Deep Linking
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Deeplink adds in-app search assistant for iOS that mimics Google’s Now on Tap
Deep-linking technology has been making its way progressively into the mobile ecosystem, providing an easy way to take users from one app to a specific point in another one, much as hyperlinks do between web pages. Now one of the earlier movers in this area, Deeplink.me, is adding a new feature that paves the way for deep linking, and automatic searching, within apps themselves. Read More
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Branch Metrics Snags $35 Million More For Its Deep Linking & App Discovery Business
One of the problems in the early days of the mobile app era was that it wasn’t possible to link to the pages within apps the same way you could link to pages on the open web. But technology has adapted to solve that problem over the years, both on the part of the mobile OS platform makers themselves, as well as via third parties who today provide smarter links to the content within apps… Read More
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A Brief History Of Deep Linking
Deep linking has become one of the hottest topics in mobile over the past year as dozens of startups have launched around using, improving and discovering deep links. All of the big platform companies also have projects to own “the deep linking standard” or the search index for mobile. So, what are deep links and where did they come from? Read More
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Branch Metrics Raises $15 Million For Its Smarter Mobile Deep Linking Technology
Palo Alto-based Branch Metrics, one of the many companies focused on developing better mobile deep linking technology – that is, links that point users to specific pages within mobile applications themselves – is announcing today the close of its $15 million Series A round of funding, led by existing investor New Enterprise Associates (NEA) and TriplePoint Capital President Ben… Read More
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Branch Metrics Raises $3 Million From NEA For More Intelligent Deep Links That Make Apps Work Like The Web
Palo Alto-based Branch Metrics has just raised $3 million from NEA and others to address a series of challenges affecting the mobile app ecosystem today. The company has come up with an advanced “deep linking” technology for app developers, which allows for a more powerful means of sharing content from within apps, referring or inviting others to install apps, and more. The… Read More
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