globalization
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Seizing partnership opportunities in emerging markets
Partnering beyond your borders — something many of the world’s leading multi-sided businesses and online marketplaces already engage in — is becoming a low-friction way for those in less developed countries to add their value to the global economy. So what’s keeping businesses from getting contributions from emerging markets, and how do they overcome those obstacles? Read More
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Technology dispersion is accelerating
Copycats are a dying breed. Each month the gap shrinks between a new digital service emerging in the U.S. and it being copied in other markets. This trend has big implications for global businesses, forcing them to rethink investment and innovation strategies. When And How To Pick Your Next Launch Country
International expansion is a challenge any globally ambitious company will face — some sooner than others. As a long-time investor in both the U.S. and Europe, I often get asked by the venture community about the difference between the two. In my opinion, one of the key elements is the market fragmentation, which is something that European companies tend to come up against sooner than… Read More
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Globalize, Don’t Localize: Three Ways To Properly Ignore Boundaries
A hipster in New York is not that different from a hipster in Bangalore. Ten years ago, this would not have been the case. Our marketing textbooks tell us that the highest classes of society in any given region have similar tastes and habits, but that habits then start to disseminate based on surroundings. Today, with Internet access expanding to the far corners of the world, those tastes… Read More
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