harassment

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Harassment will happen at my startup and yours: Here’s how we prepare

Sexual harassment is, unfortunately, always in the news. Of late, it’s revelations at gaming giants and governments. Yet despite how prevalent harassment is, companies often adopt an “it can’t happen here” stance — until it does, and then there are knee-jerk reactions and crisis communications.

A better approach: recognizing how pervasive it is and planning with that in mind.

When I first started Ethena, I explained the concept of innovative harassment prevention training to my father. Like any good parent, he thought my entrepreneurial genius was actually a terrible idea and advised me to stay put at my job. But when he finally accepted that I was going to start this company, he said, “Make sure you don’t have harassment at your company. That would be bad.”

He’s not wrong. My team provides a modern compliance training platform. Since our first product was harassment prevention training, it would be pretty bad if we were talking the talk without walking the walk.

Train your team members to better understand inclusion and recognize what harassment looks like so the bar is set higher than “let’s just not get sued.”

If I could prevent workplace harassment on optimism alone, I absolutely would. But I’ve seen the data on the prevalence of workplace harassment.

A 2018 Pew survey, for example, found that 59% of women and 27% of men reported experiencing sexual harassment. And the rise of remote work hasn’t changed things. In fact, there are some indications that harassment is on the rise thanks to “keyboard courage.”

Knowing that, I’ve come to terms with the fact that these are issues we’ll likely face, so I want us to be prepared. Today’s workplace demands that leaders acknowledge gray areas and engage with uncomfortable topics; it’s how companies grow in new and healthy directions. Here’s how we think about that growth.

Plan for it

As a Floridian, I grew up assuming hurricanes would hit my house. We always had some plywood and canned food because when you know something is going to happen, you plan for it.

Unlike prepared Floridians, startups tend to adopt an ostrich approach when it comes to harassment. Instead of stocking the pantry, so to speak, companies wait until they’re already in a storm.

Early on, a startup is a small group of (usually homogeneous) friends, and it’s uncomfortable to acknowledge that bad things could happen. It’s much easier to hope that building a team of stellar humans is enough.

But, unfortunately, bad things do happen, because sometimes harassment is not as cut-and-dried as we are led to believe. Rather, harassment often grows from the complexities of human interactions — intent, perception, privilege and context, to name a few. It can start with a few small jokes, a colleague who gets drunkenly inappropriate every Friday, or a team that never seems to hire anyone outside of their social circle.

Then, things can escalate, and people start to realize that what they’re actually experiencing is a hostile work environment. Unfortunately, at that point, it’s really hard to right the ship because the company is suddenly 600 people and change gets harder as companies grow.

Knowing that problems are more likely as companies scale, it’s vital that teams prepare by learning how to identify warning signs early. At a bare minimum, train your team members to recognize what workplace harassment looks like and better understand inclusion so that the bar is set higher than “let’s just not get sued.”

Out of everyone at the company, managers really need to get the memo. As a company scales, senior leaders have a limited span of control, so frontline managers become the most crucial employees in either promoting or preventing inclusive workplaces. It just so happens that training is legally required in states like California and New York.

Make feedback, not just “tell HR,” an option

The traditional way that harassment is talked about is very binary. Either a workplace is perfectly inclusive or it’s a toxic cesspool. Obviously, it’s important to take these issues seriously, but the problem with treating every act as either fine or serious, capital-H harassment is that it gives employees a choice between bad and worse.

Let’s say Elena is on an engineering pod with Jonah, and Jonah occasionally does small things that cause her to feel less than included.

For example, they’re hiring for a new front-end engineer and Jonah always refers to this future hire as “he.” In the traditional, frowny-faced lawyer version of harassment, Elena has two options:

  1. Do nothing: Bad because Jonah is going to keep doing it.
  2. Tell HR: Also bad. Elena doesn’t want to get Jonah fired. She just wants him to be more inclusive.

However, if training teaches Elena — and, ideally, everyone else on her team — to say something in the moment, Elena now has a tool she can actually use.

Next time Jonah says, “OK so when he joins … ” Elena can jump in with, “Unless you’re psychic, which seems unlikely given how poorly you did in Fantasy Football, please use ‘they’ to refer to our new hire, since we don’t know their gender.”

Did Elena need to insert the burn? Probably not, but humor can diffuse a tense situation so sure, why not? Regardless, once Elena says something, it’s on Jonah to accept her feedback and make a change; and, if team values are clear, hopefully Jonah’s colleagues will hold Jonah accountable, too.

Accountability is everything

This last lesson is only applicable after something at the company happens. Let’s say Jonah’s comments escalate, even after Elena gives feedback. Jonah consistently excludes Elena and other women from key meetings, talks over them, and when confronted, says, “Look, we all know they’re only here for diversity stats.”

If Jonah’s manager at this fictitious, problematic company does nothing, that’s the ballgame. There’s literally no amount of workshops, training, blog posts or all-hands meetings that can convince Elena that the company cares. Actions speak loudest.

The best possible version of dealing with an issue involves transparency so that people can learn from what happened and see that the company does care. Obviously, it’s hard when issues involve private information and protecting those who reported the issues, but to the extent possible, it’s crucial to have accountability.

Of course, my dad is right: Harassment at my company would be bad. But we’re preparing for it because scaling a company means rapidly increasing the number of human interactions.

Thankfully, building an inclusive company looks a lot like building a good company — preparation, feedback and accountability are managerial best practices that should be put in place early.

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Tall Poppy aims to make online harassment protection an employee benefit

For the nearly 20 percent of Americans who experience severe online harassment, there’s a new company launching in the latest batch of Y Combinator called Tall Poppy that’s giving them the tools to fight back.

