Personnel
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Maintaining company culture when the majority of staff is working remotely is a challenge for every organization — big and small.
This was an issue, even before COVID. But it’s become an even bigger problem with so many employees working from home. Employers have to be careful that workers don’t feel disconnected and isolated from the rest of the company and that morale stays high.
Enter Workvivo, a Cork, Ireland-based employee experience startup that is backed by Zoom founder Eric Yuan and Tiger Global that has steadily grown over 200% over the past year.
The company works with organizations ranging in size from 100 employees to over 100,000 and boasts more than 500,000 users. According to CEO and co-founder John Goulding, it’s had 100% retention since it launched. Customers include Telus International, Kentech, A+E Networks and Seneca Gaming Corp., among others.
Founded by Goulding and Joe Lennon in 2017, Workvivo launched its employee communication platform in mid-2018 with the goal of helping companies create “an engaging virtual workplace” and replace the outdated intranet.
“We’re not about real time, we’re more asynchronous communication,” Goulding explained. “We have a lot of transactional tools, and typically carry the bigger message about what’s going on in a company and what positive things are happening. We’re more focused on human connection.”
Using Workvivo, companies can provide information like CEO updates, recognition for employees via a social style — “more things that shape the culture so workers can get a real sense of what’s happening in an organization.” It launched podcasts in the second quarter and livestreaming in Q4.
In 2019, Workvivo showed its product to Zoom’s Yuan, who ended up becoming one of the company’s first investors. Then in May of 2020, the company raised $16 million in a Series A funding led by Tiger Global, which is best known for large growth-oriented rounds.
Workvivo, which was built out long before the COVID-19 pandemic, found itself in an opportune place last year. And demand for its offering has reflected that.
“Since COVID hit, growth has accelerated,” Goulding told TechCrunch. “We grew three times in size over where we were before the pandemic started, in terms of revenue, users, customers and employees.”
The SaaS operator’s deals range from $50,000 to close to $1 million a year, he said. Workvivo is Europe-based and operates in 82 countries. But the majority of its customers are located in the U.S. with 80% of its growth coming from the country.
The startup opened an office in San Francisco in early 2020, which it is expanding. Thirty percent of its 65-person team is currently U.S.-based, with some working remotely from other states.
While Workvivo would not reveal hard revenue figures, Goulding only said it’s not seeking additional funding anytime soon considering the company is “in a very strong capital position.”
To tackle the same problem, Microsoft last month launched Viva, its new “employee experience platform,” or, in non-marketing terms, its new take on the intranet sites most large companies tend to offer their employees. With the move, Microsoft is taking on the likes of Facebook’s Workplace platform and Jive in addition to Workvivo.
Despite the increasingly crowded space, Workvivo believes it has an advantage over competitors in that it integrates well with Slack and Zoom.
“We’re sitting alongside Slack and Zoom in the ecosystem,” Goulding said. “There’s Zoom, Slack and us.”
Slack is real-time messaging and what’s happening in the immediate future, and Zoom is real-time video and “about the moment,” he said.
To Goulding, Microsoft’s new offering is unproven yet and a reactionary move.
“It’s obvious there’s a battle to be won for the center of the digital workplace,” he said. “We’re here to capture the heartbeat of an organization, not pulses.”
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Remote working — hiring people further afield and letting people work outside of a central physical office — is looking like it will be here to stay, and today one of the startups building tools for that environment is announcing a big fundraise in response to the opportunity.
Papaya Global, an Israeli startup that provides cloud-based payroll and hiring, onboarding and compliance services across 140 countries for organizations that employ full-time, part-time and contract workers outside of their home country, has picked up $100 million in funding and has confirmed that its valuation is now over $1 billion.
The company targets organizations that not only have global workforces, but are expanding their employee bases quickly. They include fast-growing startups like OneTrust, nCino and Hopin (which today announced a monster $400 million round), as well as major corporates like Toyota, Microsoft, Wix and General Dynamics.
Papaya is not disclosing revenue numbers but said that sales have grown 300% year-over-year for each of the last three years.
