Exodus
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Whatever you might say about HTC (and believe me, there’s plenty to say), at least the company takes some fascinating chance. As newly minted CEO Yves Maitre admitted to me at Disrupt a couple of weeks back, the once mighty smartphone giant has lost the thread in recent years. But if nothing else, the Exodus project marks a glimpse at some potential smartphone future.
With this weekend’s launch of the Exodus 1s at Berlin’s Lightning conference, HTC aims to make it clear that the project is more than just a one-off. The new device lowers the barrier of entry to €219 (~$244). All said, not a bad price for those looking to dabble in the technology. Oh, and obviously it’s available in all of the various equivalent cryptocurrencies.

The specs are fittingly pretty dismal. There’s a Snapdragon 435, running Android 8.1. The screen is a 5.7 inch HD+, coupled with a decent 4GB of RAM and 64GB of storage. Oh, and there’s a microUSB port and, good news, a headphone jack. Honestly, it’s a pretty low-end device, all told.
The big difference here being the the inclusion of a hardware wallet and Bitcoin node access. “We gave users the ability to own their own keys, and now we’ve gone one step further to allow users to run their own full Bitcoin node,” HTC’s Phil Chen said in a release tied to the news. “We are providing the tools for access to universal basic finance; the tools to have a metaphorical Swiss bank in your pocket.”

Maitre told me the other week he still believes mainstream use of blockchain on these devices is more than two or three years out. What the 1s provides, however, is an inexpensive way to see what the technology provides today. Interested parties in Europe, Taiwan, Saudi Arabia and the UAE can order it online starting today.
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On September 17, HTC announced that cofounder Cher Wang would be stepping down as CEO. In her place, Yves Maitre stepped into the role of Chief Executive, after more than a decade at French telecom giant, Orange.
It’s a tough job at an even tougher time. The move comes on the tail of five consecutive quarterly losses and major layoffs, including a quarter of the company’s staff, which were let go in July of last year.
It’s a far fall for a company that comprised roughly 11 percent of global smartphone sales, some eight years ago. These days, HTC is routinely relegated to the “other” column when these figures are published.
All of this is not to say that the company doesn’t have some interesting irons in the fire. With Vive, HTC has demonstrated its ability to offer a cutting edge VR platform, while Exodus has tapped into an interest in exploring the use of blockchain technologies for mobile devices.
Of course, neither of these examples show any sign of displacing HTC’s once-booming mobile device sales. And this January’s $1.1 billion sale of a significant portion of its hardware division to Google has left many wondering whether it has much gas left in the mobile tank.
With Wang initially scheduled to appear on stage at Disrupt this week, the company ultimately opted to have Maitre sit in on the panel instead. In preparation for the conversation, we sat down with the executive to discuss his new role and future of the struggling Taiwanese hardware company.
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