Disrupt SF 2019

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Will Smith just dropped $10K on a startup that pitched him on Disrupt’s stage

Published October 2, 2019

Actor and Hollywood media mogul Will Smith surprised the TechCrunch Disrupt SF 2019 audience this afternoon by announcing he would invest $10K in a startup that pitched to him onstage as part of an “elevator pitch” contest, where the winner would get to take a selfie with the star. The company, Socionado.com, helps companies with their social media presence. However, what got Smith’s attention was their well-delivered pitch, he said.

The startups didn’t get much time to prepare, having been plucked from the Startup Alley earlier in the day.

In addition to responding well to the pitch itself, Smith also liked the concept and the business model.

“As I built out my social media team, that was the idea — I wanted to take back my storytelling,” said Smith. “I think that’s hugely important.”

“That was really the best pitch so we’re gonna rock a selfie,” Smith said, jumping up to snap a photo with the founder.

That moment when you pitch your startup to Will Smith, get a selfie and an investment of $10K. #TCDisrupt pic.twitter.com/NtDIeYrT9b

— Queenie Wong (@QWongSJ) October 2, 2019

Will smith investing https://t.co/Mwa0pnHkC9

— Talks_With_TJ (@TJ_Overall) October 2, 2019

Smith’s investment strategy isn’t usually this off-the-cuff, however.

Speaking onstage at the Disrupt conference, he also offered more details on his plans for Dreamers VC, the investment firm founded with Japanese soccer star Keisuke Honda, which was announced last year by Honda’s management firm KSK Group.

Smith noted the firm has an interest in “doing good” with its funds — pointing, in particular, to an investment in “Boring tech.” (He actually means The Boring Company, per the Dreamers VC website, where it’s listed alongside a host of others.)

He also offered a little background on how Dreamers VC came to be in the first place.

“Well, you know, I met with [Keisuke Honda] and we just hit it off immediately. And, you know, we felt like there was a beautiful intersection between being able to create businesses, but also to stay focused on solving problems of the world,” Smith explained. Honda already had banking relationships in Japan that were looking to make their way into the U.S.

“So the relationship worked out well,” he said.

Plus, Smith adds, “I had already been investing and he had already been investing and our values were in alignment. We want to solve some of the world’s problems. We want to do well by doing good.”

Mutiny creates personalized plans for B2B marketing

Published October 2, 2019

Mutiny, a personalized marketing startup for businesses that sell to other businesses, is taking the stage today at TechCrunch’s Startup Battlefield, where it’s announcing new funding and new features.

CEO Jaleh Rezaei told me that she and co-founder Nikhil Mathew created Mutiny to solve a problem they saw as early employees at HR services company Gusto — trying to personalize their messages to different sales prospects.

With Mutiny, they’ve built easy-to-use tools allowing marketers to show different landing pages to different customers. To do this, the product draws on pre-built data integrations to identify customer segments, then allows customers to use a visual editor to build different versions of landing pages for those segments.

“When we think about the B2B journey, it has changed quite a bit,” Rezaei said. “Today, 67% of that B2B buyer’s journey is online. Without engineering, it’s really hard to change that journey and have an impact. What’s exciting about Mutiny is we empower these great marketers to improve their customer experience without that constant dependence on technical teams.”

Mutiny was part of the Summer 2018 class at accelerator Y Combinator. Rezaei said that shortly after demo day, the startup raised $3 million in funding from Cowboy Ventures, Uncork Capital and various angel investors.

It’s since added features to support targeted, account-based marketing. Rezaei said Mutiny pulls account data from Salesforce, cleaning it up and surfacing it, so that when a prospective customer responds to your marketing, they could end up on a landing page showing their own name, title and company.

For example, Brex is creating landing pages for its email marketing campaigns, where each page shows the recipient’s name and company; Gusto is tailoring landing pages based on the AdWords search terms that brought a prospective customer to that page; and Amplitude is customizing landing pages based on company size and other attributes.

