Edinburgh
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6 investors and founders forecast hockey-stick growth for Edinburgh’s startup scene
Scotland is slowly but surely drawing attention in the UK’s startup space. In 2020, Scottish startups collectively raised £345 million, according to Tech Nation, and with nearly 2,500 startups, it has the highest number of budding tech companies outside London. Venture capital fundraises are also consistently on the rise every year.
Scotland’s capital Edinburgh boasts a beautiful, hilly landscape, a robust education system and good access to grant funding, public and private investment. It’s also one of the top financial centers in the U.K., making it a great place to begin a business.
So to find out what the startup scene in Edinburgh looks like, we spoke to six founders, executives and investors. The city’s tech ecosystem appears to have a robust space for machine learning, artificial intelligence, biomedicine, fintech, travel tech, oil, renewables, e-commerce, gaming, health tech, deep tech, space tech and insurtech.
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However, the city’s tech scene is apparently lackluster when it comes to legal tech, blockchain and consumer-facing technology.
Breakout companies that were founded in Edinburgh include Skyscanner and FanDuel. Notable among the current crop are Desana, Continuum Industries, Parsley Box, Current Health, Boundary, Zumo, Appointedd, Criton, Mallzee, TravelNest, TVSquared, Care Sourcer, Stampede, For-Sight, Vistalworks, Reath, InfraCost, Speech Graphics and Cyan Forensics.
The Edinburgh business-angel community appears to be quite strong, but it seems local founders find it difficult to get London-based investors to take an interest. Scottish investors are said to be “pretty conservative and risk-adverse” with some notable exceptions.
We surveyed:
- Wendy Lamin, managing director, Holoxica
- Andrew Noble, partner, Par Equity
- Danae Shell, co-founder and CEO, Valla
- Allan Nelson, co-founder and CEO, For-Sight
- Lysimachos Zografos, founder, Parkure
- Bertie Wilson, co-founder in stealth mode
Wendy Lamin, managing director, Holoxica
Which sectors is your tech ecosystem strong in? What are you most excited by? What does it lack?
It’s strong in space, biomedicine, fintech/insurtech, AI.
What are the tech investors like in Edinburgh? What’s their focus?
The Scottish business-angel community is said to be the largest in Europe. It’s difficult to get London-based investors take an interest in Scotland — investors can tend to look at where companies are based. It is hard for “underrepresented founders” to get investments in Scotland and beyond.
With the shift to remote working, do you think people will stay in Edinburgh or will they move out? Will others move in?
Stay. Not always easy to get people to come and live in Scotland. Edinburgh, there are lots of prejudices, despite it being one of the best cities to live in in the whole of the U.K.
Who are the key startup people in the city (e.g., investors, founders, lawyers, designers)?
Good to see more focus on impact investing. Par Equity is one of Edinburgh’s biggest investors, whereas Archangels is one of the biggest angel investors. Poonam Malik is great for diversity and female entrepreneurs, and she is on the board of Scottish Enterprise, and is a social entrepreneur and investor. Garry Bernstein is also an investor — he leads the Scottish chapter of Tech London Advocates and Global Tech Advocates, and as such is the founder of Tech Scot Advocates.
Where do you think the city’s tech scene will be in five years?
Thriving. The government is doing its best for the tech sector. Education in tech is currently an issue, though. Hope Brexit won’t be too much of an issue.
Andrew Noble, partner, Par Equity
Which sectors is your tech ecosystem strong in? What are you most excited by? What does it lack?
Strong in fintech, health tech, data science, deep tech. Excited by quantum computing, advanced materials, AI in Edinburgh. Weak in blockchain and consumer.
Which are the most interesting startups in Edinburgh?
Current Health, InfraCost, Speech Graphics and Cyan Forensics.
What are the tech investors like in Edinburgh? What’s their focus?
Good at seed stage up to £1 million, okay for pre-series A (£1 million to £3 million) and non-existent for Series A (£3 million-£10 million). Quality of investors is improving. Par Equity is leading the way.
With the shift to remote working, do you think people will stay in Edinburgh, or will they move out? Will others move in?
