app-store

Auto Added by WPeMatico

Rent the Runway’s first iOS team launches Runway, an easier way to coordinate app releases

A team of mobile app engineers and designers from companies like Rent the Runway, ClassPass, Kickstarter and others, are now launching their own startup, Runway, to address the common pain points they experienced around the mobile app release cycle. With Runway, teams can connect their existing tools to keep track of the progress of an app’s release, automate many of the manual steps along the way and better facilitate communication among all those involved.

“Mobile app releases are exercises in herding cats, we often say. There’s a lot of moving pieces and a lot of fragmentation across tools,” explains Runway co-founder Gabriel Savit, who met his fellow co-founders — Isabel Barrera, David Filion, and Matt Varghese — when they all worked together as the first mobile app team at Rent the Runway.

“The result is a lot of overhead in terms of time spent and wasted, a lot of back and forth on Slack to make sure things are ready to ship,” he says.

Typically, interdisciplinary teams involving engineers, product, marketing, design, QA and more, will keep each other updated on the app’s progress using things like spreadsheets and other shared documents, in addition to Slack.

Meanwhile, the actual work taking place to prepare for the release is being managed with a variety of separate tools, like GitHub, JIRA, Trello, Bitrise, CircleCI and others.

Image Credits: Runway

Runway is designed to work as an integration layer across all the team’s tools. Using a simple OAuth authentication flow, the team connects whichever tools they use with Runway, then configure a few settings that allow Runway to understand their unique workflow — like what their branching strategy is, how they create release branches, how they tag releases and so on.

In other words, teams train Runway to understand how they operate — they don’t have to change their own processes or behavior to accommodate Runway.

Once set up, Runway reads the information from the various integration points, interprets it and takes action. Everyone on the team is able to log into Runway via its web interface and see exactly where they are in the release cycle and what still needs to be done.

“We’re forming this glue, this connective tissue between all of the moving pieces and the tools, and creating a true source of truth that everybody can refer to and sync or gather around. That really facilitates and improves the level of collaboration and getting people on the same page,” Savit says.

Image Credits: Runway

As the work continues, Runway helps to identify problems, like missing JIRA tags, for example. It then automatically backfills those tags. It can also help prevent other mistakes, like when the incorrect build is being selected for submission.

Another automation involves Slack communication. Because Runway understands who’s responsible for what, it can direct Slack notifications and updates to specific members of the team. This reduces the noise in the Slack channel and ensures that everyone knows what they’re meant to be working on.

Currently, Runway is focused on all the parts of the mobile app release cycle from kickoff to submission to the actual app store releases. On its near-term roadmap, it plans to expand its integrations to include connections to things like bug reporting and beta testing platforms. Longer term, the company wants to expand its workflow to include launching apps on other platforms, like desktop.

Image Credits: Runway

The startup is currently in pilot testing with a few early customers, including ClassPass, Kickstarter, Capsule and a few others. These customers, though not all yet paying clients, have already used the system in production for over 40 app release cycles.

The startup’s pricing will begin at $400 per app per month, which allows for unlimited release managers and unlimited apps, access to all integrations, and iOS and Android support, among other things. Custom pricing will be offered to those who want higher levels of customer support and consulting services.

The startup doesn’t have an exact ETA to when it will launch publicly as it’s working to onboard each customer and work closely with them to address their specific integration needs for now. Today, Runway supports integrations with the App Store, Google Play, GitHub, JIRA, Slack, Circle, fastlane, GitLab, Bitrise, Linear, Jenkins and others, but may add more integrations as customers require.

Runway’s team of four is mostly New York-based and is currently participating in Y Combinator’s Winter 2021 virtual program. The company hasn’t yet raised a seed round.

Powered by WPeMatico

Amazon’s GameOn app, a platform for sharing mobile gaming clips, launches on iOS

Mobile gaming hasn’t seen the same demand for streaming content in the past as desktop has, but Amazon sees a market there to extend Twitch’s dominance. After launching on Android back in November, the company’s mobile streaming centric app has just launched on Apple’s App Store.

The app lets users record short clips (anywhere from 30 seconds to 5 minutes of content) of gameplay from a variety of titles that support screen recording capture. Users can screen record these clips directly into the GameOn library at which point they can add commentary or additional edits before publishing to the GameOn platform or sharing links to the platform on other sites.

The GameOn platform is interestingly fully disconnected from Twitch with separate branding and different channels. Amazon has been partnering with streamers to wholly focus on mobile gaming while promoting challenges unique to the app.The company says the service is compatible with over 1,000 mobile games.

Developers have been increasingly vigilant about brining more full-featured ports of desktop titles to mobile though the lack of sophisticated controls has made this a challenge. As gaming platforms aim to bring cloud streaming networks to iOS there could end up being more demand for shot-on-mobile content and titles that users control with a gamepad, but this will depend on whether the App Store grows more amenable to these platforms over time.


Early Stage is the premier ‘how-to’ event for startup entrepreneurs and investors. You’ll hear first-hand how some of the most successful founders and VCs build their businesses, raise money and manage their portfolios. We’ll cover every aspect of company-building: Fundraising, recruiting, sales, legal, PR, marketing and brand building. Each session also has audience participation built-in – there’s ample time included in each for audience questions and discussion.

Powered by WPeMatico

Kleeen raises $3.8M to make front-end design for business applications easy

Building a front-end for business applications is often a matter of reinventing the wheel, but because every business’ needs are slightly different, it’s also hard to automate. Kleeen is the latest startup to attempt this, with a focus on building the user interface and experience for today’s data-centric applications. The service, which was founded by a team that previously ran a UI/UX studio in the Bay Area, uses a wizard-like interface to build the routine elements of the app and frees a company’s designers and developers to focus on the more custom elements of an application.

The company today announced that it has raised a $3.8 million seed round led by First Ray Venture Partners. Leslie Ventures, Silicon Valley Data Capital, WestWave Capital, Neotribe Ventures, AI Fund and a group of angel investors also participated in the round. Neotribe also led Kleeen’s $1.6 million pre-seed round, bringing the company’s total funding to $5.3 million.

Image Credits: Kleeen

After the startup he worked at sold, Kleeen co-founder, CPO and President Joshua Hailpern told me, he started his own B2B design studio, which focused on front-end design and engineering.

“What we ended up seeing was the same pattern that would happen over and over again,” he said. “We would go into a client, and they would be like: ‘we have the greatest idea ever. We want to do this, this, this and this.’ And they would tell us all these really cool things and we were: ‘hey, we want to be part of that.’ But then what we would end up doing was not that. Because when building products — there’s the showcase of the product and there’s all these parts that support that product that are necessary but you’re not going to win a deal because someone loved that config screen.”

The idea behind Kleeen is that you can essentially tell the system what you are trying to do and what the users need to be able to accomplish — because at the end of the day, there are some variations in what companies need from these basic building blocks, but not a ton. Kleeen can then generate this user interface and workflow for you — and generate the sample data to make this mock-up come to life.

Once that work is done, likely after a few iterations, Kleeen can generate React code, which development teams can then take and work with directly.

Image Credits: Kleeen

As Kleeen co-founder and CEO Matt Fox noted, the platform explicitly doesn’t want to be everything to everybody.