As a result, Mutiny says Brex has seen a 200% lift in outbound leads, while Amplitude has increased all inbound leads by more than 40%. (Other customers include Segment, Carta, TripActions and Elastic.)

Today, Mutiny is also announcing that it will offer personalized recommendations to marketers. So if all these ideas are new to you, the product can recommend specific customer segments that you should consider personalizing for based on things like your traffic data and conversion data.

Mutiny can also create entire “playbooks,” recommending not just the segment to personalize, but what that personalized experience should look like for that segment.

“The goal of Mutiny is always to make personalization really easy and really guided,” Rezaei said.

Render challenges the cloud’s biggest vendors with cheaper, managed infrastructure

Published October 2, 2019

Render, a participant in the TechCrunch Disrupt SF Startup Battlefield, has a big idea. It wants to take on the world’s biggest cloud vendors by offering developers a cheaper alternative that also removes a lot of the complexity around managing cloud infrastructure.

Render’s goal is to help developers, especially those in smaller companies, who don’t have large DevOps teams, to still take advantage of modern development approaches in the cloud. “We are focused on being the easiest and most flexible provider for teams to run any application in the cloud,” CEO and founder Anurag Goel explained.

He says that one of the biggest pain points for developers and startups, even fairly large startups, is that they have to build up a lot of DevOps expertise when they run applications in the cloud. “That means they are going to hire extremely expensive DevOps engineers or consultants to build out the infrastructure on AWS,” he said. Even after they set up the cloud infrastructure, and move applications there, he points out that there is ongoing maintenance around patching, security and identity access management. “Render abstracts all of that away, and automates all of it,” Goel said.

It’s not easy competing with the big players on scale, but he says so far they have been doing pretty well, and plan to move much of their operations to bare metal servers, which he believes will help stabilize costs further.

“Longer term, we have a lot of ideas [about how to reduce our costs], and the simplest thing we can do is to switch to bare metal to reduce our costs pretty much instantly.” He says the way they have built Render will make that easier to do. The plan now is to start moving their services to bare metal in the fourth quarter this year.

Even though the company only launched in April, it is already seeing great traction. “The response has been great. We’re now doing over 100 million HTTP requests every week. And we have thousands of developers and startups and everyone from people doing small hobby projects to even a major presidential campaign,” he said.

Although he couldn’t share the candidate’s name, he said they were using Render for everything including their infrastructure for hosting their web site and their back-end administration. “Basically all of their cloud infrastructure is on Render,” he said.

Render has raised a $2.2 million seed round and is continuing to add services to the product, including several new services it will announce this week around storage, infrastructure as code and one-click deployment.

Learn everything you can about mobility at Disrupt SF

Published September 28, 2019

Cars might still reign supreme, but things they are a changin’. And companies are lining up to provide new ways — and some recycled ones — for people to get from Point A to Point B.

The past several years have seen an explosion in startups, automakers and tech companies launching and testing products from scooters and electric bike shares to ride-hailing, electric vehicles, autonomous vehicles and even flying taxis. Or heck, even space travel.

Even as more mobility startups pop up, the shine of these new things is starting to fade, and companies are facing big technical challenges, regulatory hurdles, hiring and economic headwinds.

TechCrunch is at the center of this mobility storm and we’re bringing some of the industry’s leaders on stage at Disrupt SF, including Bird founder and CEO Travis VanderZanden, Kitty Hawk CEO Sebastian Thrun and Zoox CEO Aicha Evans, to hear firsthand how these companies are trying to change how people and packages move in the world and the challenges that lie ahead.

There are talks related to mobility on every stage, including the main stage and EC stage.

Disrupt kicks off October 2 with a 10:05 a.m. talk with Blue Origin CEO Bob Smith, who intends to return the U.S. to crewed spaceflight. Expect TechCrunch to ask Smith for details on what a ticket for a trip might cost, once it begins taking on paying customers.