Led by Greenoaks Capital Partners, this Series C also includes significant participation from IVP and Alkeon Capital. Previous backers Insight Venture Partners, Scale Venture Partners, Bessemer Venture Partners, Dynamic Loop, New Era and Workday Ventures, Access Ventures and Group 11 also chipped in. The new investment brings Papaya’s total funding to $190 million.
Papaya has been on a fundraising tear in the last 18 months. Today’s news comes less than six months after it raised a $40 million Series B. And that round came less than a year after a $45 million Series A.
Why so much, so quickly? Partly because of the demands on the business, but possibly also to capitalize on an opportunity at a time when so many others are also going after it as well.
The opportunity is that companies and other organizations are finding themselves needing tools to address the current state of play: Workforce growth today doesn’t look like it did in 2019, and so incumbent solutions like ADP, or cobbled together solutions covering multiple geographies, either don’t cut it, or are too costly to maintain.
Papaya Global, in contrast, says it has built an AI-based platform that automates a lot of work and removes much of the manual activity that comes out of trying to right-size a lot of legacy payroll products to work in new paradigms.
“The major impact of COVID-19 for us has been changing attitudes,” CEO Eynat Guez, who co-founded the company with Ruben Drong and Ofer Herman, told me in an interview last September. “People usually think that payroll works by itself, but it’s one of the more complex parts of the organization, covering major areas like labor, accounting, tax. Eight months ago, a lot of clients thought, it just happens. But now they realize they didn’t have control of the data, some don’t even have a handle on who is being paid.”
One challenge, however, is that many others are also chasing these customers in hopes of becoming the ADP of distributed and global work.
Last month, a startup called Oyster, also aimed at distributed workforces, raised $20 million. Others in the same area that have raised lots of capital include Turing, Deel, Remote, Hibob, Personio, Factorial, Lattice, Turing and Rippling.
And as we have pointed out before, these are just some of the HR startups that have raised money in the last year. There are many, many more.
Investors here are hoping that as we see some consolidation emerge out of this mix, there will be a few leaders and that Papaya will be one of them.
“Papaya Global has built a best in class solution to onboard new employees, automate payroll, and manage a global workforce through a single pane of glass. Both growing and established companies have dramatically changed their working practices in recent years, and Papaya has seen impressive growth as a result. We’re excited to continue supporting them as they seek to simplify an increasingly complex challenge for some of the world’s biggest companies,” said Patrick Backhouse, partner at Greenoaks Capital, in a statement.
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Storm Ventures, a venture firm that focuses on early stage B2B enterprise startups, announced this week that it has promoted Pascale Diaine and Frederik Groce to partners at the firm.
The two new partners have worked their way up over the last several years. Groce joined Storm in 2016 and has invested in enterprise SaaS startups like Workato, Splashtop, NextRequest and Camino. Diaine joined a year later and has invested in firms like Sendoso, German Bionic, InEvent and Talkdesk.
Groce, who is also a founder at BLCK VC and helped organize the Black Venture Institute to create a network of Black investors, says that these promotions show that venture needs to be more diverse, and Storm recognizes this. “If you think about the way our team works, that’s the way I think venture teams will need to work to be able to be successful in the next 40 years. And so the hope is that over time everyone does this and we’re just early to it,” Groce told me.
Unfortunately, right now that’s not the case, not even close. According to research by Crunchbase, just 12% of venture capitalists are women and two-thirds of firms don’t have any female investors. Meanwhile, only about 4% of ventures investors are Black.
Those numbers have an impact on the number of Black and female founders because as Groce points out the lack of founders in underrepresented groups is in part a networking problem. “In a business that’s predicated on networks if you don’t have diversity in the network, or the teams that are driving those networks, you just can’t make sure you’re seeing great talent across all ecosystems,” he said.
Diaine, who is French and started her career by founding Orange Fab, the corporate accelerator of the European Telco Orange, has brought her international business background to Storm where they helped her tune that experience to an investor focus and supported her as she learned the nuances of the investment side of the business.
“I don’t come from the VC world. I come from the innovative corporate world. So they had to train me and spend time getting me up to date. And they did spend so much time making sure I understood everything to make sure I got to this level,” she said.