Experiencing influx of new talent due to COVID-19. Edinburgh is a highly desirable city to live in. Recent new residents include Aaron Ross (Predictable Revenue) and Jules Pursuad (early employee at Airbnb and now VP at Omio).
Who are the key startup people in the city (e.g., investors, founders, lawyers, designers)?
Par Equity (investor), Paul Atkinson, Alistair Forbes, Mark Logan, Lesley Eccles, Chris McCann, CodeBase.
Where do you think the city’s tech scene will be in five years?
One to two new unicorns. Promising number of high-growth tech companies. A much more sophisticated investor scene in the Series A space.
Danae Shell, co-founder and CEO, Valla
Which sectors is your tech ecosystem strong in? What are you most excited by? What does it lack?
Edinburgh is strong in fintech because of our proximity to so many financial services companies and banks. Also, there are some exciting games tech companies because of our history of games companies. We’re pretty weak in law tech, Valla’s area.
Which are the most interesting startups in Edinburgh?
Vistalworks for consumer tech; Sustainably for fintech; Reath for sustainable tech.
What are the tech investors like in Edinburgh? What’s their focus?
As a rule, Scottish investors are pretty conservative and risk-averse. The only real exception is Techstart Ventures, in my experience.
With the shift to remote working, do you think people will stay in Edinburgh, or will they move out? Will others move in?
I think more people will come to Edinburgh from London because the quality of life and cost of living are both so much better here.
Who are the key startup people in the city (e.g., investors, founders, lawyers, designers)?
Calum Forsyth and Mark Hogarth at Techstart Ventures; Janine Matheson at CodeBase; Jackie Waring from the Investing Women angel syndicate; Jim Newbury is a very well-respected developer and coach, and my co-founder Kate Ho is also well known. Also Danny Helson who runs the EIE event with the Bayes Centre.
Where do you think the city’s tech scene will be in five years?
We’ve had a few exits in the past few years (Skyscanner, FreeAgent), which means that talent is spreading out across the ecosystem here and we’re getting some fantastic new startups kicking off. In five years, that first crop should be coming into the Series A stage so we could see a lot of super exciting businesses!
Allan Nelson, co-founder and CEO, For-Sight
Which sectors is your tech ecosystem strong in? What are you most excited by? What does it lack?
Strong in fintech, travel tech, health, oil, renewables, e-commerce, gaming (both video game and gambling tech). Excited by all bar oil (great driver of revenue, but not the future).
Which are the most interesting startups in Edinburgh?
Boundary, Parsley Box, Appointedd, Criton, Mallzee, TravelNest, TVSquared, Care Sourcer, Stampede, For-Sight.
What are the tech investors like in Edinburgh? What’s their focus?
Big fintech scene here. Travel tech is growing too, with Skyscanner’s influence strong.
With the shift to remote working, do you think people will stay in Edinburgh, or will they move out? Will others move in?
Most will stay, as it’s a very attractive city to live and work in. It’s a globally recognized and unique city. Very international flavor as evidenced by the makeup of our team.
Who are the key startup people in the city (e.g., investors, founders, lawyers, designers)?
Ex-Skyscanner people including Gareth Williams, Mark Logan, etc. Ian Ritchie, Alistair Forbes, the FanDuel’s founders and the CodeBase founders.
Where do you think the city’s tech scene will be in five years?
A lot bigger, as tech is a key growth target of the Scottish government and is underpinned/influenced/inspired by Skyscanner and FanDuel.
Lysimachos Zografos, founder, Parkure
Which sectors is your tech ecosystem strong in? What are you most excited by? What does it lack?
Strong in machine learning/AI/digital. Weak in deep tech discovery, especially in biotech/therapeutics. Excited by the rise in adoption of AI in drug discovery — all these ideas that were sci-fi 20 years ago are now adopted in £B deals.
Which are the most interesting startups in Edinburgh?
Pheno Therapeutics.
What are the tech investors like in Edinburgh? What’s their focus?
Conservative angels and a few tech seed VCs.
With the shift to remote working, do you think people will stay in Edinburgh, or will they move out? Will others move in?
Move in.
Who are the key startup people in the city (e.g., investors, founders, lawyers, designers)?
Investors: Archangels, Techstart Ventures and Epidarex.