Once this wraps up, head over to the ExtraCrunch stage for a 10:45 a.m. sponsored talk by mapping company TomTom to hear about its new partnerships with technology companies.

Back at the main stage, check out a space, autonomy, investment and defense-related talk with Lockheed Martin’s Marilyn Hewson at the main stage.

And for those interested in subscription-based businesses, which if you haven’t noticed are becoming more prevalent in the mobility world, be sure to check out the 3:45 p.m. talk on the Extra Crunch stage with Alex Friedman from Lola, Eurie Kim with Forerunner Ventures, and Sandra Oh Lin of KiwiCo.

October 2 is filled with mobility-related talks, including a morning chat with David Krane, CEO and managing partner at Gain Insights, a firm known for its bold bets on companies like Lime, Impossible Foods, Uber and Slack.

Don’t miss the mid-morning interview with Sebastian Thrun, an educator, inventor and serial entrepreneur, about the future of flight and Kitty Hawk Corporation, the urban air mobility company he leads. If you’ve ever seen Thrun before, you know not to miss this.

As Thrun walks off stage, VanderZanden of Bird walks on to talk about how the company is faring in scooter wars and it’s is doing to improve its unit economics.

Day 2 ends with an interview on the main stage with Zoox CEO Aicha Evans, who will talk about the self-driving car company and how it plans to work with cities to change how people live and work in these urban areas.

Don’t miss Day 3, because well Simone Giertz is going to be on the main stage. For the unfamiliar, Giertz has amassed a major YouTube following courtesy of her “sh*** robots” and other highly entertaining projects. One of her most recent projects was turning a Tesla sedan into a pickup.

And finally, in the mobility world packages matter too. Finish the day off with an interview on the main stage with Postmates co-founder and CEO Bastian Lehmann, who will talk about the on-demand delivery company’s uncertain future and how robotics will change the landscape of the on-demand world.

Get passes to Disrupt to put the pedal to the metal on everything happening in mobility.

100 Thieves’ Nadeshot and Scooter Braun are coming to Disrupt

Published September 22, 2019

If you’re at all familiar with esports, chances are you’ve heard of 100 Thieves. The esports org, founded by Matthew “Nadeshot” Haag, has grown over the past couple years into an absolute powerhouse of esports and a household name for those who follow gaming.

Which is why we’re thrilled to have Nadeshot and 100 Thieves part owner Scooter Braun join us at Disrupt SF 2019.

Matthew Haag got his start as a pro gamer when esports were still in their infancy. He became one of the most decorated esports athletes in history, serving as Captain of the legendary Optic Gaming CoD team where he led the team to an X Games Gold Medal and a CoD World Championship.

In 2015, Nadeshot retired from competitive gaming and started some of the most-watched YouTube and Twitch channels in the gaming world. A year later, he founded his own esports org with 100 Thieves, which combines streaming content, competitive esports and apparel under a single brand name.

Scooter Braun is one of the biggest names in the entertainment industry, managing megastars like Justin Bieber and Arianna Grande. But Bruan is also the founder of SB Projects, which is a highly diversified media company that focuses on music management, film/TV, as well as Silent Labs, a tech incubator which holds investments in companies like Uber, Spotify, Songza, Casper, Waze, and Pinterest.

Braun is also at the helm of Ithica Holdings, which made waves this year with the acquisition of Big Machine Label Group (Taylor Swift’s former label). Ithica also owns Mythos Studios with Marvel Founding Chairman David Maisel, Atlas Publishing and has partnerships with various management companies.

In 2018, Drake and Scooter Braun became co-owners in 100 Thieves through a $25 million Series A investment.

At Disrupt SF, we’ll ask Braun and Nadeshot about the opportunities ahead in the esports industry, what it’s like to grow a brand and team from scratch, and how they see esports evolving over the next few years.