Both partners bring their own unique views looking beyond Silicon Valley for investment opportunities. Diaine’s investment include a German, Brazilian and Portuguese company, while Groce’s investments include companies in Chicago, Atlanta and Seattle.
The two partners have also developed an algorithm to help find investments based on a number of online signals, something that has become more important during the pandemic when they couldn’t network in person.
“Frederik and I have been working on [an algorithm to find] what are the signals that you can identify online that will tell you this company’s doing well, this company growing.You have to have a nice set of startup search tracking [signals], but what do you track if you can’t just get the revenue in real time, which is impossible. So we’ve developed an algorithm that helps us identify some of these signals and create alerts on which startups we should pay attention to,” Diaine explained.
She says this data-driven approach should be helpful and augment their in-person efforts even after the pandemic is over and increase their overall efficiency in finding and tracking companies in their portfolios.
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Whether you’re working on something new according to your Twitter bio, or self-employed, according to your LinkedIn bio, founder Ben Huffman thinks his platform, Contra, will be the best way for independent workers to explain and monetize what they are working on.
Contra is a platform that wants professionals to create profiles that show project-based identities, versus a role-based identity that one would show on LinkedIn. It’s been built for what Huffman thinks is the future: digital knowledge workers, a term he uses to describe independent tech workers who freelance for different companies or gigs.
The early adopters are independent workers who want to work or advise for a product team.
“So you can think about any type of modern-day product team consisting of like a designer, an engineer, a PM, maybe a writer, or maybe someone else distributing content. There’s a high degree of referability amongst these user types,” he said.
Users would showcase the tools they use, projects they’ve led and initiatives they’ve pushed instead of simply writing “Former Stripe Engineer” and calling it a day.
“What you don’t know is what problems they solved at Stripe,” Huffman explained, and Contra wants to give users space to explain that.
A Contra profile looks like a storefront for an independent creators’ business. The first thing you will see is project experience, with the option to toggle between services currently available for sale, recommendations from the referral network and, finally, the About page.
A goal of Contra’s, per Huffman, is to help independent workers create high-signal referral networks so they can land new opportunities and gigs. Whenever a user posts a new project experience to their resume, they can add who they worked with as a collaborator.
It’s different from LinkedIn, where you can add anyone you meet and they become a “connection.” Contra requires you to have work experience with your network, making the referral network high-signal. Contra positions referrals high-up on profiles, reminiscent of the MySpace Top 10.
Referrals as a core mechanism to get jobs could disproportionately hurt Black and brown founders, who have been left out of networks. But Huffman says that Contra doesn’t only rely on referrals, it also helps position someone as more than their resume.
“Most resumes are filtered out by AI today and have historically disadvantaged BPOC candidates,” he said. “With a project focus instead of roles and education credential-focus on the identity, we help undiscovered talent get ahead.”
Huffman, who experienced resume bias first-hand as a college dropout with no-credentials from a rural area, thinks that his tool can combat bias in an effective way. The best-case scenario would be if Contra could help a talented designer based in Minneapolis get an opportunity in a city like San Francisco or New York by showcasing their work.
But Contra has ambition to be more than just the latest startup to aim at LinkedIn, Huffman tells TechCrunch. Beyond being a professional network, it wants to also be a place where independent workers can make money for their services and get inbound customers. He describes Contra as a LinkedIn meets Shopify for independent workers.

In other words, Contra is a profile that independent workers can build and then monetize off of, as well as track engagement on how certain services of theirs might be in more demand than others.
“We’re trying to enable people to monetize the value they create, versus the time they spend in places,” says Huffman. The goal here is to “enable people to build these identities, and give them infrastructure to be successful as an independent worker. Contra integrates with Stripe to bring on payments infrastructure, letting workers actually sell their services on the platform.
From an independent worker’s perspective, the internal view offers analytics to understand what the public is looking at on their profile, from what services are most in demand to what projects get the most attention. The analytics, which are private to everyone except the user, also helps workers understand what the conversion rate is once people come to their platform.
