analytics
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App makers will no longer be able to fudge their numbers by buying downloads in order climb the App Store’s charts in an effort to manufacture popularity. Many companies today, including most recently, App Annie, are now expanding their mobile app analytics services to track app usage, engagement and other metrics that detail an app’s true traction among users. Today, a… Read More
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Want to know just how many people actually care about what you’re tweeting? A new Twitter experiment spotted by ex-Twitter platform head Ryan Sarver will show many you how users are clicking on the links in the updates you post, with a handy link directly in the expanded Tweet view in the iOS application. As usual with Twitter’s features, this is limited to a small sample pool of… Read More
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DataFox, the online research platform that allows anyone to track information about private tech companies, has now brought its service to mobile in the form of a new iOS application. The free app provides DataFox subscribers with access to over 500,000 company one-pager’s, private and public lists, and an events stream detailing recent news on companies tracked, like new hires,… Read More
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When Facebook scooped up mobile data analytics powerhouse Onavo last year, it was only a matter of time before someone rebuilt its service. And that seems to be just what the now-leading mobile app analytics firm App Annie has done. The company, which used some portion of its $39 million in funding to snap up its competitor Distimo earlier this year, has quietly released a new app called… Read More
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A team of early Grooveshark employees who left the company a couple of years ago to pursue their own startup ambitions have raised a little under a million for Tandem, a service that helps e-commerce companies better understand their customers shopping behavior and interests by combining analytics data, surveys and sales information. Explains co-founder and CEO Isaac Moredock, previously… Read More
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Toronto-based startup Trialfire is launching a service so companies can track customers as they interact with applications and websites without the need for data analysts and technical support. The company’s new software allows companies to collect every user click, navigation and entered field, without the need for fancy coding. “This way you don’t have to add any custom code… Read More
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Twitter and IBM announced a significant partnership today that will involve Twitter sharing its data with IBM for integration into IBM’s enterprise solutions, including the Watson cloud platform. The deal means IBM will gain access to the Twitter “firehose,” allowing businesses to incorporate insights gained from the social network into their decision-making… Read More
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Salesforce.com will unveil a new analytics service tomorrow morning they have dubbed Wave. The product will be introduced by CEO Marc Benioff at the company’s Dreamforce customer conference in San Francisco, but according to a Salesforce spokesperson, it is already available in the AppExchange now. It was one of the worst kept secrets in technology as just about everyone I talked to… Read More
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When you think of New Relic, you might think of traditional server-side application performance monitoring, and of course New Relic does that and other monitoring tasks, but increasingly it’s moving into analytics and today at its FutureStack user conference, the company announced it has bought cloud dashboard-building tool Ducksboard as it continues to broaden its analytics… Read More
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