Nadeshot and Braun join an amazing list of speakers, including Joseph Gordon-Levitt, Will Smith and Ang Lee, Snap CEO Evan Spiegal, Zola CEO Shan Lyn Ma, and many more.

Disrupt runs October 2 to October 4 right in San Francisco. If you still need tickets, you can pick those up right here.

TechCrunch Disrupt offers plenty of options for attendees with an eye on the enterprise

Published September 22, 2019

We might have just completed a full-day program devoted completely to enterprise at TechCrunch Sessions: Enterprise last week, but it doesn’t mean we plan to sell that subject short at TechCrunch Disrupt next month in San Francisco. In fact, we have something for everyone from startups to established public companies and everything in between along with investors and industry luminaries to discuss all-things enterprise.

SaaS companies have played a major role in enterprise software over the last decade, and we are offering a full line-up of SaaS company executives to provide you with the benefit of their wisdom. How about Salesforce chairman, co-CEO and co-founder Marc Benioff for starters? Benioff will be offering advice on how to build a socially responsible, successful startup.

If you’re interested in how to take your startup public, we’ll have Box CEO Aaron Levie, who led his company to IPO in 2015 and Jennifer Tejada, CEO at PagerDuty, who did the same just this year. The two executives will discuss the trials and tribulations of the IPO process and what happens after you finally go public.

Meanwhile, Slack co-founder and CTO Cal Henderson, another SaaS company that recently IPOed, will be discussing how to build great products with Megan Quinn from Spark Capital, a Slack investor.

Speaking of investors, Neeraj Agrawal, a general partner at Battery Ventures joins us on a panel with Whitney Bouck, COO at HelloSign and Jyoti Bansal, CEO and founder of Harness (as well as former CEO and co-founder at AppDynamics, which was acquired by Cisco in 2017 for $3.7 billion just before it was supposed to IPO). They will be chatting about what it takes to build a billion dollar SaaS business.

Not enough SaaS for you? How about Diya Jolly, Chief Product Officer at Okta discussing how to iterate your product?

If you’re interested in security, we have Dug Song from Duo, whose company was sold to Cisco in 2018 for $2.35 billion, explaining how to develop a secure startup. We will also welcome Nadav Zafrir from Israeli security incubator Team 8 to talk about the intriguing subject of when spies meet security on our main stage.

You probably want to hear from some enterprise company executives too. That’s why we are bringing Frederic Moll, chief development officer for the digital surgery group at Johnson & Johnson to talk about robots, Marillyn A. Hewson, chairman, president and CEO at Lockheed Martin discussing the space industry and Verizon CEO Hans Vestberg going over the opportunity around 5G.

We’ll also have seasoned enterprise investors, Mamoon Hamid from Kleiner Perkins and Michelle McCarthy from Verizon Ventures, acting as judges at the TechCrunch Disrupt Battlefield competition.

If that’s not enough for you, there will also be enterprise startups involved in the Battlefield and Startup Alley. If you love the enterprise, there’s something for everyone. We hope you can make it.

Still need tickets? You can pick those up right here.

Hear how to hire at breakneck speed at TechCrunch Disrupt SF

Published September 18, 2019

Nothing can get built without talented people with the right skillsets, which is why startups hitting their growth phases have to go from hiring a smattering of employees to building systems that can hire dozens to hundreds of people per year. How can startups double and triple headcount year after year in a sustainable way, all while not losing the culture that made them what they are in the first place?

We’ve got an incredible discussion lined up on the Extra Crunch stage at TechCrunch Disrupt SF this year that answers that prompt from some of the most knowledgeable people in the business.

First, we have Harj Taggar of Triplebyte, a platform designed to accelerate the hiring of quality and vetted engineers for tech startups. Taggar was the first partner to join Y Combinator, where he spent five years helping some of the most successful startups in the world grow from humble origins to debuting at the New York Stock Exchange. Taggar brings a wealth of experience of observing high-growth companies hire, and also brings significant expertise from Triplebyte on what works and what doesn’t at scale for startup hiring.