It is free to make money and a profile on Contra, which differentiates it from freelance marketplaces like UpWork and Fiverr, which take a percent cut of earnings. Since Contra doesn’t charge a commission on earnings, it monetizes through a SaaS subscription, $29 a month, that includes benefits such as same-day payouts and higher visibility in the platform to eventually get better opportunities.
A potentially large new competitor might be from LinkedIn itself, which is developing a new service called Marketplaces to help freelancers find and book work. Facebook is also working on a tool related to freelancers. Huffman sees Contra’s focus on professional identity as a competitive advantage, and the fact that the tool might be taking commissions.
“It makes what we are doing that much more relevant,” he said.
Luckily, the startup has raised a $14.5 million Series A round to meet its competition head on. The financing event was led by Unusual Ventures, with participation from Cowboy Ventures and Li Jin’s recently announced Atelier Ventures.
Contra wouldn’t disclose the number of users it currently has but did confirm that the total is “in the six-figure range.”
The cash will be used to increase the speed in which it can ship features, as well as build out an ambassador program, in which it will pay users $1,000 a month to test out the product and support the shift to independent work.
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When Wendell Brooks stepped down as managing partner and head of Intel Capital last August, Anthony Lin was named to replace him on an interim basis. At the time, it wasn’t clear if he would be given the role permanently, but today, six months later, the answer is known.
In a letter to the firm’s portfolio CEOs published on the company website, Lin mentioned, almost casually, that he had taken on the two roles on a permanent basis. “Personally, I want to share that I have been appointed to managing partner and head of Intel Capital. I have been a member of the investment committee for the past several years and am humbly awed by the talent of our entrepreneurs and our team,” he wrote.
Lin takes over in a time of turmoil for Intel as the company struggles to regain its place in the semiconductor business that it dominated for decades. Meanwhile, Intel itself has a new CEO with Pat Gelsinger returning in January from VMware to lead the organization.
As the corporate investment arm of Intel, it looks for companies that can help the parent company understand where to invest resources in the future. If that is its goal, perhaps it hasn’t done a great job, as Intel has lost some of its edge when it comes to innovation.
Lin, who was formerly head of mergers and acquisitions and international investing at the firm, can use the power of the firm’s investment dollars to try to help point the parent company in the right direction and help find new ways to build innovative solutions on the Intel platform.
Lin acknowledged how challenging 2020 was for everyone, and his company was no exception, but the firm invested in 75 startups, including 35 new deals and 40 deals involving companies in which it had previously invested. It has also made a commitment to invest in companies with more diverse founders. To that end, 30% of new venture-stage dollars went to startups led by diverse leaders, according to Lin.
What’s more, the company made a five-year commitment that 15% of all its deals would go to companies with Black founders. It made some progress toward that goal, but there is still a ways to go. “At the end of 2020, 9% of our new venture deals and 15% of our venture dollars committed were in companies led by Black founders. We know there is more progress to be made and we will continue to encourage, foster and invest in diverse and inclusive teams,” he wrote.
Lin faces a big challenge ahead as he takes over a role that had the same leader for the first 28 years in Arvind Sodhani. His predecessor, Brooks, was there for five years. Now it passes to Lin, and he needs to use the firm’s investment might to help Gelsinger advance the goals of the broader firm, while making sound investments.
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When Amazon announced last week that founder and CEO Jeff Bezos planned to step back from overseeing operations and shift into an executive chairman role, it also revealed that AWS CEO Andy Jassy, head of the company’s profitable cloud division, would replace him.
As Bessemer partner Byron Deeter pointed out on Twitter, Jassy’s promotion was similar to Satya Nadella’s ascent at Microsoft: in 2014, he moved from executive VP in charge of Azure to the chief exec’s office. Similarly, Arvind Krishna, who was promoted to replace Ginni Rometti as IBM CEO last year, also was formerly head of the company’s cloud business.
Could Nadella’s successful rise serve as a blueprint for Amazon as it makes a similar transition? While there are major differences in the missions of these companies, it’s inevitable that we will compare these two executives based on their former jobs. It’s true that they have an awful lot in common, but there are some stark differences, too.