Where do you think the city’s tech scene will be in five years?
Growing.
Bertie Wilson, co-founder, “Stealth mode”
Which sectors is your tech ecosystem strong in? What are you most excited by? What does it lack?
I don’t think there are any sectors that stand out — it’s fairly evenly split. A good strength of the city is the talent that comes from the universities. There are some really good engineers that come from Edinburgh, Heriot Watt and Edinburgh Napier. The main weakness is that the ecosystem doesn’t favor the most ambitious founders. Most investors in the region are angels and aren’t interested in finding outliers that could grow 1000x and are more interested in backing companies that are less risky but might 5x their money. If you want to find investors that will back risky (but very ambitious) plans, it’s easier to find that elsewhere.
Which are the most interesting startups in Edinburgh?
Desana, Continuum Industries, Parsley Box, Current Health, Boundary, Zumo.
What are the tech investors like in Edinburgh? What’s their focus?
I would say it’s getting better, but there are still a lot of issues with the ecosystem. It is being helped in Scotland by the likes of Techstart investing at the earliest stages with high conviction and term sheets that are more similar to London VCs. Outside of this, though, it’s easy for founders to end up with a messy cap table due to the number of angels and lack of VCs looking for VC-type returns — the messiness of these cap tables can then make it hard to raise venture funding down the line. This is fine for a lot of companies that aren’t aiming for a venture-scale return (which admittedly is a lot), but it can hurt those that are.
With the shift to remote working, do you think people will stay in Edinburgh, or will they move out? Will others move in?
I imagine and hope others will move in. It is a great place to live with a very high quality of life, and this should be a natural attraction for people who want a good standard of living but want to remain in a city.
Who are the key startup people in the city (e.g., investors, founders, lawyers, designers)?
SEP (investor), Techstart Ventures (investor), Gareth Williams (founder/investor), MBM Commercial (lawyers), Pentech, Bill Dobbie (investor), Jamie Coleman.
Where do you think the city’s tech scene will be in five years?
Optimistically, I hope that there will be a good number of companies that are at the Series B/Series C stage, which will invite a lot more interest from investors outside of Edinburgh (London, Berlin, Paris, New York, San Francisco, etc.) to start investing more actively in the city at the earliest stages as well as these stages.
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Hiro Capital puts $2.3M into team sports tracking platform PlayerData — as does Sir Terry Leahy
Hiro Capital has gradually been making a name for itself as an investor in the area know as “Digital Sports” or DSports for short. It’s now led a $2.3 million funding round in PlayerData. While the round might sound small, the area it’s going into is large and growing. Also investing in the round is Sir Terry Leahy, previously the CEO of Tesco, the largest British retailer.
Edinburgh, U.K.-based PlayerData uses wearable technology and software tracking to give grass-roots and professional sports teams feedback on their training. It can, for instance, allow coaches to replay key moments from a game, even modeling different outcomes based on player positioning.
This is Hiro Capital’s fourth DSports and “connected fitness” investment, and it joins Zwift, FitXR and NURVV. Hiro has also invested in eight games startups in the U.K., U.S. and Europe, as befits the heritage of co-founder and partner Ian Livingstone, OBE, CBE, who is the former chairman of Tomb Raider publisher Eidos plc and all-round gaming pioneer.
PlayerData says it has captured more than 10,000 team sessions across U.K. soccer and rugby, and logged over 50 million meters of play. It also has strong network effects, it says. Every time a new team encounters one using Playerdata’s platform, it generates five more clubs as users.
Roy Hotrabhvanon is co-founder and CEO of PlayerData, and is a former international-level archer. He’s joined by Hayden Ball, co-founder and CTO, a firmware and cloud infrastructure expert.
PlayerData app. Image Credits: PlayerData
In a statement Hotrabhvanon said: “Our mission is to bring fine-grained data and insight to clubs across team sports, helping them supercharge their game-making, improve player performance, and avoid injury… Our ultimate goal is to implement cutting-edge insights from pioneering wearables that are applicable to any team in any discipline at any level.”
