Homejoy

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Why Homejoy Failed … And The Future Of The On-Demand Economy

Homejoy On the heels of Homejoy’s failure, the fundamental “on-demand marketplace” model has come into question by investors, the media and even consumers. That questioning is very relevant, as there has been an overload of VC money that has been injected in the on-demand service platform space over the past few years ($4 billion-plus in 2014). Read More

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Following Canada, Homejoy Also “Pauses” Operations In France

Screen Shot 2014-12-15 at 22.31.45 Homejoy, the U.S. domestic cleaning startup that’s backed by the likes of Google Ventures to the tune of $38 million, is putting another of its international operations on hold. Following news earlier today that its Canada-based business is being “paused”, TechCrunch has learned that Homejoy’s activities in France have been met with the same fate. Read More

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Homejoy Says It Will “Pause” Operations In Canada

Adora Cheung Home cleaning startup Homejoy plans to halt operations in Canada within a couple of weeks, though the company says this is only temporary.
We were recently tipped off about the move, and a spokesperson confirmed it, saying that Homejoy will be focusing on growth in other markets for now. It has been expanding across Europe throughout this year. Read More

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Cleaning Startup Homejoy Launches Its First iPhone App

Homejoy Two years after Homejoy first launched its home cleaning service, the startup is releasing an iPhone app — its first native experience for smartphones.
It seems a little crazy for a current-day, consumer-facing startup to wait that long to build a real presence on mobile, particularly when you’re talking about a company as well-funded as Homejoy. Read More

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