Facebook News Feed
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How Facebook stole the news business
Big news outlets stupidly sold their soul to Facebook. Desperate for the referral traffic Facebook dangled, they spent the past few years jumping through its hoops only to be cut out of the equation. Instead of developing an owned audience of homepage visitors and newsletter subscribers, they let Facebook brainwash readers into thinking it was their source of information. Now Facebook is… Read More
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Facebook reduces time spent by 2 min/user/day to push well-being
Facebook is putting its short-term money where its mouth is, reducing the presence of viral videos in an effort to boost well-being of users of its site. In Facebook’s Q4 2017 earnings report today CEO Mark Zuckerberg announced that “Already last quarter, we made changes to show fewer viral videos to make sure people’s time is well spent. In total, we made changes that… Read More
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Facebook downplays test banishing all Pages to buried Explore Feed
Facebook has caused a 60% to 80% drop in referral traffic to news outlets in six countries due to a test that removed Page posts from the News Feed and relocated them to a separate, hard-to-find Explore Feed. But now Facebook’s VP of News Feed Adam Mosseri writes that “We currently have no plans to roll this test out further.” But that doesn’t mean Facebook won’t… Read More
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Facebook attacks Pinterest with ‘Sets’ of posts
Identity is prismatic. You show different sides of yourself to different friends in your life. Now Facebook wants to let you share the niches of your interests while stealing thunder from Pinterest’s boards. Facebook is now testing a feature called Sets that lets you select several status updates, photos or videos and share them as a themed collection to everyone or specific friends. Read More
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Facebook tries fighting fake news with publisher info button on links
Facebook thinks showing Wikipedia entries about publishers and additional Related Articles will give users more context about the links they see. So today it’s beginning a test of a new “i” button on News Feed links that opens up an informational panel. “People have told us that they want more information about what they’re reading” Facebook product manager… Read More
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Facebook bans ‘cloaking’ of spam sites that fool filters
“Cloaking” sounds sci-fi, but it’s actually a trick used today by spammers to show content moderators or search engine spiders an innocent-looking version of their site while real visitors just see ads and scams. Facebook News Feed change demotes sketchy links overshared by spammers
Technically, Facebook can’t suspend people’s accounts just for sharing 50-plus false, sensational or clickbaity news articles per day. It doesn’t want to trample anyone’s right to share. But there’s nothing stopping it from burying those links low in the News Feed so few people ever see them. Today Facebook announced an algorithm change that does just that. Read More
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Facebook downranks News Feed links to crappy sites smothered in ads
Facebook will bury links to low-quality websites and refuse to carry ads pointing to them in a News Feed algorithm change announced today. Facebook defines a “low-quality site” as one “containing little substantive content, and that is covered in disruptive, shocking or malicious ads.” Read More
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Facebook deflates filter bubbles by letting you follow topics, not just Pages
Facebook gets a lot of flack for just reinforcing your world views in its News Feed echo chamber instead of challenging your opinions. That’s because you choose exactly which friends and Pages to follow. But Facebook’s newest feature could bring a wider range of sources to your News Feeds. Read More
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How Facebook News Feed Works
This is the ultimate guide to how Facebook chooses what to show in your News Feed, and how you can get your content seen by more people.
Understanding how the News Feed works is tough because the algorithm is always changing. So TechCrunch launched this research project for today’s 10th anniversary of News Feed, interviewing Facebook’s team members, compiling the company’s… Read More
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