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Deeplink Rolls Out Developer Tools That Make Apps More Interoperable
Mobile deeplinking company, Deeplink is focused on making native applications on smartphones, tablets and other mobile devices function more like the web, in the sense that you should be able tap your way in between apps similar to the way you can tap on hyperlinks to navigate the web. Today, the company is taking a major step forward in making this functionality more widespread with the… Read More
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Facebook Launches “Out-App Purchase” Ads
What if in-app purchases didn’t have to happen in-app? Rather than indirectly helping developers monetize with ads that drive them installs and re-engagement, Facebook today began letting them sell Facebook desktop game virtual goods straight from ads in the News Feed or sidebar. But an even more lucrative opportunity could be bringing these “out-app purchase” ads to mobile.… Read More
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