples, but it’s not very good for our privacy.

Internet users are admittedly able to switch to the U.S.-based DuckDuckGo, or perhaps France’s Qwant, but what they gain in privacy, they often lose in user experience and the relevance of search results, through this lack of tailoring.

What Berlin-based Xayn has come up with is personalized, but a privacy-safe web search on smartphones, which replaces the cloud-based AI employed by Google et al. with the innate AI in-built into modern smartphones. The result is that no data about you is uploaded to Xayn’s servers.

And this approach is not just for “privacy freaks”. Businesses that need search but don’t need Google’s dominant market position are increasingly attracted by this model.

And the evidence comes today with the news that Xayn has now raised almost $12 million in Series A funding led by the Japanese investors Global Brain and KDDI (a Japanese telecommunications operator), with participation from previous backers, including the Earlybird VC in Berlin. Xayn’s total financing now comes to more than $23 million.

It would appear that Xayn’s fusion of a search engine, a discovery feed and a mobile browser has appealed to these Asian market players, particularly because Xayn can be built into OEM devices.

The result of the investment is that Xayn will now also focus on the Asian market, starting with Japan, as well as Europe.

Leif-Nissen Lundbæk, co-founder and CEO of Xayn said: “We proved with Xayn that you can have it all: great results through personalization, privacy by design through advanced technology and a convenient user experience through clean design.”

He added: “In an industry in which selling data and delivering ads en masse are the norm, we choose to lead with privacy instead and put user satisfaction front and center.”

The funding comes as legislation such as the EU’s GDPR or California’s CCPA have both raised public awareness about personal data online.

Since its launch, Xayn says its app has been downloaded around 215,000 times worldwide, and a web version of its app is expected soon.

Over a call, Lundbæk expanded on the KDDI aspect of the fund-raising: “The partnership with KDDI means we will give users access to Xayn for free, while the corporate — such as KDDI — is the actual customer but gives our search engine away for free.”

The core features of Xayn include personalized search results; a personalized feed of the entire internet, which learns from their Tinder-like swipes, without collecting or sharing personal data; and an ad-free experience.

Naoki Kamimeada, partner at Global Brain Corporation said: “The market for private online search is growing, but Xayn is head and shoulders above everyone else because of the way they’re re-thinking how finding information online should be.”

Kazuhiko Chuman, head of KDDI Open Innovation Fund, said: “This European discovery engine uniquely combines efficient AI with a privacy-protecting focus and a smooth user experience. At KDDI, we’re constantly on the lookout for companies that can shape the future with their expertise and technology. That’s why it was a perfect match for us.”

In addition to the three co-founders (Leif-Nissen Lundbæk, chief executive officer, Professor Michael Huth, chief research officer, and Felix Hahmann, chief operations officer), Dr Daniel von Heyl will come on board as chief financial officer. Frank Pepermans will take on the role of chief technology officer and Michael Briggs will join as chief growth officer.

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Spotlight gets more powerful in iOS 15, even lets you install apps

With the upcoming release of iOS 15 for Apple mobile devices, Apple’s built-in search feature known as Spotlight will become a lot more functional. In what may be one of its bigger updates since it introduced Siri Suggestions, the new version of Spotlight is becoming an alternative to Google for several key queries, including web images and information about actors, musicians, TV shows and movies. It will also now be able to search across your photo library, deliver richer results for contacts, and connect you more directly with apps and the information they contain. It even allows you to install apps from the App Store without leaving Spotlight itself.

Spotlight is also more accessible than ever before.

Years ago, Spotlight moved from its location to the left of the Home screen to become available with a swipe down in the middle of any screen in iOS 7, which helped grow user adoption. Now, it’s available with the same swipe-down gesture on the iPhone’s Lock Screen, too.

Apple showed off a few of Spotlight’s improvements during its keynote address at its Worldwide Developers Conference, including the search feature’s new cards for looking up information on actors, movies and shows, as well as musicians. This change alone could redirect a good portion of web searches away from Google or dedicated apps like IMDb.

