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Investors are doubling down on Southeast Asia’s digital economy

Southeast Asian tech companies are drawing the attention of investors around the world. In 2020, startups in the region raised over $8.2 billion, about four times more than they did in 2015. This trend continued in 2021, with regional M&A hitting a record high of $124.8 billion in the first half of 2021, up 83% from a year earlier.

This begs the question: Who exactly is investing in Southeast Asia?

Let’s explore the three key types of investors pouring money into and driving the growth of Southeast Asia’s tech ecosystem.

Over 229 family offices have been registered in Singapore since 2020, with total assets under management of an estimated $20 billion.

Big tech

Southeast Asia has become an attractive market for U.S. and Chinese tech firms. Internet penetration here stands at 70%, higher than the global average, and digital adoption in the region remains nascent — it wasn’t until the pandemic that adoption of digital services such as e-wallets and online shopping took off.

China’s tech giants Tencent and Alibaba were among the first to support early e-commerce growth in Southeast Asia with investments in Sea Limited and Lazada, and have since expanded their footprint into other internet verticals. Alibaba has backed Akulaku, M-Pay (eMonkey), DANA, Wave Money and Mynt (GCash), while Tencent has invested in Voyager Innovations (PayMaya), SHAREit, iflix, Ookbee and Sanook.

U.S. tech firms have also recently entered the scene. In June 2020, Gojek closed a $3 billion Series F round from Google, Facebook, Tencent and Visa. Google, together with Singapore’s Temasek Holdings, invested some $350 million in Tokopedia in October. Meanwhile, Microsoft invested an undisclosed amount in Grab in 2018 and has invested $100 million in Indonesian e-commerce firm Bukalapak.

Venture capitalists

In Q1 2021, Southeast Asian startups raised $6 billion, according to DealStreetAsia, positioning 2021 as another record year for VC investment in the region.

The region is also rising in prominence as a destination for investment capital relative to the rest of Asia. Regional VC investment grew 5.2 times to $8.2 billion in 2020 from $1.6 billion in 2015, as we can see in the table below.

Venture capital investment by region 2015-2020

Image Credits: Jungle VC

Southeast Asia also has many opportunities for VC investment relative to its market size. From 2015 to 2020, China saw VC investment of nearly $300 per person; for Southeast Asia — despite a recent investment boom — this metric sits at just $47.50 per person, or just a sixth of that in China. This implies a substantial opportunity for investments to develop the region’s digital economy.

The region’s rising population and growth prospects are higher due to China’s population growth challenges, alongside the latter’s higher digital economy market saturation and maturity.

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Rimeto lands $10M Series A to modernize the corporate directory

The notion of the corporate directory has been around for many years, but in a time of more frequent turnover and shifting responsibilities, the founders of Rimeto, a three-year-old San Francisco startup, wanted to update it to reflect those changes.

Today, the company announced a $10 million Series A investment from USVP, Bow Capital, Floodgate and Ray Dalio, founder of Bridgewater Associates.

Co-founder Ted Zagat says that the founders observed shifting workplace demographics and changes in the way people work. They believed it required a better way to locate people inside large organizations, which typically used homegrown methods or relied on Outlook or other corporate email systems.

“On one hand, we have people being asked to work much more collaboratively and cross-functionally. On the other, is an increasingly fragmented workplace. Employees really need help to be able to understand each other and work together effectively. That’s a real challenge for them,” Zagat explained.

Rimeto has developed a richer directory by sitting between various corporate systems like HR, CRM and other tools that contain additional details about the employee. It of course includes a name, title, email and phone like the basic corporate system, but it goes beyond that to find areas of expertise, projects the person is working on and other details that can help you find the right person when you’re searching the directory.

Rimeto product version 1 1

Rimeto directory on mobile and web (Screenshot: Rimeto)

Zagat says that by connecting to these various corporate systems and layering on a quality search tool with a variety of filters to narrow the search, it can help employees connect to others inside an organization more easily, something that is often difficult to do in large companies.

The tool can be accessed via web or mobile app, or incorporated into a company intranet. It also could be accessed from a tool like Slack or Microsoft Teams.

The three founders — Zagat, Neville Bowers and Maxwell Hayman — all previously worked at Facebook. Unlike a lot of early-stage startups, the company has paying customers (although it won’t share exactly how many) and reports that it’s cash-flow positive. Up to this point, the three founders had bootstrapped the company, but they wanted to go out and raise some capital to begin to expand more rapidly.

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Ray Dalio is coming to Disrupt SF

When it comes to the gods of finance, few people reach the stratosphere of Ray Dalio . The founder of Bridgewater, the investment firm that has grown to manage $150 billion in assets, Dalio is one of the most successful financial entrepreneurs of his generation, and indeed, of all time.

While Dalio and Bridgewater are known for their pathbreaking analysis of the world economic machine that has reaped them billions in returns, they aren’t just known for their financial results. Rather, Bridgewater is also widely known for its unique culture shaped over decades of trial and error.

Dalio has made sharing that culture his mission in life, publishing Principles, a book and companion mobile app, to train the next generation of founders, executives and business leaders about how to build a culture that seeks truth and excellence in all of its activities.

Dalio will be joining us for a fireside chat on the Extra Crunch stage this October at TechCrunch Disrupt SF, where he will discuss how to build a culture at a startup.

For startup founders, building the culture of their companies is one of the most important yet enigmatic activities they will undertake as leaders. Culture isn’t just a list of values pasted in the corner of a WeWork cubicle; rather, it is the accumulated actions and interactions that founders, employees and investors undertake every single day.

But what exactly should those actions be? How can a founder guide their companies to embody the right values? Dalio has strong views on what a culture should look like at a company. His Principles are based on constantly seeking access to the best information, assessing that information objectively and always striving to improve decision-making processes through thoughtful disagreement and learning.

On the Extra Crunch stage, Dalio will talk about how to instill the right behaviors into the core DNA of a company’s founders — even before they have hired employee number one. He will also discuss how to maintain and augment his Principles as a company scales, particularly in those high-growth phases where culture either intensifies or withers away amidst the deluge of new hires.

Dalio made his mark building out one of the most successful investment firms of all time. Now he will share his secrets to the founders building the next generation of unicorns.

Dalio joins a variety of amazing speakers who will be on our stage come October, with many still to be announced! Disrupt SF runs October 2 – October 4 at the Moscone Center right in SF. Tickets to the show are available here, but move quickly, because the Early-Bird pricing ends today!

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