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Adobe releases analytics tools for conversational AI
It’s still hard to say if the voice-controlled aluminum can will be the next smartphone or the next Segway, but either way, brands are preparing. This morning Adobe launched a new set of analytics tools, Adobe Sensei for Voice, to help brands take advantage of conversational data to improve targeting and, ideally, conversions.
Adobe says it can consume data from Alexa, Siri, Google… Read More
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Tickets are now available for the TechCrunch Summer Party at August Capital
The TechCrunch Summer Party is a thing of tradition and we hope you can make it out this year. As in years past we’ll gather on the spacious grounds of August Capital in Menlo Park and enjoy an evening of cocktails and the spirit of entrepreneurship. Here comes PragueCrunch V
I’ve been visiting Central Europe almost every year and almost every year my buddy Jack Deneut has been setting up PragueCrunch, our kind-of-semi-annual celebration of Czech startups. And it’s happening again this year! The event is on July 13, 2017 at Riegrovy Sady Beer Garden. You can RSVP here. We’ll have free Kozel and Gambrinus beer all night and traditional Czech pub… Read More
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Columbus could be the next startup city
Ever since I wrote about the Midwest last year I’ve been keeping my eyes on Columbus. I decided to hold a small pitch-off to meet some of the startups I saw last time I had driven through. The pitch-off was a success and a company called Wyzzer took first place and the quirky Hopper Carts came in second. But what I really came away with was a new respect for Columbus as a startup hub.… Read More
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Merlon Intelligence raises $7.65 million in seed financing to combat money laundering
Flightcaster, Prismatic and now Merlon Intelligence. Bradford Cross, founder of the venture capital firm Data Collective is a known figure in the ranks of VCs who have caught the entrepreneurship bug, abandoning what could have been a cushy lifestyle for one with considerably more volatility. His third startup, Merlon Intelligence, services banks, helping them cut down on risk and put a… Read More
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Google’s Unique Reach tells marketers when you’ve seen the same ad a gazillion times
We have all suffered the pain of seeing the same ad for a BBQ grill we can’t fit in our apartment on our phone, tablet, laptop and work desktop. The duplication is not only annoying, it’s wasteful for advertisers.
At Google’s Marketing Next conference in San Francisco, the company announced Unique Reach, a new measurement tool that captures the number of times the same… Read More
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Google Attribution is a free and easy way to evaluate marketing efforts
At Google’s Marketing Next conference, the company is announcing a new beta for Google Attribution, a free tool for examining the role that different marketing strategies play in customer purchasing decisions.
Regardless of device or marketing channel, Google wants Attribution to be a home for evaluating marketing campaigns. By creating a tight loop between strategy, ad spend and… Read More
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Cadre and Point are betting that the best way to win in real estate is to disrupt the market
On the stage of TechCrunch Disrupt, the founders of two of the hottest startups in real estate, Cadre and Point articulated the inefficiencies of today’s real estate markets and expressed optimism in their ability to use innovative markets to benefit investors and homeowners respectively. Cadre is an exclusive startup that connects real estate investors to… Read More
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Riminder uses deep learning to better match people to jobs
There’s nothing efficient about sorting through 30,000 resumes by hand. Recruiters spend months evaluating applicants only to have great prospective candidates get lost in the pile. At TechCrunch’s Startup Battlefield, French startup Riminder made the case for how its deep learning-powered platform could augment recruiters — helping them better surface ideal contenders for… Read More
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Startup Step-By-Step: Down
A year ago, after closing my first startup, I attended one of those conferences that you’re supposed to attend. There were a lot of old friends there, folks who I hadn’t seen in a while, and there was the usual collection of panels and panelists, Power Points and Pellegrino. As I stood in a sun-full room clutching a coffee someone asked me about my first startup. The reaction… Read More
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