Aaron Levie
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Digital Transformation Requires Total Organizational Commitment
Wherever you turn, businesses are facing tremendous disruptive pressure. What’s interesting is that the theory about how firms should be dealing with this massive change is itself in flux, transforming if you will, as organizations come to grips with the idea that the most basic ways they do business are being called into question. Just over a year ago when I researched this topic,… Read More
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A Year After IPO, Depressed Stock Price Not Bringing Box CEO Down
It was just about a year ago that Box finally pulled the trigger and IPOed. It was a good day by all accounts, with an IPO price of $14 that promptly went up to $23 a share. Today that price sits below $10 a share, well below that $14 launch price and light years from that heady first day close.
All that said, Box CEO Aaron Levie reports he has no regrets about going public and insists he… Read More
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Aaron Levie, Box And A Whole Pile Of Apps
Box’s recent platform push is more than a new product direction for the company. The service may become a key revenue driver for the enterprise-facing productivity shop. I recently sat down with Aaron Levie, the CEO of Box, and his recently hired head of platform, Jeetu Patel, to dig into the matter. At its most basic, the quickly growing company wants to power the content layer of… Read More
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Tim Cook Offers Microsoft An Olive Branch At Box Enterprise Event
Today at its BoxWorks event, Box CEO and co-founder Aaron Levie sat down with Apple CEO Tim Cook to discuss enterprise technology and collaboration. Although he leads a company that has been in heavy competition with Google and its Android OS for years now, Cook was surprisingly positive on Apple’s relationship with one of its former nemeses, Microsoft — especially when it comes… Read More
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Box CEO Aaron Levie On Box’s Multi-pronged Growth Strategy
Box CEO Aaron Levie talked about his company’s multi-pronged growth strategies with TechCrunch’s Alex Wilhelm today at TechCrunch Disrupt NY. The strategy involves building access to vertical markets, letting customers and partners build applications on top of Box and embedding Box in applications to take advantage of Box services. The first part of Box’s strategy involves… Read More
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Box Breaks Out Of Application Box With New Developer Edition
Box announced ‘Box Developer Edition‘ at its yearly BoxDev event today. The new approach allows developers to run their own Box “instance” inside of their application — their very own Box, in other words. This turns Box on its head in a sense because instead of running the Box application, and building apps on top of it, you are building something and embedding… Read More
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Box CEO Aaron Levie Talks IPO Delay And Growth Strategies
Regardless, Levie didn’t have much time to savor the moment. He told TechCrunch in a wide-ranging interview last month that Box has no intention of standing still and he discussed his plans to keep the company growing, while trying to find ways to get more efficient. He also talked about the long road to IPO and what was behind Box’s thinking in delaying it for so long. One of the… Read More
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Box Introduces New Client-Controlled Encryption Tool To Bring Stragglers To The Cloud
Today, Box, a company that sells enterprise file management and collaboration tools, announced ‘Box Enterprise Key Management,’ or EKM. The new service will allow corporate customers of Box to self-store and manage the keys to a second layer of encryption on their data. That takes access of the data out of Box’s hands, giving more control and security to the… Read More
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As Box IPO Surges, Startup Community Reacts
Box’s IPO was never a normal deal. When Wall Street cooled to tech IPOs last year, especially involving firms that are subscription-based with high customer acquisition costs, the Box offering became the canary in the Wall Street coal mine. The general consensus was that if Box succeeded, other firms could follow, allowing Silicon Valley and its attached investor class to breathe… Read More
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Forget the Apple Watch, Think Drones In The Enterprise
Yesterday we heard about the Apple Watch and I wrote an article suggesting the Watch will drive wearables in the enterprise. But just to show how fast the technology news cycle moves, today at TechCrunch Disrupt Aaron Levie, CEO at Box participating on a panel about drones, made a business case for the use of drones in an enterprise context, making Watches yesterday’s news… Read More
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