Cherry Freeman, co-founding partner at Hiro, says: “PlayerData ticks all of our key boxes: a huge TAM with over 3 million grass-roots clubs; a deep moat built on shared player data, machine learning and highly actionable predictive algorithms; compelling customer network effects; and a really impressive yet humble founding team.”
The PlayerData news forms part of a wider growth in digital sports, which includes such breakout names as Peloton, Tonal, Mirror and Hiro’s portfolio investment, Zwift. With the pandemic putting an emphasis on both home workouts and general health, the fascination with digital measurement of performance now has a growing grip on the sector.
Speaking to TechCrunch, Freeman added: “We think there are something like 3 million teams that are potential customers for PlayerData. Obviously the number of runners is enormous, and they only need to get a small slice of that market to have a very, very large business. At the end of the day everyone, everyone works out, even if you just go for a walk, so the target market’s huge and they started with running but their technology is applicable to a whole raft of other sports.”
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Rocket startup Skyrora achieves a successful sub-orbital launch from Scottish island
This past weekend was a busy one for rocket launches, including for new launch companies hoping to join the ranks of SpaceX and Rocket Lab as private, operational space launch providers. Edinburgh-based Skyrora achieved a significant milestone for its program, successfully launching its Skylark Nano rocket from an island off the coast of Scotland on Saturday.
Skyrora has been developing its launch system with a goal of devouring affordable transportation for small payloads. The company has flown its Skylark Nano twice previously, including a first launch back in 2018, but this is the first time it has taken off from Shetland, a Scottish site that is among three proposed commercial spaceports to be located in Scotland.
Skylark Nano is a development spacecraft that Skyrora created while it works on its Skylark-L and Skyrora XL orbital commercial launch vehicles. Nano doesn’t reach space — it flies to a height of around 6KM (roughly 20,000 feet) but it does help the company demonstrate its propulsion technologies, and also gather crucial information that helps it in developing its Skylark L suborbital commercial launch craft, as well as Skyrora XL, which will aim to serve customers with orbital payload needs.
Skylark L is currently in development, and Skyrora recently achieved a successful full static test fire of that rocket. The goal is to begin launching commercially from a U.K.-based spaceport as early as 2022.
Skyrora’s approach is also unique because it employs both additive manufacturing (3D printing) in construction of its vehicles and uses a kerosene fuel developed from discarded plastic waste that the company claims produces fewer emissions than traditional rocket fuel.
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Rocket startup Skyrora shifts production to hand sanitizer and face masks for coronavirus response
One of the newer companies attempting to join the rarified group of private space launch startups actually flying payloads to orbit has redirected its entire UK-based manufacturing capacity towards COVID-19 response. Skyrora, which is based in Edinburgh, Scotland, is answering the call of the UK government and the NHS to manufacturers to do what they can to provide much-needed healthcare equipment for frontline responders amid the coronavirus crisis.
Skyrorary says that the entirety of its UK operations, including all human resources and its working capital are now dedicated to COVID-19 response. The startup, which was founded in 2017, had been working towards test flights of its first spacecraft, making progress including an early successful engine test using its experimental, more eco-friendly rocket fuel that was completed in February.
For now, though, Skyrora will be focusing full on building hand sanitizer, its first effort to support the COVID-19 response. The company has already produce their initial batch using WHO guidelines and requirements, and now aims to scale up its production efforts to the point where it can manufacture the sanitizer at a rate of over 10,000 250 ml bottles per week.
There’s actually a pretty close link between rocketry and hand sanitizer: Ethanol, the form of alcohol that provides the fundamental disinfecting ingredient for hand sanitizer, has been used in early rocket fuel. Skyrora’s ‘Ecosene’ fuel is a type of kerosene, however, which is a much more common modern aviation and rocket fuel.
In addition to sanitizer, Skyrora is now in talks with the Scottish Government to see where 3D-printed protective face masks might have a beneficial impact on ensuring health worker safety. It’s testing initial prototypes now, and will look to mass produce the protective equipment after those tests verify its output.
Plenty of companies are pitching in where they can, including by shifting their production lines and manufacturing capacity towards areas of greatest need. It’s definitely an ‘all-hands-on-deck’ moment, but there’s definitely a question of what happens to businesses that shift their focus this dramatically once the emergency passes, especially for young startups in emerging industries.
