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Why Google Stories will save, not screw, Snapchat Discover
Snapchat has a new ally or enemy depending on how you look at Google’s new mobile magazine format, but the social app is welcoming the search giant. Google’s clone of Snapchat Discover, called AMP Stories, officially launched today, allowing news outlets to create photo/video slideshows that appear in mobile search results and on their site. Read More
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In iOS 11, Safari will strip out Google AMP links for shared stories
Anyone haunted by annoying link cruft will be relieved to hear that iOS 11 will transform Google AMP links back into their original forms when sharing a story from Safari. MacStories editor Federico Viticci first spotted the change, which appears to be live in the new iOS 11 beta 7. Very nice: when sharing AMP pages to iMessage or Reading List, iOS 11 Safari automatically removes… Read More
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Google and Facebook envision Stories for news, not social
Stories taught us the joy of dictating the pace of content consumption. We fast-forward in 10-second increments, with a quick trigger finger let loose the moment we get bored. That’s why soon, endless paragraphs of text and time-consuming videos might not be the only ways to get the news. Read More
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Google-led Accelerated Mobile Pages project expands in Asia, with support from Baidu
Google just announced that search results in Baidu, Sogou and Yahoo Japan will be connecting directly to Accelerated Mobile Pages.
AMP, which was first announced in 2015, is the Google-led open framework for creating articles and other web pages that load more quickly — think of it as a way for regular web pages to stay competitive with fast-loading distribution channels, particularly… Read More
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Google fixes a big problem with AMP, now lets you view and share a publisher’s own links
Google today is rolling out a change to its AMP integration in Google Search that will let you view, copy and share the publisher’s own link to the webpage in question, instead of the AMP URL. The decision to make this change follows some backlash from publishers who believed Google was stealing their traffic by changing their own URLs to those that had “Google” in… Read More
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Google’s latest mobile search algorithm update makes having a mobile-friendly site even more important
If your site isn’t easy to use on mobile, Google penalizes it by ranking it lower on its mobile search results pages. To give publishers even more of an incentive to offer mobile-friendly pages, Google today announced that, in May, it will increase the importance of having a mobile page, and sites that are not mobile-friendly will rank even lower than before. Read More
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Google Starts Highlighting AMP Pages In Its Mobile Search Results
Smartphones and networks are constantly getting faster, but somehow the mobile web now feels slower than it ever did. That’s largely thanks to all the ads and trackers that most sites now use (and maybe the abundance of large GIFs, too).
A few months ago, Google set out to change this when it launched the Accelerated Mobile Page (AMP) project that aims to bring a Facebook Instant… Read More
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