“In the no-code space, to say that you can build any app probably means that you’re not building any app very well if you’re just going to cover every use case. If someone wants to build a Bumble-style phone app where they swipe right and swipe left and find their next mate, we’re not the application platform for you. We’re focused on really data-intensive workflows.” He noted that Kleeen is at its best when developers use it to build applications that help a company analyze and monitor information and, crucially, take action on that information within the app. It’s this last part that also clearly sets it apart from a standard business intelligence platform.

Powered by WPeMatico

Apple Music, Books, iTunes, App Store and more are experiencing outages

Several high-level Apple services are experiencing issues and outages on Wednesday morning, Apple has confirmed. These issues are impacting a number of consumer-facing services, including Apple Music and Radio, Apple Books, and the App Store platforms across both iOS devices and Mac.

For some users, the services are down. For example, there were reports circulating this morning that users were having problems streaming music through Apple Music or using iTunes. Other have noticed strange problems cropping up on the App Store — like app search results that only returned a small handful of top apps related to the search term.

Even when the services are partially up, they’re sometimes much slower to load than usual — meaning users may see blank pages for several seconds before the page is populated with its usual content.

Image Credits: Apple

At the time of the initial reports, Apple’s Status page didn’t reflect these issues, as it showed all services as being available. That has since changed. Now, the page displays outages are occurring across the App Store, Apple Book, Apple Music, Apple Music Radio, iTunes Store, Mac App Store and Radio.

The Apple Support Twitter account has also posted about the outage, but has yet to provide details about what has happened or when it might be resolved.

What’s concerning is that the account replied to a tweet with a complaint from a user who said they couldn’t reset their password — an indication that the outages could be impacting other types of backend services, as well.

Apple says it’s working to provide us with more information on this, and we’ll update when the company has more to share.

Update, 12:38 PM ET: The status page shows the outages as resolved. 

Powered by WPeMatico

How Roblox’s creator accelerator helps the gaming giant build new platform opportunities

As Roblox eyes what could be a historic debut on public markets in the coming months, investors who have valued the company at $29.5 billion are certainly eyeing the gaming company’s dedicated and youthful user base — but it’s the 7 million active creators and developers on the Roblox platform that they are likely most impressed by. 

Since 2015, Roblox has been running an accelerator program focused on enabling the next generation of game developers to be successful on its platform. Over the years, the program has expanded from one annual class to now three, each with around 40 developers participating. That means more than 100 developers per year are working directly with Roblox to gain mentorship, education and funding opportunities to get their games off the ground.  

As the company’s efforts on this front have grown more formalized, Roblox in 2018 hired former Accelerator alumni Christian Hunter, a Roblox gamer since age 10 and game developer since 13, to run the program full time. Having been through the experience himself, Hunter brought to the program an understanding of how the Accelerator could improve, based on a developer’s own perspective. 

However, the COVID-19 pandemic threw into disarray the company’s plans to run the program. Instead of being able to invite developers to spend three months participating in classes hosted at Roblox’s San Mateo office, the company had to revamp the program for remote participation. 

As it turned out, developers who were used to playing and building games taking place in virtual worlds quickly adjusted to the new online experience. 

“Before COVID, everyone was together. It was easier to talk to people. [Developers] could just walk up to someone that was on our product or engineering team if they were running into issues,” explains Roblox Senior Product Manager Rebecca Crose. “But obviously, with COVID-19, we had to switch and think differently.”  

The remote program, though differently structured, offered several benefits. Developers could join the program’s Discord server to talk to both current participants and previous classes, and reach out and ask questions. They could also participate in the Roblox company Slack to ask the team questions, and there were more playtests being scheduled to gain reactions and feedback from Roblox employees.

Meanwhile, to get to know one another when they couldn’t meet in person, developers would have game nights where they’d play each other’s games or others that were popular on Roblox, and bond within the virtual environment instead of in face-to-face meetings and classes. 

The actual Accelerator content, however, remained fairly consistent during the remote experience. Participants had weekly standups, talks on topics like game design and production, and weekly feedback sessions where they asked Roblox engineers questions. 

But by its nature, a remote Accelerator broadened who could attend. Instead of limiting the program to only those who could travel to San Mateo and stay for three months, the program was opened up to a more global and diverse audience. This drove increased demand, too. 

The 2020 program saw Roblox receiving the largest number of applications ever — five times the usual number.

As a result, the class included participants from five countries: The Philippines, South Korea, Sweden, Canada and the U.S. 

The developers at IndieBox Studios saw the program as a chance to double down on their game development side hustles. The young friends spread across the U.K. and Kentucky spent their time during the accelerator scaling up their photorealistic title called Tank Warfare.

“We’ve actually never once met in real life, like, we’ve been friends for going on, what, nine years now,” Michael Southern tells TechCrunch. “We met on Roblox.”

IndieBox is representative of many of Roblox’s early developer teams — younger gamers that have spent more than a decade learning the ins and outs of the evolving Roblox gaming platform.

“We all joined Roblox way back in 2008,” IndieBox’s Frank Garrison says. “But we only started developing on the platform in 2019. And for us, the decision to choose Roblox was more down to like, well it’s what we know, why not give it a bash?” 

The demographics of the accelerator have been shifting in other ways as the developer base grows more diverse.

“I would say, in the beginning, it was mostly young males. But as we’ve watched the program evolve, we’ve been getting so many new interesting teams,” notes Program Manager Christian Hunter. 

The 2020 program had more women participants than ever, for example, with 12 in a class of 50. And one team was all women. 

The age of participants, who are typically in the 18 to 22-year-old range, also evolved. 

“We’ve seen a lot more older folks,” Hunter says. “With [the COVID-19 pandemic], we actually saw our first 50-year-old in the program. We’ve never had anyone older than, I’d say, 24. And in 2020, we had 12 individuals over the age of 30,” he notes. 

Two of the teams were also a combination of a kid and a parent. 

Shannon Clemens learned about the Roblox platform from her son Nathan, learning to code and bringing her husband Jeff in to form a studio called Simple Games. Nathan’s two sisters help the studio part time, as well as his friend Adrian Holgate.

“Seeing [my son’s] experience on Roblox getting involved with the platform, I thought it would be neat to learn how to make our own games,” Shannon Clemens told TechCrunch.

Their title Gods of Glory has received more than 13.5 million visits from Roblox players since launching in September.

“Our whole family is kind of creatively bent towards having fun with games and coming up with things like that,” Jeff Clemens tells us. “Why would we not try this? So, that’s when we applied to the program and said, ‘well, we’ll try and see if we get accepted,’ and we did and it’s been awesome.”

In addition to the changes facilitated by a remote environment, Roblox notes there were other perks enabled by remote learning. For one thing, the developers didn’t have to wake up so early to benefit from the experience.  

“With it being remote, the developers were working their hours,” says Crose. “As a developer, we tend to work later and stay up at night. Having them come in at 9 AM sharp was very difficult. It was hard for them because they’re just like…a zombie. So we definitely saw that by letting them work their own hours, [there is] less burnout and they increase their productivity,” she says. 

Though the COVID-19 crisis may eventually end as the world gets vaccinated, the learnings from the Accelerator and the remote advantages it offers will continue. Developers from the program hope that the growth seen on gaming platforms like Roblox continues as well.

“The pandemic has been great for most game studios,” developer Gustav Linde tells TechCrunch. “Obviously, it’s a very weird time, but the timing was good for us.”

