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Slack wants to make search a little easier with search filters

Slack’s search functions are getting another little quality-of-life update today with the introduction of filters, which aims to make search a little more granular to find the right answers.

The company also says searches are going to be more personalized. All of this is an attempt to get to the right files or conversations quickly as Slack — a simple collection of group chats and channels that can get out of hand very fast — something a little more palatable. As companies get bigger and bigger, the sheer amount of information that ends up in it will grow faster and faster. That means that the right information will generally be more difficult to access, and if Slack is going to stick to its roots as a simple internal communications product, it’s going to have to lean on improvements under the hood and small changes in front of users. The company says search is now 70 percent faster on the back end.

Users in Slack will now be able to filter search results by channels and also the kinds of results they are looking for, like files. You can go a little more granular than that, but that’s the general gist of it, as Slack tries to limit the changes to what’s happening in front of users. Slack threads, for example, were in development for more than a year before the company finally rolled out the long-awaited feature. (Whether that feature successfully changed things for the better is still not known.)

Slack now has around 8 million daily active users, with 3 million paid users, and is still clearly pretty popular with smaller companies that are looking for something simpler than the more robust — and complex — communications tools on the market. But there are startups trying to pick away at other parts of the employee communications channels, like Slite, which aims to be a simpler notes tool in the same vein as Slack but for different parts of the employee experience. And there are other larger companies looking to tap the demand for these kinds of simpler tools, like Atlassian’s Stride and Microsoft’s Teams.

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Atlassian’s two-year cloud journey

A couple of years ago, Dropbox shocked a lot of people when it decided to mostly drop the public cloud, and built its own datacenters. More recently, Atlassian did the opposite, closing most of its datacenters and moving to the cloud. Companies make these choices for a variety of reasons. When Atlassian CTO Sri Viswanath came on board in 2016, he made the decision to move the company’s biggest applications to AWS.

In part, this is a story of technical debt — that’s the concept that over time your applications become encumbered by layers of crusty code, making it harder to update and ever harder to maintain. For Atlassian, which was founded in 2002, that bill came due in 2016 when Viswanath came to work for the company.

Atlassian already knew they needed to update the code to move into the future. One of the reasons they brought Viswanath on board was to lead that charge, but the thinking was already in place even before he got there. A small team was formed back in 2015 to work out the vision and the architecture for the new cloud-based approach, but they wanted to have their first CTO in place to carry it through to fruition.

Shifting to microservices

He put the plan into motion, giving it the internal code name Vertigo — maybe because the thought of moving most of their software stack to the public cloud made the engineering team dizzy to even consider. The goal of the project was to rearchitect the software, starting with their biggest products Jira and Confluence, in a such a way that it would lay the foundation for the company for the next decade — no pressure or anything.

Photo: WILLIAM WEST/AFP/Getty Images

They spent a good part of 2016 rewriting the software and getting it set up on AWS. They concentrated on turning their 15-year old code into microservices, which in the end resulted in a smaller code base. He said the technical debt issues were very real, but they had to be careful not to reinvent the wheel, just change what needed to be changed whenever possible.

“The code base was pretty large and we had to go in and do two things. We wanted to build it for multi-tenant architecture and we wanted to create microservices,” he said. “If there was a service that could be pulled out and made self-contained we did that, but we also created new services as part of the process.”

Migrating customers on the fly

Last year was the migration year, and it was indeed a full year-long project to migrate every last customer over to the new system. It started in January and ended in December and involved moving tens of thousands of customers.

Photo: KTSDesign/Science Photo Library

First of all, they automated whatever they could and they also were very deliberate in terms of the migration order, being conscious of migrations that might be more difficult. “We were thoughtful in what order to migrate. We didn’t want to do easiest first and hardest at the end. We didn’t want to do just the harder ones and not make progress. We had to blend [our approaches] to fix bugs and issues throughout the project,” he said.

Viswanath stated that the overarching goal was to move the customers without a major incident. “If you talk to anyone who does migration, that’s a big thing. Everyone has scars doing migrations. We were conscious to do this pretty carefully.” Surprisingly, although it wasn’t perfect, they did manage to complete the entire exercise without a major outage, a point of which the team is justifiably proud. That doesn’t mean that it was always smooth or easy.