For starters, Jassy is taking over for someone who founded one of the world’s biggest corporations. Nadella replaced Steve Ballmer, who had taken over for the company’s face, Bill Gates. Holger Mueller, an analyst at Constellation Research, says this notable difference could have a huge impact for Jassy with his founder boss still looking over his shoulder.
“There’s a lot of similarity in the two situations, but Satya was a little removed from the founder Gates. Bezos will always hover and be there, whereas Gates (and Ballmer) had retired for good. [ … ] It was clear [they] would not be coming back. [ … ] For Jassy, the owner could [conceivably] come back anytime,” Mueller said.
But Andrew Bartels, an analyst at Forrester Research, says it’s not a coincidence that both leaders were plucked from the cloud divisions of their respective companies, even if it was seven years apart.
“In both cases, these hyperscale business units of Microsoft and Amazon were the fastest-growing and best-performing units of the companies. [ … ] In both cases, cloud infrastructure was seen as a platform on top of which and around which other cloud offerings could be developed,” Bartels said. The companies both believe that the leaders of these two growth engines were best suited to lead the company into the future.
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Blockbuster news struck late this afternoon when Amazon announced that Jeff Bezos would be stepping back as CEO of Amazon, the company he built from a business in his garage to worldwide behemoth. As he takes on the role of executive chairman, his replacement will be none other than AWS CEO Andy Jassy.
With Jassy moving into his new role at the company, the immediate question is who replaces him to run AWS. Let the games begin. Among the names being tossed about in the rumor mill are Peter DeSantis, vice president of global infrastructure at AWS and Matt Garman, who is vice president of sales and marketing. Both are members of Bezos’ elite executive team known as the S-team and either would make sense as Jassy’s successor. Nobody knows for sure though, and it could be any number of people inside the organization, or even someone from outside. Amazon was not ready to comment on a successor yet with the hand-off still months away.
Holger Mueller, a senior analyst at Constellation Research, says that Jassy is being rewarded for doing a stellar job raising AWS from a tiny side business to one on a $50 billion run rate. “On the finance side it makes sense to appoint an executive who intimately knows Amazon’s most profitable business, that operates in more competitive markets. [Appointing Jassy] ensures that the new Amazon CEO does not break the ‘golden goose’,” Mueller told me.
Alex Smith, VP of channels, who covers the cloud infrastructure market at analyst firm Canalys, says the writing has been on the wall that a transition was in the works. “This move has been coming for some time. Jassy is the second most public-facing figure at Amazon and has lead one of its most successful business units. Bezos can go out on a high and focus on his many other ventures,” Smith said.
Smith adds that this move should enhance AWS’s place in the organization. “I think this is more of an AWS gain, in terms of its increasing strategic importance to Amazon going forward, rather than loss in terms of losing Andy as direct lead. I expect he’ll remain close to that organization.”
Ed Anderson, a Gartner analyst also sees Jassy as the obvious choice to take over for Bezos. “Amazon is a company driven by technology innovation, something Andy has been doing at AWS for many years now. Also, it’s worth noting that Andy Jassy has an impressive track record of building and running a very large business. Under Andy’s leadership, AWS has grown to be one of the biggest technology companies in the world and one of the most impactful in defining what the future of computing will be,” Anderson said.
In the company earnings report released today, AWS came in at $12.74 billion for the quarter up 28% YoY from $9.6 billion a year ago. That puts the company on an elite $50 billion run rate. No other cloud infrastructure vendor, even the mighty Microsoft, is even close in this category. Microsoft stands at around 20% marketshare compared to AWS’s approximately 33% market share.
It’s unclear what impact the executive shuffle will have on the company at large or AWS in particular. In some ways it feels like when Larry Ellison stepped down as CEO of Oracle in 2014 to take on the exact same executive chairman role. While Safra Catz and Mark Hurd took over at co-CEOs in that situation, Ellison has remained intimately involved with the company he helped found. It’s reasonable to assume that Bezos will do the same.
With Jassy, the company is getting a man who has risen through the ranks since joining the company in 1997 after getting an undergraduate degree and an MBA from Harvard. In 2002 he became VP/technical assistant, working directly under Bezos. It was in this role that he began to see the need for a set of common web services for Amazon developers to use. This idea grew into AWS and Jassy became a VP at the fledgling division working his way up until he was appointed CEO in 2016.