Co-founded by Leigh Honeywell and Logan Dean, Tall Poppy grew out of the work that Honeywell, a security specialist, had been doing to hunt down trolls in online communities since at least 2008.

That was the year that Honeywell first went after a particularly noxious specimen who spent his time sending death threats to women in various Linux communities. Honeywell cooperated with law enforcement to try and track down the troll and eventually pushed the commenter into hiding after he was visited by investigators.

That early success led Honeywell to assume a not-so-secret identity as a security expert by day for companies like Microsoft, Salesforce, and Slack, and a defender against online harassment when she wasn’t at work.

“It was an accidental thing that I got into this work,” says Honeywell. “It’s sort of an occupational hazard of being an internet feminist.”

Honeywell started working one-on-one with victims of online harassment that would be referred to her directly.

“As people were coming forward with #metoo… I was working with a number of high profile folks to essentially batten down the hatches,” says Honeywell. “It’s been satisfying work helping people get back a sense of safety when they feel like they have lost it.”

As those referrals began to climb (eventually numbering in the low hundreds of cases), Honeywell began to think about ways to systematize her approach so it could reach the widest number of people possible.

“The reason we’re doing it that way is to help scale up,” says Honeywell. “As with everything in computer security it’s an arms race… As you learn to combat abuse the abusive people adopt technologies and learn new tactics and ways to get around it.”

Primarily, Tall Poppy will provide an educational toolkit to help people lock down their own presence and do incident response properly, says Honeywell. The company will work with customers to gain an understanding of how to protect themselves, but also to be aware of the laws in each state that they can use to protect themselves and punish their attackers.

The scope of the problem

Based on research conducted by the Pew Foundation, there are millions of people in the U.S. alone, who could benefit from the type of service that Tall Poppy aims to provide.

According to a 2017 study, “nearly one-in-five Americans (18%) have been subjected to particularly severe forms of harassment online, such as physical threats, harassment over a sustained period, sexual harassment or stalking.”

The women and minorities that bear the brunt of these assaults (and, let’s be clear, it is primarily women and minorities who bear the brunt of these assaults), face very real consequences from these virtual assaults.

Take the case of the New York principal who lost her job when an ex-boyfriend sent stolen photographs of her to the New York Post and her boss. In a powerful piece for Jezebel she wrote about the consequences of her harassment.

As a result, city investigators escorted me out of my school pending an investigation. The subsequent investigation quickly showed that I was set up by my abuser. Still, Mayor Bill de Blasio’s administration demoted me from principal to teacher, slashed my pay in half, and sent me to a rubber room, the DOE’s notorious reassignment centers where hundreds of unwanted employees languish until they are fired or forgotten.

In 2016, I took a yearlong medical leave from the DOE to treat extreme post-traumatic stress and anxiety. Since the leave was almost entirely unpaid, I took loans against my pension to get by. I ran out of money in early 2017 and reported back to the department, where I was quickly sent to an administrative trial. There the city tried to terminate me. I was charged with eight counts of misconduct despite the conclusion by all parties that my ex-partner uploaded the photos to the computer and that there was no evidence to back up his salacious story. I was accused of bringing “widespread negative publicity, ridicule and notoriety” to the school system, as well as “failing to safeguard a Department of Education computer” from my abusive ex.

Her story isn’t unique. Victims of online harassment regularly face serious consequences from online harassment.

According to a  2013 Science Daily study, cyber stalking victims routinely need to take time off from work, or change or quit their job or school. And the stalking costs the victims $1200 on average to even attempt to address the harassment, the study said.

“It’s this widespread problem and the platforms have in many ways have dropped the ball on this,” Honeywell says.

Tall Poppy’s co-founders

Creating Tall Poppy

As Honeywell heard more and more stories of online intimidation and assault, she started laying the groundwork for the service that would eventually become Tall Poppy. Through a mutual friend she reached out to Dean, a talented coder who had been working at Ticketfly before its Eventbrite acquisition and was looking for a new opportunity.

That was in early 2015. But, afraid that striking out on her own would affect her citizenship status (Honeywell is Canadian), she and Dean waited before making the move to finally start the company.

What ultimately convinced them was the election of Donald Trump.

“After the election I had a heart-to-heart with myself… And I decided that I could move back to Canada, but I wanted to stay and fight,” Honeywell says.

Initially, Honeywell took on a year-long fellowship with the American Civil Liberties Union to pick up on work around privacy and security that had been handled by Chris Soghoian who had left to take a position with Senator Ron Wyden’s office.

But the idea for Tall Poppy remained, and once Honeywell received her green card, she was “chomping at the bit to start this company.”

A few months in the company already has businesses that have signed up for the services and tools it provides to help companies protect their employees.

Some platforms have taken small steps against online harassment. Facebook, for instance, launched an initiative to get people to upload their nude pictures  so that the social network can monitor when similar images are distributed online and contact a user to see if the distribution is consensual.

Meanwhile, Twitter has made a series of changes to its algorithm to combat online abuse.

“People were shocked and horrified that people were trying this,” Honeywell says. “[But] what is the way [harassers] can do the most damage? Sharing them to Facebook is one of the ways where they can do the most damage. It was a worthwhile experiment.”

To underscore how pervasive a problem online harassment is, out of the four companies where the company is doing business or could do business in the first month and a half there is already an issue that the company is addressing. 

“It is an important problem to work on,” says Honeywell. “My recurring realization is that the cavalry is not coming.”

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