For years, Google has been offering quick access to common searches through its Knowledge Graph, a knowledge base that allows it to gather information from across sources and then use that to add informational panels above and the side of its standard search results. Panels on actors, musicians, shows and movies are available as part of that effort.

But now, iPhone users can just pull up this info on their home screen.

The new cards include more than the typical Wikipedia bio and background information you may expect — they also showcase links to where you can listen or watch content from the artist or actor or movie or show in question. They include news articles, social media links, official websites and even direct you to where the searched person or topic may be found inside your own apps (e.g. a search for “Billie Eilish” may direct you to her tour tickets inside SeatGeek, or a podcast where she’s a guest).

Image Credits: Apple

For web image searches, Spotlight also now allows you to search for people, places, animals and more from the web — eating into another search vertical Google today provides.

Image Credits: iOS 15 screenshot

Your personal searches have been upgraded with richer results, too, in iOS 15.

When you search for a contact, you’ll be taken to a card that does more than show their name and how to reach them. You’ll also see their current status (thanks to another iOS 15 feature), as well as their location from FindMy, your recent conversations on Messages, your shared photos, calendar appointments, emails, notes and files. It’s almost like a personal CRM system.

Image Credits: Apple

Personal photo searches have also been improved. Spotlight now uses Siri intelligence to allow you to search your photos by the people, scenes and elements in your photos, as well as by location. And it’s able to leverage the new Live Text feature in iOS 15 to find the text in your photos to return relevant results.

This could make it easier to pull up photos where you’ve screenshot a recipe, a store receipt, or even a handwritten note, Apple said.

Image Credits: Apple

A couple of features related to Spotlight’s integration with apps weren’t mentioned during the keynote.

Spotlight will now display action buttons on the Maps results for businesses that will prompt users to engage with that business’s app. In this case, the feature is leveraging App Clips, which are small parts of a developer’s app that let you quickly perform a task even without downloading or installing the app in question. For example, from Spotlight you may be prompted to pull up a restaurant’s menu, buy tickets, make an appointment, order takeout, join a waitlist, see showtimes, pay for parking, check prices and more.

The feature will require the business to support App Clips in order to work.

Image Credits: iOS 15 screenshot

Another under-the-radar change — but a significant one — is the new ability to install apps from the App Store directly from Spotlight.

This could prompt more app installs, as it reduces the steps from a search to a download, and makes querying the App Store more broadly available across the operating system.

Developers can additionally choose to insert a few lines of code to their app to make data from the app discoverable within Spotlight and customize how it’s presented to users. This means Spotlight can work as a tool for searching content from inside apps — another way Apple is redirecting users away from traditional web searches in favor of apps.

However, unlike Google’s search engine, which relies on crawlers that browse the web to index the data it contains, Spotlight’s in-app search requires developer adoption.

Still, it’s clear Apple sees Spotlight as a potential rival to web search engines, including Google’s.

“Spotlight is the universal place to start all your searches,” said Apple SVP of Software Engineering Craig Federighi during the keynote event.

Spotlight, of course, can’t handle “all” your searches just yet, but it appears to be steadily working towards that goal.

read more about Apple's WWDC 2021 on TechCrunch

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Google refreshes its mobile search experience

Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more modern look with a simpler, edge-to-edge design.

From what we’ve seen so far, this is not a radically different look, but the rounded and slightly shaded boxes around individual search results have been replaced with straight lines, for example, while in other places, Google has specifically added more roundness. You’ll find changes to the circles around the search bar and some tweaks to the Google logo. “We believe it feels more approachable, friendly and human,” a Google spokesperson told me. There’s a bit more whitespace in places, too, as well as new splashes of color that are meant to help separate and emphasize certain parts of the page.

Image Credits: Google

“Rethinking the visual design for something like Search is really complex,” Google designer Aileen Cheng said in today’s announcement. “That’s especially true given how much Google Search has evolved. We’re not just organizing the web’s information, but all the world’s information. We started with organizing web pages, but now there’s so much diversity in the types of content and information we have to help make sense of.”