The Gang Stockholm, a Swedish game development studio co-founded by Linde, has been building experiences — largely branded ones for clients, exclusively on the Roblox platform. The team of 12 has used the accelerator to slow down development deadlines and dig into some unique areas of the platform as well as focus wholly on their upcoming title, Bloxymon, which they plan to release this year.  

“If you look at Steam and the App Store and Google Play, those markets are extremely crowded, and Roblox is a very exciting platform for developers right now,” said Linde. “Roblox is also getting a lot of attention and a lot of big brands are interested in entering the platform.”

Roblox says that going forward, future Accelerator programs will feature a remote element inspired by the COVID experience. The company plans to continue to make its program globally available, with the limitation for now, of English-speaking participants. But it’s looking to expand to reach non-English speakers with future programs.

The fall 2020 Accelerator class graduated in December 2020, and the next spring class will start in February 2021. Roblox says they are already in the process of recruiting for their summer 2021 class, which will again have some 40 participants. Roblox will again aim to continue diversifying the group of creators.

Powered by WPeMatico

This Week in Apps: TikTok viral hit breaks Spotify records, inauguration boosts news app installs, judge rules against Parler

Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy.

The app industry is as hot as ever, with a record 218 billion downloads and $143 billion in global consumer spend in 2020.

Consumers last year also spent 3.5 trillion minutes using apps on Android devices alone. And in the U.S., app usage surged ahead of the time spent watching live TV. Currently, the average American watches 3.7 hours of live TV per day, but now spends four hours per day on their mobile devices.

Apps aren’t just a way to pass idle hours — they’re also a big business. In 2019, mobile-first companies had a combined $544 billion valuation, 6.5x higher than those without a mobile focus. In 2020, investors poured $73 billion in capital into mobile companies — a figure that’s up 27% year-over-year.

This week, we’re looking into how President Biden’s inauguration impacted news apps, the latest in the Parler lawsuit, and how TikTok’s app continues to shape culture, among other things.

Top Stories

Judge says Amazon doesn’t have to host Parler on AWS

logos for AWS (Amazon Web Services) and Parler

Logos for AWS (Amazon Web Services) and Parler. Image Credits: TechCrunch

U.S. District Judge Barbara Rothstein in Seattle this week ruled that Amazon won’t be required to restore access to web services to Parler. As you may recall, Parler sued Amazon for booting it from AWS’ infrastructure, effectively forcing it offline. Like Apple and Google before it, Amazon had decided that the calls for violence that were being spread on Parler violated its terms of service. It also said that Parler showed an “unwillingness and inability” to remove dangerous posts that called for the rape, torture and assassination of politicians, tech executives and many others, the AP reported.

Amazon’s decision shouldn’t have been a surprise for Parler. Amazon had reported 98 examples of Parler posts that incited violence over the past several weeks before its decision. It told Parler these were clear violations of the terms of service.

Parler’s lawsuit against Amazon, however, went on to claim breach of contract and even made antitrust allegations.

The judge shot down Parler’s claims that Amazon and Twitter were colluding over the decision to kick the app off AWS. Parler’s claims over breach of contract were denied, too, as the contract had never said Amazon had to give Parler 30 days to fix things. (Not to mention the fact that Parler breached the contract on its side, too.) It also said Parler had fallen short in demonstrating the need for an injunction to restore access to Amazon’s web services.

The ruling only blocks Parler from forcing Amazon to again host it as the lawsuit proceeds, but is not the final ruling in the overall case, which is continuing.

TikTok drives another pop song to No. 1 on Billboard charts, breaks Spotify’s record

@livbedumb♬ drivers license – Olivia Rodrigo

We already knew TikTok was playing a large role in influencing music charts and listening behavior. For example, Billboard last year noted how TikTok drove hits from Sony artists like Doja Cat (“Say So”) and 24kGoldn (“Mood”), and helped Sony discover new talent. Columbia also signed viral TikTok artists like Lil Nas X, Powfu, StaySolidRocky, Jawsh 685, Arizona Zervas and 24kGoldn. Meanwhile, Nielsen has said that no other app had helped break more songs in 2020 than TikTok.

This month, we’ve witnessed yet another example of this phenomenon. Olivia Rodrigo, the 17-year-old star of Disney+’s “High School Musical: The Musical: the Series” released her latest song, “Drivers License” on January 8. The pop ballad and breakup anthem is believed to be referencing the actress’ relationship with co-star Joshua Bassett, which gave the song even more appeal to fans.

Upon its release the song was heavily streamed by TikTok users, which helped make it an overnight sensation of sorts. According to a report by The WSJ, Billboard counted 76.1 million streams and 38,000 downloads in the U.S. during the week of its release. It also made a historic debut at No. 1 on the Hot 100, becoming the first smash hit of 2021.

On January 11, “Drivers License” broke Spotify’s record for most streams per day (for a non-holiday song) with 15.17 million global streams. On TikTok, meanwhile, the number of videos featuring the song and the views they received doubled every day, The WSJ said.

Charli D’Amelio’s dance to it on the app has now generated 5 million “Likes” across nearly 33 million views, as of the time of writing.

@charlidamelio♬ drivers license – Olivia Rodrigo

Of course, other TikTok hits have broken out in the past, too — even reaching No. 1 like “Blinding Lights” (The Weeknd) and “Mood” (24kGoldn). But the success of “Drivers License” may be in part due to the way it focuses on a subject that’s more relevant to TikTok’s young, teenage user base. It talks about first loves and being dumped for the other girl. And its title and opening refer to a time many adults have forgotten: the momentous day when you get your driver’s license. It’s highly relatable to the TikTok crowd who fully embraced it and made it a hit.

Weekly News

Platforms: Apple

  • Apple stops signing iOS 12.5, making iOS 12.5.1 the only versions of iOS available to older devices.
  • A report claims Apple’s iOS 15 update will cut support for devices with an A9 chip, like the iPhone 6, iPhone 6s Plus and the original iPhone SE.
  • New analysis estimates Apple’s upcoming iOS privacy changes will cause a roughly 7% revenue hit for Facebook in Q2. The revenue hit will continue in following quarters and will be “material.”

Platforms: Google

  • Google adds “trending” icons to the Play Store. New arrow icons appeared in the Top Charts tab, which indicate whether an app’s downloads are trending up or down, in terms of popularity. This could provide an early signal about those that may still be rising in the charts or beginning to fall out of favor, despite their current high position.
  • Google appears to be working on a Restricted Networking mode for Android 12. The mode, discovered by XDA Developers digging in the Android Open Source Project, would disable network access for all third-party apps.

Gaming

  • Goama (or Go Games) introduced a way for developers to integrate social games into their apps, which was showcased at CES. The company focuses on Asia and Latin America and has more than 15 partners, including GCash and Rappi, for digital payments and communications.
  • Fortnite maker Epic Games is getting into movies. The animated feature film Gilgamesh will use Epic’s Unreal Engine technology to tell the story of the king-turned-deity. The movie is not an in-house project, but rather is financed through Epic’s $100M MegaGrants fund.

Augmented Reality

  • Patents around Apple’s AR and VR efforts describe how a system could be identified in a way that’s similar to FaceID, then either permitted or denied the ability to change their appearance in the game.
  • Pinterest launches AR try-on for eyeshadow in its mobile app using Lens technology and ModiFace data. The app already offered AR try-on for lipsticks.