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UK’s first 5G network taster goes live in six cities tomorrow
The UK’s first 5G consumer mobile network is launching tomorrow in six cities.
Mobile network operator EE will switch on the next-gen cellular connectivity in select locations in London, Cardiff, Edinburgh, Belfast, Birmingham and Manchester — promising “increased speeds, reliability and connectivity”. Though of course consumers will also need to have a 5G handset and 5G price plan, as well as being in the right location, to see any of the touted benefits.
EE says it expects customers to experience an increase in speeds of around 100-150Mbps when using the 5G network — “even in the busiest areas” where network coverage extends.
“Some customers will break the one gigabit-per-second milestone on their 5G smartphones,” it adds.
Ten other UK cities are set to get a taste of EE’s 5G later by the end of this year, also in select, busier parts — namely Glasgow, Newcastle, Liverpool, Leeds, Hull, Sheffield, Nottingham, Leicester, Coventry and Bristol — with more cities planned to come on stream in 2020.
While rival mobile operator Vodafone has said it will began its own rollout of a 5G network in July.
Among the advantages for 5G that EE is pushing on its website to try to persuade users to upgrade are better connections in busy places (such as festivals or stadiums); faster download speeds to support movie downloads and higher quality video streaming; and a gamer-friendly lack of lag — which it bills as “almost instant Internet connection”.
Whether those additions will convince masses of mobile users to shell out for an EE 5G device plan — which start at £53 per month — remains to be seen.
Earlier this month the network operator, which is owned by BT, launched its first 5G Sim-only handset plans, and began ranging 5G handsets — from the likes of Samsung, LG, OnePlus and Oppo.
Though not from Huawei. Last week it told the BBC it would pause on offering any 5G smartphones made by Chinese device maker Huawei — saying it wanted to “make sure we can carry out the right level of testing and quality assurance” for its customers.
Huawei remains subject to a US executive order intended to dissuade US companies from doing business with it on national security grounds. And Google has been reported to have taken a decision to withdrawn some Android-related services from Huawei — raising question-marks about the future quality of its smartphones. (The Chinese company’s involvement in building out core UK 5G networks is also subject to restriction, with the government reportedly intending to impose limits.)
EE says the 5G network it’s launching tomorrow is an additional layer on top of its existing 4G network — dubbing it “phase 1”. So this switch on is really a toe in the water. Or, well, a marketing opportunity to claim a 5G first.
It describes it as a “non-standalone” deployment, saying it’s combining 4G and 5G to “give customers the fastest, most reliable mobile broadband experience they’ve ever had” — saying it’s planning to upgrade more than 100 cell sites to 5G per month, as it builds out 5G coverage.
It will also expand its 4G coverage into rural areas and add more capacity to 4G sites — as 4G will remain the fall-back option for years to come (if not indefinitely).
Phase 2 of EE’s 5G rollout, from 2022, will introduce the “full next generation 5G core network, enhanced device chipset capabilities, and increased availability of 5G-ready spectrum”.
“Higher bandwidth and lower latency, coupled with expansive and growing 5G coverage, will enable a more responsive network, enabling truly immersive mobile augmented reality, real-time health monitoring, and mobile cloud gaming,” EE adds.
A third phase of the 5G rollout, from 2023, is slated to bring Ultra-Reliable Low Latency Communications, Network Slicing and multi-gigabit-per-second speeds.
“This phase of 5G will enable critical applications like real-time traffic management of fleets of autonomous vehicles, massive sensor networks with millions of devices measuring air quality across the entire country, and the ‘tactile internet’, where a sense of touch can be added to remote real-time interactions,” EE suggests.
As we’ve said before, there’s little call for consumers to rush to upgrade to a 5G handset, with network coverage the exception not the rule, even as building out the touted benefits of so-called ‘intelligent connectivity’ will be a work of years.
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WTF is Baillie Gifford?
The SoftBank Vision Fund has been screaming from the venture headlines the last few months, driven by eye-popping rounds (and valuations!) into some of the most notable startups around the world. Yet, SoftBank isn’t the only player rapidly buying up the cap tables of top startups. Indeed, another firm, more than a century old, has been fighting for that late-stage equity crown.