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The growth of remote working and managing workforces that are distributed well beyond the confines of a centralized physical office — or even a single country — have put a spotlight on the human resources technology that organizations use to help manage those people. Today, one of the HR startups that’s been seeing a surge of growth is announcing a round of funding to double down on its business.
Oyster, a startup and platform that helps companies through the process of hiring, onboarding and then providing contractors and full-time employees in the area of “knowledge work” with HR services like payroll, benefits and salary management, has closed a Series A round of $20 million.
The company is already working in 100 countries, and CEO and Tony Jamous (who co-founded the company with Jack Mardack) said in an interview that the plan is to expand that list of markets, and also bring in new services, particularly to address the opportunity in emerging markets to hire more people.
Currently, Oyster does not cover candidate sourcing or any of the interviewing and evaluation process: those could be areas where it might build its own tech or partner to provide them as part of its one-stop shop. It has dabbled in virtual job fairs, as a pointer to one potential product that it might explore.
“There are 1.5 billion knowledge workers coming into the workforce in the next 10 years, mostly from emerging economies, while in developed economies there are some 90 million jobs unfilled,” Jamous said. “There are super powers you can gain from being globally distributed, but it poses a major challenge around HR and payroll.”
Emergence Capital, the B2B VC that has backed the likes of Zoom, Salesforce, Bill.com and our former sister site Crunchbase, is leading the funding. The Slack Fund (Slack’s strategic investment vehicle) and London firm Connect Ventures (which has previously backed the company at seed stage) are also participating. The investment will accelerate Oyster’s rapid growth, and support its mission of enabling people to work from anywhere.
Oyster’s valuation is not being disclosed. The startup has raised about $24 million to date.
One of the great ironies of the global health pandemic is that while our worlds have become much smaller — travel and even local activities have been drastically curtailed, and many of us spend day in, day out at home — the employment opportunity and scope of how organizations are expected to operate has become significantly bigger.
Public health-enforced remote working has led to companies de-coupling workers from offices, and that has opened the door to seeking out and working with the best talent, regardless of location.
This predicament may have become more acute in the last year, but it’s been one that has been gradually coming into focus for years, helped by trends in cloud computing and globalization. Jamous said that the idea for Oyster that came to him was something he’s been thinking about for years, but became more apparent when he was still at his previous startup, Nexmo — the cloud communications provider that was acquired by Vonage for $230 million in in 2016.
At Nexmo we wanted to be a great local employer. We were headquartered in two countries but wanted to have people everywhere,” he said. “We spent millions building employment infrastructure to do that, becoming knowledgeable about local laws in France, Korea and more countries.” He realized quickly that this was a highly inefficient way to work. “We weren’t ready for the complexity and diversity of issues that would come up.”
After he moved on from Nexmo and did some angel investing (he backs other distributed work juggernauts like Hopin, among others), he decided that he would try to tackle the workforce challenge as the focus of his next venture.
That was in mid-2019, pre-pandemic. It turned out that the timing was spot on, with every organization looking in the next year at ways to address their own distributed workforce challenges.
The emerging market focus, meanwhile, also has a direct link to Jamous himself: He left his home country of Lebanon to study in France when he was 17, and has essentially lived abroad since then. But as with many people who move from developed into emerging markets, he knew that the base of technical talent in his home country was something that was worth tapping and nurturing to help residents and the countries themselves improve their lots in life; and he thought he could use tech to help there, too.
Related to that wider social mission, Oyster has a pending application to become a B-Corporation.
Jamous is not the only one that has founded an HR company based on his personal experience: Turing’s founders have cited their own backgrounds growing up in India and working with people remotely from there as part of their own impetus for building Turing; and Remote’s founder hails from Europe but built GitLab (where he had been head of product) based on a similar premise of tapping into the talent he knew existed all around the world.
And indeed, Oyster is not alone in tackling this opportunity. The list of HR startups looking to be the ADPs of the world of distributed work include Deel, Remote, Hibob, Papaya Global, Personio, Factorial, Lattice, Turing and Rippling. And these are just some of the HR startups that have raised money in the last year; there are many, many more.