Entertainment

  • The CW app became the No. 1 app on the App Store this week, topping TikTok, Instagram and YouTube, thanks to CW’s season premieres of Batwoman, All American, Riverdale and Nancy Drew.
  • Users of podcasting app Anchor, owned by Spotify, say the app isn’t bringing them any sponsorship opportunities, as promised, beyond those from Spotify and Anchor itself.
  • YouTube launches hashtag landing pages on the web and in its mobile app. The pages are accessible when you click hashtags on YouTube, not via search, and weirdly rank the “best” videos through some inscrutable algorithm.
  • Apple’s Podcasts app adds a new editorial feature, Apple Podcasts Spotlight, meant to increase podcast listening by showcasing the best podcasts as selected by Apple editors.

E-commerce

  • WeChat facilitated 1.6 trillion yuan (close to $250 billion) in annual transactions through its “mini programs” in 2020. The figure is more than double that of 2019.

Fintech

  • Douyin, the Chinese version of TikTok, launched an e-wallet, Douyin Pay. The wallet will supplement the existing payment options, Alipay and WeChat Pay, and will help to support the Douyin app’s growing e-commerce business.
  • Neobank Monzo founder Tom Blomfield left the startup, saying he struggled during the pandemic. “I think [for] a lot of people in the world…going through a pandemic, going through lockdown and the isolation involved in that has an impact on people’s mental health,” he told TechCrunch.
  • New estimates indicate about 50% of the iPhone user base (or 507 million users) now use Apple Pay. 
  • Samsung’s newest phones drop support for MST, which emulates a mag stripe at terminals that don’t support NFC.

Social

  • Indian messaging app, StickerChat, owned by Hike, is shutting down. Founder Kavin Bharti Mittal said India will never have a homegrown messenger unless it bars Western companies from its market. Hike pivoted this month to virtual social apps, Vibe and Rush, which it believes have more potential.
  • Instagram head Adam Mosseri, in a Verge podcast, said he’s not happy with Reels so far, and how he feels most people probably don’t understand the difference between Instagram video and IGTV. He says the social network needs to simplify and consolidate ideas.
  • Facebook and Instagram improve their accessibility features. The apps’ AI-generated image captions now offer far more details about who or what is in the photos, thanks to improvements in image recognition systems.
  • TikTok launches a Q&A feature that lets creators respond to fan questions using text or videos. The feature, rolled out to select creators with more than 10,000 followers, makes it easier to see all the questions in one place.

Health & Fitness

  • Health and fitness app spending jumped 70% last year in Europe to record $544 million, a Sensor Tower report says. The year-over-year increase is far larger than 2019, when growth was just 37.2%. COVID-19 played a large role in this shift as people turned to fitness apps instead of gyms to stay in shape.

Government & Policy

  • Biden’s inauguration boosted installs of U.S. news apps up to 170%, Sensor Tower reported. CNN was the biggest mover, climbing 530 positions to reach No. 41 on the App Store, and up 170% in terms of downloads. News Break was the second highest, climbing 13 positions to No. 65. Right-wing outlet Newsmax climbed 43 spots to reach No. 108. In 2020, the top news apps were: News Break (23.7 million installs); SmartNews (9 million); CNN (5 million); and Fox News (4 million). This month, however, News Break saw 1.2 million installs, followed by Newsmax with about 863,000 installs, the report said.
  • Ireland’s Data Protection Commission (DPC) sent a draft decision to fellow EU Data Protection Authorities over the WhatsApp-Facebook data sharing policy. This means a decision on the matter is coming closer to a resolution in terms of what standards of transparency is required by WhatsApp.
  • German app developer Florian Mueller of FOSS Patents filed a complaint with the EU, U.S. DOJ and other antitrust watchdogs around the world over Apple and Google’s rejection of his COVID-related mobile game. Both stores had policies to only approve official COVID-19 apps from health authorities. Mueller renamed the game Viral Days and removed references to the novel coronavirus to get the app approved. However, he still feels the stores’ rules are holding back innovation.

Productivity

  • Basecamp’s Hey, which famously fought back against Apple’s App Store rules over IAP last year, has launched a business-focused platform, Hey for Work, expected to be public in Q1. The app has more App Store ratings than rival Superhuman, a report found. Currently, Hey has a 4.7-star rating across 3.3K reviews; Superhuman has 3.9 rating across only 274 reviews.

Trends

  • Baby boomers are increasingly using apps. Baby boomers/Gen Xers in the U.S. spent 30% more time year-over-year in their most used apps, App Annie reports. That’s a larger increase than either Millennials or Gen Z, at 18% and 16%, respectively.

Funding and M&A

  • Curtsy, a clothing resale app for Gen Z women, raised an $11 million Series A led by Index Ventures. The app tackles some of the problems with online resale by sending shipping supplies and labels to sellers, and by making the marketplace accessible to new and casual sellers.
  • Storytelling platform Wattpad acquired by South Korea’s Naver for $600 million. The reading apps whose stories have turned into book and Netflix hits will be incorporated into Naver’s publishing platform Webtoon.
  • On-demand delivery app Glovo partnered with Swiss-based real estate firm, Stoneweg, which is investing €100 million in building and refurbishing real estate in key markets to build out Glovo’s network of “dark stores.”
  • Pocket Casts app is up for sale. The podcast app was acquired nearly three years ago by a public radio consortium of top podcast producers (NPR, WNYC Studios, WBEZ Chicago and This American Life). The owners have now agreed to sell the app, which posted a net loss in 2020. (NPR’s share of the loss was over $800,000.)
  • Travel app Maps.me raised $50 million in a round led by Alameda Research. The funding will go toward the launch of a multi-currency wallet. Cryptocurrency lender Genesis Capital and institutional cryptocurrency firm CMS Holdings also participated in the round, Coindesk reported.
  • Bangalore-based hyperlocal delivery app Dunzo raised $40 million in a round that included investment from Google, Lightbox, Evolvence, Hana Financial Investment, LGT Lightstone Aspada and Alteria.
  • London-based food delivery app Deliveroo raised $180 million in new funding from existing investors, led by Durable Capital Partners and Fidelity Management, valuing the business at more than $7 billion.
  • Dating Group acquired Swiss startup Once, a dating app that sends one match per day, for $18 million.

Downloads

Bodyguard

Image Credits: Bodyguard

A French content moderation app called Bodyguard, detailed here by TechCrunch, has brought its service to the English-speaking market. The app allows you to choose the level of content moderation you want to see on top social networks, like Twitter, YouTube, Instagram and Twitch. You can choose to hide toxic content across a range of categories, like insults, body shaming, moral harassment, sexual harassment, racism and homophobia and indicate whether the content is a low or high priority to block.

Beeper

Image Credits: Beeper

Pebble’s founder and current YC Partner Eric Migicovsky has launched a new app, Beeper, that aims to centralize in one interface 15 different chat apps, including iMessage. The app relies on an open-source federated, encrypted messaging protocol called Matrix that uses “bridges” to connect to the various networks to move the messages. However, iMessage support is more wonky, as the company actually ships you an old iPhone to make the connection to the network. But this system allows you to access Beeper on non-Apple devices, the company says. The app is slowly onboarding new users due to initial demand. The app works across MacOS, Windows, Linux‍, iOS and Android and charges $10/mo for the service.

 

Powered by WPeMatico

This Week in Apps: The year’s best apps, 2020’s biggest downloads, the App Store’s newest hire

Welcome back to This Week in Apps, the TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy.

