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Apple’s ‘App of the Day’ featuring boosts downloads by 1747%, games by 792%
New research from Apptopia, out today, takes a look at the impact getting featured as the App or Game of the Day on the new iOS App Store has on app downloads. This data is still fairly early, as the revamped App Store only arrived publicly with iOS 11’s release in September. Not surprisingly, the report finds that snagging one of these featured spots can lead to a big boost in app… Read More
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Reactant is a new native framework for iOS apps
Just when you thought it was safe to go back to Xcode, a small Czech team called Brightify has created Reactant, a framework that makes it easy to program iOS apps. The system is a Swift-based framework that offers live-reload of code, allowing you to add elements on the fly as you program. “The Reactant architecture dictates how to structure an iOS project from start to finish. It… Read More
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Tinder hits top grossing app in the App Store on heels of Tinder Gold launch
Tinder has hit number 1 in the App Store’s top grossing category for the very first time.
Claiming top spot in the App Store likely has to do with the global launch of Tinder Gold, which lets users see who has liked them without swiping at all, among other premium features.
Tinder’s initial foray into monetization came in 2015 with the launch of Tinder Plus, which lets users… Read More
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Google Play will now downrank poorly performing apps
Google today announced it’s rolling out a change to its Play Store so that better-performing apps – meaning those that experience fewer crashes and those that don’t drain your smartphone battery – will be ranked higher than apps with bugs and other performance issues. The goal with this new ranking algorithm is to ensure that the best apps are being promoted, which in… Read More
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Google Play introduces ‘Android Excellence’ collections that showcase editorially selected top apps and games
At WWDC this month, Apple introduced an entirely revamped App Store that puts a much greater focus on editorial, with plans for stories about the apps, how to’s, interviews, and more, in addition to regular postings of curated lists and “app of the day” type features. Today, Google announced its own plans to expand editorial involvement on Google Play, with the launch of its… Read More
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Apple test hints that iOS 11 will be the end-of-life for outdated, 32-bit applications
Ahead of Apple’s Worldwide Developer Conference today, and the expected announcement of iOS 11, the company briefly removed older, 32-bit iOS applications from appearing in the App Store’s search results. The change, which appears to have been a short test on Sunday, could have impacted a sizable portion of the App Store’s long tail. According to data collected by Sensor Tower… Read More
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Apple updates its analytics service with new metrics showing how apps get discovered
Apple yesterday updated its App Analytics service for mobile app developers on iTunes Connect, which will now offer more detail on how users found an app – whether through browsing or searching the App Store, or if they were referred by way of another app or a website. The updates could help developers better understand how keyword changes affect their search ranking on the App Store,… Read More
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Rollout.io’s Rox lets app developers deploy new features safely – just like the big guys do
Rollout.io, a company that had developed technology that allowed mobile app developers to update their apps without having to go through the App Store approval process, is now entering a new business after Apple cracked down on apps using its software. Today, the former TechCrunch Disrupt Battlefield finalist has transitioned to a new product that allows developers to selectively roll out… Read More
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App stores saw record revenue and downloads in Q1 2017
Mobile applications saw a record number of downloads and revenue in the first quarter of the year, according to a new report from app store analytics firm App Annie out this morning. Across both iOS and Android, downloads grew by 15 percent year-over-year to reach nearly 25 billion worldwide – a figure that includes only new downloads, and not re-installs or downloads from prior quarters.… Read More
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Apple cuts App Store affiliate commission from 7% to 2.5%
Apple just sent an email to members of the App Store affiliate program saying that App Store commissions will be reduced from 7 percent to 2.5 percent on May 1st — that’s a 64 percent cut. While this change will have no effect on App Store users, it has some implications on the App Store ecosystem.
Many websites from the Apple community link to App Store downloads with a unique… Read More
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