The attraction of Oyster seems to come in the simplicity of how the services are provided — you have options for contractors and full-timers, and full, larger staff deployments in other countries. You have options to add benefits for employees if you choose. And you have some tools to work out how hires fit into your bigger budgets, and also to guide you on remuneration in each local market. Pricing ranges from $29 per person, per month for contractors, to $399 for working with full employees, to other packages for larger deployments.
Oyster works with local partners to provide some aspects of these services, but it has built the technology to make the process seamless for the customer. As with other services, it essentially handles the employment and payroll as a local provider on behalf of its customers, but can do so under contract terms that reconcile both a company’s own policies and those of the local jurisdictions (which can differ widely between each other in areas like vacation time, redundancy terms, maternity leave and more).
“It has a few well-funded competitors, but that’s usually a good signal,” said Jason Green, the Emergence partner who led its investment. “But you want to bet on the horse that will lead the race, and that comes down to execution. Here, we are betting on a team that’s done it before, an entrepreneur experienced in building a company and selling it. Tony’s made money and knows how to build a business. But more than that, he’s mission driven and that will matter in the space, and to employees.”
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Last year I penned a post positing that Salesforce’s propensity to purchase mature enterprise companies not only provided new technology, but was also helping to produce a profusion of executive talent. As though to prove my point, the company announced today that it was promoting former Vlocity CEO David Schmaier to president and chief product officer.
Schmaier came to the organization last year when Salesforce acquired his company for $1.33 billion. It seemed like a good match, given that Vlocity sold Salesforce solutions designed for certain niches like financial services, health, energy and utilities and government and nonprofits.
As a result, Schmaier knew the product set and the company well. Last June, he was named CEO of the Salesforce Industries division, which was created after the Vlocity acquisition. The connection was clear to Schmaier as he told me at the time of his promotion last year:
“I’ve been involved in various mergers and acquisitions over my 30-year career, and this is the most unique one I’ve ever seen because the products are already 100% integrated because we built our six vertical applications on top of the Salesforce platform. So they’re already 100% Salesforce, which is really kind of amazing. So that’s going to make this that much simpler,” he said.
Brent Leary, founder and principal analyst at CRM Essentials, says that Schmaier’s history in building Vlocity makes this promotion pretty easy given the direction of the company, as well as the industry. “Over the last several years we’ve seen just how important developing industry-specific solutions have become to the major players in the space, and Schmaier’s promotion reaffirms this while illustrating how important creating verticals is to their platform [and] to the future of Salesforce,” he told me.
In a Q&A on the Salesforce website announcing the promotion, Schmaier talked about the challenges companies faced in the last year. “There’s no question 2020 was a challenging year. We are operating in this all-digital, work from anywhere world and things won’t go back to where they were, nor should they. One of the silver linings has been seeing what companies can do when there is no alternative and the imperative is to connect with their customers in entirely new ways,”
In his new position it will be Schmaier’s job to figure out how to help them do that.
It’s worth noting that there has been some turnover in the C Suite recently at Salesforce. Just today the company also announced that long-time CFO Mark Hawkins was retiring. He will be replaced by Amy Weaver, who was formerly the company’s chief legal officer. Meanwhile, last week the company hired former Hearsay Social co-founder and CEO Clara Shih to run Salesforce Service Cloud.
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Monzo founder Tom Blomfield is departing the U.K. challenger bank entirely at the end of the month, staff were informed earlier today.
Blomfield held the role of CEO until May last year when he assumed the newly created title of president and resigned from the Monzo board. However, having been given the time and space to consider his long-term future at the bank he helped create six years ago, and with a refreshed executive team now in place, he says it is time to “hand over the baton”.
In a brief but candid telephone interview, Blomfield also revealed that, as well as being unhappy during the last couple of years as CEO when the company scaled well beyond a “scrappy startup”, the pandemic and subsequent lockdowns exacerbated pressures placed on his own mental well-being. “I’m very happy to talk about what’s gone on with me, because I don’t think people do it enough”, he says.