The app industry is as hot as ever, with a record 204 billion downloads and $120 billion in consumer spending in 2019. People now spend three hours and 40 minutes per day using apps, rivaling TV. Apps aren’t just a way to pass idle hours — they’re also a big business. In 2019, mobile-first companies had a combined $544 billion valuation, 6.5x higher than those without a mobile focus.

This week, Apple and Google announced their editorially curated lists detailing the best apps of the year, and Apple also revealed those that were downloaded the most. Apple also made a notable new hire for an App Store role and opened up its anticipated App Store Small Business Program to developers.

Top Stories

Best Apps of the Year

Image Credits: Apple

Both Apple and Google released their “best apps of 2020” year-end lists and there were some similarities between the two, as well as some differences. Both companies’ lists reflected the tough and stressful year 2020 has been, with everyone being stuck at home during a pandemic that changed how we worked, attended school, connected with friends and family, and entertained ourselves.

Apple and Google, as a result, both selected at least one “de-stressing” app among their year-end winners. In Apple’s case, it was Endel, an iOS app that won for Apple Watch App of the Year. Google, however, awarded sleep app Loóna the title of best app of the year.

Disney+ also made both Apple and Google’s lists, the former as Apple TV App of the Year and the latter as the User’s Choice for app of the year. The new streaming service was a godsend for families with younger children, who often struggled in 2020 to keep kids entertained. New releases like Onward and Mulan in 2020 helped give families something to look forward to, while Marvel and Star Wars content, including new series “The Mandalorian,” were hits with streamers, as well.

Another pandemic-prompted choice was Zoom, which won as iPad App of the Year. Though Zoom was around before the coronavirus outbreak, it’s now become a part of our everyday lexicon as an interchangeable term for “online video meeting” — as in, “let’s do a zoom call about that.” The iPad app at least made these endless virtual meetings a little less painless.

And home workout companion Wakeout! become Apple’s iPhone app of the year, as most people gave up the gym due to coronavirus risks. The app’s quick one-minute breaks helped users stay moving, even when stuck at home for days on the couch or working on their laptop in bed.

Image Credits: Genshin Impact (screenshot via Sensor Tower)

Meanwhile, gacha-based action role-playing game Genshin Impact won as “best game” of the year on both Apple and Google’s lists. While a cynical take is that the app stores wanted to point users to a huge moneymaker — the game reportedly earned $245 million its first month and nearly $400 million in two months on mobile — it also highlights consumers’ desire for console-like experiences on mobile.

The game, however, has been heavily criticized for its gacha game monetization techniques, which though common to games in China, Japan and South Korea, are basically gambling mechanics. And addictive ones at that. But as a Wired report noted, some of this comes down to cultural differences. U.S. users grew up on cartridge games, not arcade games, where you were constantly inserting more money to keep playing. Western users just aren’t as comfortable with this “spend to keep playing” business model, which they feel is predatory.

Apple’s other top apps of the year included perennial favorite Fantastical as Apple’s Mac App of the Year; Legends of Runeterra as iPad Game of the Year; Disco Elysium as Mac Game of the Year; Dandara Trials of Fear as Apple TV Game of the Year; and Sneaky Sasquatch as the Apple Arcade Game of the Year.

Google’s list also included SpongeBob: Krusty Cook-Off as users’ choice for best game, and it highlighted a variety of top titles in various gaming subgenres in a dedicated section of its Play Store.

2020’s most downloaded apps

Apple also gave a peek into the “best” apps of the year, as determined by app downloads. The pandemic played a role here as well, making Zoom the most-downloaded iPhone app of 2020.

Also of note, TikTok was the biggest social media app by downloads, ahead of all the Facebook-owned apps making the list, including Facebook, Instagram and Messenger. Square’s Cash App hit No. 10, as the pandemic saw increased demand for contactless payments and direct giving to people in need.

The most-downloaded apps and games of 2020 were, as follows:

Top Free iPhone Apps

  1. ZOOM Cloud Meetings
  2. TikTok
  3. Disney+
  4. YouTube
  5. Instagram
  6. Facebook
  7. Snapchat
  8. Messenger
  9. Gmail
  10. Cash App

Top Paid iPhone Apps

  1. TouchRetouch
  2. Procreate Pocket
  3. Dark Sky Weather
  4. Facetune
  5. HotSchedules
  6. AutoSleep Track Sleep
  7. The Wonder Weeks
  8. SkyView
  9. Shadowrocket
  10. Sky Guide

Top Free iPhone Games

  1. Among Us!
  2. Call of Duty: Mobile
  3. Roblox
  4. Subway Surfers
  5. Ink Inc. – Tattoo Drawing
  6. Magic Tiles 3: Piano Game
  7. Brain Test: Tricky Puzzles
  8. Brain Out
  9. Coin Master
  10. Cube Surfer!

Top Paid iPhone Games

  1. Minecraft
  2. Plague Inc.
  3. Heads Up!
  4. Monopoly
  5. Bloons TD6
  6. Geometry Dash
  7. NBA 2K20
  8. Grand Theft Auto: San Andreas
  9. The Game of Life
  10. True Skate

Top Free iPad Apps

  1. ZOOM Cloud Meetings
  2. Disney+
  3. YouTube
  4. Netflix
  5. Google Chrome
  6. TikTok
  7. Amazon Prime Video
  8. Gmail
  9. Hulu
  10. Google Classroom

Top Paid iPad Apps

  1. Procreate
  2. GoodNotes 5
  3. Notability
  4. Duet Display
  5. Teach Your Monster
  6. LumaFusion
  7. Affinity Designer
  8. Toca Hair Salon 3
    9: Toca Life: Hospital
  9. Toca Kitchen 2

Top Free iPad Games

  1. Among Us!
  2. Roblox
  3. Magic Tiles 3: Piano Game
  4. Ink Inc. – Tattoo Drawing
  5. Call of Duty: Mobile
  6. Subway Surfers
  7. Dancing Road: Color Ball Run!
  8. Tiles Hop – EDM Rush
  9. Mario Kart Tour
  10. Save The Girl!

Top Paid iPad Games

  1. Minecraft
  2. Monopoly
  3. Bloons TD 6
  4. Plague Inc.
  5. Geometry Dash
  6. The Game of Life
  7. Five Nights at Freddy’s
  8. Human: Fall Flat
  9. Stardew Valley
  10. Terraria

Top Arcade Games

  1. Sneaky Sasquatch
  2. Hot Lava
  3. Skate City
  4. Sonic Racing
  5. PAC-MAN Party Royale
  6. SpongeBob: Patty Pursuit
  7. Oceanhorn 2
  8. Crossy Road Castle
  9. WHAT THE GOLF?
  10. LEGO Brawls

Josh Elman joins Apple to focus on App Store discovery 

VC Josh Elman announced this week he was joining Apple in a role that will see him helping customers “discover the best apps for them.” In other words, app discovery.

Elman’s background includes RealNetworks, LinkedIn, Zazzle, Facebook and Twitter, and later moved into VC. Elman worked at venture firm Greylock in 2011 as a principal, and by 2013 he had become a general partner. While there, he invested in SmartThings, as well as social networks like Musical.ly (now the massive No. 2 app of the year, TikTok), Nextdoor, Houseparty and Discord. He later moved to fast-rising fintech startup Robinhood and now, he’s heading to Apple.