Next, we have Liz Wessel, CEO and co-founder of WayUp, a platform for student professionals to connect with new jobs and opportunities that has raised more than $27 million in venture capital from Trinity and General Catalyst. Wessel brings a deep operational background to the discussion, not just hiring dozens of people for her own startup, but also seeing how hiring operates horizontally across industries and sectors through her employment platform.

Finally, we have Scott Cutler, CEO and co-founder of StockX, an ecommerce platform for buying and selling sneakers as well as streetwear, handbags and more. StockX has raised $160 million across several rounds of venture capital, and has hundreds of employees. Before he founded StockX, Cutler was head of the Americas for eBay and president of StubHub. He brings both a large tech and a rapidly-growing startup perspective to the discussion.

We’re amped for this conversation, and we can’t wait to see you there! Buy tickets to Disrupt SF here at an early-bird rate!

Did you know Extra Crunch annual members get 20% off all TechCrunch event tickets? Head over here to get your annual pass, and then email extracrunch@techcrunch.com to get your 20% discount. Please note that it can take up to 24 hours to issue the discount code.

Get the word on product-market fit from leads at Instagram, Tinder, Uber, and Okta at Disrupt SF

Published September 15, 2019

Every founder knows you gotta find market fit. Almost no one gets it right on the first try, which means iterating quickly and decisively is the difference between greatness and the void.

On the Extra Crunch stage at TechCrunch Disrupt SF, we have a jam-packed panel filled with leading product builders to discuss just how founders should think about launching and iterating their products.

First, we have Ravi Mehta, chief product officer at dating app Tinder . Before Tinder, he was a product director at Facebook and a vice president of product at TripAdvisor, in addition to a host of other product-related roles. Mehta brings years of consumer products experience to the panel, and will talk about the specific needs of social and network-based products.

Second, we have Manik Gupta, chief product officer at transportation and delivery company Uber . Before becoming product chief, he led Uber’s Marketplace and Maps products, and spent years at Google as a leading PM for Google Maps. He brings a deep background on building popular consumer apps, and also instrumenting those apps with location and consumer data.

Third, we have Diya Jolly, chief product officer of identity management platform Okta . Before Okta, she led product for Google’s home products like Nest as well as YouTube’s monetization efforts, and also held product roles at Microsoft and Motorola. She brings a hybrid background in enterprise and consumer product design, and will be able to speak about the varying challenges different types of users bring to bear on a product.

Finally, we have Robby Stein, a director of product management at Instagram where he leads the consumer team in charge of Stories, Feed, Messaging, Camera, and Profile. Before Facebook/Instagram, he held a senior product role at Yahoo, which acquired his startup Stamped, and was also a PM at Google. He brings a cross-over product perspective between startups and larger tech companies that will enrich our conversation.

We’re amped for this conversation, and we can’t wait to see you there! Buy tickets to Disrupt SF here at an early-bird rate!

Hear how to build a billion-dollar SaaS company at TechCrunch Disrupt

Published September 14, 2019

There was a time when brick-and-mortar mom and pops framed their first $1 on the wall, but in the SaaS startup the equivalent milestone is $1 billion revenue run-rate.

Salesforce is the SaaS revenue king reporting $4 billion in revenue for its most recent quarterly report, and there are many other relatively new SaaS companies, such as WorkDay, ServiceNow and Atlassian, that have broken the $1 billion barrier.

This year at TechCrunch Disrupt (tickets here!), we welcome three people to the Extra Crunch stage who know first hand what it takes to join the billion dollar club.

Neeraj Agrawal, a partner at Battery Ventures and seasoned enterprise investor, presented his growth thesis in a widely read article for TechCrunch where he outlined the key milestones for a SaaS company to reach a billion dollars.

