Ankorstore
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Ankorstore raises another $102 million for its wholesale marketplace
French startup Ankorstore has raised a $102 million Series B funding round (€84 million). Tiger Global and Bain Capital Ventures are leading today’s funding round with existing investors Index Ventures, GFC, Alven and Aglaé also participating. This is a significant funding round, as it comes just a few months after the company raised €25 million.
If you’re not familiar with Ankorstore, the company is building a wholesale marketplace for independent shop owners. You may have noticed some highly Instagrammable shops with a selection of random items, such as household supplies, maple syrup, candles, headbands, bath salts and stationery items.
Essentially, Ankorstore helps you source those items for shop owners. It lets you buy a ton of cutesy stuff and act as a curator for your customers. Even if you’re already working with brands directly, the startup offers some advantageous terms. In addition to buying from several brands at once, Ankorstore withdraws the money from your bank account 60 days after placing an order.
On the other side of the marketplace, brands get paid upon delivery. Even if you’re just getting started, the minimum first order is €100 per brand.
And metrics have been going up and to the right. There are now 5,000 brands on Ankorstore, and 50,000 shops are buying stuff through the platform. And the best is likely ahead, as stores begin to re-open across Europe and tourism picks up again.
Ankorstore is now live across 14 different markets. The majority of the company’s revenue comes from international markets — not its home market France. The company’s co-founder Nicolas Cohen mentions the U.K., Germany, the Netherlands and Sweden as growth markets.
The total addressable market is huge, as the company has identified 800,000 independent shops across Europe that could potentially work with Ankorstore. And the success of other wholesale marketplaces, such as Faire, proves that this relatively new market is still largely untapped.
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Ankorstore raises $29.9 million for its wholesale marketplace
French startup Ankorstore has raised a $29.9 million Series A round (€25 million) with Index Ventures leading the round. Existing investors GFC, Alven and Aglaé are also participating.
Ankorstore is building a wholesale marketplace that connects independent shop owners with brands selling household supplies, maple syrup, headbands, bath salts, stationery items and a lot more. That list alone should remind you of neighborhood stores that sell a ton of cutesy stuff that you don’t necessarily need but that tend to be popular.
The company works with 2,000 brands and 15,000 shops. And the startup isn’t just connecting buyers and sellers, as it has a clear set of rules. For instance, the minimum first order is €100, which means that you can try out new products without ordering hundreds of items at once.
By default, Ankorstore withdraws the money 60 days after placing an order. Brands get paid upon delivery. And of course, buying from several brands through Ankorstore should simplify your admin tasks.
Ankorstore is currently live in eight countries — France, Spain, Austria, Germany, Belgium, Holland, Switzerland and Luxembourg. France is the biggest market followed by Germany. Up next, the startup plans to launch in the U.K. in 2021.
In many ways, Ankorstore reminds me of Faire, the wholesale marketplace that has raised hundreds of millions of dollars in the U.S.
“There are a number of different retail marketplaces connecting retailers with makers and brands. Where we believe we differ is in our clear focus on the independent shop owner, offering the tools and the terms that make it really easy and cost-effective to discover and access some of the most desirable up-and-coming brands,” Ankorstore co-founder Pierre-Louis Lacoste said.
Given that the startup is working with small suppliers, chances are they’re only selling their products in Europe. So there should be enough room for a European leader in that space that I would describe as wholesale Etsy-style marketplaces with a strong focus on curation.
Image Credits: Ankorstore
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