“It sounds super easy: ‘we were thoughtful and we migrated,’ but there was warfare every day. When you migrate, you hit a wall and react. It was a daily thing for us throughout the year,” he explained. It took a total team effort involving engineering, product and support. That included having a customer support person involved in the daily scrum meetings so they could get a feel for any issues customers were having and fix them as quickly as possible.

What they gained

As in any cloud project, there are some general benefits to moving an application to the cloud around flexibility, agility and resource elasticity, but there was more than that when it came to this specific project.

Photo: Ade Akinrujomu/Getty Images

First of all it has allowed faster deployment with multiple deployments at the same time, due in large part to the copious use of microservices. That means they can add new features much faster. During the migration year, they held off on new features for the most part because they wanted to keep things as static as possible for the shift over, but with the new system in place they can move much more quickly to add new features.

They get much better performance and if they hit a performance bottleneck, they can just add more resources because it’s the cloud. What’s more, they were able to have a local presence in the EU and that improves performance by having the applications closer to the end users located there.

Finally, they actually found the cloud to be a more economical option, something that not every company that moves to the cloud finds. By closing the datacenters and reducing the capital costs associated with buying hardware and hiring IT personnel to maintain it, they were able to reduce costs.

Managing the people parts

It was a long drawn out project, and as such, they really needed to think about the human aspect of it too. They would swap people in and out to make sure the engineers stayed fresh and didn’t burn out helping with the transition.

One thing that helped was the company culture in general, which Viswanath candidly describes as one with open communication and a general “no bullshit” policy. “We maintained open communication, even when things weren’t going well. People would raise their hand if they couldn’t keep up and we would get them help,” he said.

He admitted that there was some anxiety within the company and for him personally implementing a project of this scale, but they knew they needed to do it for the future of the organization. “There was definitely nervousness on what if this project doesn’t go well. It seemed the obvious right direction and we had to do it. The risk was what if we screwed up in execution and we didn’t realize benefits we set out to do.”

In the end, it was a lot of work, but it worked out just fine and they have the system in place for the future. “Now we are set up for the next 10 years,” he said.

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Late-blooming startups can still thrive

It seems like startup news is full of overnight success stories and sudden failures, like the scooter rental company that went from zero to a $300 million valuation in months or the blood-testing unicorn that went from billions to nearly naught.

But what about those other companies that mature more gradually? Is there such a thing as slow and successful in startup-land?

To contemplate that question, Crunchbase News set out to assemble a data set of top late-blooming startups. We looked at companies that were founded in or before 2010 that raised large amounts of capital after 2015, and we also looked at companies founded a least five years ago that raised large early-stage funds in the last year. (For more details on the rules we used to select the companies, check “Data Methods” at the end of the post.)

The exercise was a counterpoint to a data set we did a couple of weeks ago, looking at characteristics of the fastest growing startups by capital raised. For that list, we found plenty of similarities between members, including a preponderance of companies in a few hot sectors, many famous founders and a lot of cancer drug developers.

For the late bloomers, however, patterns were harder to pinpoint. The breakdown wasn’t too different from venture-backed companies overall. Slower-growing companies could come from major venture hubs as well as cities with smaller startup ecosystems. They could be in biotech, medical devices, mobile gaming or even meditation.

What we did find, however, was an interesting and inspiring collection of stories for those of us who’ve been toiling away at something for a long time, with hopes still of striking it big.

Pivots and patience

Even youthful startups have been known to make a major pivot or two. So it’s not surprising to see a lot of pivots among late bloomers that have had more time to tinker with their business models.

One that fits this mold is Headspace, provider of a popular meditation app. The company, founded in 2010 by a British-born Buddhist monk with a degree in circus arts, started as a meditation-focused events startup. But it turned out people wanted to build on their learning on their own time, so Headspace put together some online lessons. Today, Santa Monica-based Headspace has millions of users and has raised $75 million in venture funding.

For late bloomers, the pivot can mean going from a model with limited scalability to one that can attract a much wider audience. That’s the case with Headspace, which would have been limited in its events business to those who could physically show up. Its online model, with instant, global reach, turns the business into something venture investors can line up behind.

Sometimes your sector becomes hip

They say if you wait long enough, everything comes back in style. That mantra usually works as an excuse for hoarding ’80s clothes in the attic. But it also can apply to entrepreneurial companies, which may have launched years before their industry evolved into something venture investors were competing to back.