Whitney Bouck is COO at HelloSign, a startup that was sold to Dropbox in 2018 for $230 million. Bouck was also an executive at Box, guiding their enterprise business from 2011-2015. Prior to that she was at Documentum, which exited in 2003 to EMC for $1.7 billion.

Jyoti Bansal is currently co-founder & CEO of Harness. Previously, he was founder & CEO of AppDynamics, which Cisco acquired in 2017 for $3.7 billion. Bansal is also an investor as co-founder of venture capital firm Unusual Ventures.

The goal of this panel is to help you understand the tools and strategies that go into ramping to a billion in revenue and beyond. It requires a rare combination of good idea, product-market fit, culture and commitment. It also requires figuring out how to evolve the core idea and recover from inevitable mistakes — all while selling investors on your vision.

We’re amped for this conversation, and we can’t wait to see you there! Buy tickets to Disrupt SF here at an early-bird rate!

Theresia Gouw and Ann Miura-Ko are coming to Disrupt

Published September 11, 2019

For a very long time, the venture industry was stubbornly resistant to change. The same people sat back in their chairs on Sand Hill Road while nervous founders made the rounds, hoping one of these firms would champion their cause.

No longer. Since roughly the advent of Y Combinator, the landscape has seemed to shift by the year, with more startups raising capital every year, more people becoming VCs, more Medium posts, more newsletters, more events, more great founders, more bad behavior, more congestion, and more money from all over the world finding its way to Silicon Valley and a growing number of smaller but fast-growing hubs.

How to make sense of it all? At Disrupt, we do our best to answer that question by sitting down each year with top venture capitalists who tell us what they are seeing. In 2015, for example, we talked with VCs about why you can start, but not always scale, a company from anywhere. In 2016, the discussion turned to why VCs were gathering up so much capital when the IPO market was (at the time) all but closed to new tech issuers. In 2017, we examined how then-new U.S. President Donald Trump might impact the venture and startup industry. By last year, we were talking about Softbank, mega rounds, and whether Silicon Valley is losing its gravitational pull.

This year, we’re again going to be taking stock of what trends have so far defined 2019 — and what may be around the corner — and we’re thrilled to announce the VCs who will help us to answer some of these questions: Ann Miura-Ko, a cofounder of the seed- and early-stage venture firm Floodgate, and Theresia Gouw, a cofounder of the early-stage venture firm Aspect Ventures.

Both of these longtime investors bring a lot of deep insights to any venture discussion. Miura-Ko has been in the industry since before the last major tech boom, starting in the late ’90s. Then a McKinsey analyst who was focused on wireless technologies, she went on to become an analyst at the venture firm CRV before cofounding with partner Mike Maples the venture firm Floodgate in 2008. Since joining forces, Floodgate has backed a long list of powerful companies, including Twitch, Sonos, Chegg, AdRoll, BazaarVoice, and Lyft, where Miura-Ko remains on the board of directors. She has seen plenty of ups and downs, within both Floodgate’s portfolio and the broader startup industry.

Gouw, meanwhile, also has a perspective on the industry that many newer investors don’t enjoy, having worked as a VP at a Bay Area startup during the dot.com run-up, then joining the venture firm Accel in 1999, just a year before the industry imploded. It could have been a short-lived stint. Instead, she helping the firm sift through the wreckage and right itself before leaving in 2014 to start her own firm — Aspect — with partner and former DFJ partner Jennifer Fonstad. Since then, the firm has backed a wide variety of companies, from The RealReal to Exabeam, HotelTonight to Forescout. Put another way, Gouw also knows what the deal is.

We can’t wait to sit down with both of these top investors to talk about the trends shaping the industry right now, from the growing secondary market to IPO trends, from what excites them the most to what their biggest concerns are for their firms and their portfolio companies as we sail toward 2020.

It’s a conversation you will not want to miss if you want a better understanding of what’s happening on the ground right now. Join us at Disrupt SF, which runs October 2 to 4 at the Moscone Center. Tickets are available here.