Weekly News

Platforms

  • Apple opens up enrollment into the App Store Small Business Program. The program will reduce App Store commissions to 15% for qualified developers with revenues under $1 million.
  • Google announced Android’s winter update will include an expanded Emoji Kitchen in Gboard, auto-narration for Google Play Book without narration, a “Go Tab” in Google Maps for frequent destinations, Android Auto soon arriving in more countries, support for app sharing in Nearby Share and Voice Access improvements.
  • Google launches the first version of Android Studio Arctic Fox (2020.3.1) on the Canary channel, along with Android Gradle plugin (AGP) version 7.0.0-alpha01. The release is also notable for moving to a year-based system more aligned with IntelliJ IDEA, the IDE upon which Android Studio is built. Going forward, the number scheme will work like this: <Year of IntelliJ Version>.<IntelliJ major version>.<Studio major version>. The new version of Android Studio includes over 200 improvements and bugs, including those in the code editor, app inspection tools, layout editor and the embedded emulator.

Services

Security & Privacy

  • Twitter now supports hardware security keys for iPhones and Android.
  • Google Authenticator app for iOS adds a dark theme and support for bulk 2FA account transfers, helpful for switching between devices.
  • Google launches Android Enterprise Essentials, an MDM for SMBs that will require their employees to use a lock screen and encryption to protect company data and can remotely wipe devices. It also prevents users from installing apps outside the Google Play Store via the Google Play Protect service.

Accessibility

  • iPhones can now automatically recognize and label buttons and UI features for blind users using Screen Recognition in iOS 14.
  • Android’s winter update, similarly, will introduce a new version of Voice Access that will use ML to understand interface labels and buttons on devices.

Apps in the News

  • Google now lets anyone contribute to Google Maps’ Street View using the Street View app and Android phone that supports ARCore.
  • Telegram is the first third-party app to use Apple’s Announce Messages with Siri feature for AirPods.
  • Google adds the messaging feature every iMessage user dreams of: the ability to schedule sending of messages in Google’s Messages app.
  • Reddit reveals DAUs for first time: 52 million.
  • Google Assistant can now reply to messages from WhatsApp, Google Voice and more.
  • Google Maps gets a Facebook-like news feed with business updates, local reviews and more.
  • TikTok tests three-minute long videos. (But we don’t need longer versions of its viral hits like M to the B).
  • Triller claims 321 million downloads and 65 million MAUs. (Former employees have accused the TikTok rival of inflating its numbers, which Triller denies.)
  • Evernote rolls out a redesign on Android. The updates include a new note editor, faster search and improved navigation.
  • Google’s learn-to-code app Grasshopper is now available in Spanish.
  • WhatsApp will now allow users to set custom wallpapers, adds doodle wallpaper in more colors and adds new stickers.
  • E-commerce app Wish accused of selling counterfeit products. 
  • 7-Eleven adds its own mobile wallet to its app to allow customers, including cash customers, a contactless way to pay at its stores using their phone.
  • Match-owned dating app Hinge refreshes design and adds a “Standouts” feature to show users outstanding prompts and photo prompts from their best potential matches, and can answer with a new paid feature, Roses.
  • Quibi is really gone now.

Trends

Image Credits: App Annie

  • App download rates have declined by 4% since 2015, but active engagement has grown.
  • Messaging app usage is up 13% (four-year CAGR), and users spend 67% more time in messaging apps than in social media apps.
  • Messaging apps that offer privacy features see, on avgerage, 30% more active users than alternatives.
  • Q3 smartphone sales down 5.7% in Q3 to 366 million.
  • Mobile shopping climbed 25% on Black Friday to $3.6 billion. 
  • U.S. shopping app downloads on Black Friday reached a record 2.8 million per Sensor Tower, or 2.7 million per App Annie. App Annie also said shopping shopping app downloads topped 2.3 million on Thanksgiving and 2.1 million on Cyber Monday.
  • On Black Friday, Walmart was the No. 1 U.S. shopping app download, followed by Amazon. On Cyber Monday, that was reversed, also per App Annie.
  • In-app revenue was 150% higher on Black Friday than the average of the previous 30 days, says AppsFlyer.
  • App Store and Google Play consumer spending topped $100 billion from January 1-November 29, Sensor Tower says.

Funding and M&A

  • Salesforce buys Slack for $27.7 billion.
  • VSCO acquires the tech and team from the AI-powered video editing app Trash to move further into the video market. Deal terms weren’t available, but Trash was backed by $3.3 million.
  • Teen banking app Step raises $50 million. The app is TikTok star Charli D’Amelio’s first startup investment. Other investors included lead Coatue; returning investors from Stripe, Crosslink Capital, Collaborative Fund and Will Smith’s Dreamers VC; and celeb investors D’Amelio, Justin Timberlake and The Chainsmokers, Eli Manning, Kelvin Beachum, Larry Fitzgerald and Andre Iguodala.
  • Ivanti acquired security firms, including enterprise mobile security firm MobileIron and corporate VPN provider Pulse Secure. Ivanti bought MobileIron for $872 million in stock.
  • U.K. challenger banking app Monzo adds £60 million in funding.
  • AR gaming startup Krikey raises undisclosed funding, including from Jio Platforms. The company has raised $22 million to date.
  • Wellory raises $4.5 million for its anti-diet nutrition app.
  • Airbnb to IPO with shares priced between $44 and $50.
  • ESL app for kids Novakid raises $4.25 million.
  • Virtual fitness app Salut raises $1.25 million.
  • Video app Supergreat, a TikTok for beauty products, raises $6.5 million.
  • Mental health app Intellect raises undisclosed round led by Insignia VP.

Review

We tried the Apple Watch Family Setup with a tween. They weren’t impressed with the apps or the controls, but did like the Memoji. No Roblox group chat on the small screen? Boo.

Downloads

Iconboard

Image Credits: Iconboard

If you find it too frustrating to use Apple’s Shortcuts to build your own custom icons, you can turn to Iconboard instead. This newly launched app lets you design a style for your icons and apply it to all of your icons at once. It can even create invisible icons to give you a way to space out items on your screen.

Cardlet

Image Credits: Cardlet

While I’ve been enjoying Punkpost’s custom designs for when I’m too lazy…err I mean busy…to send my own handwritten notes and cards, Cardlet is ready to give my go-to app a run for the money. Like Punkpost, Cardlet will send a real paper card on your behalf, but it adds a modern-day touch: The app includes a hidden AR experience that brings the card to life when viewed with the camera.

Heynote

Image Credits: Heynote

Some people don’t trust to-do lists, reminders or calendar notifications to always get the job done. When there’s something we really need to remember, we stick it directly on our home screen. (Okay, this one may only appeal to a small niche of scatterbrained users like me.) But if you have, in the past, also designed your own temporary wallpaper just so you won’t forget a super critical appointment, the Android app Heynote, (hat tip to Android Police!) might help. Instead of a widget or reminder, this app lets you put custom text directly on your home screen as a custom wallpaper. Doctor appt. at 11 AM? You can’t forget it when it’s there every single time you look at your phone.

Powered by WPeMatico

US shopping app downloads on Black Friday reached a record 2.8M installs

Many U.S. consumers spent this year’s Black Friday sales event shopping from home on mobile devices. That led to first-time installs of mobile shopping apps in the U.S. to break a new record for single-day installs on Black Friday 2020, according to a report from Sensor Tower. The firm estimates that U.S. consumers downloaded approximately 2.8 million shopping apps on November 27th — a figure that’s up by nearly 8% over last year.