“I stopped enjoying my role probably about two years ago… as we grew from a scrappy startup that was iterating and building stuff people really love, into a really important U.K. bank. I’m not saying that one is better than the other, just that the things I enjoy in life is working with small groups of passionate people to start and grow stuff from scratch, and create something customers love. And I think that’s a really valuable skill but also taking on a bank that’s three, four, five million customers and turning it into a 10 or 20 million customer bank and getting to profitability and IPOing it, I think those are huge exciting challenges, just honestly not ones that I found that I was interested in or particularly good at”.
In early 2019 after realising he was “doing too much and not enjoying it,” Blomfield began talking to Monzo investor Eileen Burbidge of Passion Capital, and Monzo Chair Gary Hoffman, about changing roles and how he needed more help. Then, he says, “COVID just exacerbated things,” a period when Monzo also had to cut staff, shutter its Las Vegas office and raise bridge funding in a highly publicised down round.
“I think [for] a lot of people in the world — and you and I have spoken about this — going through a pandemic, going through lockdown and the isolation involved in that has an impact on people’s mental health,” says Blomfield. “I don’t think I was any different, so I was really struggling. I had a really, really supportive exec team around me and a really supportive set of investors on board and I was really grateful that when I put my hand up and said, ‘I need help,’ they were super receptive to that”.
Blomfield also comes clean about his role as president, a title that was intended as a way to provide the time and space for him to get well and figure out if he would return longer-term to Monzo or depart entirely. Contrary to rumours, Blomfield says he wasn’t pushed out by investors. Instead, the Monzo board actually put pressure on him to remain as CEO longer than he wanted or perhaps should have (a version of events corroborated by my own sources). “When I took that president role, it was not certain one way or another what would happen,” Blomfield says, apologising in case I felt I was misled when I reported the news.
(The truth is, within weeks of running that news piece, I knew it was far from certain Blomfield would ever return, with multiple sources, including people close to and worried about Blomfield, confiding in me how burned out the Monzo founder was. As weeks turned into months and following additional sourcing, I had enough information to write a follow-up story much earlier but chose to wait until a formal decision was taken.)
TechCrunch’s Steve O’Hear interviewing Monzo’s Tom Blomfield. Image Credits: Startup Grind
Meanwhile, Blomfield describes his resignation as a Monzo employee as “bitter-sweet,” and is keen to praise what the Monzo team has already achieved, including since his much-reduced involvement. “I think the team has done phenomenally well over the last year or so in really difficult circumstances,” he says. In particular, he cites Monzo’s new CEO TS Anil as doing a “phenomenal” job, while describing Sujata Bhatia, who joined as COO last year, as “an absolute machine, a real operator”.
To that end, Monzo now has almost 5 million customers, up from 1.3 million in 2019. Monzo’s total weekly revenue is now 30% higher than pre-pandemic, helped no doubt by over 100,000 paid subscribers across Monzo Plus and Premium in the last five months (sources tell me the company surpassed £2 million in weekly revenue in December for the first time in its history). Albeit at a lower valuation, the challenger bank also raised £125 million from new and existing investors during the pandemic.
Blomfield also says that Anil and Bhatia and other members of the Monzo executive team have specific skills — that he simply doesn’t have — related to scaling and managing a bank approaching 5 million customers. And even if he did, he has learned the hard way that there are aspects of running a large company that not everyone enjoys.
“Going from a CEO where you’re front and centre dealing with all of the different pressures every day to a much lighter role is a huge huge weight off my shoulders and has given me the time and space to recover”, he adds. “I’m now feeling pretty great. I’m enjoying life again”.
As for what’s next for Blomfield, he says he wants to “chill out” for a bit and perhaps take a holiday. He’s also finishing his vaccination training so that he can volunteer to help deliver the U.K.’s national COVID-19 vaccination rollout. A recent tweet by Blomfield about a side project also led to speculation that he has begun a new venture. Not true, says Blomfield, telling me it was a five-day project designed to get back into coding and play with a robotic 2D printer. And while he’s very much left Monzo, he says he’ll continue cheering on the company from the outside.
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