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VCs bet $12M on Troops, a Slackbot for sales teams
Slack wants to be the new operating system for teams, something it has made clear on more than one occasion, including in its recent S-1 filing. To accomplish that goal, it put together an in-house $80 million venture fund in 2015 to invest in third-party developers building on top of its platform.
Weeks ahead of its direct listing on The New York Stock Exchange, it continues to put that money to work.
Troops is the latest to land additional capital from the enterprise giant. The New York-based startup helps sales teams communicate with a customer relationship management tool plugged directly into Slack. In short, it automates routine sales management activities and creates visibility into important deals through integrations with employee emails and Salesforce.
Troops founder and chief executive officer Dan Reich, who previously co-founded TULA Skincare, told TechCrunch he opted to build a Slackbot rather than create an independent platform because Slack is a rocket ship and he wanted a seat on board: “When you think about where Slack will go in the future, it’s obvious to us that companies all over the world will be using it,” he said.
Troops has raised $12 million in Series B funding in a round led by Aspect Ventures, with participation from the Slack Fund, First Round Capital, Felicis Ventures, Susa Ventures, Chicago Ventures, Hone Capital, InVision founder Clark Valberg and others. The round brings Troops’ total raised to $22 million.
Launched in 2015 by New York tech veterans Reich, Scott Britton and Greg Ratner, the trio weren’t initially sure of Slack’s growth trajectory. It wasn’t until Slack confirmed its intent to support the developer ecosystem with a suite of developer tools and a fund that the team focused its efforts on building a Slackbot.
“People sometimes thought of us, at least in the early days, as a little bit crazy,” Reich said. “But now Slack is the fastest-growing SaaS company ever.”
“We think the biggest opportunity in the [enterprise SaaS] category is going to be tools oriented around the customer-facing employee (CRM), and that’s where we are innovating,” he added.
Troops’ tools are helpful for any customer-facing team, Reich explains. Envoy, WeWork, HubSpot and a few hundred others are monthly paying subscribers of the tool, using it to interact with their CRM in a messaging interface and to receive notifications when a deal has closed. Troops integrates with Salesforce, so employees can use it to search records, schedule automatic reports and celebrate company wins.
Slack, in partnership with a number of venture capital funds, including Accel, Kleiner Perkins and Index, has also deployed capital to a number of other startups, like Lattice, Drafted and Loom.
With Slack’s direct listing afoot, the Troops team is counting on the imminent and long-term growth of the company’s platform.
“We think it’s still early days,” Reich said. “In the future, we see every company using something like Troops to manage their day-to-day.”
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Data.world raises $12M to help Fortune 500 companies close the great data divide
Airbnb, Uber, Lyft, Warby Parker and a long list of other startups of the 21st century have appointed C-level employees to roles focused exclusively on data science.
These digital-age companies have established “data cultures,” which provide employees broad access to high-quality data, advocate for data literacy and have data-driven decision-making processes, according to Carl Anderson, who previously led data analytics and data science at Warby Parker and WeWork.
Fortune 500 companies are still a long way from this ideal. Data.world, a sort of social networking site for data projects and teams, wants to give them the tools to get there. Its collaborative data community gives employees at large businesses a place to upload, exchange and catalog data sets, then discuss their findings with other employees.
“There is a huge data divide that has occurred between these big traditional companies that were built from the ground up from atoms and these digital-age companies that were built from the ground up from bits,” data.world chief executive officer Brett Hurt told TechCrunch.
Today, Austin-based data.world is announcing a $12 million investment led by Workday Ventures, with participation from The Associated Press (AP) and OurCrowd. The round brings the company’s total raised since its 2016 launch to $45.3 million, including an $18.7 million Series B in February 2017.
Data.world will use the capital to continue building out its enterprise offering, which it rolled out recently. The enterprise product, which counts AP as a customer, connects with Tableau, Microsoft Excel and Power BI, IBM SPSS, MicroStrategy, Google Data Studio and more.
Hurt, who previously founded the now-public customer reviews and social commerce platform BazaarVoice, says GitHub was a big inspiration for data.world.
“They’ve done an incredible job of democratizing access to code,” he said. “They made every programmer in the world better by giving them access to the world’s code, and data is one of those things that’s very liberating if you have access to [it].”
The data.world platform is also widely used by journalists, hence the investment from the AP. Using data.world, journalists can access complex data sets quickly and efficiently. Hurt says it’s “changed the game for data journalism.”
“AP was born back in 1846 as a cooperative of newspaper publishers sharing access to a fast horse to get news updates from the war in Mexico,” said Jim Kennedy, AP’s senior vice president for strategy and enterprise development in a statement. “The data.world platform is like that fast horse, enabling us to open important new territory for newsgathering in the 21st century.”
Other backers of data.world include Chicago Ventures, Shasta Ventures, Fyrfly Venture Partners, Hunt Technology Ventures LP, LiveOak Venture Partners and Sherpa Asset Management AG.
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