However, this number doesn’t necessarily represent faster growth than in 2019, which also saw about an 8% year-over-year increase in Black Friday shopping app installs, the report noted. This could be because mobile shopping and the related app installs are now taking place throughout the month of November, though, as retailers adjusted to the pandemic and other online shopping trends by hosting earlier sales or even month-long sales events.

Image Credits: Sensor Tower

The data seems to indicate this is true. Between November 1 and November 29, U.S. consumers downloaded approximately 59.2 million shopping apps from across the App Store and Google Play — an increase of roughly 15% from the 51.7 million they downloaded in Novenber 2019. That’s a much higher figure than the 2% year-over-year growth seen during this same period in 2019.

Another shift taking place in mobile shopping is the growing adoption of apps from brick-and-mortar retailers. During the first three quarters of 2020, apps from brick-and-mortar retailers grew installs 27%. This trend continued on Black Friday, when five out of the top 10 mobile shopping apps were those from brick-and-mortar retailers, led by Walmart.

Image Credits: Sensor Tower

Walmart saw the highest adoption this year, with around 131,000 Black Friday installs, followed by Amazon at 106,000, then Shopify’s Shop at 81,000. Combined, the top 10 apps saw 763,000 total new installs, or 27% of the first-time downloads in the Shopping category.

Because the firms are only looking at new app installs, they aren’t giving a full picture of the U.S. mobile shopping market, as many consumers already have these apps installed on their devices. And many more simply shop online via a desktop or laptop computer.

To give these figures some context, Shopify reported on Saturday it had seen record Black Friday sales of $2.4 billion, with 68% on mobile. And today, Amazon announced its small business sales alone topped $4.8 billion from Black Friday to Cyber Monday, a 60% year-over-year increase, but it didn’t break out the percentage that came from mobile.

Sensor Tower and rival app store analytics firm App Annie largely agreed on the top five shopping apps downloaded this Black Friday. They both saw Walmart again beating Amazon to become the most-downloaded U.S. shopping app on Black Friday — as it did in 2019. The two firms reported that Amazon remained No. 2 by downloads, followed by Shopify’s Shop app, then Target. However, Sensor Tower put Best Buy in fifth place, followed by Nike, while App Annie saw those positions swapped.

Image Credits: App Annie

The rest of Sensor Tower’s top 10 included SHEIN, Sam’s Club, Klarna, then Offer Up, while App Annie’s list was rounded out by SHEIN, Sam’s Club, Wish, then Offer Up.

The pandemic’s impact may not have been obvious given the growth in online shopping this year, but the recession it triggered has played a role in how U.S. consumers are paying for their purchases. “Buy Now, Pay Later” apps like Klarna were up this year, even breaking into the top 10 per Sensor Tower’s data. The firm also noted that many new shopping apps launched this year focused on discounts and deals, and retailers ran longer sales this year, as well.

Powered by WPeMatico

This Week in Apps: Snapchat clones TikTok, India bans 43 Chinese apps, more data on App Store commission changes

Welcome back to This Week in Apps, the TechCrunch series that recaps the latest in mobile OS news, mobile applications, and the overall app economy.

The app industry is as hot as ever, with a record 204 billion downloads and $120 billion in consumer spending in 2019. People now spend three hours and 40 minutes per day using apps, rivaling TV. Apps aren’t just a way to pass idle hours — they’re also a big business. In 2019, mobile-first companies had a combined $544 billion valuation, 6.5x higher than those without a mobile focus.

This week, we’re digging into more data about how the App Store commission changes will impact developers, as well as other top stories, like Snapchat’s new Spotlight feed and India’s move to ban more Chinese apps from the country, among other things.

We also have our weekly round-up of news about platforms, services, privacy, trends, and other headlines.

Top Stories

More on App Store Commissions

Last week, App Annie confirmed to TechCrunch around 98% of all iOS developers in 2019 (meaning, unique publisher accounts) fell under the $1 million annual consumer spend threshold that will now move App Store commissions from a reduced 15% to the standard 30%. The firm also found that only 0.5% of developers were making between $800K and $1M; only 1% were in $500K-$800K range; and 87.7% made less than $100K.

This week, Appfigures has compiled its own data on how Apple’s changes to App Store commissions will impact the app developer community.

According to its findings, of the 2M published apps on the App Store, 376K apps are a paid download, have in-app purchases, or monetize with subscriptions. Those 376K apps are operated by a smaller group of 124.5K developers. Of those developers, only a little under 2% earned more than $1M in 2019. This confirms App Annie’s estimate that 98% of all developers earned under the $1M threshold.

Image Credits: Appfigures

The firm also took a look at companies above the $1M mark, and found that around 53% were games, led by King (of the Candy Crush titles). After a large gap, the next largest categories in 2019 were Health & Fitness, Social Networking, Entertainment, then Photo & Video.

 

Of the developers making over $1M, the largest percentage — 39% — made between $1M and $2.5M in 2019.

Image Credits: Appfigures

The smallest group (1.5%) of developers making more than $1M is the group making more than $150M. These accounted for 29% of the “over $1M” crowd’s total revenue. And those making between $50M and $150M accounted for 24% of the revenue.

Image Credits: Appfigures

AppFigures also found that of those making less than $1M, most (>97%) fell into the sub $250K category. Some developes were worried about the way Apple’s commission change system was implemented — that is, it immediately upon hitting $1M and only annual reassessments. But there are so few developers operating in the “danger zone” (being near the threshold), this doesn’t seem like a significant problem. Read More.

Snapchat takes on TikTok

After taking on TikTok  with music-powered features last month, Snapchat this week launched a dedicated place within its app where users can watch short, entertaining videos in a vertically scrollable, TikTok-like feed. This new feature, called Spotlight, will showcase the community’s creative efforts, including the videos now backed by music, as well as other Snaps users may find interesting. Snapchat says its algorithms will work to surface the most engaging Snaps to display to each user on a personalized basis. Read More

India bans more Chinese apps

India, which has already banned at least 220 apps with links to China in recent months, said on Tuesday it was banning an additional 43 Chinese apps, again citing cybersecurity concerns. Newly banned apps include short video service Snack Video, e-commerce app AliExpress, delivery app Lalamove, shopping app Taobao Live, business card reader CamCard, and others. There are now no Chinese apps in the top 500 most-used apps in India, as a result. Read More.

Weekly News

Platforms

  • Apple’s App Store Connect will now require an Apple ID with 2-step verification enabled.
  • Apple announces holiday schedule for App Store Connect. New apps and app updates won’t be accepted Dec. 23-27 (Pacific Time).
  • SKAdNetwork 2.0 adds Source App ID and Conversion Value. The former lets networks identify which app initiated a download from the App Store and the latter lets them know whether users who installed an app through a campaign performed an action in the app, like signing up for a trial or completing a purchase.
  • Apple rounded up developer praise for its App Store commission change. Lending their names to Apple’s list: Little 10 Robot (Tots Letters and Numbers), Broadstreet (Brief), Foundermark (Friended), Shine, Lifesum, Med ART Studios (Sprout Fertility Tracker), RevenueCat, OK Play, SignEasy, Jump Rope, Wine Spectator, Apollo for Reddit, SwingVision Tennis, Cinémoi.