Image Credits: Google

Google is also extending its use of the Google Sans font, which you are probably already quite familiar with thanks to its use in Gmail and Android. “Bringing consistency to when and how we use fonts in Search was important, too, which also helps people parse information more efficiently,” Cheng writes.

In many ways, today’s refresh is a continuation of the work Google did with its mobile search refresh in 2019. At that time, the emphasis, too, was on making it easier for users to scan down the page by adding site icons and other new visual elements to the page. The work of making search results pages more readable is clearly never done.

For the most part, though, comparing the new and old design, the changes are small. This isn’t some major redesign — we’re talking about minor tweaks that the designers surely obsessed over but that the users may not even really notice. Now if Google had made it significantly easier to distinguish ads from the content you are actually looking for, that would’ve been something.

Image Credits: Google

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How to respond to a data breach

I cover a lot of data breaches. From inadvertent exposures to data-exfiltrating hacks, I’ve seen it all. But not every data breach is the same. How a company responds to a data breach — whether it was their fault — can make or break its reputation.

I’ve seen some of the worst responses: legal threats, denials and pretending there isn’t a problem at all. In fact, some companies claim they take security “seriously” when they clearly don’t, while other companies see it merely as an exercise in crisis communications.

But once in a while, a company’s response almost makes up for the daily deluge of hypocrisy, obfuscation and downright lies.

Last week, Assist Wireless, a U.S. cell carrier that provides free government-subsidized cell phones and plans to low-income households, had a security lapse that exposed tens of thousands of customer IDs — driver’s licenses, passports and Social Security cards — used to verify a person’s income and eligibility.

A misconfigured plugin for resizing images on the carrier’s website was blamed for the inadvertent data leak of customer IDs to the open web. Security researcher John Wethington found the exposed data through a simple Google search. He reported the bug to TechCrunch so we could alert the company.

Make no mistake, the bug was bad and the exposure of customer data was far from ideal. But the company’s response to the incident was one of the best I’ve seen in years.

Take notes, because this is how to handle a data breach.

Their response was quick. Assist immediately responded to acknowledge the receipt of my initial email. That’s already a positive sign, knowing that the company was looking into the issue.

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As the pandemic creates supply chain chaos, Craft raises $10M to apply some intelligence

During the COVID-19 pandemic, supply chains have suddenly become hot. Who knew that would ever happen? The race to secure PPE, ventilators and minor things like food was and still is an enormous issue. But perhaps, predictably, the world of “supply chain software” could use some updating. Most of the platforms are deployed “empty” and require the client to populate them with their own data, or “bring their own data.” The UIs can be outdated and still have to be juggled with manual and offline workflows. So startups working in this space are now attracting some timely attention.

Thus, Craft, the enterprise intelligence company, today announces it has closed a $10 million Series A financing round to build what it characterizes as a “supply chain intelligence platform.” With the new funding, Craft will expand its offices in San Francisco, London and Minsk, and grow remote teams across engineering, sales, marketing and operations in North America and Europe.

It competes with some large incumbents, such as Dun & Bradstreet, Bureau van Dijk and Thomson Reuters . These are traditional data providers focused primarily on providing financial data about public companies, rather than real-time data from data sources such as operating metrics, human capital and risk metrics.

The idea is to allow companies to monitor and optimize their supply chain and enterprise systems. The financing was led by High Alpha Capital, alongside Greycroft. Craft also has some high-flying angel investors, including Sam Palmisano, chairman of the Center for Global Enterprise and former CEO and chairman of IBM; Jim Moffatt, former CEO of Deloitte Consulting; Frederic Kerrest, executive vice chairman, COO and co-founder of Okta; and Uncork Capital, which previously led Craft’s seed financing. High Alpha partner Kristian Andersen is joining Craft’s board of directors.