Take Vacasa, the vacation rental management provider. The company has been around since 2009, but it began raising VC just a couple of years ago amid a broad expansion of its staff and property portfolio. The Portland-based company has raised more than $140 million to date, all of it after 2016, and most in a $103 million October round led by technology growth investor Riverwood Capital.

CloudCraze, which was acquired by Salesforce earlier this week, also took a long time to take venture funding. The Chicago-based provider of business-to-business e-commerce software launched in 2009, but closed its first VC round in 2015, according to Crunchbase records. Prior to the acquisition, the company raised about $30 million, with most of that coming in just a year ago.

Meanwhile, some late bloomers have always been fashionable, just not necessarily as VC-funded companies. Untuckit, a clothing retailer that specializes in button-down shirts that look good untucked, had been building up its business since 2011, but closed its first venture round, a Series A led by VC firm Kleiner Perkins, last June.

Slow-growing venture-backed startups are still not that common

So yes, there is still capital available for those who wait. However, the truth of the matter is most companies that raise substantial sums of venture capital secure their initial seed rounds within a couple years of founding. Companies that chug along for five-plus years without a round and then scale up are comparatively rare.

That said, our data set, which looks at venture and seed funding, does not come close to capturing the full ecosystem of slow-growing startups. For one, many successful bootstrapped companies could raise venture funding but choose not to. And those who do eventually decide to take investment may look at other sources, like private equity, bank financing or even an IPO.

Additionally, the landscape is full of slow-growing startups that do make it, just not in a venture home run exit kind of way. Many stay local, thriving in the places they know best.

On the flip side, companies that wait a long time to take VC funding have also produced some really big exits.

Take Atlassian, the provider of workplace collaboration tools. Founded in 2002, the Australian company waited eight years to take its first VC financing, despite plentiful offers. It went public two years ago, and currently has a market valuation of nearly $14 billion.

The moral: Those who take it slow can still finish ahead.

Data methods

We primarily looked at companies founded in 2010 or earlier in the U.S. and Canada that raised a seed, Series A or Series B round sometime after the beginning of last year, and included some that first raised rounds in 2015 or later and went on to substantial fundraises. We also looked at companies founded in 2012 or earlier that raised a seed or Series A round after the beginning of last year and have raised $30 million or more to date. The list was culled further from there.

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Stride, Atlassian’s Slack competitor, opens its API to all developers

 The arrival of Stride, Atlassian’s Slack competitor, was probably the company’s biggest launch of 2017. While the company generally allows developers to easily integrate with its products, Stride’s API remained in closed beta for significantly longer than the product itself, which exited beta last September. Today, however, Atlassian is opening the Stride API to all developers. Read More

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Slack looks to make screen sharing at work more interactive

 As Slack moves more and more into trying to become a go-to tool for workplace collaboration — especially in the face of competition from Atlassian and other incumbents — it has to first make sure it has the table stakes down. Today, the company is looking to take another step in that direction as it starts rolling out an updated screen sharing feature that allows users to mark… Read More

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Atlassian is on one heck of a run

 When Atlassian went public at the end of 2015, it was a bit of an anomaly: a tech IPO whose numbers looked quite good with some profitability. It’s been almost two years since that IPO, and since then, the company’s valuation is at around $9 billion. The company popped 32% on its first day and hit a valuation of $5.8 billion. A lot of that is thanks to an insane run this year so… Read More

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Atlassian launches a new subscription bundle that includes all of its developer tools

This photo taken on December 8, 2015 shows flags adorning the head office of Australian tech start-up Atlassian . Atlassian today announced the launch of Atlassian Stack, a new subscription service that bundles virtually all of the company’s self-hosted developer tools into a single offering. Starting at $186,875 per year for 1,000 licenses, this new bundle is meant to make the procurement process for enterprises easier and cheaper (despite what looks like an eye watering price at first). Instead… Read More

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Custom status messages are coming to Slack

 AFK, BRB, in a coffee meeting or what not — Slack, with its constant stream of communication, is probably not the the first place you’d drop an away message or status update to keep people informed of what you’re up to. But now Slack is adding its own flavor of status updates and away messages. Read More

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Astro raises an $8 million Series A for its AI-powered email solution for teams

 On the surface, Astro, launching its public beta today, is a nifty but not completely necessary email client that combines machine intelligence and a bot interface to improve workflows and increase the signal to noise ratio of mail for power users. But the real story is that the startup, backed with a new $8 million Series A led by Redpoint, is gearing up to pitch enterprises on… Read More

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