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Facebook Messenger lets games monetize with purchases and ads
Facebook is finally giving developers a reason to build games for Messenger while also opening a new revenue stream for the chat app. After launching HTML5 ‘Instant Games’ inside Messenger, like Pac-Man, Space Invaders and Words With Friends Frenzy in November 2016, today Facebook is allowing developers to add in-app purchases as well as interstitial and rewarded video ads. Read More
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Facebook brings data plan-saving Messenger Lite to U.S. Androids
Facebook’s data-conserving version of Messenger is no longer just for developing nations with slow networks: the Messenger Lite Android app is expanding to the U.S., Canada, the U.K. and Ireland after previously being available in more than 100 mostly-developing countries. Read More
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Facebook Messenger Day hits 70M daily users as the app reaches 1.3B monthlies
Facebook has finally revealed how its Snapchat Stories clone is doing, though it’s not seeing the same explosive growth as Instagram or WhatApp’s versions. Messenger Day now sees 70 million daily users posting and viewing photos and video slideshows six months after launch. Read More
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WhatsApp’s first ads appear on Facebook and start convos with businesses
WhatsApp announces free Business app, will charge big enterprises
WhatsApp is gearing up to finally monetize its messaging app by charging large enterprise businesses for tools to better communicate with customers. WhatsApp will also offer a free app to small-to-medium sized businesses, though it hasn’t outlined the specific functionality of the app. The enterprise solution will allow global companies “to provide customers with useful… Read More
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Facebook and Instagram get redesigns for readability
Taking inspiration from line drawings, Reddit and Messenger, Facebook is overhauling the design of the News Feed to make it more legible, clickable and commentable. Meanwhile, Instagram today got a little redesign itself with comment reels now being threaded so you can have sub-conversations in public. Read More
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Facebook Messenger globally tests injecting display ads into inbox
Messaging is the center of mobile, and Facebook wants ads in front of all those eyes. After seeing “promising results from Australia and Thailand,” Facebook Messenger is expanding its display ad beta test that lets businesses buy space between your chat threads. Later this month, a small percentage of users will start seeing ads in the Messenger app’s home tab. Read More
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Facebook’s AI crosses language barrier to assist in Spanish
Any technology that only works in English neglects 75% of the world. That problem is especially severe for Facebook with its global userbase. Yet most languages are being left out by the advances in artificial intelligence centered around natural language processing led by researchers in the U.S. and China. But today marks a milestone for AI accessibility. Facebook Messenger’s… Read More
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Facebook, Messenger and Instagram unite with cross-app notifications
Facebook’s family of apps are moving in together. Facebook, Messenger and Instagram are each testing a feature that shows notification counters from the other apps and lets you instantly switch between them. Blackstorm Labs taps Facebook’s AI bots to build a helper next to an Instant Game
If you’re a big fan of some more mid-core or hardcore games on your smartphone, you might periodically get a reminder to pop in the game to do something. But that requires booting up the game — and it may also require digging through a labyrinth of menus to figure out what you’re trying to accomplish. Blackstorm Labs is trying to make the process of getting into that game… Read More
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