Niantic Labs

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Pokémon Go expands to Europe starting with Germany

Photo: Flickr/Kentaro IEMOTO under a CC by-SA 2.0 license Pokémon Go isn’t a global phenomenon just yet as the game has only been available in the U.S., Australia and New Zealand. But the game is preparing for its European launch. Pokémon Go is now available in Germany on the iPhone and Android — other European countries should follow soon. Read More

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Pokémon Go is doing what few apps can – driving real-world traffic

78CNdbR If you were looking for a rare Pokémon and encountered the sign above, what would you do? Because I’d pay up to get whatever pocket monster was lurking within. Ingress and Nintendo don’t seem to have made paid in-game locations a part of Pokémon Go’s business model right now (for that, look to in-app purchases), but the ability the app has to drive real-world foot traffic… Read More

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Pokémon GO launches into beta in the U.S.

niantic-nintendo Niantic Labs, the game maker that was spun out of Google last year following Google’s move to Alphabet, announced today that its new title Pokémon GO is launching into beta in the U.S. Those early adopters who signed up to become “field testers” earlier in May are now receiving their invites to the game, in order to offer the company feedback ahead of its broader launch.… Read More

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Niantic Labs, Maker Of Ingress, Spun Out Of Google As Its Own Company

Screen Shot 2015-08-12 at 3.51.12 PM The dust hasn’t completely settled on Google’s Alphabet move and we’re told that the new umbrella company will be nimble. Today, one of the groups inside of the company announced that it will be spun out into a separate company…but will it stay under Alphabet? (coughNOcough.) Here’s what the team had to say in a Google+ post: Important Account Information:… Read More

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Google Brings Ingress Location-Based Game To iPhone And iPad

ingress-ipad Google has brought its Ingress game to iOS, with a launch of the app for iPhone and iPad released late yesterday. The app has been available for two years now, and has managed to accumulate over four million downloads on Android. Google’s Niantic Labs is likely hoping to be able to boost usage by expanding its offering to the iOS cloud, because even the Google crowd can’t deny… Read More

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