Media.net acquired for $900M in mega ad-tech deal

Published August 22, 2016

Divyank Turakhia, co-founder and president of Directi, poses for a photograph at the Dublin Web Summit in Dublin, Ireland, on Friday, Oct. 29, 2010. Leaders of some of the world's leading technology companies gathered in Ireland for the Dublin Web Summit Oct. 28-29. Photographer: Simon Dawson/Bloomberg via Getty Images The flow of Chinese capital into foreign ad-tech companies increased this morning with the acquisition of Media.net for $900 million USD. A consortium will be paying cash for the startup with key operation centers in New York City and Dubai. Eventually the company is set to be acquired from the consortium by Miteno Communication Technology, a Chinese tech conglomerate. The transaction is… Read More

Google makes big changes to its ad products

Published May 24, 2016

Google ads Google’s AdWords is getting a makeover. The search giant announced today that they have made several updates to make its advertising tools more suitable for mobile. With an emphasis on location-related mobile searches, a category that Google says is growing 50 percent faster than other searches, the company is introducing new local search ads across Google.com and Google Maps. If a… Read More