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Alexa von Tobel outlines how founders should manage personal finances
Few people are more knowledgable on the topic of how founders should manage their finances than Alexa von Tobel. She is a certified financial planner, started her own company in the midst of the recession (which happened to be a wildly successful personal finance startup that sold for hundreds of millions of dollars) and is now a VC who invests and advises founders.
At Early Stage 2021, she gave a presentation on how founders should think about managing their own wealth. Startup founders can often put all their money into their venture and end up paying more attention to the finances of their company than their own bank account.
Von Tobel outlined the various steps you can take to stay out of debt, build credit and accumulate wealth through investments to ensure you have financial peace of mind as you take on the most stressful venture of your life: Starting a company.
Know your numbers
The first step in getting organized and being proactive is often taking inventory. Von Tobel believes that knowing your numbers and getting organized digitally is the first step to having financial peace of mind.
Know all your numbers. Know your net worth. What are your assets? What’s your debt? What does your total financial picture look like? Get everything online. You should have all the mobile apps downloaded so that, in minutes, you can actually see your full financial life. And keep it simple. Fewer accounts are better. I always tell people, if you have seven credit cards, plus three savings accounts, that’s a lot. You’re never going to be as good at managing your finances. Simplify your accounts. (Time stamp — 2:50)
Manage your credit and debt
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Google says it’ll invest $13B in US data centers and offices this year
Google today announced that it will invest $13 billion in data centers and offices across the U.S. in 2019. That’s up from $9 billion in investments last year. Many of these investments will go to states like Nebraska, Nevada, Ohio, Texas, Oklahoma, South Carolina and Virginia, where Google plans new or expanded data centers. Though like most years, it’ll also continue to expand many of its existing offices in Seattle, Chicago and New York, as well as in its home state of California.
Given Google’s push for more cloud customers, it’s also interesting to see that the company continues to expand its data center presence across the country. Google will soon open its first data centers in Nevada, Nebraska, Ohio and Texas, for example, and it will expand its Oklahoma, South Carolina and Virginia data centers. Google clearly isn’t slowing down in its race to compete with AWS and Azure.
“These new investments will give us the capacity to hire tens of thousands of employees, and enable the creation of more than 10,000 new construction jobs in Nebraska, Nevada, Ohio, Texas, Oklahoma, South Carolina and Virginia,” Google CEO Sundar Pichai writes today. “With this new investment, Google will now have a home in 24 total states, including data centers in 13 communities. 2019 marks the second year in a row we’ll be growing faster outside of the Bay Area than in it.”
Given the current backlash against many tech companies and automation in general, it’s probably no surprise that Google wants to emphasize the number of jobs it is creating (and especially jobs in Middle America). The construction jobs are obviously temporary, though, and data centers don’t need a lot of employees to operate once they are up and running. Still, Google promises that this will give it the “capacity to hire tens of thousands of employees.”
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