The problem Craft is attacking is a lack of visibility into complex global supply chains. For obvious reasons, COVID-19 disrupted global supply chains, which tended to reveal a lot of risks, structural weaknesses across industries and a lack of intelligence about how it’s all holding together. Craft’s solution is a proprietary data platform, API and portal that integrates into existing enterprise workflows.

While many business intelligence products require clients to bring their own data, Craft’s data platform comes pre-deployed with data from thousands of financial and alternative sources, such as 300+ data points that are refreshed using both Machine Learning and human validation. Its open-to-the-web company profiles appear in 50 million search results, for instance.

Ilya Levtov, co-founder and CEO of Craft, said in a statement: “Today, we are focused on providing powerful tracking and visibility to enterprise supply chains, while our ultimate vision is to build the intelligence layer of the enterprise technology stack.”

Kristian Andersen, partner with High Alpha commented: “We have a deep conviction that supply chain management remains an underinvested and under-innovated category in enterprise software.”

In the first half of 2020, Craft claims its revenues have grown nearly threefold, with Fortune 100 companies, government and military agencies, and SMEs among its clients.

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How to use Amazon and advertising to build a D2C startup

Matt Altman & Tyler Elliston
Contributor

Matt Altman runs the Amazon practice area for VMG Ignite, an eCommerce consultancy that helps early to mid stage CPG companies achieve growth. Tyler Elliston is the founder of VMG Ignite. Clients include Sun Bum, Perfect Snacks, Aloha, Pill Club, Solid Gold, and many more.

Entrepreneurship in consumer packaged goods (CPG) is being democratized. Every step of the value channel has been compressed and made more affordable (and thereby accessible).

At VMG Ignite, we have worked with dozens of direct-to-consumer startups trying to both find product-market fit and achieve scale through Amazon and online advertising.

This article focuses on customer acquisition, particularly Amazon and online advertising, for the direct-to-consumer (D2C) CPG venture. Selling on Amazon, specifically third-party (3P), has become an increasingly important component of the D2C playbook. About 46% of product searches start on Amazon, which makes it a compelling source of sales even for early-stage ventures.

Table of contents

How to find product-market fit 

People say that ideas are a dime a dozen. They aren’t valuable. But finding product-market fit? Now, that’s hard. The gap between an unexecuted idea and proven product-market fit can seem vast. Yet it’s a critical first step because, ultimately, marketing amplifies your product and value proposition.

If they aren’t compelling, marketing will fail. If they’re compelling, even mediocre marketing can often be successful. So start with a great product that people love.

How do you create a great product, you ask? A/B test your product configuration like you A/B test your landing page, copy, and design. Your product is a variable, not a constant. Build, ship, get feedback. Build, ship, get feedback. Turn detractors into your customer panel for testing.

Early-stage D2C companies typically get their first customers through three channels:

  1. Begging your friends and family to buy and promote your product.
  2. List it on Amazon as a 3P seller. Figure out the platform and start selling!
  3. Advertise on Facebook. Start with a daily budget of 10x your price point to get started and start tinkering with creative, audiences, and settings to minimize cost per order.

The companies that succeed are often the ones that iterate the fastest. In his book Creative Confidence, IDEO founder David Kelley and his co-author (and brother) Tom relay a story of a pottery class that was split into two groups.

The first group was told they would each be graded on the single best piece of pottery they each produced. The second group was told they would each be graded based on the sheer volume of pottery they produced.

Naturally, the first group labored to craft the perfect piece while the second group churned through pottery with reckless abandon. Perhaps not so intuitive, at the end of the class, all the best pottery came from the second group! Iteration was a more effective driver of quality than intentionality.

Don’t know how to manage Amazon or Facebook? Here are some best practices:

How to get started with Amazon

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Google’s Mobile Search Now Highlights Recent Posts From News Sources

google translate When you use Google’s mobile search to look for your favorite news sources or more information about a hot news topic, you’ll probably notice there’s something different about the search results. Starting today, Google will not just give you a link to the publication, but it will also highlight that publication’s latest stories. Read More

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