… Who the what?
When our fintech contributor Gregg Schoenberg interviewed Charles Plowden, the firm’s joint senior partner, about the firm’s prodigious investing, we realized that we have never gone in-depth on one of the most influential investors in Silicon Valley. So here goes.
Baillie Gifford is a 110-year-old asset management firm based out of Edinburgh, Scotland, and has long had a penchant for pre-IPO tech companies. The firm was an early investor into some of the world’s most valuable private and public tech companies, boasting a roster of portfolio companies that includes unicorns from nearly all generations in modern tech, including everything from Amazon, Google and Salesforce to Tesla, Airbnb, Spotify, newly public Lyft, Palantir and even SpaceX.
Baillie Gifford’s reach stretches way beyond the 280/101 corridor. The firm has an extensive history of investing across geographies, with one of its first and most successful investments coming from an early entry into Chinese e-commerce titan Alibaba. More recently, Baillie Gifford even held a stake in recently IPO’d Chinese electric autonomous vehicle manufacturer NIO, and one the firm’s largest current holdings is South African internet conglomerate Naspers — which itself is an active investor and developer of emerging market tech infrastructure.
The firm’s low profile belies its aggressive capital deployment strategy. According to data from PitchBook, Baillie Gifford was involved in roughly 20 deals in 2018 and was involved as a lead or participant in transactions worth over $21 billion in aggregate total deal size — beating out behemoth Tiger Global, which tallied roughly $13.25 billion on the same metric.
The firm has about $2 billion focused on private companies, so while it is aggressive in getting into later-stage rounds, it is not nearly operating at the scale of say the Vision Fund or Tiger Global. While the asset manager primarily focuses on public-equity investing, the firm has participated in investment rounds as early as Series A, according to PitchBook and Crunchbase data.
Overall, the firm manages $221 billion in assets under management as of January 2019.
As one of the earliest asset managers to invest in pre-IPO tech companies, Baillie Gifford has sourced investments through its longstanding reputation as an investor. The firm first began really diving into private tech investing in the wake of the dot-com bubble. The firm doubled down on the tech sector at a time when few others were investing and sifted through the blood bath to find cheap entryways into companies that are now amongst the world’s largest.
Today, however, the landscape is undoubtedly much different. Tech companies now make up four of the top five largest companies in the world by market cap, and seven out of the top 10. Now, everyone wants a piece of the pie and there seem to be more checks being thrown at founders than most can even fit in their wallets.
With more capital at their fingertips than ever before, founders are opting to keep their startups private for longer in order to avoid the stress of having to deal with short-term public market investors who are more often than not looking for the first opportunity to cash out. So why, amongst so much choice, do companies continue to partner with Baillie Gifford?
Plowden has some insights on that front in our interview, but the summary is that Baillie Gifford just sees itself as a partner. Unlike its peers and most investment managers, Baillie Gifford has no outside shareholder owners to report to. As a partnership, wholly owned and run by just 44 partners, the firm doesn’t face the organizational constraints that beset most firms that manage billions and billions in assets.
The result? In short, Baillie Gifford has quietly been making a killing, and probably drinking some good Scotch along the way, as well.
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Baillie Gifford’s Charles Plowden on 110 years of investing
“It is our contention that the investment industry may be experiencing a peak of its own, in this case the point of the maximum rate at which it extracts value from its clients’ assets. Let’s call it Peak Gravy.” That’s a recent quote from Tom Coutts, who is one of a few dozen partners at Baillie Gifford (See Arman Tabatabai’s profile here). It’s also typical of the provocative sentiments offered by this band of fund managers who are based in Edinburgh, but scour the world looking for opportunities.
In an effort to distinguish its world view, the firm has introduced the somewhat eyebrow-raising tagline, “We’re actual investors.” For many US technology observers, though, Baillie Gifford is known for its investments in unicorns. But as Extra Crunch’s executive editor Danny Crichton and I found out in a recent conversation with Charles Plowden (one of two senior partners and the overseer of the firm’s investment departments), there’s a lot more to the story and motivations behind this unique 110-year-old partnership that’s still going strong.
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