MS Build 2018
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Microsoft is holding its annual Build developer conference this week and the company is kicking off the event with its inaugural keynote this morning. You can watch the live stream right here.
The keynote is scheduled to start at 8:30 am on the West Coast, 11:30 am on the East Coast, 4:30 pm in London and 5:30 pm in Paris.
This is a developer conference, so you shouldn’t expect new hardware devices. Build is usually focused on all things Windows 10, Azure and beyond. It’s a great way to see where Microsoft is heading. We have a team on the ground, so you can follow all of our coverage on TechCrunch.
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At the Microsoft Build developer conference today, Microsoft and Chinese drone manufacturer DJI announced a new partnership that aims to bring more of Microsoft’s machine learning smarts to commercial drones. Given Microsoft’s current focus on bringing intelligence to the edge, this is almost a logical partnership, given that drones are essentially semi-autonomous edge computing devices.
DJI also today announced that Azure is now its preferred cloud computing partner and that it will use the platform to analyze video data, for example. The two companies also plan to offer new commercial drone solutions using Azure IoT Edge and related AI technologies for verticals like agriculture, construction and public safety. Indeed, the companies are already working together on Microsoft’s FarmBeats solution, an AI and IoT platform for farmers.
As part of this partnership, DJI is launching a software development kit (SDK) for Windows that will allow Windows developers to build native apps to control DJI drones. Using the SDK, developers can also integrate third-party tools for managing payloads or accessing sensors and robotics components on their drones. DJI already offers a Windows-based ground station.
“DJI is excited to form this unique partnership with Microsoft to bring the power of DJI aerial platforms to the Microsoft developer ecosystem,” said Roger Luo, DJI president, in today’s announcement. “Using our new SDK, Windows developers will soon be able to employ drones, AI and machine learning technologies to create intelligent flying robots that will save businesses time and money and help make drone technology a mainstay in the workplace.”
Interestingly, Microsoft also stresses that this partnership gives DJI access to its Azure IP Advantage program. “For Microsoft, the partnership is an example of the important role IP plays in ensuring a healthy and vibrant technology ecosystem and builds upon existing partnerships in emerging sectors such as connected cars and personal wearables,” the company notes in today’s announcement.
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At its Build developer conference this week, Microsoft is putting a lot of emphasis on artificial intelligence and edge computing. To a large degree, that means bringing many of the existing Azure services to machines that sit at the edge, no matter whether that’s a large industrial machine in a warehouse or a remote oil-drilling platform. The service that brings all of this together is Azure IoT Edge, which is getting quite a few updates today. IoT Edge is a collection of tools that brings AI, Azure services and custom apps to IoT devices.
As Microsoft announced today, Azure IoT Edge, which sits on top of Microsoft’s IoT Hub service, is now getting support for Microsoft’s Cognitive Services APIs, for example, as well as support for Event Grid and Kubernetes containers. In addition, Microsoft is also open sourcing the Azure IoT Edge runtime, which will allow developers to customize their edge deployments as needed.
The highlight here is support for Cognitive Services for edge deployments. Right now, this is a bit of a limited service as it actually only supports the Custom Vision service, but over time, the company plans to bring other Cognitive Services to the edge as well. The appeal of this service is pretty obvious, too, as it will allow industrial equipment or even drones to use these machine learning models without internet connectivity so they can take action even when they are offline.
As far as AI goes, Microsoft also today announced that it will bring its new Brainwave deep neural network acceleration platform for real-time AI to the edge.
The company has also teamed up with Qualcomm to launch an AI developer kit for on-device inferencing on the edge. The focus of the first version of this kit will be on camera-based solutions, which doesn’t come as a major surprise given that Qualcomm recently launched its own vision intelligence platform.
IoT Edge is also getting a number of other updates that don’t directly involve machine learning. Kubernetes support is an obvious one and a smart addition, given that it will allow developers to build Kubernetes clusters that can span both the edge and a more centralized cloud.
The appeal of running Event Grid, Microsoft’s event routing service, at the edge is also pretty obvious, given that it’ll allow developers to connect services with far lower latency than if all the data had to run through a remote data center.
Other IoT Edge updates include the planned launch of a marketplace that will allow Microsoft partners and developers to share and monetize their edge modules, as well as a new certification program for hardware manufacturers to ensure that their devices are compatible with Microsoft’s platform. IoT Edge, as well as Windows 10 IoT and Azure Machine Learning, will also soon support hardware-accelerated model evaluation with DirextX 12 GPU, which is available in virtually every modern Windows PC.
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Microsoft may have retreated from the smartphone operating system wars but that doesn’t mean it has given up on trying to get a foothold on other platforms. Today, at its Build developer conference, the company announced three new services that bring its overall cross-platform strategy into focus.
On Android, the company’s Trojan Horse has long been the Microsoft Launcher, which is getting support for the Windows Timeline feature. In addition to that, Microsoft also today announced the new “Your Phone” experience that lets Windows Users answer text messages right from their desktops, share photos from their phones and see and respond to notifications (though that name, we understand, is not final and may still change). The other cornerstone of this approach is the Edge browser, which will soon become the home of Timeline on iOS, where Microsoft can’t offer a launcher-like experience.

There are a couple of things to unpack here. Central to the overall strategy is Timeline, a new feature that launched with the latest Windows 10 update and that allows users to see what they last worked on and which sites they recently browsed and then move between devices to pick up where they left off. For Timeline to fulfill its promise, developers have to support it and as of now, it’s mostly Microsoft’s own apps that will show up in the Timeline, making it only marginally interesting. Given enough surfaces to highlight this feature, though, developers will likely want to implement it — and since doing so doesn’t take a ton of work, chances are quite a few third-party applications will soon support it.
On Android, the Microsoft Launcher will soon support Timeline for cross-device application launching. This means that if you are working on a document in Word on your desktop, you’ll see that document in your Timeline on Android and you’ll be able to continue working on it in the Word Android app with a single tap.
Kevin Gallo, Microsoft’s head of the Windows developer platform, tells me that if you don’t have the right app installed yet, the Launcher will help you find it in the Google Play store.
With this update, Microsoft is also giving enterprises more reasons to install the Launcher. IT admins can now manage the Launcher and control what applications show up there.
On iOS, Microsoft’s home for the Timeline will be the Edge browser. I’d be surprised if Microsoft didn’t decide to launch a stand-alone Timeline app at some point in the future. It probably wants to encourage more use of Edge on iOS right now, but in the long run, I’m not sure that’s the right strategy.
The new Your Phone service is another part of the strategy (though outside of Timeline) and its focus is on both consumers and business users (though there is often no clear line between those anyway). This new feature will start rolling out in the Windows Insider Program soon and it’ll basically replicate some of the functionality that you may be familiar with from apps like Pushbullet. Besides mirroring notifications and allowing you to respond to text messages, it’ll also allow you to move photos between your phone and Windows 10 machines. Oddly, Microsoft doesn’t mention other file types in its materials, though it’ll likely support those, too.
Going forward, we’ll likely see Microsoft embrace a wider range of these experiences as it looks to extend its reach into third-party platforms like Android.
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