Services

  • Fortnite adds a $12/mo subscription offering a full season battle pass, 1,000 monthly bucks and a Crew Pack featuring an exclusive outfit bundle. More money for Apple to miss out on, I guess.
  • 14 U.S. states plus Washington D.C. have now adopted COVID-19 contact tracing apps. CA and other states may release apps soon. Few in the U.S. have downloaded the apps, however, which limits their usefulness. 
  • Samsung’s TV Plus streaming TV service comes to more Galaxy phones

Security & Privacy

  • Apple’s senior director of global privacy, Jane Horvath, in a letter to the Ranking Digital Rights organization, confirms App Tracking Transparency feature will arrive in 2021. The feature will allow users to disable tracking between apps. The letter also slams Facebook for collecting “as much data as possible” on users.
  • Baidu’s apps banned from Google Play, Baidu Maps and the Baidu App, were leaking sensitive user data, researchers said. The apps had 6M U.S. users and millions more worldwide.

Apps in the News

Trends

Image Credits: Sensor Tower

  • U.S. Brick-and-mortar retail apps saw 27% growth in first three quarters of 2020, or nearly double the growth of online retailer apps (14%), as measured by new installs. Top apps included Walmart, Target, Sam’s Club, Nike, Walgreens, and The Home Depot.
  • App Annie forecast estimates shoppers will spend over 110M hours in (Android) mobile shopping apps this holiday season.
  • PayPal and Square’s Cash app have scored 100% of the newly-issued supply of bitcoins, report says.
  • All social media companies now look alike, Axois argues, citing Twitter’s Fleets and Snap’s TikTok-like feature as recent examples.

Funding and M&A

  • CoStar Group, a provider of commercial real estate info and analytics, acquires Homesnap’s platform and app for $250M to move into the residential real estate market.
  • Remote work app Friday raises $2.1M seed led by Bessemer Venture Partners
  • Stories-style Q&A app F3 raises $3.9M. The team previously founded Ask.fm.
  • Edtech company Kahoot acquires Drops, a startup whose apps help people learn languages using games, for $50M.
  • Mobile banking app Current raises $131M Series C, led by Tiger Global Management.
  • Square buys Credit Karma’s tax unit, Credit Karma Tax, for $50M in cash.

Powered by WPeMatico

Facebook steps into cloud gaming — and another feud with Apple

Facebook will soon be the latest tech giant to enter the world of cloud gaming. Their approach is different than what Microsoft or Google has built, but Facebook highlights a shared central challenge: dealing with Apple.

Facebook is not building a console gaming competitor to compete with Stadia or xCloud; instead, the focus is wholly on mobile games. Why cloud stream mobile games that your device is already capable of running locally? Facebook is aiming to get users into games more quickly and put less friction between a user seeing an advertisement for a game and actually playing it themselves. Users can quickly tap into the title without downloading anything, and if they eventually opt to download the title from a mobile app store, they’ll be able to pick up where they left off.

Facebook’s service will launch on the desktop web and Android, but not iOS due to what Facebook frames as usability restrictions outlined in Apple’s App Store terms and conditions.

With the new platform, users will  be able to start playing mobile games directly from Facebook ads. Image via Facebook.

While Apple has suffered an onslaught of criticism in 2020 from developers of major apps like Spotify, Tinder and Fortnite for how much money they take as a cut from revenues of apps downloaded from the App Store, the plights of companies aiming to build cloud gaming platforms have been more nuanced and are tied to how those platforms are fundamentally allowed to operate on Apple devices.

Apple was initially slow to provide a path forward for cloud gaming apps from Google and Microsoft, which had previously been outlawed on the App Store. The iPhone maker recently updated its policies to allow these apps to exist, but in a more convoluted capacity than the platform makers had hoped, forcing them to first send users to the App Store before being able to cloud stream a gaming title on their platform.

For a user downloading a lengthy single-player console epic, the short pitstop is an inconvenience, but long-time Facebook gaming exec Jason Rubin says that the stipulations are a non-starter for what Facebook’s platform envisions, a way to start playing mobile games immediately without downloading anything.

“It’s a sequence of hurdles that altogether make a bad consumer experience,” Rubin tells TechCrunch.

Apple tells TechCrunch that they have continued to engage with Facebook on bringing its gaming efforts under its guidelines and that platforms can reach iOS by either submitting each individual game to the App Store for review or operating their service on Safari.

In terms of building the new platform onto the mobile web, Rubin says that without being able to point users of their iOS app to browser-based experiences, as current rules forbid, Facebook doesn’t see pushing its billions of users to accessing the service primarily from a browser as a reasonable alternative. In a Zoom call, Rubin demonstrates how this  could operate on iOS, with users tapping an advertisement inside the app and being redirected to a game experience in mobile Safari.

“But if I click on that, I can’t go to the web. Apple says, ‘No, no, no, no, no, you can’t do that,’ ” Rubin tells us. “Apple may say that it’s a free and open web, but what you can actually build on that web is dictated by what they decide to put in their core functionality.”

Facebook VP of Play Jason Rubin. Image via Facebook.

Rubin, who co-founded the game development studio Naughty Dog in 1994 before it was acquired by Sony in 2001, has been at Facebook since he joined Oculus months after its 2014 acquisition was announced. Rubin had previously been tasked with managing the games ecosystem for its virtual reality headsets; this year he was put in charge of the company’s gaming initiatives across their core family of apps as the company’s VP of Play.

Rubin, well familiar with game developer/platform skirmishes, was quick to distinguish the bone Facebook had to pick with Apple and complaints from those like Epic Games, which sued Apple this summer.

“I do want to put a pin in the fact that we’re giving Google 30% [on Android]. The Apple issue is not about money,” Rubin tells TechCrunch. “We can talk about whether or not it’s fair that Google takes that 30%. But we would be willing to give Apple the 30% right now, if they would just let consumers have the opportunity to do what we’re offering here.”

Facebook is notably also taking a 30% cut of transaction within these games, even as Facebook’s executive team has taken its own shots at Apple’s steep revenue fee in the past, most recently criticizing how Apple’s App Store model was hurting small businesses during the pandemic. This saga eventually led to Apple announcing that it would withhold its cut through the end of the year for ticket sales of small businesses hosting online events.

Apple’s reticence to allow major gaming platforms a path toward independently serving up games to consumers underscores the significant portion of App Store revenues that could be eliminated by a consumer shift toward these cloud platforms. Apple earned around $50 billion from the App Store last year, CNBC estimates, and gaming has long been their most profitable vertical.

Though Facebook is framing this as an uphill battle against a major platform for the good of the gamer, this is hardly a battle between two underdogs. Facebook pulled in nearly $70 billion in ad revenues last year, and improving their offerings for mobile game studios could be a meaningful step toward increasing that number, something Apple’s App Store rules threaten.

For the time being, Facebook is keeping this launch pretty conservative. There are just 5-10 titles that are going to be available at launch, Rubin says. Facebook is rolling out access to the new service, which is free, this week across a handful of states in America, including California, Texas, Massachusetts, New York, New Jersey, Connecticut, Rhode Island, Delaware, Pennsylvania, Maryland, Washington, D.C., Virginia and West Virginia. The hodge-podge nature of the geographic rollout is owed to the technical limitations of cloud-gaming — people have to be close to data centers where the service has rolled out in order to have a usable experience. Facebook is aiming to scale to the rest of the U.S. in the coming months, they say.

Powered by WPeMatico